#AmplifyLife as JBL Joins Consumers in Celebrating Their Passions with #AmplifyPassion

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JBL launched #AmplifyPassion campaign joining sounds lovers and each individual in pursuing their respective passion is global audio equipment brand.

The #AmplifyPassion campaign held a two-day event at the Glorietta Activity Center, from March 10 to 11, 2016,  as it introduced JBL’s extensive line of headphones that fit everyone’s interests and needs to push them further with JBL’s signature sound and design.

Travelers and casual listeners can get a kick from JBL’s lifestyle headphones line, bannered by their wireless Everest series that combine unmatched sound quality with ergonomic design – for a pleasurable and dynamic acoustic experience. Its flagship model – the Everest Elite 700 NC, is the perfect companion for those driven by excellent music and sound in their interests, as it offers an array of innovative features.

One of its key features is its NXTGen Active Noise Cancelling Technology, which allow users to control the amount of outside noise, to create the ideal balance of ambient sound and music. The carefully sculptured ear cushions also provide the right ear comfort through its 15-hour playtime – coupled with its TruNote technology that calibrates sound based on the fit around the ears. 

Also included in the Everest series are the equality impressive, Elite 300 NC, Elite 100 NC, 700 BT, 300 BT, and 100 BT.

Sports and outdoor enthusiasts can also experience great sound and music with the Under Armour Wireless and Reflect Mini BT, under its sports headphones line. Engineered by JBL, the UA wireless was built to exhibit JBL’s signature sound and wireless feature for up to eight hours. Made especially for those with active lifestyles, it also sports a durable design to withstand sweat/water, and JBL’s Twistlock technology to assure users that the headphones will never fall off, while fitting comfortably.

Alongside the UA wireless headphones is the lightweight Reflect Mini BT, which guarantee users the perfect fit and stability to experience great sound and keep their adrenaline flowing. Apart from these two sports centric headphones are JBL’s Grip Series, Reflect Response, Reflect Mini, Yurbuds Leap, and Yurbuds Inspire Series.

Passionate music lovers – novice and professionals alike, can also satisfy their desire for great sound with the Studio Headphones line that compose of the JBL E40BT and E50BT – as well as AKG’s Y50, Y50BT, and Y45BT, and Harman Kardon’s Soho and Soho Wireless. 

Aside from the exhibit of JBL, Yurbuds, AKG, and Harman Kardon’s extensive headphones line, the #AmplifyPassion event also allowed mall goers to experience the lifestyle behind each of the featured products. It also included a two-day hologram concert that feature top international artists, as well as JBL’s passion videos that featured #AmplifyPassion ambassadors – Camille Co and Michele Gumabao.

For more information, visit http://ph.jbl.com and http://ph.harmankardon.com.

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Facebook: JBL Philippines

Twitter: @JBLPH

Instagram: @jblph

As the leader in revolutionary sound, JBL continues to push audio boundaries through innovation and personalized sound technology. The JBL brand offers unprecedented wireless speaker performance for authentic audio experience.

New yurbuds powered by JBL Endurance Line of Headphones Offer New Features, Price Points

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Designed Never To Hurt or Fall Out, yurbuds Endurance Line Provides Cutting-Edge Products for A Wider Range of Consumers

yurbuds powered by JBL, the sport earphones guaranteed never to hurt or fall out, announces the launch of the new yurbuds powered by JBL Endurance Series. The line includes eight products and introduces an exclusive technology to yurbuds and a new P1,200 price point, making the product affordable to a wider audience.

The Endurance Series kicks off with its Inspire 100 model at P1,200, featuring yurbuds’ ergonomic design and key features like sweat and water resistance, ambient noise awareness, FlexSoft Comfort Fit and TwistLock Technology. Starting at a lower price point, yurbuds are still the perfect training partner for every athlete and can now expand to a wider group of fitness enthusiasts looking for a solution.

Stepping up from the 100 model is the Inspire 200. This is the first product in the series to include Quik Clik Tangle-Free Magnets. yurbuds’ exclusive new technology, Quik Clik, was born out of necessity. The Tangle-Free Magnets provide customers with a solution to storing their earphones both during and between uses. Magnetic connectors allow the ear buds to be easily connected behind the neck or around an article of clothing for increased portability. Inspire 200 retails for P1,800.

At the 300 series level, yurbuds adds a microphone with track/music control functionality. To round out the line, the 400 series adds volume control and voice control for Apple Devices. They retail at P2,400 and P3,000 respectively.

“The refreshed design of the 100 through 400 models reflects the desire from customers for versatility from their headphones,” said Michael Mauser, President, Lifestyle Division at HARMAN. “Every product in this line features qualities you will only find with yurbuds at price points for all athletes and fitness enthusiasts.”

This highly anticipated launch from yurbuds powered by JBL builds on the success of the company’s core products while providing always evolving and improved models and technology. Designed for the ultimate workout and listening experience, consumers can now choose the level of features they want to create their own personalized experience.

For more information, go to yurbuds.com or visit Facebook, Instagram, and Twitter User ID: yurbudsph.

About yurbuds

yurbuds was founded in 2008 by Seth Burgett, President and CEO, an active triathlete and Richard Daniels, COO, a 25-time marathoner with a mission to transform the athlete's experience through personalized service and exceptional audio products that integrate ergonomics and emotive design.

yurbuds powered by JBL, is a unit of HARMAN(NYSE:HAR), the industry leader in the design, manufacturing and marketing of premier audio, visual, infotainment and integrated control solutions for the automotive, consumer and professional markets. With leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson ®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. HARMAN has a global workforce of approximately 16,000 people and reported sales of $5.3 billion for the 12 months ended June 30, 2014.

yurbuds products have been honored by the 2013 International CEA Innovations Design and Engineering Awards.