August 16, 2015

A Spark of Brilliance: OPPO Launches Mirror 5 and presents Sarah Geronimo as the first local brand Ambassador

OPPO, gives now a spark of brilliance - wisdom and innovation, shining above the ordinary.

Global electronics and technology service provider OPPO delivers customers with the most delightful electronic experience that is full of surprises, through meticulous designs and smart technology.

OPPO has finally launched their new smartphone, the OPPO Mirror 5, in the Philippines. This coincided with the reveal and contract signing of their first local brand ambassador, Sarah Geronimo, last August 13 at the SM Mall of Asia Atrium. 


Sarah Geronimo, the face of OPPO Mirror 5 

“We at OPPO Philippines are very happy to finally launch the OPPO Mirror 5 in the Philippines,” said OPPO Philippines CEO James Ma. “Filipino users demand nothing less than the best kind of mobile experience, and this is precisely what the Mirror 5 delivers – great performance combined with great aesthetics.”


A Spark of Brilliance

As its slogan suggests, the Mirror 5 is a perfect interpretation of its design philosophy, "wisdom and innovation, shining above the ordinary". With a unique diamond-like mirrored surface, the OPPO Mirror 5 is a feast for the eyes. Designed with individual cut-glass segments consisting of different reflective properties, all crafted using a sophisticated ultraviolet embossing technique, the Mirror 5 provides a stunning finish that comes in both white and blue color options. 

Beneath the attractive surface is an innovative internal structure reinforced with a bi-metallic frame and cross beams for exceptional strength and durability, coming together to create a tough skeleton within. The 5-inch display is an ideal size to fit in the palm with fantastic image quality and entertainment that is truly pleasurable and enjoyable on the go.


SRP: P9,990.00

Display: 5"

Processor: Quad-core 1.2GHz

Rear Camera: 8MP

Front Camera: 5MP

Resolution: 960x540 Pixels

RAM: 2GB

OS: Color OS 2.1 (based on Android 5.1)

Storage: 16GB (expandable up to 128GB)

Battery Capacity: 2420mAh

Key Selling Points:Pure Image 2.0+, ColorOS 2.1 (based on android 5.1), Smart Remote, Diamond-like mirrored surface



Robust Performance

The Mirror 5 relies on the brand new ColorOS 2.1. Based on Android 5.1, OPPO’s new OS provides a faster, steadier, and overall enhanced user experience. Besides the new UI and extended themes available, ColorOS comes with fast activation speeds, smooth and steady sliding, as well as more memory and power, in which key application scenes have been optimized. Thanks to self-optimization and the more reliable Android 5.1, the stability of ColorOS 2.1 has been greatly improved.

Under the hood is the ColorOS 2.1, the latest OPPO OS

Under the hood is a power-packed Qualcomm Snapdragon Quad-Core 410 64-bit processor with 2GB RAM + 16GB ROM, bringing fast and seamless multitasking between games, programs and applications. The Mirror 5 offers 3G with super-high speeds, dual-SIM slots, and SD card support of up to 128GB, helping users balance their workload and personal needs. 

It also has a specialized three-in-one efficient management and organization function that can automatically sort, transfer, and manage icons by batches. What’s more is its automatic memory garbage clearing process that is initiated every 10 minutes of being idle.



Create that spark in your life

The Mirror 5 is not simply a device built with appearance and performance in mind – its goal is to bring a spark of creativity to life.

The Mirror 5 comes equipped with a 5 MP front camera with selfie fillight and an 8MP rear camera, making for stunning selfies and landscape photos. With greater photosensitivity for low light conditions and a swift exposure time to minimize blurring, as well as the newly enhanced Pure Image 2.0+ engine, you can look forward to consistently superior images.

Smart features is an area where OPPO is investing a great deal of time and effort. The Ultra-responsive remote control function of the Mirror 5 empowers users to take control of various household appliances using their phone with stronger, more sensitive signals from lengthy distances. And the platform also supports online updates of appliance compatibility to ensure total household control.


Intuitive Remote Control

The Mirror 5 was launched back in July in other countries and has now made its way to the local market. Equipped with its unique diamond-patterned back; OPPO’s latest OS, the ColorOS 2.1; and a host of smart functions, the Mirror 5 is a strong contender for the best phone in its price range. The newly launched Mirror 5 is locally priced at PHP 9,990.00. 



