August 2, 2016

Pedro Morelli's ZOOM

ZOOM is a multi-dimensional interface between a comic book artist, a novelist, and a film director. Each lives in a separate reality but authors a story about one of the others.

Directed by  Pedro Morelli, a  fast-paced, pop-art inspired, multi-plot contemporary comedy, Zoom film consists of three seemingly separate but ultimately interlinked storylines about a comic book artist, a novelist, and a film director. Each character lives in a separate world but authors a story about the life of another.

The comic book artist, Emma, works by day at an artificial love doll factory, and is hoping to undergo a secret cosmetic procedure. Emma’s comic tells the story of Edward, a cocky film director with a debilitating secret about his anatomy. The director, Edward, creates a film that features Michelle, an aspiring novelist who escapes to Brazil and abandons her former life as a model. Michelle, pens a novel that tells the tale of Emma, who works at an artificial love doll factory … And so it goes ...

Stars are Gael GarcĂ­a Bernal, Alison Pill, Mariana Ximenes and Jason Priestley, screenplayed by  Matt Hansen, ZOOM is released by Solar Pictures.

Who’s zooming who?

The Three Realities of ZOOM 

From the crazy mind of Pedro Morelli, written for the screen by Matt Hansen, and produced by Niv Fichman, these three creative geniuses collaborated to create the distinct universes of ZOOM. Hansen explains that “originally, the film was similar to INCEPTION in that it started with one reality point and went further into one’s consciousness. This changed when I suggested that we do the film Escher staircase style where we would have different worlds affecting one another. Conceptually, this idea sounded really cool, but we soon realized that realistically the idea was fairly complicated. We then decided cut the film down to three stories, which led us to create ZOOM.”

Emma The Cartoonist

Emma works in a factory that makes love dolls. But when she looks in the mirror, Emma tends to compare herself to the dolls and becomes dissatisfied with her own flawed body. And so, she decides to invest her savings in breast implant surgery. The surgery endows Emma with enormous breasts, just like the dolls. But she has a hard time getting used to their presence and begins to feel like a stranger in her own body. Emma questions her decision and ultimately tries to get the implants removed. Unfortunately, she doesn't have enough money left for the surgical reversal.

“The thing about Emma is that a lot of people know a girl like this,” says writer Matt Hansen. “She’s nerdy but not in a pejorative kind of way. She’s caught up in this society of perfect appearances, but unable to see her own inner beauty.” Emma’s inner beauty captivated producer Niv Fichman as well. “Emma is someone who I would love to meet,” says Fichman.“She’s a secret artist, she draws really well. I feel sorry for her because she has this problem where she is not as confident as she looks and wants to be augmented. But this unrealistic image of beauty is something society has imposed on all of us and that is one of the main themes of the film.”

In her free time, Emma likes to draw cartoons and creates a comic book about the life of a filmmaker named Edward.

Edward The Filmmaker

Edward is designed by Emma to be the perfect man. Charming, handsome and sexy, he is a successful action film director. Immersed in a world of fame, fortune and vanity, he craves to be recognized for his artistic sensibility. Edward's problems begin when his penis dramatically shrinks overnight - the result of a derisive practical joke by his creator Emma, who holds his destiny in her hands. This sudden and senseless mutation leaves Edward in despair.

The character of Edward is far too familiar to those in the film industry. “Edward’s a caricature of a variety of directors in movies that both Niv and I have come across over the years, in that he’s a commercial guy who is trying to make something meaningful or arty,” says Hansen. “He’s a parody of that type of filmmaker, the process of making a film as well as having various people influencing the work, for better or worse.”

Edward's latest project is a movie about a successful Brazilian fashion model who strives to be a novelist.

Michelle The Novelist

Michelle is a Brazilian fashion model living in Toronto. She dreams of becoming a novelist despite the discouragement of her manager (and boyfriend) Dale. But when Michelle shows an incomplete manuscript to a respected publisher, he thinks it has great potential and encourages her to complete it. In order to concentrate on finishing the book, Michelle escapes to Brazil so she can focus exclusively on her work.

Michelle’s character was created around the concept that one should not judge a book by its cover. “Michelle is that kind of girl who people think is just beautiful,” says Hansen. “She has all these advantages in life: she goes to the front of the line; she can get what average people can’t and she sees the benefits and disadvantages to that---one of them being that she is not taken seriously as a writer because she’s only seen as beautiful.”

Throughout her story, Michelle is writing a book about Emma, an insecure woman who works in a factory that makes love dolls. 


And this closes the circle between the three realities of ZOOM.

3rd SEASON OF FOOD HERO SET TO RAISE THE BAR IN 2016! : Be the next food host on Asian Food Channel and Food Network Asia!



Asian Food Channel and Food Network’s hunt for the next food host is expected to draw fierce competition across Asia-Pacific.  Now looking for a great host with a passion for food and travel, who also has outstanding skills in the kitchen.

