vivo X Series earns major PH tech awards

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vivo X Series continues to raise the bar in smartphone innovation, earning top awards from the Philippines’ respected tech media.

The flagship vivo X300 Pro and X200 FE were recognized for excellence in camera technology, performance, and design at the YugaTech Editor’s Choice Awards 2026 and The 2025 Boxies by Unbox PH.

X300 Pro: Smartphone of the Year & Best Smartphone Camera

The vivo X300 Pro emerged as one of the biggest winners at the YugaTech Choice Awards 2026, receiving two Editor’s Choice distinctions: Smartphone of the Year and Best Smartphone Camera.

These recognitions highlight the vivo X300 Pro’s ability to excel not only as an imaging powerhouse but also as a well-rounded flagship designed for daily use, creativity, and performance.

The Smartphone of the Year award reflects the X300 Pro’s ability to deliver a complete premium experience, with a 6.78-inch 120Hz LTPO AMOLED display, MediaTek Dimensity 9500 chipset, and a 6510mAh BlueVolt battery with 90W FlashCharge + 40W wireless charging for all-day reliability.

Powering its Best Smartphone Camera win is the X300 Pro’s advanced imaging system, with a 200MP ZEISS APO Telephoto Camera. This setup delivers exceptional clarity, accurate color reproduction, and refined detail across a wide range of shooting scenarios, from long-range zoom to low-light photography.

This marks a defining moment for vivo X Series, setting the stage for another award-winning device that continues the brand’s momentum in the flagship segment.

X200 FE: Best Compact Flagship Phone

Continuing the X Series’ winning momentum, the vivo X200 FE earned the Best Compact Flagship award at The 2025 Boxies by Unbox PH, recognizing a device that proves smaller smartphones can still deliver flagship-level performance.

Mary Bautista awarded the plaque to vivo PH at The 2025 Boxies by UNBOX PH

Designed for users who prefer a smaller smartphone without compromise, the vivo X200 FE combines a 6.31-inch flat display with a slim, ergonomic build for comfortable one-handed use.

Despite its compact size, the vivo X200 FE delivers flagship-level performance with a 50MP ZEISS Super Telephoto Camera and a 6500mAh BlueVolt battery for all-day endurance.

Unbox PH highlighted this balance of size and performance, stating, “The vivo X200 FE is celebrated for packing flagship-level internals, including a high-end camera system and a powerful chipset into a smaller, more ergonomic form factor. It caters to users who want top-tier performance and premium build quality without the bulk of traditional oversized flagship devices.”

These awards reflect not only industry recognition but also the trust of everyday users. From redefining smartphone photography to reimagining what compact flagships can achieve, vivo X Series continues to push the boundaries of what’s possible in mobile technology.

The award-winning vivo X300 Pro and vivo X200 FE are currently available through vivo concept stores or online via the vivo e-store, Lazada, and Shopee.

Experience the award-winning X Series and see why it continues to set the standard for smartphone innovation.

vivo V70 arriving in PH with Pop Mart ZSIGA collab Golden Hour

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vivo officially confirms the arrival of the vivo V70 in the Philippines on February 28, 2026, marking a new chapter for the brand’s V Series with a high-profile collaboration with POP MART and its popular IP, ZSIGA. Headlining the launch is the exclusive Golden Hour colorway, a design inspired by warmth, self-expression, and modern lifestyle aesthetics.

Centered on the concept “Bloom Under the Sun,” the collaboration explores the intersection of fashion, imaging, and personal identity. Through this partnership, vivo and Pop Mart aim to connect with the younger generation by blending creative storytelling with cutting-edge smartphone design, reinforcing vivo’s position as a lifestyle-driven technology brand.

The Golden Hour colorway draws inspiration from the glow of the setting sun, symbolizing authenticity and individuality. It aligns with ZSIGA’s “Under The Sun” series while reflecting vivo’s understanding of young users’ mindset. The new color encourages users to embrace their true selves and capture meaningful moments in the light of their own golden experiences.

In addition to Golden Hour, the vivo V70 will also be available in Alpine Gray, offering a refined and minimalist option for users who prefer a more classic look.

New design for a new generation

The vivo V70 introduces a completely refreshed design that balances elegance and durability. The device features an aerospace-grade aluminum alloy frame, making it drop-resistant, non-deformable, and corrosion-resistant for everyday reliability.

