April 29, 2017

Technology alone can’t protect your business against cyber threats – ePLDT

Due to the rise of the Internet of Things (IoT), information is being collected at an unprecedented rate, with much of it being highly personal and confidential. It is because of this that cybersecurity is of much greater importance today.

ePLDT, an industry-leading provider of digital business solutions to enterprises in the Philippines, is warning local companies that employing data security software and hardware is not enough to combat cyber-threats. This is according to its newly appointed head of cybersecurity.

Angel Redoble
“Companies that focus on data security technology alone unfortunately do not understand cybersecurity,” said Angel Redoble, Chief Information Security Officer of ePLDT. 

“Because a single attack can affect every department of a company, cybersecurity therefore should be approached holistically by integrating it in every aspect, not just in technology. To do this, a company must first focus on having a strict protocol or process and must have the right people who are skilled to combat different kinds of threats. Once these are integrated with the appropriate technology, a company can achieve business resiliency.”

This crucial insight follows on the heels of Ernst & Young’s Global Information Security Survey of 2016 and 2017 which reveals that 64% of 1,735 firms surveyed, which includes Philippine companies, admitted that they have zero or mere informal threat intelligence programs. Moreover, 42% do not have an agreed communications strategy or plan in place in the event of a significant attack.

A security process or program provides the framework for keeping a company at a desired security level by assessing the risks, deciding how to mitigate them, and planning on how to keep programs and practices up to date. ePLDT notes that this is where most companies fail because they only treat cybersecurity as technology or software.

“The hundreds of thousands of vulnerabilities that are recorded every day plus the evolving hacking methods just goes to show that like a process, cybersecurity is a never-ending journey and should be evolved to mitigate & manage new threats,” said Redoble.

Data security skills on the other hand are also crucial since a skilled workforce can identify and therefore understand how to handle the vast majority of threats to data, like malware or hackers seeking confidential information.

Redoble recognizes that some institutions do not employ cybersecurity because of financial constraints but also notes that this should not stop them because the tradeoffs are more than beneficial for a company’s performance and existence. 
“Thanks to growing trends, not deploying cybersecurity is and will become more costly in the future. Companies who are serious about surviving must place it as a business imperative as a single attack can break any business.”
Fortunately due to the current trends and developments in cybersecurity, businesses can now achieve the process, technology, and skills to uphold security through inexpensive means. By administering an assessment of their current capabilities, a company can already set certain protocols while the lack of skills problem can be addressed by teaching the staff how to recognize an attack.

With regards to technology, Redoble notes that there are various data security measures that are being offered subscription-based. However, applying these three may leave a company’s in-house I.T. department drained and will lead them to focus on security rather than boosting productivity. As a solution, Redoble recommends to partner with an end-to-end data security provider.

As a leader in data security services in the country, ePLDT’s Cyber Security portfolio is a suite of services that cover devices, systems, processes, and expertise, designed to defend enterprises from multiple security risks, evolving threats, and malicious software attacks. The portfolio is further boosted by ePLDT’s vast infrastructure network due to its 9 state-of-the art data centers and is recognized internationally through its ISO 27001:2005 Information Security Management System (ISMS) certification.

To know more about ePLDT’s cybersecurity offerings, visit www.epldt.com/solutions/cyber-security/.

April 28, 2017

1st Chooks-to-Go National Rapid Chess Championships gets underway, April 29


After throwing its support for Gilas Pilipinas and the country’s quest for regional basketball supremacy, poultry giant Chooks-to-Go is venturing into the grassroots level in search of budding chess experts.

On April 29, the first-ever Chooks-to-Go National Rapid Chess Championships in partnership with the Rotary Club of Nuvali, will be held at the Vista Mall in Sta. Rosa, Laguna. The whole-day competition is expected to attract more than 1,000 chess players, coaches, trainers and chess enthusiasts.

Cash prizes, trophies and medals await winners in the Open (19 y/o and up), Junior (13 – 18 y/o), and Kiddie (12 y/o and below) categories.

“Our belief in developing the Filipino potential, especially in the field of sports, motivates us to continue supporting not only basketball but also chess tournaments which foster self-confidence and camaraderie among players,” said Ronald R. Mascariñas, Chooks-to-Go President and General Manager.

Organizers of the Chooks-to-Go National Rapid Chess Championships also hope to raise funds for the various social projects of the Rotary Club of Nuvali.

