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| HardieFlex advanced building composite is made at its world-class facility in Cabuyao, Laguna, proving James Hardie commitment to its guarantee to homeowners. |
James Hardie has a long history
of providing innovative building products to customers in Australia, the USA,
the Philippines and other international markets. Today, HardieFlex advanced
building composite remains one of the most trusted and reliable building materials.
The high regard for James Hardie’s products stem from the following
characteristics:
High durability and strength.
HardieFlex advanced building composite is designed not to crack even
under the harshest weather and environmental conditions. It is resistant to
damage due to wind, rain, moisture, and humidity. Furthermore, HardieFlex
advanced building composite is combustible: it will not ignite or catch fire
even when exposed to flame. HardieFlex advanced building composite is resistant
to termite-damage. HardieFlex advanced building composite is designed to
perform.
Convenience and versatility.
HardieFlex advanced building composites are very versatile and may be
used for ceilings, walls, sidings, eaves, and fascias. They are easily and
conveniently installed and conform to any design requirement.
Warranty and
environment-friendly. HardieFlex advanced
building composite is made from plentiful non-toxic materials that have minimal
impact on the environment. In the case of the Philippines, James Hardie
manufactures its products in its own facility in Cabuyao, Laguna. This reduces
the “carbon footprint” or fuel emissions required to transport its products to
the homeowners. In contrast, imported fiber cement products use up a lot of
fuel and release greater emissions into the environment. James Hardie offers a 10-year warranty
on its products.
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| HardieFlex advanced building composite is made for strength and durability. Photo shows HardieFlex during bending strength test. |
The process
Do you wonder how James Hardie is
able to create such a superior, reliable, and trusted product? Well, while the
details of the manufacturing process are trade secrets, we can still find out
some of the science behind HardieFlex advanced building composites.
First of all, the basic materials
that are combined to create James Hardie’s advanced building composite are of
utmost importance. James Hardie began, in the late 1980s, to use cellulose
fibers for its products. Until today, James Hardie’s advanced composite
building material is made from cement, sand, water, and cellulose.
Why add cellulose? Adding
cellulose makes the finished advanced building composite more flexible: bending
strength is the result. The final product is not brittle and resists cracking
under pressure.
Now, once these ingredients are
gathered, how are they combined?
First of all, sand is poured into a huge underground conveyor. This sand
passes through what is called a “ball mill”. It is called such because it has
steel balls inside that are used to crush the sand into fine powder. Once the
sand is powdered, water is added.
Adding water makes it easier to pipe through the sand across the
manufacturing plant and also ensures that no heat is produced, eliminating the
need for a cooling or exhaust system.
Later on, most of this water is
drained from the sand. After draining, the material left is about 80 percent
sand. This material will need to be thickened, so at this stage the cellulose
is added. Then the cement, sand, and cellulose are combined along with some
additives. The result is a liquefied material that is poured through sieves,
troughs, and rollers. More water is drained. At the end of this process, a film
of fiber cement is created.
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| HardieFlex advanced building composite withstands extreme conditions of the Philippine weather and environment. Photo shows HardieFlex undergoing one of many quality control tests. |
The fiber cement film is then put
through a further process of drying and pressing and cutting, until fiber
cement boards are created. The flexibility and durability of these HardieFlex
fiber cement boards make them versatile—they can be cut, bent and shaped to
follow a wide variety of designs.
“The entire process is the result
of advanced scientific research, engineering, and technology that is unmatched
by James Hardie’s competitors. In fact, James Hardie is already producing
highly advanced composite building materials in the Philippines. As for our
competitors in Southeast Asia, they can only offer 1st generation fiber
cement,” said Rose Pangan, Product Development Manager for James Hardie.
You can discover how your home or
building can benefit from the advanced science and engineering behind
HardieFlex advanced building composites. Visit www.jameshardie.com.ph and like
the official James Hardie Page on Facebook at www.facebook.com/jameshardiephil
or call 1-800-888-5427 (outside Metro Manila) or 895-5427 (within Metro
Manila).
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