Its camera module is now crafted from metal material, elevating the phone’s premium feel. The matte back panel uses high-end glass that is anti-fingerprint and stain-resistant, ensuring both style and practicality. On the front, the vivo V70 showcases ultra-thin 1.25mm bezels, delivering a more immersive and modern viewing experience.

With its updated design and fashion-forward collaboration, the vivo V70 positions itself as a stylish portrait flagship smartphone built for self-expression and creativity.

Official launch on February 28

Filipino consumers are invited to tune in to the vivo Philippines Facebook page to witness the official launch of the vivo V70 on February 28, 2026 at 5 PM.

Through its partnership with Pop Mart ZSIGA and the introduction of the Golden Hour colorway, vivo V70 sets a new standard for how technology, design, and lifestyle converge in today’s smartphone experience.

For more updates, follow vivo Philippines on Facebook, Instagram, TikTok, and X, or visit the official vivo website for the latest news, product information, and launch highlights.

vivo turns Valentine's into all-day love with V60 Lite

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vivo Philippines is marking Valentine’s Day with a nationwide photo promotion under its Love on Full Charge campaign, inviting couples and fans to create lasting memories while discovering the features of the vivo V60 Lite.

From February 7 to 15, 2026, participating vivo stores will host special photo activities designed to highlight the smartphone’s 6500mAh BlueVolt battery and AI Four-Season Portrait, turning everyday moments into personalized keepsakes.

Exclusive in-store freebie for buyers

Customers who purchase a vivo V60 Lite at participating stores during the promo period will receive an instant photo session in-store, complete with a printed photo in a limited-edition vivo Valentine’s frame. Check the vivo website for full mechanics and the list of participating stores.

Watch to know more: https://web.facebook.com/reel/752806434572536

The activity aims to enhance the Valentine’s shopping experience by combining retail with emotional engagement, encouraging customers to celebrate their relationship with their loved ones in a simple yet meaningful way.

Online giveaway for walk-ins and fans

For those not yet ready to purchase, vivo offers an online entry option through its social media giveaway. Here's what you need to do:

• Take a photo using vivo V60 Lite's AI Four-Season Portrait with Love on Full Charge standee in participating stores nationwide.

• Post it on vivo Philippines' Facebook post and comment "Capture the feeling, keep the power! #vivoV60Lite #LoveOnFullCharge".

Fifty (50) participants nationwide will receive the exclusive vivo Valentine’s frame.

Why buy the vivo V60 Lite

Beyond its Valentine’s Day appeal, the vivo V60 Lite stands out as a powerful everyday smartphone built for performance, entertainment, and long-term use.

At its core is the massive 6500mAh BlueVolt battery, supported by 90W FlashCharge, allowing users to power up quickly and stay connected throughout the day. On the photography side, the 50MP Sony IMX882 main camera delivers sharp, high-quality images, enhanced by the AI Four-Season Portrait feature that can instantly transform backgrounds.

The vivo V60 Lite is also gaming-ready, designed to handle extended play sessions and immersive content. The MediaTek Dimensity 7360-Turbo powers its 5G variant, paired with a large 6.77-inch 120Hz AMOLED display for smoother visuals and vibrant colors. Audio is equally engaging, with 400% volume stereo speakers for a more cinematic experience.

The vivo V60 Lite 4G is priced at Php 14,999, while the 5G variant starts at Php 17,999, making it a compelling option for users looking for a balance of style, performance, and value this Valentine’s Day.

Capture sweet moments with vivo V60 Lite's AI Four-Season Portrait and enjoy all-day power from its 6500mAh BlueVolt battery. With Love on Full Charge, vivo Philippines turns Valentine’s Day into a shared experience where technology, emotion, and memory come together.

vivo V60 Lite 5G offers smooth play in popular titles

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As mobile gaming becomes more competitive, players need a smartphone that can keep up with long hours and fast action. Powered by the 4nm MediaTek Dimensity 7360-Turbo processor, paired with a smooth 120Hz display and a massive 6500mAh BlueVolt battery, the vivo V60 Lite 5G is built to deliver a strong and reliable gaming experience.

Here are some of the most popular games that run best on the vivo V60 Lite 5G.