A star not only for a night

Along with their premiere of the Mirror 5, OPPO also revealed their first local brand ambassador at the launch event. OPPO had been teasing the public about their new brand ambassador for weeks in social media, and so the reveal of popular pop singer Sarah Geronimo was greeted with much enthusiasm.


Prior to the contract signing, which also happened at the event, Sarah performed two of her latest songs to the glee of the crowd.

“I’m excited to work with OPPO,” Sarah said, regarding the contract signing. “They’re the type of company I want to be with.”

James Ma, OPPO Philippines CEO, had this to say on their new endorser: “We chose Sarah as our first ambassador because we think she’s an ideal fit for OPPO. She brings an unmatched combination of freshness and elegance to the table, and that’s what we want in an endorser.”



Photos: Arts & Travel Magazine

Discover your town, Discover Robinsons Townville : Robinsons Retail Holdings, Inc. launches new brand name for its community malls

Today marks a milestone for the Robinsons Retail Holdings, Inc. as it formally launches new brand name for its community malls - Robinsons Townville.

Robinsons Retail Holdings, Inc. has been operating community malls for quite some time now. Starting with the first mall in Cabanatuan in 2008, the group currently manages nine (9) malls nationwide: Cabanatuan, Meycauayan, Pulilan, BF Ruins, Davao, Laguna, Dumaguete, Imus and DasmariƱas, Cavite.

One more community mall is also scheduled to open before the year ends. These malls, however, were known in the community with different names.


Robinsons Townville connotes a sense of belongingness, of being family-oriented, fun and friendly. It is convenient to go to. It offers goods and services that reasonably meet the expectations of households,” said Mr. Joel Delfin, AVP of Robinsons Townville. 



These malls at 3,000 sqm to one hectare are anchored by Robinsons affiliates like Robinsons Supermarket, Robinsons Department Store, Robinsons Appliances, Handyman, Daiso Japan and South Star Drug. To complement these anchor stores, there are banks, ATMS, quick service restaurants, food kiosks, boutiques, a bookstore, a spa, a salon and an amusement center for kids as well as other full-fledged services designed to meet the needs of a growing community. 




To kick-off this milestone, a carnival-themed celebration was organized to excite the community starting with Meycauayan (August 14), Cabanatuan (August 28), BF ParaƱaque (September 11) and Pulilan (September 25). An array of fun and rewarding games and activities are in place for attendees to enjoy, including special performances from local performers. 


Besides the three-day sale at every launch date, customers can double their points on their Robinsons Rewards Card when they purchase in any of the Robinsons stores during this period. 

To find out more about Robinsons Townville and its activities, visit its official Facebook page: www.facebook.com/RobinsonsTownville.

Photos: Arts &Travel Magazine 

Kata SM City Baguio is Now Open!

Kata SM City Baguio is Now Open! 

In celebration of the opening of Kata SM City Baguio, we are giving away FREE Screen Protector and Flip Cover for purchase of selected Kata device.

Buy any Kata device and get FREE Screen Protector & Case! Freebies are exclusive at Kata SM City Baguio today on August 16 only.

PLDT, Voyager launch concierge service of social commerce platform TackThis!

Online store creator to help more Filipino businesses go digital

Most businesses in the Philippines - large and small - recognize the potential of eCommerce, but only few are ready for the unique challenges that come with selling to customers online.

To address this gap, Voyager Innovations (Voyager), the digital unit of PLDT and Smart, together with PLDT Alpha and PLDT SME Nation, has launched today its premium concierge service for online store creator TackThis! to over a thousand partner businesses so they can quickly and efficiently build their own branded digital commerce footprint that incorporates a seamless social shopping experience for customers.

As a platform, TackThis! enables businesses to set up their online shops in just a matter of minutes. They can then “tack” their store to Facebook and other websites and the platform facilitates the customer’s entire digital commerce journey - beginning from the point of order, through the management of inventory, and ending with fulfillment and payment.

The premium concierge service aims to enable larger retailers who need a more comprehensive suite of features on top of the basic offerings of TackThis! Together with the wide array of solutions from PLDT Alpha and PLDT SME Nation, TackThis! is seen to further boost digital commerce in the country. 

