Tourism Promotions Board Philippines with partner MTV to bring back MTV Music Evolution Manila for its second year

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ICONIC HITMAKER ONEREPUBLIC TO PERFORM ON 24 JUNE 2016

MTV Music Evolution Manila is back for more fun again in the Philippines! 

Tourism Promotions Board Philippines (TPB) reprises its collaboration with MTV, a unit of Viacom Inc.  MTV Music Evolution Manila 2016 on Friday, 24 June 2016. 

This will be the second year, the award-winning* show will be held in the Philippines this year 2016 on a the one-night only live music event and will celebrate pop music like never before – enabling fans to experience and discover the evolution of pop music and its dance influence that keeps fans moving. MTV Asia reveals its first act, the iconic international pop band and prolific hitmaker, OneRepublic, who returns to the Philippines for its second performance since 2013.

MTV Music Evolution Manila 2016 will showcase iconic and contemporary international music artists and the hottest new acts in both the regional and local music scenes on a single stage, while featuring the best of Philippine music and culture to international youth audiences. Further details of MTV Music Evolution Manila 2016, including venue and additions to the artist line-up, will be announced in the run up to the event. The free-entry** event is recorded live for global telecast under the MTV World Stage global series, to an international audience of more than three-quarters of a billion households in over 160 countries.

“We’re thrilled to return with MTV Music Evolution Manila 2016. Manila is an iconic city renowned for its rich music and dance culture. With robust music fans, Manila is naturally one of the top cities for us to return with our music events in Asia,” said Mark Whitehead, Executive Vice President and Managing Director, Viacom International Media Networks Asia. “The 2015 history-making show was a huge success. And, it could not have been possible without the strong collaboration with Tourism Promotions Board (TPB) Philippines. We’re looking forward to delivering an even bigger and better experience with a celebration of pop and its dance influence at MTV Music Evolution Manila 2016, bringing thousands of people from around the Philippines and across Asia.”

“The Philippines is delighted to host MTV Music Evolution Manila 2016 and to make it a mainstay event on Visit the Philippines calendar. Last year’s inaugural MTV Music Evolution Manila helped put the Philippines on the map of international music and served as a global stage for the world to be introduced to Filipino acts too. We look forward to welcoming international and regional fans and artists to Manila. And we invite young people to come experience our music culture in the Philippines,” said Domingo Ramon ‘Chicoy’ Enerio III, Chief Operating Officer, Tourism Promotions Board of the Philippines.

The integrated collaboration will see Visit the Philippines Again 2016 branding appear across MTV Music Evolution Manila 2016 content in the run-up to, during and after the event. MTV Music Evolution Manila 2016 will be supported by a wide range of integrated marketing initiatives driving awareness and engagement for the event. Marketing activities with media campaigns across key targeted markets will include consumer promotions, a dedicated microsite and supporting social media and press campaigns.

MTV Music Evolution Manila is a live music event that brings to life the evolution of a music genre and enables young people to experience and discover how music styles and sounds have evolved over the years. MTV Music Evolution Manila marked its inauguration 2015 edition with a feature on hip hop, which showcased a stellar line-up of international and local acts who took to the stage in celebration of iconic and contemporary hip-hop music. Through explosive performances by HYPERLINK "http://naughtybynature.com/" Naughty by Nature, YG,  Apl.de.ap, DJ Cash Money, and the Philippines’,  Gloc-9 and Abra, MTV Music Evolution 2015 showcased the way that hip hop has shaken up the music scene throughout the years – taking the music genre to whole new levels for a live audience of more than 22,000 fans who gathered at the historic Quirino Grandstand, Rizal Park in Manila.

The concert was one of the many exciting events under the Visit the Philippines Year (VPY) 2015 campaign by the Tourism Promotions Board (TPB) and the Philippine Department of Tourism. Globally, MTV has a successful history of partnering with Tourism Boards to create compelling and engaging youth experiences. 

MTV Music Evolution Manila 2016 passes are not for sale and may be won by fans through game contests that will open on 26 April 2016. Details will be announced in the coming weeks. Sponsors and partners will be giving out passes through their own promotions.

