Coca-Cola STAR program gathers 1,000 women entrepreneurs in Cebu

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The economic empowerment program of Coca-Cola Philippines for women micro-entrepreneurs is one of the most responsive and inclusive advocacies in the Asia Pacific region. To date, the Coca-Cola Sari-sari Store Training and Access to Resources (STAR) Program has impacted the lives of more than 80,000 women.

“The STAR Program in the Philippines is a model program on how Coca-Cola can create a more direct and positive contribution to the development of the communities where we are present,” said John Murphy, The Coca-Cola Company Asia Pacific Group president.

The STAR Program has expanded to include women in agriculture, distressed and repatriated women overseas Filipino workers (OFWs) through the Overseas Workers Welfare Association of the Department of Labor and Employment (DOLE), beneficiaries of the government conditional cash transfer program or the Pantawid Pamilyang Pilipino Program (4Ps) in coordination with the Department of Social Welfare and Development – National Capital Region, women micro-entrepreneurs under the Kapatid Program of the Department of Trade and Industry (DTI) and GoNegosyo, and women in disaster-stricken areas.

“This year, we are doubling our efforts to bring the STAR Program to more women by partnering with various government agencies and local government units, said Gilda Maquilan, 5by20 Lead and Sustainability Manager of Coca-Cola Philippines.

During a visit to Cebu, Murphy interacted with around 1,000 women micro-entrepreneurs — some of whom are STAR scholars while others are members of the Philippine Association of Store and Carinderia Owners (PASCO). The event enjoined the women in a day of learning, entertainment, and prizes.

Coca-Cola Philippines launched the STAR Program in 2011, in line with the 5by20 global initiative of The Coca-Cola Company to economically empower 5 million women within its value chain by 2020.

The Coca-Cola 5by20 STAR Program was implemented in partnership with the Technical Education and Skills Development Authority (TESDA). The STAR Program is designed for women micro-entrepreneurs who own and manage sari-sari stores or carinderias. The Program hopes to address the barriers these women face by helping them achieve business success. The STAR Program has three components: access to training, access to resources, and access to peer mentoring.

To date, the STAR Program has 390 accredited facilitators teaching and training women retailers to become better entrepreneurs. The Program is being implemented in over 47 locations nationwide and has reached more than 80,000 women.

Aside from TESDA, partners also include Coca-Cola FEMSA Philippines, Alay sa Kaunlaran, Inc. (ASKI), First Community Cooperative (FICCO), Negros Women for Tomorrow Foundation, Inc. (NWTF), ASA Philippines, and National Confederation of Cooperatives (NATCCO).

Coca-Cola, with its 19 manufacturing facilities in the Philippines, and over 10,000-strong labor force, is proactive in promoting women empowerment through 5by20

A Ticket to Fly: Join Asian Air Safari’s photo contest for a chance to fly to Ethiopia!

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Asian Air Safari, a flying-adventure travel show that airs weekly on the ABS-CBN News Channel, is launching its 12th season with an exclusive cinema premiere on May 23, 2017. 

A new season means all-new episodes and destinations to check out. But what’s really exciting about this is that the invitational premiere, which will feature the beautiful country of Ethiopia, will be open to aviation and travel fans!

Yes, you read that right! You can get a chance to rub elbows with the jet setting crew of Asian Air Safari and their likewise globetrotting crowd. And you’ll be among the first to see its new episodes! How?

It’s really simple. Just join a Ticket to Fly, their on-going photo contest, which has a different theme every week. On its 2nd week (May 3 – 10), you have to post an aviation-inspired photo - a photo of you inside an aircraft or with an aircraft in the background. Caption it with the answer to the question, ‘What makes you want to fly?’ with the hashtag #AASadventures. Make sure your post is on public, and don’t forget to tag @AsianAirSafari on Facebook and Instagram! 

The best photo and caption will win you two tickets to the Asian Air Safari season 12 premiere, where two round trip tickets to Ethiopia will be raffled off! Think mystical landscapes, unique culture, amazing history, and diverse wildlife – that’s Ethiopia!

Join A Ticket to Fly and get one step closer to your African dream! For more details, check out Asian Air Safari on Facebook and Instagram!

Every mother deserves the best!

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If love were personified, it would undoubtedly be in the form of a mother. Mothers are unfathomably strong, unconditionally loving, endlessly caring, deeply affectionate, and so much more. They sacrifice so much for their families and do the work of twenty people all by themselves, seeking nothing in return. Indeed, mothers are the epitome of love.

This Mother’s Day, it’s time to show you mom some appreciation for all the hard work and love she’s given throughout the years. Mother’s don’t only deserve something good – they deserve the very best. For the past 50 years, Goldilocks has been the go-to bakeshop for beautiful and delightful cakes, and is truly the best choice when it comes to expressing gratitude and affection. For this very special occasion, the country’s number one bakeshop would like to present mothers with a selection of special Mother’s Day Cakes fit for sharing the love.

Choose between three specially made cakes: a sweet Strawberry Delight cake topped with fresh Strawberries, a delicious Tres Leches Cake topped with white chocolate and icing, and for those who love the classics, the best-selling Black Forest Cake in the shape of a heart. Moms everywhere will surely love the deliciously sweet treats at Goldilocks, and will appreciate the equally sweet gesture. 

For more information, visit www.Goldilocks.com.ph or join the conversation through Facebook, Twitter or Instagram at backslash GoldilocksPH

Epson named world’s number one projector brand for 16 consecutive years

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Epson has been named as the number one projector brandworldwide for 16 consecutive years by Futuresource Consulting. The milestone demonstrates the company’s continuing market leadership and success in the visual imaging industry.