1.  Mobile Legends: Bang Bang

One of the most played games in the Philippines, Mobile Legends: Bang Bang, benefits greatly from the vivo V60 Lite 5G’s high refresh rate and fast processor. The phone can sustain a stable 90 frames per second, making hero movement smoother and team fights clearer. This gives players better control and faster reactions, especially in ranked matches.

2. Honor of Kings

For gamers who enjoy long sessions, Honor of Kings is a perfect match for the vivo V60 Lite 5G. Thanks to its 6500mAh BlueVolt battery, the phone can last for up to 12 hours of nonstop gameplay. This allows players to grind, practice, and compete without worrying about running out of power.

3. Call of Duty: Mobile

In first-person shooters like Call of Duty: Mobile, performance and stability are key. The vivo V60 Lite 5G maintains an impressive 58 to 60 fps, keeping gameplay smooth and responsive. This helps players aim better, move faster, and react more quickly during intense firefights.

Gaming tools that make a difference

The vivo V60 Lite 5G also comes with features designed to support serious gaming:

• Bypass charging lets players continue gaming while charging without putting extra stress on the battery.

• Ultra Game Mode blocks notifications, prevents mistouches, and enables e-sports mode for focused play.

• Game Boost under the Performance Panel helps the phone deliver stronger and more stable performance during games.

A strong gaming phone for today’s players

With its MediaTek Dimensity 7360-Turbo, smooth 120Hz display, and long-lasting 6500mAh BlueVolt battery, the vivo V60 Lite 5G is well-suited for the most popular mobile games today. From MOBAs to FPS titles, it gives gamers the speed, stability, and endurance they need to stay competitive and enjoy every match.

Get the vivo V60 Lite 5G at a price starting at Php 17,999 in vivo stores, e-store, Shopee, Lazada, and TikTok Shop.

Why vivo V60 is still a 2026 must-buy smartphone

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Upgrading your phone can be confusing when every new model promises something spectacular. What if last year’s phone still delivers what you really need?

The vivo V60, released in September 2025, is exactly that kind of phone. It blends strong performance, premium imaging, and practical AI tools in a way that still feels fresh in 2026.

Here are the top reasons why the vivo V60 continues to hold its own.

Better value in a market with rising phone costs

Smartphone prices have been creeping up in 2026. A big reason is the global memory chip price increase. These chips are essential for your phone’s speed and storage, and rising costs for them are affecting the price tags of new devices.

Because the vivo V60 was priced before these increases took full effect, it offers a more balanced cost-to-feature ratio than many newly released phones. In practical terms, that means you get strong performance and generous storage without paying as much as you might for a newer model.

For price-aware Filipino shoppers, this is a real advantage.

ZEISS-powered camera that still takes great photos

If taking good photos matters to you, the vivo V60 delivers. Its 50MP ZEISS Super Telephoto Camera zooms up to 100x, letting you capture detailed shots from far away without losing clarity.

What makes it even more exciting is the underwater photography feature. With IPx8 and IPx9 water resistance built in, you can take photos and videos in the pool. For many Filipinos who love summer trips, this is a feature you will actually use.

The fact that the camera system was developed with ZEISS, a respected name in optics, adds confidence that your photos will look great without extra editing.

Intuitive AI tools that fit how you work and create

Artificial intelligence is no longer a luxury. In 2026, it is part of everyday phone use. The vivo V60 includes a suite of AI-powered features that help both productivity and creativity. Here are some of its useful AI features:

For everyday productivity:

• AI Smart Call Assistant, which can translate voice calls in real time

• AI Captions, which can transcribe meetings, translate languages, and summarize key points with a single tap

For creative expression:

• AI Four-Season Portrait, which adds seasonal effects to portraits

• AI Erase 3.0, which removes glares and unwanted elements from photos

These tools help you do more with your phone without complicated apps or extra steps.

Even though it is not the newest model, the vivo V60 keeps delivering experiences that matter. It gives you solid performance, a capable camera system, and practical AI features - all at a price that feels fair in today’s market.

If you want a phone that feels dependable and fun to use, the vivo V60 is still a great choice. Starting at Php 28,999, grab the vivo V60 in vivo concept stores, kiosks, and online via the vivo e-store, Shopee, Lazada, and TikTok Shop.

OOTD ideas that pop with vivo V60 Lite

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Some days are busy, others are slow and cozy, and most days are somewhere in between. Whatever the day brings, young women want a companion that can keep up with their style and their life.