WWE and TV5 to televise SMACKDOWN LIVE!

A new partnership of WWE and TV5 to broadcast WWE’s flagship program SmackDown® in the Philippines on TV5 beginning Sunday, April 30.

Announced during the media conference held at the Shangri-la The Forth this Thursday, April 27,  a new agreement of WWE and TV5 will televise a one-hour edition every week, Sundays,  at 3PM.


WWE raw fans will be able to follow their favorite WWE Superstars on SmackDown, including AJ Styles™, The New Day™, Randy Orton™, Charlotte Flair™, Shinsuke Nakamura™, Kevin Owens™ and Naomi™. In addition to the broadcast on TV5, SmackDown will be simulcast online at TV5.com.ph and Sports.tv5.com.ph.

“TV5 shares our vision and desire for engaging and entertaining fans in the Philippines,” said Ed Wells, WWE Executive Vice President, International. “This new partnership to televise SmackDown showcases the continuing global growth of WWE while creating a destination for WWE fans in the Philippines to enjoy our unique blend of action-packed, family fun entertainment.”

TV5 President Chot Reyes added: "In the industry of sports entertainment, WWE is second to none. It’s a proven, successful, model organization and an esteemed, iconic brand. We at TV5 are honored and excited to be the platform that delivers the WWE to the free TV audience."

https://www.youtube.com/watch?v=Vaj9JV1c1H0


About WWE
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming reaches more than 650 million homes worldwide in 20 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 180 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com andcorporate.wwe.com. For information on our global activities, go tohttp://www.wwe.com/worldwide/ 


About TV5
As one of the main pillars of TV5, sports enjoys world-class coverage, programming, and delivery under TV5’s watch. At the same time, the network champions a decidedly different brand of entertainment that is influenced by and relevant to the current social milieu. 

TV5, by design, is a perfect synergy of sports and entertainment. 

For more information on TV5's sports programs, along with its entertainment, news, and gaming content, visit www.tv5.com.ph.



Joby Linsangan Moreno Is The Orange Lady

Businesswoman Joby Linsangan-Moreno,, owner of the Orange Blush Salon with several branches in Luzon and Metro Manila, shared that the color orange represents happiness, positivity, and optimism. 

Dubbed as the "Orange Lady," Joby is likely to be seen more and more spreading good word about hair care and entrepreneurial success as she is signed as a talent under Asian Artists Agency Inc.


AAAI is developing personalities that go beyond the conventional definition of an artist. And Joby is one that can positively influence people through her success in business. And she inspires dreamers like her to attain their lofty goals.

"Running a business is not merely a way of earning money. It's about putting your heart and soul to something you are passionate about. It is your path to growing and glowing," shared Joby who finished a course in medical technology and is a licensed medical technologist. After graduation, she worked in a local hospital in her hometown Cabanatuan, before answering the calling of her heart.

Joby is the creator of the Orange Blush Salon chain, which started as a small parlor in Cabanatuan and has now 20 outlets spread out in Luzon. It is bound to take Metro Manila by storm after last year's opening of its state-of-the-art flagship branch in Quezon City that was put up as a haven for franchisees.

OBS is a premier stop for affordable haircut and hair rebond service, capturing the 18-40 market of young professionals, young mothers, or just about everyone attuned to the ever-trendy straight hair fashion. While Joby owns half of the existing OBS outlets to date, business players diversifying their opportunity approach tend to like it as good investment or avenue to earn more. More importantly, it is a result-oriented place warmly extending beauty care service to people.

Four years after the franchisee tandem of Atty. Sherwin Tuquero and wife Ciara Bernadette put up an OBS outlet-- the first branded salon to open up in the close-knit community of Victoria, Tarlac, the small town now happily enjoys the constant presence of hair and nail care professionals and the privilege of not having a bad hair day.

A new branch opening in Lipa, Batangas is likewise expected to get that emphatic effect among its townsfolk.
She shared, "We specialize in post-service treatment because it's one way to know if you're constantly doing a good job. If a customer comes back to make use of our warranty offer, which basically means an extra round of service free of charge, it's a chance to prove that for us, the bottomline is really to satisfy clients."
No doubt carrying the moniker "The Orange Lady” sounds cool to Joby, a devoted wife who married her first and only boyfriend in life and a caring mother of three who does mother duties first before giving back her focus on the business. Besides, it's her favorite color and the one thing that quickly differentiates it from other salons.

