‘Thor: Ragnarok’ Grosses P201.56-M, Biggest October Weekend Ever in PH

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Like a champion gladiator, Marvel Studios’ Thor: Ragnarok conquered the Philippine box-office for the Oct. 25 – 29 period, raking in a thunderous P201.56-M for the No.1 spot and bragging rights as the Biggest October Opening Weekend Ever in PH history.

The latest Thor action-adventure also claimed the 4th Biggest Opening Weekend for 2017 (following Beauty and The Beast, Wonder Woman and Spiderman Homecoming), as well as the Biggest Opening Weekend for a solo Thor title.

In comparison with recent Marvel Studios blockbusters, Ragnarok’s weekend rollout is 35% higher than that of Guardians of the Galaxy Vo. 2, 43% more successful than Doctor Strange, and outplayed Captain America: The Winter Soldier by 30%.

The three highest ranking cinemas in terms of sales are SM Mall of Asia (P7.92-M), SM Megamall (P7.38-M) and SM North EDSA (P7.06-M).

In fourth to tenth notches are Trinoma (P5.48-M), Glorietta 4 (P4.37-M), Greenbelt 3 (P4.04-M), Power Plant (P3.35-M), Greenhills Promenade (P3.15-M), Alabang Town Center (P3.07-M) and Uptown Place (P3.056-M).

Completing the Top 20 are Venice Cineplex (P3.052-M), SM Cebu (P2.94-M), Robinsons Magnolia (P2.92-M), Ayala Malls Cebu (P2.84-M), Shang Cineplex (P2.74-M), SM Aura (P2.63-M), Bonifacio High Street (P2.62-M), U.P. Town Center (P2.586-M), Eastwood (P2.582-M) and SM Southmall (P2.42-M).

Internationally, Thor: Ragnarok has topped the box office with $107.6 million in 52% of overseas markets, a week ahead of its U.S. release on Nov. 3.

Directed by Taika Waititi from a script by Craig Kyle & Christopher Yost and Stephany Folsom and Eric Pearson, Thor: Ragnarok picks up after the events of Avengers: Age of Ultron.

In the film, Thor (Chris Hemsworth) is imprisoned on the other side of the universe without his mighty hammer and finds himself in a race against time to get back to Asgard to stop Ragnarok—the destruction of his homeworld and the end of Asgardian civilization—at the hands of an all-powerful new threat, the ruthless Hela (Cate Blanchett). But first he must survive a deadly gladiatorial contest that pits him against his former ally and fellow Avenger—the Incredible Hulk (Mark Ruffalo).

The film stars Chris Hemsworth, Tom Hiddleston, Cate Blanchett, Idris Elba, Jeff Goldblum, Tessa Thompson, Karl Urban with Mark Ruffalo and Anthony Hopkins.

Now showing across the Philippines, Thor: Ragnarok is distributed by the Walt Disney Company.

Immerse Yourself in Marvel Studios’ Thor:Ragnarok at IMAX!

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Marvel fans were treated to an exciting cinema experience as they got the first preview of the much-awaited sequel of Thor in SM Megamall’s IMAX Theater.

In the movie, Thor is imprisoned on the other side of the universe without his mighty hammer, and is forced to team-up with the Hulk, Loki and new player Valkyrie to stop “Ragnarok”—the destruction of Asgard and its civilization, at the hands of the ruthless and all-powerful Hela.

Fans were left at the edge of their seat as they experienced the full glory of the movie in IMAX. 

Here are five reasons why you should catch it in IMAX too:

1. IMAX exclusively features 26% more of the action than a the regular screen 

With select scenes shot exclusively using an IMAX camera, the theatre has a special format that features a 1.9:1 ratio, meaning you will get to see 26 percent more of the scene than what you’ll see in a regular cinema. We all know how Marvel loves to hide Easter eggs in all their films; that 26 percent can play a crucial role in the entire story of the Marvel universe. If you’re a Marvel fan, you can’t miss out on this.

2. Asgard comes to life through IMAX’s vivid colors 

If you’ve ever seen the imagery of Doctor Strange or the first instalment of Thor in IMAX, you’ll easily conclude that color plays a huge role in the movie. Through psychedelic trips in and out of different universes, there is no better way to watch Thor: Ragnarok than with IMAX’s digital enhancement process which delivers 60% more brightness and 40% greater contrast than what you’ll find anywhere else.

3. Imagine the Hulk on IMAX’s giant screen 

IMAX has a wall-to-wall, floor-to-ceiling, curved screen that fills even your peripheral vision with increased viewing angles up to an average of 70 degrees. Can you just imagine the epic gladiator scene between Thor and the Hulk on its enormous display?

4. Hear the sonic boom of the Mjolnir with IMAX’s earth shattering sound 

With a customized sound system that distributes sound throughout the theatre, you can hear the krak-a-thoom of the Mjolnir to the slightest pin drop and be able to tell exactly where it fell.

5. IMAX’s 3D is out-of-this world 

IMAX’s 3D projector delivers unsurpassed brightness and clarity. Coupled with the screen’s increased field of view, the results are images that jump off the screen and land right in your lap. Slide through time and space and live like a superhero in your most immersive experience yet. 

Step into the movieverse and catch the god of thunder wtih the biggest movie screen in town. Marvel Studios’ Thor: Ragnarok hits IMAX theatres and SM Cinema branches nationwide on October 25. 

For tickets, log on towww.smcinema.com or follow @SM_Cinema on Instagram and /SMCinema on facebook for more details.