Micro, small, and medium-sized enterprises (MSMEs) make up 99.5% of business establishments in the Philippines, driving employment, innovation, and economic growth. But did you know that more than half of them are owned by women?
A report by the Asian Development Bank states that a remarkable 55.8% of MSMEs in the country are owned or led by women. Of which, women entirely own 79%, while 19% are majority-owned by women.
Yet, the same report says that despite their strong presence, women-led businesses face barriers in financing, gender bias, balancing responsibilities, and digital adoption. Despite these challenges, women entrepreneurs continue to thrive and contribute immensely to the economy.
Personal Collection’s commitment to women’s entrepreneurship
Leading Filipino-owned direct selling company Personal Collection (PC) has long been a champion of women’s empowerment through business ownership. Majority of its million-strong dealers being women, PC built a community that uplifts and supports Filipinas in their journey toward financial independence. Their direct selling model provides an accessible, low-risk opportunity for women to start and scale their businesses without the financial and operational barriers of traditional enterprises.
By keeping startup costs low, PC ensures that women can access high-quality, in-demand products, making it easier for them to begin on their entrepreneurial journey.
Aside from providing the opportunity to start a business with minimal capital, PC also empowers women to achieve financial independence by allowing them to earn based on their efforts and strategies. This financial freedom boosts their confidence, enabling them to break through gender biases, pursue personal goals, support their families, and create a better future for themselves and their loved ones.
Moreover, PC offers comprehensive training and mentorship in sales, leadership, and business management, equipping women with essential skills to thrive in a competitive market even in online selling platforms to help them grow and expand their businesses.
Why women’s success is everyone’s success
The success of women is not just about individual achievement—it has a profound impact on families and the society as a whole. When women succeed, their families prosper, their communities thrive, and they inspire younger women to dream bigger and strive for more.
Personal Collection recognizes that women are not just entrepreneurs—they have lives beyond their work. PC promotes flexibility, understanding that women juggle multiple roles, from being mothers to pursuing their passions. By empowering women in all aspects of life, PC drives their success in business and strengthens their roles in the community and the economy.
“At Personal Collection, women are the heart and soul of our business—majority of our dealers are women, and their success is our success. We’ve built more than just a business, we’ve created a movement that empowers women to lead, earn, and achieve their dreams on their own terms. When we uplift women, we uplift families, communities, and ultimately, the entire nation," Personal Collection Chairman, Jun Evangelista said.
To start your entrepreneurial journey with Personal Collection, visit https://www.personalcollection.com.ph/.
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