Churreria La Lola spreads happiness one churro at a time with RUSH-powered loyalty app

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In recent years, churros (Spanish fried dough pastry) have become a staple snacktime treat among Filipinos. A plethora of kiosks have popped up offering the deep-fried goodness in numerous malls nationwide. But one name stands above all when the word “churros” spring to mind: Churreria La Lola.

Since opening their first branch in Powerplant Mall in December 2014, Churreria La Lola now has 17branches all over the Philippines. The overwhelming support made the company want to return the love to their customers, hence the creation of a RUSH-powered loyalty program.

RUSH is Globe Telecom’s customizable digital platform that allows businesses to easily build, track, and manage their own customer loyalty program. RUSH’s digital solutions help businesses to conveniently develop and deploy a custom-branded mobile app in as fast as 10 days.

With their own custom-branded RUSH-powered app, Churreria La Lola is intent on spreading more happiness to their regulars by rewarding them with exclusive perks and discounts. The app’s flexible reward system features a list of some of La Lola’s well-loved items which are up for grabs in exchange for stampscollected during visits and transactions.

To support their existing marketing efforts, RUSH’s built-in engagement tools allow La Lola to conveniently connect with their customers through SMS, emails, and in-app notifications. This way, customers are always in the loop for updates, promotions, or activities.

And the best thing? Fans can share their appreciation and extend suggestions through RUSH’s feedback system.

The RUSH partnership allows La Lola to create a more intelligent customer relationship management strategy through an analytics dashboard. This dashboards feeds La Lola with actionable data and insights about the buying patterns of their customers, best-selling products, most visited branches in order to make decisions that put customers best interests forward.

With RUSH-powered loyalty app, customers will surely line up to their stores with excitement and come back as often as they can. 

To know more about how RUSH can help your business, you may visit https://www.rush.ph/about.

PAL'S Brand-new Airbus A350 & A321neo Planes

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Inflight comfort and luxury are redefined with Philippine Airlines’ (PAL) brand-new Airbus A350-900 XWB and A321neo airplanes. Generous legroom, enhanced entertainment, and high-speed Wi-Fi connectivity await passengers across all travel classes beginning July 2018. 

 

“PAL aims to provide excellent standards of service for its passengers throughout the entire travel experience and be at par with the world’s best airlines. We are taking our flights to the next level by modernizing our fleet and enhancing our cabin amenities and inflight offerings, on top of ensuring that we consistently provide that distinct brand of heartfelt service PAL is known for," said PAL President and COO Dr. Jaime J. Bautista.

“The arrival of the Airbus A350 and A321neo forms part of our journey towards attaining our goal of being the only 5-Star airline in the next few years from our 4-Star global airline rating.", he added.

In partnership with airline design specialist LIFT Strategic Design, PAL equipped the new planes with both function and form in mind, promising an enhanced passenger experience.

“With state-of-the-art modifications based on the latest technologies, these new aircraft will bring more benefits not only to passengers and crew but to the environment as well,” said Bautista.

Here are four things you can expect from PAL’s brand-new planes:

A Whole New World of Flights

These planes unlock PAL’s true potential with the new long-range aircraft capable of flying non-stop, up to 17 hours for the A350 and up to 8 hours for the A321neo.

The new A350 will open a whole new world of access to long-haul destinations in North America and Europe. Starting October 2018, passengers can enjoy travelling to New York City nonstop for the first time in ultimate comfort and style with the introduction of the A350’s Tri-Class cabin experience. The A321neo, on the other hand, has commenced non-stop flights to Brisbane last July 2nd and will soon explore Sydney, Port Moresby, and Sapporo.

Space for Days (Or hours)

The new A350 and A321neo pack an impressive space in the cabin so that every passenger, regardless of class of service, enjoys the maximum comfort possible during the flight. These new aircraft also feature an innovative cabin layout and seat design.

Business Class passengers aboard the A321neo can enjoy full-flat seats up that extend up to 78 inches, a first in PAL’s narrow-body fleet and a first for A321neos worldwide. Meanwhile, all Business Class passengers aboard the A350 have direct access to the aisle with the 1-2-1 seat configuration.

Business Class passengers aboard the A350 enjoy top-level comfort that matches the best competitors globally with seats that can be reclined to full-flat beds, equipped with adjustable air cushions and massage functions. Plus, with enhanced amenities and services such as our new plush duvets and Dine-on-Demand meal service, passengers can expect a cozier and more enjoyable long-haul journey.