NEWS UPDATES ON SOCIAL MEDIA

In the weeks ahead, fans can get direct information by following MTV Asia on Facebook, Twitter, Instagram and from "http://www.mtvmusicevo.com/" MTV Music Evolution Manila for news updates on MTV Music Evolution Manila 2016.

Facebook: www.facebook.com/mtvasia

Instagram: mtvasia

Twitter: www.twitter.com/mtvasia

Hashtag: #mtvmusicevo

Healthy Eating Starts at Home

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Parents should lead by example for kids to develop healthy eating habits

Teaching kids to eat healthy is a challenge for any parent. Children would rather eat their fill of candy and junk food instead of fruits and vegetables. Although it’s perfectly fine for them to eat a few sweets every now and then, it’s important for children to develop healthy eating habits early on.

Parents definitely play a big part in the overall development of young children. From the way they talk to the way they act, kids primarily learn by emulating their parents. This applies to healthy eating habits as well. The way parents talk about food, cook meals, and eat all play an important role in influencing children in developing healthy eating habits.

In a study conducted by Dr. Jennifer Utter from the University of Auckland in 2012, children of mothers who ate few fruits, vegetables, and dairy products also developed low-quality diets.

As role models, parents need to ensure that they’re setting a good example for their children by demonstrating a healthy attitude when it comes to food. Instead of eating junk food, grab some fruits instead and share them with your children. Show them that you enjoy these snacks and explain why they are good for the body.

But where do you find healthy, fruity snacks nowadays? Driving your kids to school, one sees fast food joints lining the streets and selling pre-prepared snacks. Even groceries are full of ready-to-eat goodies so you don’t have to worry about preparation. With food this easy to give to your kids, even fruits, which only require peeling and slicing, might seem too much of an inconvenience.

Fortunately, there are fruits you can easily serve without the hassle of peeling and cutting. Canned or packed pineapples, in particular, offer a great option for you to help the whole family form a habit of healthy eating.

These canned fruits won’t take much time for you to serve as snacks. But beyond their delicious flavor, convenience, and ready availability, they are packed with nutrients including vitamin B6 for energy, manganese for the formation of connective tissues and bones, fiber for healthy bowel movement, and vitamin C for better immunity.

Speaking of the immune system, research has proven that daily pineapple consumption can boost a child’s resistance against illness. In a study conducted by Dr. Leonora Panlasigui of the Philippine Women’s University’s School of Nutrition, adding two servings of Del Monte Pineapples to the daily diet of her young participants greatly improved each child's overall immunity.

The study showed a 27 percent increase in the production of granulocytes—a type of white blood cell vital to combating diseases—in children who ate two servings of pineapple a day. The result is reduced recovery time from bacterial and viral infections.

“Even a single serving of fruit a day could make all the difference with your child’s health,” says Dr. Panlasigui. “One serving is good, but the general consensus recommends two servings a day. It’s easy to build a fun, tasty habit with the kids that will benefit them in the long run.”

By helping the family develop healthy eating habits, you can be assured that even if your children eat away from home, they will always make the healthier choice.

Nald: A kid with big ambitions

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Nald in action. CAVRAA football team member Ronald Dapena kicks his way through opponents during a game between CAVRAA and Region XII in the 2016 Palarong Pambansa in Albay.

A small town kid with big ambitions, this is what best describes 17-year old Ronaldo “Nald” Dapena who is one of the members of the Cagayan Valley Regional Athletic Association (CAVRAA) football team. He came from San Antonio, Delfin Albano, Isabela, which is considered as one of the poorest barrios in the area. The third of five siblings, Nald’s father works as a farmer while his mother works part-time at a local bakery. 

“Medyo mahirap din po ang buhay namin pero kahit paano po nakakaraos naman po kami sa pang araw-araw at kung may pagkakataon, tumutulong din po ako sa aking ama sa bukid,” says Nald.

Aware of their difficulties in life, Nald often finds solace in playing the sport he fell in love with at a young age, “Ten years old pa lang, naglalaro na ako ng football at madalas akong sumali sa Intramurals sa school. Nakapaglaro na din po ako sa mga Provincial Meets. Doon po ako nadiskubre ng coach po namin ngayon na si Mr. Alexander Tabubuca," says Nald.