"The orange color makes me happy. It is not too aggressive like red or too relaxing like yellow. It imbues tranquility, energy, and youthfulness," she explained.

Good point. She related how she needed to hire young people to work for OBS during the start-up years, how she had to learn the art of hair cutting and coloring and attend seminars herself, and how being a businesswoman entails hard work way past the eight-hour regular job.

But she endured everything, from the birth pains of a then-unknown business name to her continuing quest to turn Orange Blush into a national brand. She has pretty much achieved it with peace in her heart, believing she is destined to do this and knowing that problems will always be solved, especially for people making solutions.

One of these solutions is her CSR project wherein she partners with TESDA in creating the Orange Institute of Fashion and the Arts. Here, scholars are guided to learning the technicalities of salon work and given certificates of competency that should give them the door key to working for OBS.
Joby stated, "We put up a training school for would-be salon professionals as our way of teaching kids how to fish. When you can deeply relate yourself to a business you want to go into, it gives you a sense of being. Back in the day I wanted to color my hair myself. I probably knew I wanted to be in the beauty care service business ever since I started combing my hair. After a while I decided I couldn't be in a medicine laboratory, I have to be in a salon!"
To be exact a salon that blushes and so orange, like her.

For more info, please visit fb.com/asianartistsagency and / or call (02) 885-4765 or (02) 405-4423.

April 27, 2017

TV5's #WattpadPresents is back to capture our hearts this summer!


TV5 presents a whole new level of kilig as it brings back a much better and kilig-filled “Wattpad Presents”.

TV5 has always been crafting different sets of entertaining television programs based on the audience’s interest. It can be attested in the wide range of genres that is being offered on TV5. There are seat-grabbing action series, enjoyable animated shows, amusing tagalized films or series.

Romantic, sweet, dreamy love stories are one of the major genres that people enjoy. May it be because of its heart-wrenching plot twists, unforgettable soundtracks, true to life lines or may it simply be because of its power to make people experience that electrifying feeling, best known and expressed as kilig. But you don’t always get to watch new romantic films on a daily basis, right? Well that’s about to change because TV5 will make your romantic wishes come true with the return of Wattpad Presents.

As the show returns to your television screens, be prepared for an all new exciting set of stories that everyone – especially millennials can surely relate to! May it be falling in love with a best friend, a love story with a dark twist or a love triangle, you name it, Wattpad Presents will have it. 

To make sure that every scene is created with the highest production value, episodes will be produced by production houses known for quality films and commercials – Unitel and Firestarter, to name a few. The comeback of Wattpad Presents will also feature more popular titles and authors from varied genres like rom-com, romance with a bit of action, and even romantic horror stories. 

To give you a glimpse of what’s in store for your Saturday Night Kilig Sesh sa Wattpad, here are the first four stories that will be featured: 

Ben Isaac, Kate Alejandrino and Sarah Carlos
(1) “Destined” written by Blue Maiden, which has reads of 22.4 M and the Wattys 2015 winner. The story involves a love triangle that will also leave a question to viewers “Who do you choose? The one you love or the one who loves?” 

Recently, during "WattpadPresents media conference,  TV5 introduced the the stars for the premiere episode, which promises to give everyone a “kilig” experience. The former theater actress Sarah Carlos as Kayla; Ben Isaac, who was dubbed as one of Chalk Magazine’s Hottest Male Celebs, as Kean; indie actress Kate Alejandrino as Krystal, and Candy Cutie Raphael Robes as Dwayne. 

Jaime Habac Jr.
Jaime Habac Jr., director of “Im drunk, I Love You”, will direct the premiere episode.


(2) “Just the Benefits” written by Beeyotch, which reached 28.9M reads. The story is about a power couple who still find themselves still drawn to each other after breaking up, so they’ve decided to keep it casual and just enjoy the benefits without any labels. 

(3) “Unlucky I’m in love with my Bestfriend” written by Stupidlyinlove, with 38.1 M reads and was published by Summit Pop Fiction. The story is about BFFs Zandra and Zendrick. As time goes by, Zandra finds herself falling in love with her bestfriend. 


(4) “Special Section” written by Onneechan, with 17.5 M reads. This is a story about a very controversial high school “Special Section” wherein strange series of events occurred with a romantic mix. 


Now go and get your Saturday Night Kilig Sesh fix as the all-new Wattpad Presents premieres on April 29, 9:00 PM only on TV5!

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