The Premium Economy Class onboard the A350 – a first of its kind to be offered on PAL’s destinations in the US Mainland and the UK – offers passengers an upgraded experience without the lavish price tag, with 38-inches of legroom and seats that can recline up to eight inches. Passengers seated in the Premium Economy Class also enjoy privacy and exclusivity with only 24 seats available and a dedicated lavatory in the cabin.

Economy Class on the A350 has also been enhanced with seats that recline up to six inches and a spacious legroom with seat pitch of up to 33 inches, offering industry leading comfort.

Put Boredom Behind
The A350 and A321neo provides more options and control to passengers seeking personal entertainment during a long-haul flight. All seats are equipped with personal TV screens with an up-to-date selection of movies, TV shows, music and more for every generation.

Starting October 2018, passengers will have more control to select content from their mobile phone aboard the A350 via the myPAL Player App. Guests simply need to download the app, pair it up the personal TV screen assigned, and have full control on the entertainment.

The A350 boasts of having the first high-speed Wi-Fi in the PAL fleet – so you can surf and watch videos on Facebook or YouTube, or even shop online starting October 2018. The new aircraft is also equipped with experience-enhancing mood lighting with scenes designed specifically for PAL, giving the cabin a “distinctly PAL” ambiance.

Less Noise, More R&R

You can sleep soundly when flying via the A350 and the A321neo — their state-of-the-art engines produce less noise both inside and outside the cabin, compared to other previous-generation aircraft. In fact, the A350 has four times less noise than its competitor aircraft, making it the quietest twin-aisle aircraft to date.

The arrival of the A350 and A321neo is just a preview of what PAL has up its sleeves. Committed to providing Filipinos a better flying experience, PAL expects a total of 27 new aircraft - with 6 A350s and 21 A321neos – bringing the average age of the flag carrier’s fleet to 5 years by end-2018. The arrival of new planes is an exciting phase in the flag carrier’s journey towards a 5-Star Skytrax Rating in 2020.

About Philippine Airlines:

Philippine Airlines (PAL) is the national flag carrier of the Philippines, proud to be the first and longest-serving airline in Asia under its original name since being founded in 1941. Philippine Airlines is a full-service scheduled airline whose fleet of 85 aircraft operate flights to 33 destinations in the Philippines and 41 international destinations in the United States, Australia, Canada, the United Kingdom, the Middle East, New Zealand and all over Asia. It also serves an additional 41 destinations through code share alliances with partner airlines. Philippine Airlines recently received a 4-Star global airline rating from Skytrax, the international air transport rating organization, having proven excellence and commitment to world-class standards across Skytrax's global metrics that measure product and service quality.

For more information, you can check out the Official website: www.philippineairlines.com

Why Home Renting Makes

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More and more people today are realizing the practical advantages of renting a home instead of buying one. Though they live different lifestyles, there are three possible reasons that compel them to rent rather than buy: they are just starting out; they have a tight budget; or they are about to face changes in finances or circumstances. 

Model Unit in Eton Tower Makati

If you are someone who needs a little more convincing as to which type of property you want to invest your hard-earned money in, consider the following reasons that explain why renting a home makes sense:

The location is already established

Homes for rent are in established locations where there are already thriving communities. All the home renters have to do is choose the one near their workplace, school, transportation hubs, commercial centers, or in places that matter to their current lifestyle. 

It gives freedom and flexibility

Renting a home means having a flexible alternative that caters to developing lifestyles. Since the homeowner is not tied down to one property and location, there are more options to live life just the way it goes, or adapt to unexpected changes as they come.

Savings from rental can be used for other investments

In renting, there is no need to shell out money for regular hefty real estate taxes that home buyers pay. Home renters can use the money instead for investing in stocks, mutual funds, foreign exchange, corporate bonds, cryptocurrency, or in a start-up business.

There is no maintenance cost

Tenants or home renters do not have to shoulder house repairs or maintenance expenses. Depending on the agreement, it is usually the owner who pays for those services. 

Reliable leasing partners are available

For those looking for a space to rent, there is a professional group called Dwellings by Eton for leasing services. It offers a program that is committed to ensure a stress-free and hassle-free experience for renters.

STI opens August Batch for college freshmen

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Manila, Philippines – Committed to providing students with relevant education and world-class opportunities, STI College opens its doors for a new batch of incoming college freshmen in August this school year. 