“At Voyager, we believe that eCommerce is one of the building blocks of the digital economy. TackThis! is already changing eCommerce as it integrates the social shopping experience. Meanwhile, our partners can benefit from the one-stop solution that TackThis! provides, including our enhanced concierge service,” said Mitch Padua, vice president and head of digital commerce at Voyager Innovations.

“The premium concierge service gives retailers an end-to-end service that streamlines their online store requirements. This way, businesses don’t have to allocate huge resources in maintaining their online stores. TackThis! allows them to focus on what they know best: selling their products,” said Kat Luna-Abelarde, First Vice President and Head of PLDT SME Business.

The advanced features that come as a part of the concierge service include professional services for an effortless online store creation as well as hassle-free store management of logistics, payments and customer service via a team of TackThis! Ambassadors.

The concierge service also includes store marketing via placement on Takatack, the sister site of TackThis! Takatack is now the largest online shopping discovery platform that aggregates and promotes not only offerings from the thousands of merchants who have established their online shops through TackThis!, but also products from other online stores and retailers in the country including Rocket Internet-backed Zalora and Lazada.

Tackthis! has over 30,000 merchants in Singapore, Malaysia and the Philippines with more than 400 merchants already part of the premium Tackthis! Concierge Program - an end to end solution tailored to get retailers selling online quickly.

An industry trend analysis released by BMI Research last July estimated that 82% of all Internet users in the country or around 22 million Filipinos shop online. Retail sales account for USD207 billion but only 0.6% accounts for online retail.

The growth rate for eCommerce is high. A 2014 study by Ken Research estimates that Philippine eCommerce can expect a 101.4% annual growth rate from 2013 through 2018 due to increasingly heavier Internet usage and mobile penetration.

Out of the over one million registered businesses in the country, it is estimated that only 1% have a website. In the past, a company would have had to hire a large development and operations team to establish their digital footprint. TackThis! provides the simplicity and ease of having an online store. TackThis! aims to help businesses tap into this huge opportunity to reach more Filipinos going and shopping online. 

To know more about TackThis!, please visit: www.tackthis.com.ph/
To know more about Takatack, please visit: www.takatack.com/

August 15, 2015

DEUTER Philippines Opens Newest Concept Store at SM City Clark

Travellers and active people want a backpack for their journeys.

DEUTER Philippines opens the newest store North of Manila - its 2nd concept store at the Ground Floor, West Wing of SM City Clark Pampanga catering to the northern outdoor enthusiasts who love to bike & hike, trek & travel, conquer mountains, and those with the simpler journeys in life -- the trendy teenager, the cutesy toddler, the gadget conscious young professional, the busy mom and the sporty dad or uncle. 

The new Deuter concept store breathes the similar design elements as that of Deuter SM Mall of Asia – very outdoorsy, freewheeling, simple, straight-to-the-point, very relatable and suggesting the nostalgia of adventure. 

Deuter's market is magnificently growing in number, and so, we too at Deuter Philippines would like to grow with you and be able to deliver your needs as well as your wants, the new trends, newest styles, newest colors, or be it the more basic backpacks, travel bags & accessories, camping necessities as well as bike accessories in their more conservative styles and standard colors.

Cutting the ribbon during the opening President & Ceo of Deuter Philippines/Dynamic Sports Mr. Christopher Tang, SM City Clark Asst. Mall Operations Manager Mr. Aaron, President & Ceo of Chris Sports Ms. Elizabeth Tang and Managing Director or Deuter Philippines/Dynamic Sports Ms. Liza Tang Yuquico, and looking on is Mr. Gilbert Tang, the Managing Director of Chris Sports
You say “I want a backpack!?” We will answer you back with “What for?” because we want you to have the best backpack that will fit you and your lifestyle, your want and your need. That is why we have created a FIT CENTER in every Deuter Concept store that will cater to each and every Deuter enthusiast.

Come and shop in our newest Deuter Philippines’ 2nd concept store located at the Ground Floor, West Wing of SM City Clark Pampanga. Special thanks to Chris Sports, Taisho Pharma - Bonamin & Tempra. 

Photos: Arts & Travel Magazine

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