With continuous mentoring and guidance, Nald’s game continued to improve and develop along with his team mates. With dedication and team work, they became the champions in CAVRAA Meet where they won P15,000 and were qualified for this year’s Palarong Pambansa. 

Not resting on his laurels, Nald used his P1,000 share of the cash gift to apply for an NC II for Shielded Metal Arc Welding (SMAW) at the Technical Skills and Development Authority (TESDA). Asked if he was hesitant to let go of his prized money given their financial situation, “Alam kong para sa gaya namin, malaking pera na ang P1,000, pero wala naman akong panghihinayang sa ginawa ko dahil magagamit ko din iyon para sa aking kinabukasan," he said. By investing his money wisely, he is now a proud holder of an NC II certificate.

Ronaldo “Nald” Dapena

Everything seems to be going well for Nald until a little bump on the road temporarily stopped him in his track. In preparation for the 2016 Palarong Pambansa, all the delegates were required to train in Tuguegarao City, a place far and unfamiliar for Nald and his parents. All his life, he has only competed in his home province. Playing on a much farther venue meant additional expenses for Nald and his family, although the fare is only P50. Just when Nald was about to throw in the towel, coach Tabucaca came to the rescue. 

“Pumunta si coach sa bahay namin at sinabi sa mga magulang ko na siya na ang bahala sa pamasahe ko at titingin sa akin habang nasa malayo ako para hindi na sila mag-alala,” Nald recalls smiling.

Believing in Nald’s potential as a good football player, there was no way Coach Tabubuca would let that go to waste.

“Sayang naman ang talent ng bata kung hindi siya mabibigyan ng opportunity para mahasa sa sport na mahal niya, masipag naman at mabait kaya hindi ako makapapayag na mawala sa kanya ang oportunidad na makasali sa Palarong Pambansa,” said Tabubuca.

When asked if Nald plans to further his football career, “Gusto ko po sanang ipagpatuloy itong football, makuha sa mataas na paaralan, makakuha ng scholarship, at matupad ang aking pangarap na maging propesyonal na football player. Pero tanggap ko din naman po na maaring hindi rin siya mangyari kaya iyon din po ang dahilan kaya kumuha ako ng SMAW. Hindi ko man maabot ang aking pangarap sa buhay at least po secure naman ang aking kinabukasan dahil may NC II na ako na maari kong magamit upang makakuha ng magandang trabaho at makatulong sa aking mga magulang at kapatid,” says Nald.

Ultimate music festival ZoukOut breaks new ground in the Philippines

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Globe customers get to enjoy exclusive discounts to the biggest summer party of 2016

After 15 years in the business, Asia’s definitive annual music festival, ZoukOut, is finally crossing borders. This year, ZoukOut breaks new ground on the fine, white sands of Boracay, Philippines. Together with co-presenter, the country’s #1 mobile brand, Globe Telecom, ZoukOut is out to redefine and amplify the LaBoracay experience. The much-awaited event is set to happen this summer on April 30 and May 1 at Epic and Uptown Beachfront, Boracay. 

Adding to the excitement of the music fest, Globe rolled out a poll that allowed Filipinos to pick which home grown talents they want to represent the country at ZoukOut. Four big names in the Philippine electronic dance music industry, namely Mars Miranda, Deuce, Kat DJ, and Carlo Atendido, were cast as the official candidates. 

Their respective crews and fan bases went all out in campaigning for their idols, and the race was definitely a close one. On March 29, ZoukOut PH and Globe identified the top 2 DJs who led the polls, namely Deuce, with 1,800 votes and Carlo Atendido, with 1,600 votes. Both officially bagged the opportunity to showcase their talent on the first ever Philippine ZoukOut stage. 

These Filipino talents will have the honour of playing their music alongside international DJs such as Kaskade, DVBBS and DubVision, among others. 

“Part of our mission here at Globe is to bring a differentiated customer experience through access to some of the best on-ground events – from the most renowned concerts to the best party experiences like ZoukOut. This summer, Globe has prepared an impressive line-up of activities that come with exclusive perks and discounts for our customers,” says Senior Vice President for Consumer Mobile Marketing, Issa Cabreira. 

