November 22, 2012

Meralco Liwanag Park Grand Lighting: "Maliwanag ang Pasko 2012"

"Maliwanag ang Pasko 2012" was launched by Meralco and its partners in energizing public schools and promote our country’s most beautiful Christmas destinations. This campaign is also for the benefit of underprivileged kids to have a brighter Christmas.
The Meralco Liwanag Park gates were officially opened and lighten up last November 20, 2012, Tuesday, in the street outside the Lopez Building (Meralco Theater).
Join this and capture the bright Christmas - decorate your place with Christmas decors and lights , your house or the "Liwanag Park" near you.  Take picture and upload the photo to the  "Maliwanag ang Pasko" Facebook app and win P5,000. Through joining this Meralco campaign you can help send children back to school to have a brighter future.


Here's the complete MECHANICS:

1.       Light up your home this Christmas or visit any one of the many Liwanag Parks all over the country.
2.       Take a photo of your lighted home (Liwanag sa Tahanan), or of the Liwanag Park.
a.       For Liwanag sa Tahanan, submit a photo of your house with an indoor or outdoor display decorated with Christmas lights.
b.       For Liwanag Park, submit a photo of an outdoor display decorated with Christmas lights found within the Liwanag Park. Make sure that the Maliwanag ang Pasko parol is visible in the photo.
3.       Like the Facebook Fan Page of Meralco (www.facebook.com/meralco)
4.       Install the Maliwanag ang Pasko App from the Meralco Facebook Fan Page.
5.       Read the mechanics and agree to the terms and conditions to be able to participate.
6.       Register your contact details:
          a.       Full Name
          b.       Birthdate
          c.       Cellphone No.
          d.       E-mail Address
          e.       Complete Address
          f.       Service Identification Number

7.       Upload the photo and choose the location where the photo was taken. Each photo should be no bigger than 1MB and in .jpg file.
8.       Each photo uploaded entitles the participant to corresponding e-raffle entries.
          a.       Photo of your lighted home (Liwanag sa Tahanan) = 5 entries
          b.       Photo of the Liwanag Park = 1 entry
9.       Upon successful uploading, the participant will receive an e-mail notification from Meralco, which will serve as the participant’s e-raffle entry receipt.
10.       Access the app and visit the gallery section to see if your entry is valid. 
            All valid entries will be posted on the Maliwanag ang Pasko Facebook App.
11.       All participants who have submitted valid entries from 
            November 20, 2012 – December 22, 2012 are eligible for the daily e-raffle draw.
12.       Deadline of submission of entries is on December 22, 2012 at 12 noon.
13.       2 Daily winners will get to win P5,000 cash from December 1-22,2012. 
            All non-winning entries after each draw are qualified for the next day’s draw.
14.       Daily Winners will be notified via e-mail, registered mail and announced on the Meralco Facebook Fan Page.
15.       This promo is open to Meralco customers only.

TERMS AND CONDITIONS TO PARTICIPATE:

1.       Contest is open to residents of the Philippines age 18 and above.
2.    Employees of Manila Electric Company (Meralco) and its subsidiaries and affiliates, sponsors, agencies, dealers, retailers and their family members up to the second degree of affinity are not eligible to participate in this contest.
3.       By joining this contest, the participant signifies that he/she has read, understood and agrees to abide by the Promo mechanics, rules and regulations set forth in the contest’s terms and conditions.
4.       User may send multiple entries but can only win once.
5.       Prize is non-transferrable.

GENERAL RULES:

1.       This Contest is in no way sponsored, endorsed or administered by, or associated with Facebook.
2.       By participating in this Contest, participants agree to abide by and be bound by these Official Terms of Participation.
3.       Winners will be notified by registered e-mail. The winners must sign the required acknowledgement and quit claim documents before receipt of their prizes, failure to sign the required documents will result in the disqualification of the participant from the promotion.
4.       For winners from the National Capital Region, prizes may be claimed at Ace Saatchi & Saatchi, 2296 Don Chino Roces Extension, Makati City 1231 Philippines. The winner must claim the prizes at their own expense. Should the winner(s) be from provincial Luzon, Visayas and Mindanao, the prize will be delivered through a third party. The prerequisite documents such as the acknowledgement and quit claim form will be signed along with the delivery receipt that the winner signs before receipt of the prize from the third party delivery agency.
5.       The winners must provide at least two of the following valid IDs: Passport, SSS, GSIS, Driver’s license or current Student’s ID for identification and verification purposes together with the registered mail notifying them of the win. Winner must also submit a valid Meralco Service Identification Number to claim the prize.
6.       Claiming of prizes is within 60 days from receipt of registered mail from February 21 to March 21, 2013. If any prize/prize notification is returned as undeliverable, or if any prize is not claimed by July 31, 2013 or in the event of non-compliance with any other requirements, the prize will be forfeited in its entirety and awarded to another person with prior DTI approval.
7.       Acceptance of a prize constitutes permission to use the winner’s name and/or likeness for advertising purposes without further notice or compensation, unless prohibited by law.
8.       In no event shall Manila Electric Company (Meralco) its affiliates or subsidiaries be liable to the participants for any monetary amount greater than the value of the prizes due to the prize winner under the rules and regulations of this promotion.
9.       Manila Electric Company (Meralco) its affiliates and subsidiaries shall not be liable to the participants in contract, tort or negligence or otherwise for any loss, damage, costs or expense of any nature whatsoever incurred or suffered by the participant and which is of indirect or inconsequential nature, including without limitation any economic loss or other loss.
10.       Any personal information supplied by you to this promotion will be the property of Manila Electric Company (Meralco), will not sell, rent, transfer or otherwise disclose your personal data to any third party other than as explicitly described herein.