The digitally-enabled competition expects to surpass past seasons’ participation numbers and increase engagement among food lovers in the region

Food Hero is a digitally-enabled campaign by Asian Food Channel and Food Network Asia to looking for talent that is passionate about food and travel, and aspire to be on television! Interested participants can download the Food Hero mobile app from either the App Store (on Apple) and Google Play (on Android) to submit their entries for selection. All you need to do is to shoot a 3-minute video of yourself either cooking or introducing a dish and upload it onto the Food Hero mobile app. Submissions close August 21. Share your food story today! 

The search for the region’s best home cook and host kicks off in Asia as Food Hero returns in its third season. Building upon the momentum and success from previous seasons, the digitally-enabled competition will look to crown one winner who will go on to host his or her own Asian Food Channel and/or Food Network programme. 


“As the leader in lifestyle programming with two dedicated regional channels focused on food, we are always looking to grow our pool of on-air and digital talent. Continuing the Food Hero competition is not only a great platform to uncover fresh talent, it is also a great way for our viewers to connect over the common passion point around the love for food,” said Carl Zuzarte, Senior Vice President of Programming and Production at Scripps Networks Interactive, Asia-Pacific.

Food Hero 2016 – 5 Simple Steps to Participate! 

1- Interested participants can download the Food Hero mobile app from either App Store (on Apple) or Google Play (on Android).  
2- After downloading, participants will be prompted to register their information to sign in. 
3- The mobile app provides instructional videos and tips on how to shoot and submit a winning entry. Participants can also draw inspiration from various recipes from past contestants and watch previous Food Hero winners share their food story.  
4- Participants can record their entry that best demonstrates their cooking and hosting skills.  
5- They can then upload their video entry and also view submissions by other participants. 



Upon closing of competition on 21st August (three months period to submit entries), a panel comprising of production and creative experts will evaluate the entries based on the participant’s personality, on-screen appeal and their creativity in producing original and engaging content. Top entries will be shortlisted to participate in a series of culinary and travel-related challenges to better evaluate them in ‘live’ scenarios. 



Last year, Ili Sulaiman from Malaysia and Debbie Wong from Hong Kong overcame fierce competition and was crowned Food Hero 2015 champions, joining the likes of TV hosts Sarah Benjamin (Singapore) and Michele Lean (Malaysia) who won the first edition of the competition. 

“The moment I realized I wanted to make a career out of food was probably when I saw Martin Yan on TV and I remember thinking that’s exactly what I want to be. Someone who’s passionate about food and sharing their food story with the world,” said Wong, who has since hosted a number of Food Network productions like Food Wars Asia Season 2 and Kitchen Quickies.


“I took part the first time around and I didn’t get through but being the winner for Food Hero last year has opened many doors for me and given me the confidence to host my own shows and better run my own establishment,” said Sulaiman who owns ‘DISH by Ili’, a food delivery service providing wholesome and nutritious meals in Malaysia.

Starting today, interested participants can visit www.foodhero.asia and sign up for the Food Hero mailing list to receive the latest updates and exclusive content leading up to the competition.


Globe Telecom submits 3-year coverage rollout plan to NTC

95% of cities, municipalities to have mobile services by end of 2018

Globe Telecom submitted its 3-year coverage rollout plan to the National Telecommunications Commission (NTC) and committed to provide mobile services, including voice, SMS and data, to 95% of municipalities and cities in the country by the end of 2018, using the additional spectrum it acquired from San Miguel.

The rollout plan is one of the conditions set by the NTC in approving the co-use agreement covering the spectrum resources that Globe acquired from the joint buy out of San Miguel Corp.’s telco assets.

In a letter, dated July 29, 2016, addressed to NTC Commissioner Gamaliel Cordoba, Globe General Counsel Froilan Castelo said Globe started to implement the rollout plan in June and will be deploying about 4,500 multiband, multimode software defined radio base station equipment and capacity upgrades to improve overall customer experience in terms of speed and reliability of its mobile services.

Currently, Globe provides mobile broadband services across its entire network, having fully upgraded to 100% 4G network while more than 60% of its sites are now equipped with LTE for mobile broadband services, Castelo said. Just after two months of gaining access to the spectrum assets, Globe has already upgraded over 25 cell sites with LTE 700 megahertz and more than 600 cell sites with additional 2600 MHz spectrum and about 1,500 cell sites with additional 1800 MHz spectrum as part of the company’s commitment to improve mobile internet speeds within 1 year.

Castelo explained the 3-year coverage rollout plan took into consideration certain conditions that include priority areas with substantial existing demand and high traffic growth trends; key development areas to further promote the country’s overall economic development; maximum use of Globe assigned frequencies for the 700 MHz, 1800 MHz, 2300 MHz and 2600 MHz. By yearend, the company expects that about 2,200 of the company’s existing cell sites representing over 30% if its network nationwide would be upgraded using the additional spectrum from the co-use agreement, Castelo said.

“We would like to assure the commission that we are utilizing all available resources and doing all we can to improve the mobile experience of our customers. We are committed to pursue our aggressive mobile broadband coverage and capacity expansion programs in order to meet mobile data traffic growth and increasing demand for mobile connectivity. We are confident that our strategy of combining new site builds with efficient use of spectrum resources and adopting new broadband wireless technologies such as LTE-Advanced will allow us to satisfy the changing needs of our mobile customers,” Castelo said.