The vivo V60 Lite in Pop Pink does just that. More than a phone, it’s a cheerful, practical accessory that adds personality to every outfit of the day (OOTD) and every moment.

Here are some styling ideas to help you make every outfit pop with the vivo V60 Lite in Pop Pink:

● Pretty in pastels: Soft pastel tops paired with light denim create effortless mornings. Whether you’re grabbing coffee, meeting friends, or catching up on study sessions, the Pop Pink phone blends naturally with soft tones while adding a touch of playful charm.

● 'Girlypop' monochromatic look: A monochromatic pink outfit, with a pink tank top and pink long skirt, makes casual hangouts with friends or mirror selfies even more fun.

● CorPOPrate chic attire: Neutral, professional tones meet a Pop Pink phone for a subtle pop of color that brightens your look while you’re on the go. Perfect for work meetings or errands without sacrificing style.

No matter what your outfit, the V60 Lite in Pop Pink keeps up with your day and always complements your look.

Slim, sleek and packed with power

Beyond aesthetics, the vivo V60 Lite is designed for real-life demands. Its 6500mAh BlueVolt battery keeps up with social media, gaming, and on-the-go photography, letting users capture and share their OOTDs without interruption.

Speaking of gaming, the vivo V60 Lite is powered by 4nm MediaTek Dimensity 7360-Turbo, offering smooth gameplay, higher FPS, and better power efficiency.

Also, your mirror selfies will always be IG-ready, thanks to its 50MP Sony IMX882 main camera with 2x lossless zoom.

From selfies to coffee runs, the Pop Pink phone is quickly becoming a favorite among young women who want their style to keep up with their lifestyle.

With the V60 Lite by your side, every outfit, every moment, and every day is brighter, and fully powered.

Available in vivo stores, e-store, Shopee, Lazada, and TikTok Shop with prices starting at Php 14,999. Grab yours now and style your V60 Lite in Pop Pink to make every OOTD pop.

vivo X300 Series introduces seamless phone PC workflow

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The modern workday no longer lives on a single screen. Ideas start on a phone, grow on a laptop, and travel wherever work takes us.

With the vivo X300 Series, vivo brings all of that into harmony through vivo Office Kit, a powerful suite of cross-device tools designed to erase the gap between smartphone and computer and turn fragmented workflows into one smooth, uninterrupted experience.

For professionals juggling emails, documents, photos, and meeting notes across devices, the pain is all too familiar.

Files get trapped on the wrong screen. Transfers depend on cables, cloud apps, or unstable connections. Momentum gets lost. vivo Office Kit steps in to replace that chaos with clarity.

One screen, two devices

With Remote PC, users can mirror their vivo X300 Series smartphone screen directly on a Mac or Windows computer in real time. During video conferences or focused work sessions, this means replying to messages, viewing notifications, or sharing files from your phone without ever picking it up.

Your computer becomes the command center, while your phone quietly supplies everything you need behind the scenes. The result is a cleaner desk, fewer distractions, and a workflow that feels almost telepathic.

No cables, no limits

vivo Office Kit also introduces Free Transfer, which enables fast, offline file sharing between phone and PC. Whether or not you are connected to Wi-Fi, your photos, documents, and media can move freely between devices.

 https://www.tiktok.com/@vivo_philippines/video/7591464326741904661

Paired with Task Handoff, you can start a task on one screen and continue it on another without missing a beat. Write meeting notes on your PC, then pick up your phone to scan documents, snap photos, or add materials. Once you reconnect, everything flows back to your computer automatically, keeping your work unified and up to date.

Ideas that follow you

Inspiration does not wait for you to be at your desk. With Notes Sync, whatever you jot down on your vivo X300 Series is instantly reflected on your computer. Take photos of slides at an industry event, capture whiteboard sketches during meetings, or record key points on the go. The moment you sit back down, those notes are ready for editing, organizing, and sharing.

Notes Multi-Device Collaboration takes this even further. You can join online meetings from your phone, record important data in the Notes app, then return to your computer to expand those notes into full meeting minutes, attach files, and send them to your team. Everything updates automatically, across devices, without manual transfers.