Get more updates and instructions at http://www.facebook.com/meralco/app_453636548021747

November 21, 2012

NESCAFÉ Fans Day and NESCAFÉ celebrates being the top Facebook brand page in the Philippines !

Now the country’s top brand page on Facebook, NESCAFÉ Philippines  is celebrating its success through NESCAFÉ Fan’s Day, a public event that engages fans to commemorate its online journey of reaching a milestone with 2 million Facebook likes.

With millions of memories and 2 million FB Likes, shared together 
NESCAFÉ's top Facebook brand page in the Philippines nowadays, NESCAFÉ Fan’s Day held last November 17 at the Music Hall , SM Mall of Asia. It was a whole-day affair packed with pocket events such as interactive video and photo booths, games, and variety shows to reward fans that have made the success of the brand possible. Merienda also served, with the favorite Pinoy coffee sidekick - the pandesal, and other special NESCAFÉ treats. It was a day dedicated to entertain and bring enjoyment to the people, capturing millions of memories through a one-day-only event.
NESCAFÉ celebration is not complete without the appearances of popular local celebrities and top-favorite bands. This was hosted by sports enthusiast Drew Arellano. This was jampacked by  Callalily, 6 Cycle Mind, and Urbandub set the stage for the after-party concert. YouTube sensation and comedienne, Petra Mahalimuyak joined celebrities Frank Magalona, Survivor Philippines castaways Betong and Maey.

“We receive overwhelming support every day on Facebook. One post may get as many as a thousand likes and shares, and comments may reach up to the same level – we’re blown away. It is heartwarming to see people love and understand your product at almost the same level that you do, and through this event we say, ‘Thank you’,” says Mark Castillo, Consumer Marketing Manager of NESCAFÉ in the Philippines.

The brand page launched on Facebook on July 8, 2009; in December 2011, it reached the 1 million mark, and shortly a year after, on October 23, it held its spot as the no.1 brand page in the Philippines, with 2 million likes.

NESCAFÉ shared that from the time it hit a million fans, it has been adding over a thousand fans every day, and now that they’re at 2 million, fans grew daily by over 3,000 likes.
NESCAFÉ Philippines has shown that constant engagement and genuine interest in fans’ opinions will not only earn mass respect, but also garner love. Undoubtedly, the brand’s efforts to add local flavor to its Facebook posts have paved the way for this social media success. Understanding what matters such as friends, families, celebrations of life and love are what brought NESCAFE closer to the hearts of Filipinos.
“This event is a testament that fans and brands go hand in hand in ensuring social media success. We listen, we care, we respond. Your fans will know if you are worthy of their attention, more so, their love, and we cannot be any happier that they gave us both,” says Christophe Stern, Business Executive Manager of NESCAFE in the Philippines.
Launched in 1938, NESCAFÉ today is one of the world’s most popular brands. In the Philippines, NESCAFÉ offers pure soluble coffees, coffee mixes, healthy coffees, premium coffees, and ready-to-drink coffees.



For more information, visit the website http://www.nescafe.com.ph
Like the the Nescafe Facebook at www.facebook.com/nescafe.ph
Follow @NescafePH on Twitter.






November 20, 2012

Nativity Scene Reminds Us The true meaning of Christmas


A nativity scene showcases the perfect reminder of the true meaning of Christmas. Christmas is the most wonderful time of the year. It is a time for celebrating, enjoying family and friends, and making memories, but it is truly about Jesus Christ. The true meaning of Christmas is the birth of our Lord and Savior Jesus!
For 20 years now, the Araneta Center has put up the Belen, a traditional Filipino Christmas icon that depicts the birth of Jesus Christ. This life-sized depiction of the Nativity at the Farmers Market, which serves as a reminder of the true meaning of Christmas, has come to be a yearly local attraction, and Christmas at the Araneta Center is not the same without the Belen.
Following the Giant Christmas Tree lighting last November 9, the Araneta Center continues the tradition of ushering in the holiday season with the annual Belen Lighting ceremony.
This year’s Belen Lighting ceremony was held on November 16 at Farmers Market. Present to witness the solemn ceremony were Quezon City Vice Mayor Joy Belmonte, Quezon City 3rd District Congressman Jorge Banal, Barangay Socorro Barangay Chairman Joey de Guzman, Quezon City 3rd District Councilor Pinggoy Lagumbay, and Quezon City Market Department OIC Noel T. Soliven. (Photo c/o Mac Vasquez)

The Christmas cheer continues at the Araneta Center after the Belen lighting, so be sure to check out all the holiday sights, sounds, treats, and activities lined up for the whole family from November until January 2013.
Buy all things Christmassy at the Parolan bazaar in Farmers Garden; get your fill of fresh-cooked puto bumbong and bibingka, plus other mouth-watering treats at the Christmas food fair in Quadrant C (Giant Christmas Tree area); and be dazzled with the showcase of brightly-lit electric capiz floats also in Quadrant C. Get great bargains as well during the Araneta Center Pre-Christmas Sale on November 23 to December 2.

