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“Let The Good Times Roll” with Samsung and Shopee this Super Brand Day 2022
Samsung x Shopee Super Brand Day featured exciting deals on the latest Samsung devices and fresh shopping experiences for consumers across Southeast Asia
Samsung Electronics Philippines Corporation –
Samsung Electronics Co., Ltd has partnered with Shopee, the leading e-commerce
platform in Southeast Asia and Taiwan, for their first-ever Shopee Super Brand
Day held on July 20-21 in the Philippines. Dubbed ‘Let The Good Times Roll,’
this year’s regional campaign sought to create good times and memorable shopping
experiences for consumers to purchase their dream Samsung products at great
prices, complemented by fresh and interactive online shopping activities.
For three straight
days, shoppers were able to redeem exciting offers and enjoy great savings at the
Samsung Official Store on Shopee Mall. Irresistible deals were available for a
slew of Samsung’s latest products – from breakthrough mobile innovations and
wearable devices, cutting-edge TV and sound devices, smart monitors, to
connected home appliances. Promotions were available for the Samsung AU7002
Crystal UHD 4K Smart TV range and Samsung Galaxy M Series.
To cater to the unique
needs and lifestyles of consumers, Samsung Super Brand Day also featured
limited-time-only offers for the Galaxy S22 Series, S21 FE, Z Fold3, The Frame
QLED TV and Bespoke series products available in their markets and were
featured during the sale.
Ahead of Samsung’s
Super Brand Day, avid shoppers participated in fun in-app games and social
media contests for a chance to gain early access to special promotions, while
enjoying sneak peeks of the upcoming deals and events on the main campaign
microsite. Consumers also enjoyed more perks such as giveaways, flash sales,
and vouchers during the Shopee Live session hosted by Samsung Galaxy A Series
Influencer, Vitto Marquez.
“While the pandemic
has certainly accelerated e-commerce adoption, online shopping expenditure
continues to grow rapidly in Southeast Asia today. To support the growth of
digital-first lifestyles in the region, we need to consistently reshape the
online retail experience for consumers—creating greater convenience, building
deeper engagements, and enhancing product value to meet their differing needs,”
said Shawn Kwon Regional Head of Online
Business, Samsung Electronics, Southeast Asia and Oceania. “We are pleased
to celebrate the fourth year of our close partnership with Shopee, which
remains a key online platform for us to continue providing great value to
consumers. This Super Brand Day, we hope that our customers will seize the
chance to shop our wide range of products, relax, and let the good times roll
with Samsung's latest online offerings.”
Pavan Challa, Director, Regional Brand Partnerships at Shopee said, “We are happy to continue our long-running collaboration with
Samsung for the fourth iteration of their Super Brand Day on Shopee. Samsung
has been a key lifestyle and electronics partner for Shopee Mall and as the
consumer demand for smart living devices continues to grow, we look forward to
working closely with Samsung to bring greater choice, convenience and value to
our shoppers through Shopee Mall.”
Highlights of Samsung Super Brand Day in
Samsung Electronics Philippines include:
●
Samsung mobile ecosystem such as
the Galaxy Watch 4 44mm, Buds Pro, Buds2, and especially the Galaxy Watch4 40mm
has topped the sales. While for the phone category, the Galaxy M12 was also
part of this great sales achievement.
●
Exciting deals
and promotions were presented such as freebies with the Galaxy S22 Series, A
Series, and discount vouchers.
● Vitto Marquez hosted the Shopee Live on July 21
and announced all the freebies and discounts
that buyers can claim. Additionally, on July 20-22 consumers also joined six more Shopee livestreams
with ShopeeIDOLS and were given a chance to
win Shopee-exclusive Laneige skincare freebies.
●
Shopee Super
Brand Day exclusive promo highlighted Samsung’s partnership with Laneige. Buyers of the Galaxy
S21 FE received two sets of Laneige Waterbank
Blue Hyaluronic Kits.
●
Galaxy
Giveaway was held on Shopee’s social media pages. Consumers
joined the trivia contest and 12 lucky winners of Galaxy M23, Buds Live, and Buds2 were
announced.
Keen to grab coveted
Samsung deals? Watch out for next year's Super Brand Day for bigger Shopee
Brand Day offers at https://shopee.ph/samsungofficialstore. Download the Shopee
app on the Google Play Store or App Store to visit the Samsung Official Store
on Shopee Mall today!
About Samsung Electronics Co., Ltd.
Samsung inspires the
world and shapes the future with transformative ideas and technologies. The
company is redefining the worlds of TVs, smartphones, wearable devices,
tablets, digital appliances, network systems, and memory, system LSI, foundry
and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.
About
Shopee
Shopee is the leading e-commerce platform
in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable
digital ecosystem by enabling businesses to digitalise and grow their online
presence, helping more people access and benefit from digital services, and
uplifting local communities.
Shopee offers an easy, secure, and
engaging experience that is enjoyed by millions of people daily. Shopee is also
a key contributor to the region’s digital economy with a firm commitment to
helping homegrown brands and entrepreneurs succeed in e-commerce.
Shopee is part of Sea Limited (NYSE: SE),
a leading global consumer internet company. Sea’s mission is to better the
lives of consumers and small businesses with technology through its three core
businesses: Shopee, Garena and SeaMoney.
About
Shopee Mall
Shopee Mall is the
region’s leading online mall offering one-stop access to a wide range of
international and local brands and retailers. Shoppers can enjoy three
guarantees delivered by Shopee Mall -- 100% authentic products, free returns
and free shipping. With always-on deals, entertainment and a robust loyalty
programme, Shopee Mall offers an unparalleled online shopping experience and
best value all year round.
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