With the vivo Office Kit, the vivo X300 Series transforms into a true productivity hub, bridging mobile and desktop into one seamless digital workspace. Files stay synchronized, tasks stay connected, and users stay in control.

vivo delivers a simpler, faster, and more powerful way to get things done, whether you are working from home, in the office, or on the move.

Priced starting at Php 67,999, the vivo X300 Series is available in vivo concept stores nationwide and online via vivo e-store, Lazada, and Shopee.

Explore nature up close with vivo X300 Pro

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For those who chase wingbeats at dawn and wait patiently for a flower to bloom, distance is often the greatest challenge. Birds keep their secrets high in the canopy. Rare flowers flourish just beyond arm’s reach. After spending time with the vivo X300 Pro, one thing became clear: this is the smartphone made for adventurers and bird watchers who refuse to settle for blurry compromises. The Philippines: Natural paradise for birds and flowers The Philippines is a dream destination for bird watchers and outdoor explorers. Its archipelagic geography has given rise to one of the richest concentrations of wildlife on the planet, particularly in avian species. Maya captured in Albay There are an estimated 718 to 735 bird species across the country, with approximately 243 to 258 endemic species found nowhere else in the world. This places the Philippines third globally in terms of endemic bird diversity. From forest canopies to coastal wetlands, every island offers the possibility of a rare sighting. Yellow daisy and a bee captured in a garden The country’s flora is equally captivating. With over 9,250 native vascular plant species, about one-third are endemic, many of them rare, delicate, and visually striking. Influenced by the Malaysian archipelago, yet distinctly unique, Philippine plant life rewards those who explore patiently and observe closely. In a place where beauty often reveals itself from afar, having the right imaging tool becomes essential. Why the vivo X300 Pro is the perfect companion for nature lovers The vivo X300 Pro is built for moments that cannot be rushed or repeated. At its core is a 200MP ZEISS APO Telephoto Camera, designed to deliver exceptional clarity even at long distances. What makes it especially powerful for bird watchers and nature lovers is its bird and flower recognition with tracking autofocus. This intelligent system enhances focusing accuracy and efficiency, enabling the camera to maintain a steady lock on your subject even as it moves subtly among branches or petals.    From afar, feathers appear finely layered and lifelike, while flower stamens remain sharp and refined, all captured with rich, true-to-life color reproduction. Every detail feels intentional, preserving the authenticity of what you see with your own eyes. Elevating this experience further is the ZEISS Mirotar Telephoto Style Bokeh. It creates a beautifully soft background blur that separates the subject with striking depth. Even in visually cluttered environments like forests, parks, or zoos, birds and flowers stand out with a stunning three-dimensional presence.   How to use ZEISS Mirotar Telephoto Style Bokeh Capturing these images is effortless. Open the camera and zoom between 10x and 30x. When shooting non-flight birds and flowers, the ZEISS Mirotar Telephoto Style Bokeh activates automatically. There’s no need to adjust complex settings or switch modes. The camera recognizes the subject and applies the effect seamlessly, allowing you to focus on composition and timing. It’s an intuitive experience designed for real-world exploration, not studio conditions. This makes the feature ideal for zoo visits, park walks, hiking trips, and spontaneous outdoor adventures, where moments appear unexpectedly and disappear just as quickly. For those who travel light but dream big, the vivo X300 Pro replaces bulky equipment without sacrificing quality. It brings distant birds closer, reveals intricate floral details, and transforms fleeting encounters into lasting images. If you are passionate about documenting wildlife, exploring the outdoors, or capturing the rare beauty of the Philippines, the vivo X300 Pro is a reliable field companion that sees what you see, even from afar. Bring the vivo X300 Pro on your next adventure and experience how far mobile photography can truly go. Get it now for Php 77,999 in vivo concept stores or online via the vivo e-store, Lazada, and Shopee.

Fulfill your 2026 bucket list with vivo V60 Lite

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This year calls for nonstop fun, and with the vivo V60 Lite as your companion, fulfilling your bucket list has never been easier.

From sunrise adventures to late-night hangouts, this phone keeps up with every plan effortlessly, combining long-lasting power, smooth performance, and a camera that captures every memory.

Here are five bucket list moments where the vivo V60 Lite makes all the difference.

1. Spend a full day exploring a new city from morning to night

From finding your way around and taking photos to messaging friends and playing music along the way, a full day in the city means your phone is always in use. With its 6500mAh BlueVolt battery, the vivo V60 Lite stays powered all day, while the 50MP Sony IMX882 Camera captures streets, cafés, and skyline views clearly, even as the light fades.