The most recent findings from Futuresource indicate that Epson has the largest market share for 500-lumen and above for projectors worldwide, at 35.5% for 2016, an increase from 31.9% in 2015. For the home projectors segment, Epson has also achieved the largest market share for 500-lumen and above for home projectors worldwide, which stands at 39.9% for 2016, an increase from 34.8% in 2015. 

Epson’s worldwide market share for projectors have increased steadily over the last 16 years to maintain its continued dominance.Within Southeast Asia, Epson continues to maintain market leadership, with market share increasing to 33.6% in 2016, up from 27.3% in 2015. 

In Philippines, 1 out of every 2 projector is now an Epson projector in the market for 2016. Epson continues to dominate the Philippines market as the number one brand in the country with 54.7% market share in 2016, up from 36.9% in 2015.

At the heart of Epson’s projectors is 3LCD technology, which enables Epson projectors to deliver the most vibrant and true-to-life images with up to 3 times higher colour brightness compared to 1-chip DLP projectors in the market.In contrast to 3-chip 3LCD projectors, 1-chip DLP projectors use a rotating color wheel that spins at a rapid speed, only displaying colors sequentially, which can result in color break-up or the “rainbow effect”.

Epson’s wide range of business and home projectors are designed to meet the varying needs of different users. Its business projector range includes enterprise projectors for classroom and small and medium meeting rooms, to interactive projectors for education and enterprise sectors, as well as high brightness projectors for large venue installations, rentals and staging venues. 

“We are continuously investing in innovative products and technologies to strengthen our position as market leader, and to create new value for our customers worldwide. Our focus over the pastyear was to drive our high brightness technology, where we had launched the world’s brightest 3LCD laser projector at a spectacular 25,000 lumens. Looking ahead, we will continue to push the boundaries of technology andaim to create new visual experiences for our customers,” said Ed Bonoan, Senior General Manager and Marketing Head, Epson Philippines.

About Epson

Epson is a global technology leader dedicated to connecting people, things and information with its original efficient, compact and precision technologies. With a lineup that ranges from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots, the company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.

Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises more than 73,000 employees in 91 companies around the world, and is proud of its contributions to the communities in which it operates and its ongoing efforts to reduce environmental impacts.

http://global.epson.com/

About Epson Southeast Asia

Since 1982, Epson has developed a strong presence across major markets in Southeast Asia. Led by the regional headquarters Epson Singapore, Epson’s business in Southeast Asia spans an extensive network of 11 countries with a comprehensive infrastructure of close to 500 service outlets, 7 Epson solution centres and 7 manufacturing facilities. http://www.epson.com.sg

About Epson Philippines

Epson’s corporate presence in the Philippines commenced in 1998. It grew rapidly into a billion peso company in a span of a few years from its establishment due to its client-oriented approach in its business management style by its dedicated and innovative staff members and officers. Epson Philippines has an extensive network of 77 Authorized Service Centers nationwide with more than 200 dealers and more than 800 shops across the Country. For more details, please visit our website (www.epson.com.ph) or our Facebook page (http://www.facebook.com/EpsonPhilippines). 

For product inquiries and technical support, please contact Epson Customer Care at: Metro Manila: (02) 441-9030; Toll Free: 1-800-1069-37766 (PLDT), 1-800-3-0037766 (DIGITEL) or visit the Epson Customer Care website: http://customercare.epson.com.ph

Doublemint Gum: Creating sweet connections through lovewraps

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You and your loved one must have spent unforgettable moments together. Can you think of the top three photos that best tell your love story?

It always starts with a possibility of an encounter.

Garnering over 4 million views on Facebook and still counting, the latest Doublemint commercial about Sarah & Juan’s love story has touched the hearts of many Filipinos. 

It’s a love story filled with simple gestures of Sarah, offering Doublemint to Juan, and the latter, sketching the moment onto the wrappers.

Netizens have expressed their kilig for the couple and their story

“Oh, I love this commercial, so much feels! Good job for creating this wonderful commercial Doublemint.” says Vera Reyes. Inchet Flores complimented Wrigley’s Doublemint Team saying that the commercial is perfect and she loved the story of the commercial.

Being the sentimental lot we are, one can't help but document moments like these--the first conversation, first date, anything that is a memory worth keeping. The story of Sarah and Juan has reached through our deepest feelings of finding love in the simplest things. We watched their story unfold and were glued to our monitors just to see how the story ends.

Now imagine if you could put your love story in those wrappers and share it to the world, just like what 

Juan did. 

This April, Doublemint will make this possible through LoveWraps. LoveWraps is your sweetest kilig moments turned into sketches on Doublemint wrappers. 

Just log in to www.mylovewraps.com, upload three pictures that best tell your love story, and voila, your DoublemintLovewraps are ready! If that isn't enough, the best entries of the promo can win a trip to Boracay, giving a new moment for the winners to share. 

Your favourite celebrity couples have already taken part and have shared their love stories through LoveWraps.

“It’s the little gestures that get me all the time, Yung mga simpleng bagay na will make your day brighter, like those surprise texts and little notes that make your heart melt. What more if they were drawings of your love story?” says Ruru Madrid, Encantadia Star of GMA7. 

LoveWraps will be Doublemint’s most romantic activation to date, which will run from April 17 to May 21, 2017.

Visit www.mylovewraps.com now and start sharing!