The first 250 Globe customers will be able to avail of the exclusive ZoukOut ticket discount. One just has to text ZoukOut to 2363 and they will receive a unique code which they can present to SM TicketNet to get the special discounted rate for the 2-day General Admission ticket bundle. From the original price of P4500, qualified Globe customers will be able to avail P900 off. 

Get ready for the most amazing summer ahead with all-out fun in the sun as the only sunrise party in Asia hits the Philippine shores! ZoukOut is co-presented by Nestea, and supported by Huawei, Solar Channel, Bacardi, Levi’s Philippines, SM Accessories, Air Asia, and Grab.

For table bookings and ticket inquiries visit http://zoukout.ph/. 

Just follow @enjoyGlobe on Twitter and Instagram, on Facebook at www.Facebook.com/GlobePH and visit www. globe.com.ph/summer-promos to get first dibs on how to get free passes to these summer events.

7 Days of Summer with ASUS ZenFone Go

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“Summer is definitely the time of the year when a lot of Filipinos want to enjoy and have fun, and with this line-up of ASUS ZenFone Go offerings, users can expect an all-around, daily smartphone that they can use to match their unique lifestyles. To get everyone’s summer spirits up and at them, we have prepared a special campaign which we have dubbed as the “7 Days Of Summer with the Zenfone Go” that shows just exactly how each variant of the ZenFone Go will be the perfect centerpiece to have an even more incredible and stylish summer." 

--- ASUS Philippines Smartphone Product Manager Lenny Lin.

Soak Up in 7 Days of All-Out Summer Excitement with the Best-Value ASUS ZenFone Go Smartphones !

Get ready to make an even bigger splash anytime, anywhere you go this season, with these two hot-shot variants of ASUS’ budget-friendly smartphone: the new ZenFone Go 4.5 and the ZenFone Go 5!

This scorching season, whether it is roughing it up for an outdoor adventure, or simply having a relaxing time at home, ASUS Philippines gives your more than enough reasons to enjoy the summer season without the worry of overspending and cutting down on the fun, with its two summer-ready ZenFone Go variants: starting with the existing ZenFone Go 5 (ZC500TG), and it latest smartphone offering, the new ZenFone Go 4.5 (ZB452KG)!

“With the new ZenFone Go 4.5 and the existing crowd-favorite ZenFone Go 5, this new line-up of the ASUS ZenFone Go smartphones really invites users to take a break from their daily regular grind, change to their flip-flops, and ignite the wanderlust they have always had from within,” explains ASUS Philippines Smartphone Product Manager Lenny Lin.

These ZenFone Go variants come in six premium, sleek colors, and are perfect for those who are looking for a great-value smartphone that can ultimately keep up with their lifestyles, and make sure that they get the most out of this season, anytime and anywhere they plan to go.

Sit back, relax and have fun and here's a quick tour on how you can enjoy your 7 Days Of Summer with the Zenfone Go.

Monday: Go forth and have an organized, fun-filled week ahead

This summer, why not make it a point to have ‘manic Mondays’ become a thing of the past, and have a well-planned out schedule for the entire week? To be at the top of your game all week-long, we deem it best to get your hands on the ASUS ZenFone Go, each packed with a powerful processor that makes it an incredible smartphone for multi-tasking day-in and day-out. Go for the ZB452KG for a Qualcomm Snapdragon 200 Quad Core Processor, or choose the ZC500TG if you are after a handy smartphone that packs a Quad Core Processor. Because at the end of the day, this much is true – while there are those who believe in having fun in spontaneity, nothing really beats a nifty, user-friendly organizer and to-do list in your smartphone that helps you ease through your week’s plethora of activities.

Tuesday: Go out and about, and reconnect with your network of old pals

With the summer season clearly in full-swing, there is absolutely no excuse anymore for you not to have a little get-together with friends. Just for today, temporarily say goodbye to those diet plans for your beach body, and lose yourself in endless conversations and laughter over a hearty lunch. But of course, no reunion would be complete without the blow-by-blow updates on social media: switching among Snapchat for goofy videos, food flatlays in Instagram, and groupfies in Facebook. Bottom line is, for these occasions, no doubt that you would want to have the ZenFone Go with you, what its fast social connectivity, all thanks to its reliable Android Lollipop 5.1 OS. As an added bonus, you will be delighted to hear that the just-released ZB452KG makes use of the brand-new ASUS ZenUI, giving users a new launcher, more features, and improved security functions.

