Joby Linsangan Moreno, the lady behind Orange Blush Salon talked about her 10 Commandments as The Orange Lady in her first public engagement as a professional speaker.
The event billed Elevate: Primed For Greatness held at The Podium Special Events Center, Cabanatuan City and organized by Lvrage, saw Joby talking before a mixed crowd of students and professionals.
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Joby delivering her talk entitled," The 10 Commandments of the Orange Lady"
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The event billed Elevate: Primed For Greatness held at The Podium Special Events Center, Cabanatuan City and organized by Lvrage, saw Joby talking before a mixed crowd of students and professionals.
Joby opened her first salon at age 23 in Nueva Ecija from the remnants of a beauty parlor about to close shop. It was a huge move for Joby who with her savings of 30,000 pesos chose to invest in the salon business. She was at that time working as a medical technologist.
"When I went to college at 17, I did not know na ang med tech nasa lab pala," she recalls. "I did not know, nag aanalyze pala ng ihi, poop, dugo at iba pa. Eh ayaw ko pa naman ng kumukuha ng dugo," she explains.
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Speakers answering questions from the audience
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Awarding of Plaque of Appreciation With Mr. Luwee Carrasco, President, Lverage Events
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| With Fellow Conference Speakers; from left, to right: Mr. Luwee Carrasco, Mr. Reynaldo Odulio Jr. Of Wheeltek Motors and Mr. Toby Cayanga of Farmers' AMC. Home grown businesses from Cabanatuan City |
Joby then realized that all she wanted was to be a business woman. "I was 23 when I established my salon in Nueva Ecija and my goal was to make it a national brand."
But six months after her first beauty shop opened, "pinirata yung tatlong stylists ko," she reveals. To save the situation, she had to run to the adjacent beauty salon for help. "Pag may pumasok na kliyente sa amin, tatakbo ako sa kabilang parlor, sasabihin ko, paghatian natin, 50-50 tayo sa 60 pesos na gupit."
Despite the difficulties, Joby survived. And 14 years later, Orange Blush Salon put up 20 branches scattered in the different parts of Northern Luzon and Metro Manila. 10 branches are wholly owned while the other 10 are franchises. The flagship store is located in Sparks Place Cubao.
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| Orange Lady's First Commandment: Put God first |
As a successful business woman, Joby follows 10 rules which she calls,
"The 10 Commandments of the Orange Lady"
"The 10 Commandments of the Orange Lady"
1. Put God First In Everything You Do.
2. Treat Others The Way You Want To Be Treated.
3. Spend Quality And Undivided Time With Your Loved Ones.
4. Love Your Family Unconditionally.
5. Dream Big. Start Small.
6. Be Proactive. Focus.
7. Do Not Complain.
8. Feel Beautiful. Be Beautiful.9. Count Your Blessings.
10. Find Your Purpose And Seize It. Let Your Light Shine.
Joby also subscribes to the mantra, "For with God, nothing shall be impossible," Luke 1:37.
Joby is married to businessman Lawrence Moreno, her first and only boyfriend. They have three kids. Joby is an Asian Artists Agency talent.
For more info on Joby visit the Orange Blush Official Facebook page or her official FB and IG accounts. You may also visit Orange Blush Salon at Sparks Place Cubao.
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