Be serenaded by the different chorale groups as they sing your favorite Christmas carols every weekend from November 17 to December 23 during the Chorale Competition; marvel at the fireworks display every Friday and Saturday all throughout the holidays; and get your kids to meet Santa at Gateway Mall, Ali Mall, and farmers Plaza every Friday to Sunday from December 1 to 25.

The British are coming to Manila, as well as your favorite Disney Princesses and Heroes, this December! Catch Sir Elton John and Sting as they stage back-to-back concerts at the Smart Araneta Coliseum on December 8 and 9. And on December 25 to January 3, see your favorite Disney princesses Ariel, Belle, Jasmine, Aurora, Snow White, Cinderella, Rapunzel, and Tiana, and their equally dashing princes in Disney on Ice: Princesses and Heroes! 

Log on to www.ticketnet.com.ph or call (02) 911 5555 for tickets.

Maliwanag ang Pasko 2012



Christmas waves a magic wand over this world, with the personal thoughtfulness, the warm human awareness, the reaching out of the self, everything shines and more beautiful!

Maliwanag ang Pasko has been Meralco’s signature Christmas CSR campaign for the last 6 years. Through all these years, Maliwanag ang Pasko has helped send thousands of underprivileged children all over the country to school, helping them on their way towards a brighter future. Each child sent to school was made possible through the kind and generous participation of many Filipinos who lit up their homes during Christmas.

For 2012, Maliwanag ang Pasko is poised to become even bigger and brighter than the previous years.
This year, Meralco partnered with the Department of Tourism (DOT) to brighten up the country even further during Christmas. Maliwanag ang Pasko is a campaign that strategically aligns with the DOT’s vision of putting the Philippines on the global tourism map. Moreover, Meralco is also partnering with different commercial establishments and Local Government Units to establish special Liwanag Parks all over Metro Manila.

We have witnessed last Friday, November 16, 2012, in the Meralco Multi-Purpose Hall, Meralco Compound, Ortigas Ave. , the announcement of the partnership between Meralco headed by Manny V. Pangilinan and Department of Tourism lead by Sec. Mon Jimenez. It was attended by Meralco execs and partner Local Government Units represented by respective Mayors and their offices.







November 18, 2012

Chef Marvin Agustin renews partnership with KNORR Philippines


Well known celebrity actor, director, restaurateur and chef, recently named Young Entrepreneur of the Year,  Marvin Agustin, renews partnership with KNORR Philippines as its celebrity Chef Endorser.      


Chef Marvin Agustin, become a fixture in the local food arena,  continue to be sources of inspiration to Filipino families, especially the moms. With this partnership of two of the respected names in the food industry, expect only a continuous enriching of the Filipino family’s dining experience via a host of new projects, products, and recipes.
According to Chef Marvin, the values - Passion, Innovation, and the heart for good food are the things that bind him and Knorr. 

“It’s nice to promote something that you’ve been already using for a long time, inspired by the teachings of my mom, cooked and served well from the heart.” 

“Good food brings good friends and family together, so having Knorr by your side, is already an assurance that you have an ally in the kitchen, which I consider the heart of every home.”

Chef Marvin considers his mom Maria Teresa as his inspiration in everything he does, including being a chef. In fact, his soon-to-be-opened and first Filipino family restaurant Maria Teresa is a loving tribute to his mom.

“The kitchen has bonded me and my mom in unexpected ways, and I am thankful that Knorr has given me this chance to share a part of myself to every mother in the country,” says the accomplished restaurateur-chef-actor. 

“Together with Knorr, we will provide modern-day Filipino families with dishes that respond to their needs, while making their cooking experience fulfilling, pleasurable and enriching.”
There are a number of restaurants owned by Chef Marvin, some are  Sumo Sam, Marcianos, John and Yoko, Mr. Kurosawa,Kung Fu Kitchen,  Komrad, Johnny Chow, and Tokyo Grill. And there are soon to be  launch Gambino at Burgos Circle and and his mom's restaurant Maria Teresa. 
Thanks Knorr Philippines and Medianation Inc. for giving us the opportunity to meet the accomplished restaurateur-chef-celebrity actor Marvin and his being a part of the Knorr family, Marvin will create dishes that highlight how Knorr products:
(Sinigang Sa Sampaloc Original Mix, Knorr Cubes, and Ginataang Gulay Mix) can help Filipino mothers create the best dishes for their families. 

You can also visit Chef Marvin newest website: http://www.chefmarvinagustin.com/







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