Now on its second year, iFRANCHISE celebrates this milestone as it sets its goal into being a global franchising powerhouse.
The celebration held at Okada Manila was well attended by known personalities in business, fashion and showbiz industries. Inspirational speaker, former actress and youth ambassador of the National Commission on Muslim Filipinos (NCMF), Queenie Padilla, talked to us about empowerment, leadership and strength as an organization.
Multi-awarded and internationally acclaimed, Sindaw Philippines Performing Arts Guild and Junior New System dance group headlined in world class performances. Other artists who graced the occasion were iFRANCHISE brand ambassador Daniel Matsunaga, Malu Barry, Sitti Navarro, and Dubai singer, Mohammed AlNezamy.
iFRANCHISE started with 10 all-original Food Caravan concepts – BBQ Break, Coffee Spot, Dessert Zone, Shawarma Stop, Potato Humps, Juice Station, Pinoy Station, One Way Balls, Sisig Cargo, and Noodle Junction. Today, reputable companies here and abroad such as Faces and Curves, i-Medical Spa clinic, Salon Experts, Eye Browdery and AvoBravo+SuperMango, began to tap iFRANCHISE as their marketing arm.
Over a year ago, iFRANCHISE launched iFUEL. A petroleum brand the company is very proud of. In 2019, it opened an iFUEL iconic branch in Marawi which the company considers as an epic development in the young history of iFRANCHISE because it became part of the re-development of the city as it represents hope for the people who were scared and devastated by the siege.
President and CEO Krizzia Ann Loyang Tanabe in her speech said, “Back then, iFRANCHISE was just an idea. All I wanted was to put-up a business. But I also knew that what I aspire for is to be an entrepreneur on a mission. It was never only about making money, it has always been about making a difference”.
iFRANCHISE has started its international roadshow in Dubai and Singapore, and is poised to reach more countries this year.
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