Isla Lipana & Co., the Philippine
member firm of PwC, has extended the voting period for Philippine
Gems, the company’s Corporate Social Responsibility (CSR) project,
until September 25.
Launched in June of this year,
www.philippinegems.com is a campaign to determine the country’s top
ten new tourist destinations.
The campaign has drawn nearly 40,000
votes so far with online voting to identify 10 Philippine Gems out of
the 25 shortlisted travel destinations.
“By extending the voting period, we
are providing every opportunity available to promote our country to
our citizens and to the rest of the world,” said the new Isla
Lipana & Co. Chairman, Atty. Alex Cabrera. “We are grateful to
everyone who supports this project and we hope that we are able to
increase awareness and appreciation of the beauty our country.”
“To add to this, local tourism
offices and local government have been rallying and inviting their
constituents to vote and support their sites. This positive effect we
have been getting has inspired us to extend it to give more time for
other sites to also rally their supporters,” Cabrera added.
The Philippine Gems aims to showcase
the many other magnificent natural wonders that the Philippines has
to offer from Luzon, Visayas, and Mindanao.
This project of Isla Lipana & Co.
is in cooperation with the Philippine Tourism Promotions Board (PTB)
of the Department of Tourism (DOT) , and the University of the
Philippines-Asian Institute of Tourism (UP-AIT). Aside from PTB/DOT
and UP-AIT, other members of the screening committee were
representatives from FleishmanHillard Manila, Management Association
of the Philippines, travel blogger James Betia and media
personalities Love Añover, Jing Lejano and Jose Javier Reyes.
For more information about the
Philippine Gems and to cast your votes now visit
www.philippinegems.com.
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