Globe is also pursuing its fixed broadband expansion program to propel the Philippine internet index to a comparative level within the region, he said, adding that the company is committed to provide ultra fast internet in 2 million households over 20,000 barangays by 2020.


Anker launches its top of the lne producs at Power Mac Center

Anker, one of the emerging industry leaders in support devices and mobile power, is keen on making the smart life easier with its affordable but high quality products.

Anker’s extensive line of products is exclusively launched by Power Mac Center and is available at select branches nationwide. 

With the Anker – Power Mac Center Partnership last July 28, Anker officially launch their new and existing products at Power Mac Center,  The Cyberzone, SM City North EDSA – The Annex Activity Area.

Now available in select branches of Power Mac Center, the top charging brand aims to create a world where mobile means mobile, where you spend less time charging your devices. 

Fast-Charging Features 

Standard chargers are hard-wired with one charging protocol. Anker’s PowerIQ™ technology debunks the conventional as it dynamically detects and replicates the charging protocol of device’s original charger, enabling it to charge at full speed. Anker also has VoltageBoost™ features that detect cable resistance and makes up for it with slight increases in voltage. 

Product Line

This year, Anker marks its official debut with an extensive line of external batteries, cables, and portable hubs. 


Nylon Braided Lightning Cable 



The Nylon Braided Lightning Cable enables you to sync and charge your iPhone and iPad with speed up to 20% faster than non-certified cables. Available in silver, black, and gold color, each cable contains a unique, verifiable serial number and an authorization chip issued by Apple to ensure 100% compatibility with any Lightning device. It’s incredibly durable and only uses premium nylon fabric. SRP is at PHP 1,150.



Powerport 60W 6 Port Wall Charger 

For full speed charging for all of your devices, Powerport 6 is your reliable power saver. Built with industry grade materials and premium circuitry, it is recently awarded the highest energy efficiency rating (DOE 6) by the US Department of Energy. It runs 60 watts of power through 6 ports—that’s enough to charge all your devices in the fast lane. SRP is at PHP 1,950.

PowerCore Series

If you need high capacity power to keep you going for days, the PowerCore series redefine charging speed with style and portability. You don’t have to worry about battery life again with PowerCore 10,400, PowerCore 15,600 and PowerCore 20,100. Not only does it simultaneously charge any combination of devices at full speed, it also packs enough power to keep your mobile devices charged all week.





The Medical City presents the winners of “TMC for Kids: Healthy Eating Plate" poster-making contest on good nutrition

L-R: 3rd place Jason Oliver Bacas from Lourdes School, 1st Isabella R. Hilario from St. Paul College and Patrice Sebastien M. Olaguera, Lourdes School
“TMC for Kids: Healthy Eating Plate – A poster-making contest on good nutrition” winners were awarded last July 27, 2016 at the TMC Auditorium.

Winners received plaques, gift certificates and gift bags, while a special prize given to the entry with most likes on The Medical City’s Facebook page. The winning designs were used by The Medical City for internal posters and educational materials.

Advocating proper nutrition through arts, the Medical City raises awareness on proper nutrition through a poster making contest dubbed as "TMC for Kids: Healthy Eating Plate."

The Medical City Nutrition Management Services, together with the Center for Developmental Pediatrics, have taken heed of this concern by launching a poster-making contest dubbed “TMC for Kids: Healthy Eating Plate – A poster-making contest on good nutrition.” 

This project is also in line with the “Pinggang Pinoy” campaign of the Department of Health (DOH) in celebration of the National Nutrition Month 2016. The contest was opened to all Grade 5 students and each school sent their five best entries. A total of 25 posters have already been entered into the competition. 

“We are glad of the turnout and the number of entries that we received, which means more and more people are now realizing the fact and the dangers of unhealthy eating, especially among kids. We are happy as well that people responded to this contest, which is aligned with the DOH’s National Nutrition Month campaign and serves as a vital part of the hospital’s advocacy on healthy eating that should start at an early age,” declares Dr. Marianna Sy-Quia Sioson, Head of the Nutrition Management Department of The Medical City.



The impact of good nutrition early in life can reach far into the future.

The right nutrition in the first 1,000 days between a woman’s pregnancy and her child’s second birthday builds the foundation for the child’s ability to grow, learn and thrive.

However, recent surveys showed a significant rise in malnutrition among Filipino children, making the situation truly alarming. Without a doubt, undernutrition still exists and remains a national priority but pediatric overweight and obesity have both become a growing concern among medical practitioners and should be of importance to mothers and would-be mothers.








The Medical City (TMC) is a world-class hospital healthcare organization with 48 years of experience in hospital operation and administration. With its main facility located along Ortigas Avenue, TMC boasts of experienced and esteemed medical experts of various fields with modern facilities that offer the highest standard of healthcare quality as accredited by the Joint Commission International, a prestigious accrediting body for international healthcare organizations.

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