While the majority of colleges and universities in the Philippines follow the June to March academic calendar, “STI will open classes in August to match pace with educational institutions internationally and better prepare our students for opportunities here and abroad,” said Peter K. Fernandez, President and COO of STI Education Services Group, Inc. 

He also noted that many distinguished state universities and colleges have already shifted their semester intake in an effort to internationalize the institutions. According to the 2016-2017 data of the Philippine Association of State Universities and Colleges, thirty four universities and colleges had already adopted the August to May calendar. 

This initiative further supports the Association of South East Asian Nations (ASEAN) integration whose vision is ‘to narrow the development gaps, to prepare youth for regional leadership, and to increase the competitiveness of the people.’ 

As one of the last two countries in the ASEAN region with a predominantly June-March academic calendar (the other one being Thailand), the main advantage for students enrolling in the August semester is the opportunity to qualify for student exchange and research programs abroad. Their qualifications will also be recognized by foreign countries, expanding their reach to more global opportunities. 

The new batch intake will also pave the way for more collaborations and partnerships with foreign institutions. Subject to the need of the students, this can eventually lead to new programs, specializing on knowledge formation and skills enhancement. 

Extending time to prepare 

With the new option of enrolling at a later date, STI provides a longer period for students to prepare for higher education mentally and financially. Most senior high school graduates are often pressured to decide on their course and school of choice right after graduation. 

Students can take advantage of the extra time to pursue their interests and passion to help them decide on their higher studies, and further evaluate more options to pursue a certain program. STI understands the importance of making the right choice for college as it upholds that passion is essential to succeed in life. 

Along with this, families who are financially challenged to send their children to school can prepare for the financial requirements with the opening of the new batch for incoming college freshmen in August. 

Less class suspensions 

STI further recognizes how environmental factors can potentially impact the learning experience of its students. By adjusting the semester schedule, the effects of the rainy season which begins in the month of June is mitigated. 

The traditional academic calendar starts in the month of June, which is regularly affected by heavy rainfalls that lead to class suspensions. These cancellations often cause a delay in curriculum delivery and execution of school programs. 

Cancellation of classes breaks the momentum especially when caused by bad weather. Research shows that weather is also linked to school performance, as lack of exposure to sunlight affects hormones in a way that increases the urge to sleep. 

The adjustment of the schedule with the implementation of August to May school calendar will cover fewer months of the rainy season, reducing cancellation of classes due to tropical cyclones. 

True to its promise of delivering quality education, STI constantly innovates to better prepare its students for opportunities locally and abroad. STI takes pride in its modern and superior facilities, highly qualified professors, and new advancements that further improve the learning experience of its students. With the new academic scheme, STI takes a leap in internationalizing the institution to keep up and align with the rest of the world.

Enjoy 72 Hours of Free Shipping and Up to 80% Discounts on Premium Items like Denon Turntable, Nintendo Switch, Sharp TV and many more on Shopee’s Payday Sale!

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Manila, July 30, 2018 – For 72 hours from July 30 to August 1, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is back to help loyal users stretch their salaries with its monthly Payday Sale. This month, we are going bigger and better with 72 hours of free shipping, all-day vouchers, and up to 80% discounts across a wide range of categories ranging from electronics to fashion.

To sweeten the Payday Sale, users can also look forward to lowest prices guaranteed on dozens of premium electronics at Shopee Gadget Zone,  a dedicated in-app portal for all things tech, which was newly launched this month. With up to 80% off some of 2018’s hottest electronic products such as the Nintendo Switch, Canon Inkjet Printer, and Harman JBL Soundbar. Furthermore, users can also expect up to P4,000 off products from top brands including Samsung, Vivo, Oppo, and Xiaomi.

Jane Lim, Director of Shopee Philippines said, “This month’s Payday Sale will be bigger and better with our new Shopee Gadget Zone featuring premium electronics at unbeatable prices for our users. Shopee Gadget Zone has been well-received by users in the short time since its launch and together with the Payday Sale, we want to build on this early momentum and continue our goal to deliver top electronic products at attractive prices for all our users in the Philippines. Moving forward, we will continue to diversify our product assortments and engage users with even more exciting deals tailored for their needs and preferences.

For more information on:

Shopee’s Payday Sale, visit https://shopee.ph/paydaysalejuly.

Shopee’s Gadget Zone, visit https://shopee.ph/m/gadgetzone.

For more information on Shopee, visit https://shopee.ph

Download the Shopee app for free on Apple App Store or Google Play Store.