2. Make time for gaming even on busy days

Work, errands, and responsibilities often push gaming aside. This year, one bucket list goal is simple: play without rushing. Whether it’s a full match after work or a longer session on weekends, the MediaTek Dimensity 7360-Turbo delivers smooth gameplay, and long battery life lets you finish what you started.

3. Stay consistent with workouts and get summer-ready

Getting back in shape is always on the list, especially with summer around the corner. From workout playlists and fitness apps to tracking reps and snapping progress photos, the vivo V60 Lite supports your routine with reliable power that lasts from warm-up to cool-down.

4. Go out more often to recharge mentally

Whether it’s a quiet coffee alone, a casual dinner with family, or spontaneous plans with friends, stepping out helps keep your balance and peace of mind. Capture small, meaningful moments along the way with the 50MP Sony IMX882 Camera, and stay connected the whole time with a battery that lasts through long conversations and unplanned extensions.

5. Travel more and live the YOLO life

Didn’t travel much last year? This 2026 is your chance to change that. Say yes to flights, road trips, and spontaneous plans without overthinking the details. With the 6500mAh BlueVolt battery powering your day, 90W FlashCharge ready for quick top-ups, and a camera that captures every stop along the way, the vivo V60 Lite keeps up so you can focus on living in the moment.

Wrapped in a stylish design and eye-catching Pop Pink color, the vivo V60 Lite is made to be flaunted as you move from one bucket list moment to the next, adding a bold touch to every adventure.

This year is about doing more, moving freely, and enjoying every moment without interruptions. With the vivo V60 Lite, your bucket list becomes effortless, and every adventure, big or small, turns into nonstop fun.

Get the vivo V60 Lite at a starting price of Php 14,999 in vivo stores, e-store, Shopee, Lazada, and TikTok Shop.

vivo X300 Series: Your front-row concert phone

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The best concerts aren’t watched. They’re felt. For the thousands of fans and creators capturing magic from the crowd, vivo unveils the X300 Series, a smartphone camera system engineered to turn distant, fast-moving concert moments into front-row stories worth sharing.

Built for live events, the vivo X300 Series powers a breakthrough in mobile videography with Stage Mode 2.0, optimized for up to 30x video zoom — preserving detail, stability, and clarity even under dramatic lighting shifts, nonstop movement, and electric crowd energy.

Its concert-ready performance took center stage in a viral TikTok video by Ms. Liu Lu, Brand Marketing Director of vivo Philippines, filmed during a live New Year’s Eve performance at “The 5th.”

TikTok video here: 

https://www.tiktok.com/@itsluliu_/video/7590228537798380820?q=vivo%20x300&t=1767629750539]

With pulsating lights, sweeping stage motion, and booming audio, the real-world footage proved one thing loud and clear: the X300 Series isn’t just keeping up with the concert. It’s leading the view from the crowd.

Zooming in without dropping the beat

At concerts, moments move fast — artists jump, lights explode, crowds sway, and emotions surge. The vivo X300 Series captures it all with precision, letting users zoom in deep without losing the atmosphere, the movement, or the story.

During G22’s live performance at #NYEAtThe5th, the vivo X300 Series once again delivered immersive zoomed-in footage that pulled viewers closer without interrupting the rhythm of the moment.

Video zoom shots captured on vivo X300 during G22 live performance at #NYEAtThe5th.

Beyond zoom, the vivo X300 empowers users to tell fuller stories through features designed to keep up with life in motion:

• 4K Stage All-in-One Recording – Delivers clear, detailed footage even in dynamic concert environments, ensuring every replay feels as immersive as the moment itself

• Dual-View Stage Video – Records using two cameras at once, letting users capture the full stage while keeping personal reactions in frame for more engaging, shareable clips.

• 4K 60fps Portrait Video – Enables smooth, high-quality portrait videos with enhanced depth and natural-looking background blur, ideal for close-up moments during live performances.

From stadium shows to street stages, countdown concerts to encore-worthy moments, the vivo X300 Series lets users capture memories without distance limits.

Priced starting at Php 67,999, the vivo X300 Series is available in vivo concept stores nationwide and online via vivo e-store, Lazada and Shopee.