Wednesday: Go take a backseat at home with a movie marathon

For those who just cannot bear the rising temperature outdoors, here’s an easy-peasy antidote to beat the heat: go for a staycation instead, and stream your all-time favorite films in your ZenFone Go, right at the comfort of your own home. With the ZenFone Go, there is absolutely no more need to experience long queues and purchase overpriced tickets, as watching videos here will give you the vibe of a personal movie theatre. Enjoy edge-of-your-seat action what with the ZenFone Go 4.5’s bright and clear 4.5-inch FWVGA touch-screen display. While thrilling movies can definitely be watched at the palm of your hands with the ZenFone Go 5.0’s superb 5-inch HD IPS display with vibrant colors and crisp image output. Now, who says hump days have to be so expensive and complicated, huh?

Thursday: Just Go for it to keep the romance burning

February may have come and gone, but that does not mean you can forget about warming up your love life too, right? Keep things interesting beyond those cheesy sweet nothings by surprising your partner with a random chat message, perhaps via an invitation for a mid-week afternoon picnic date at the park. Have an intimate set-up, spruce it up with designs that set the mood even more, and don’t forget about your date’s favorite bottle of wine to top it all off. And while you’re at it, do have the ZenFone Go be on full-display as well to ante up your red-hot OOTD, perfect to complement that sleek look you are going for. Because if you’re really going all-out to impress your date a whole lot more, then might as well showcase the ZenFone Go’s premium metallic design – which is in fact, the only smartphone at this price range out there to have a premium finish like this.

Friday: Go and hit the open road for a stress-free getaway

With the weekend just around the corner, nothing else quite says ‘summer’ than a road trip with your fellow adventurous souls. As everyone knows, summer is basically the perfect time to escape the hustle and bustle of the metropolis, heading over to a place that gives a vibe of a whole new world. And while this is easier said than done, heading to that destination in the best route possible using reliable, real-time GPS tracking mobile apps such as Waze and Google Maps can go a long way – quite literally. And another crucial travel tip: for the road warriors looking to get away, a handy smartphone that packs a mean battery capacity just like the ZenFone Go – what with its 2,070 mAh battery capacity and all – can be your ultimate savior, wherever your next summer itinerary may take you!

Saturday: Go all out to amp up the pool-side entertainment

Hosting pool-side parties and summer cook-outs with success is a lot easier than most people think. For these summer social occasions, the trick is to just make sure you have the right ingredients on hand: tanning beds for the girls who want to sunbathe all afternoon-long, a variety of free-flowing food and drinks for the boys, and of course, the right kind of entertainment for everyone in the form of your ZenFone Go blasting your group’s favorite summer anthems – all incredibly loud and clear, amidst all the party brouhahas. So remember, whether it is in your own backyard, a fancy indoor pool, or a summer resort’s beach-side jacuzzi, a whole lot of Spotify and Soundcloud played using your ZenFone Go can definitely do wonders once everyone gets in their summer groove.

Sunday: Go and head to the beach for some summer sun-kissed memories

And as the days are getting warmer, and the sun staying out a little longer than usual, one cannot deny that most of the time, the best summer memories are from the moments we spend at the beach. There is definitely something peaceful about hearing the sound of waves crashing onto each other, feeling the sand-between-your-toes, basking under the sun, and taking those obligatory sunset shots that make your day complete. But more than just savoring these precious moments, do yourself an extra favor and go for the smartphone that is ultimately summer-ready: a mobile unit like the ZenFone Go that packs an 8MP camera that can surely take awesome shots! After all, there isn’t quite like a beach selfie to cap off all your summer adventures in a week’s worth, right?

AVAILABILITY & PRICING

The new ASUS ZenFone Go 4.5 (ZB452KG) variant is now available in all authorized re-sellers nationwide for as low as PHP 3,995.00. Likewise, the existing ZenFone Go 5 (ZC500TG) variant is still available for PHP 5,995.00.

PRODUCT SPECS