Shopee Mall Brands Ramp Up Efforts to Maintain Steady Growth at the 8.8 Mega Flash Sale

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This coming 8.8, brands are offering special deals and big discounts for shoppers, along with free shipping with ₱0 minimum spend and ₱8 peso deals

With the surge of online shoppers driving the need for digital evolution, brands are continuing to adapt to cater to the rapidly changing behavior of the Filipino consumer, with support from Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. With the upcoming Shopee 8.8 Mega Flash Sale, brands such as OPPO, Colgate-Palmolive, and Nestlé share how they maximize their strengths to establish themselves as a prime player in the e-commerce landscape and how this gives them the opportunity to give their customers value for money deals and provide them with a more engaging online experience.

Leveled-up customer engagement for OPPO

As a leading global smart device company, OPPO sees its partnership with Shopee as a great avenue to connect and virtually interact with its customers. Through in-app features like Shopee Live and Shopee Feed, they get to explain their products in real-time and get to answer questions sent via the comments section. This unique interaction between brand and buyer is a way to build customer loyalty, especially now that people are shopping online for their needs. 

Sam Li, E-Commerce Manager at OPPO Philippines, said, “Shopee has provided us with really good support to engage with our customers. Shopee also helped us gain traction in our store with the help of Shopee Ads and Top Picks. Through marketing campaigns and engagement tools, we were able to grow our brand and reach more people with our products.”

Growth opportunities for Colgate-Palmolive Philippines

Over the last two years, Colgate-Palmolive Philippines has been pushing its business expansion in the digital space exponentially. Colgate-Palmolive Philippines’ Official Store on Shopee Mall grew strongly from 2019 to 2020 and is expecting to sustain its momentum through 2021, led by Tender Care, Palmolive, Colgate, Ajax, and Irish Spring. The Colgate brand also recorded a notable 7x uplift in orders during its first Shopee Super Brand Day with a campaign that focused on celebrating individuality and bold self-expression. This 8.8, Colgate-Palmolive Philippines is excited to maximize the Flash Sale feature as it allows them to introduce their products to new customers and get shoppers excited about the brand’s promos.

Erica Sangoyo, eCommerce Team Leader at Colgate-Palmolive Philippines, said, “Shopee has been a collaborative partner to the Colgate-Palmolive team. Over the years, we have worked closely together to bring to life our brand experience in the digital space and make our products accessible to all our consumers. We will continue to work together to ensure that our shoppers stay engaged and excited about our upcoming campaigns.”

Evolving consumer experience for Nestlé

To cater to the evolving consumer landscape, Nestlé consistently utilizes Shopee’s onsite solutions that work best with the brands under them. Nestlé launched the International Coffee Day Campaign in 2019 but expanded it to incorporate it with its Nescafe CSR initiatives last 2020. They saw significant growth during the campaign and it was also a great way for them to build brand equity with Shopee’s millennial customer base.

Ariana Henares, E-Commerce Manager at Nestlé Philippines, said, “Shopee is a valued partner of Nestlé in supporting our brand initiatives and growing our e-commerce footprint. We consistently work with Shopee on activities to increase our brand’s online sales and delight our consumers. We are looking forward to continuing working together with Shopee to be able to deliver a great user experience for a growing customer base and are excited to further grow the partnership in the coming years.”

In line with Shopee’s aim to offer its users convenient access to brands and their amazing deals, Shopee invites everyone to check out the Shopee 8.8 Mega Flash Sale happening until August 8. Shoppers can look forward to free shipping with ₱0 minimum spend, ₱8 peso deals, and up to 90 % off on brand favorites such as Lactum, Xiaomi, realme, vivo, OPPO, Colgate-Palmolive Philippines, Nestlé Store, Pampers, P&G Beauty, Unilever Beauty, L'Oréal Paris, INSPI, The SM Store, Huawei Official Store, Johnson & Johnson, and Abbott Philippines.

To save more on purchases from your favorite brands, use ShopeePay to enjoy daily free shipping and coins cashback. Top up your ShopeePay wallet through your debit card, online banking, or over-the-counter payment partners. Get up to 50% cashback when you pay your electricity, water, and internet bills with ShopeePay. Enjoy ShopeePay ₱1 Deals from Puregold, Seaoil, Potato Corner, and more; 10% off on mobile load; and flash deals on mobile load & data for as low as ₱1.

For more information on the Shopee 8.8 Mega Flash Sale, visit https://shopee.ph/m/8-8.

Download the Shopee app for free via the App Store or Google Play.

Filipino families need to take charge, make better decisions due to the pandemic, says psychologist

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Because of its unprecedented nature, something never experienced in our lifetime, the present pandemic has indirectly brought about the rise of mental health issues in the Philippines, according to recently published data. Specifically, a rise in moderate-to-severe clinical anxiety, as well as moderate-to-severe cases of depression, have been recorded, meriting much-needed psychological support for sufferers.

Bolstering this fact is how renowned psychologist Dr. Randy Dellosa, in his private psychotherapy practice and as a life coach, saw a surge in clients seeking his consult, relating how some people have “turned pessimistic and cynical, in light of the current state of affairs.”

For entrepreneurs, for example, ensuring business continuity, taking care of employees, and having access to funding are but some of the challenges that they’ve had to address.

Yet, in the face of these difficult times, it is reassuring to know how the family remains as the most important social group in Filipino culture—our identity distinctly marked by close-knit family ties that include even extended family members: grandparents, aunts, and uncles.

This presence of family has greatly helped in alleviating the difficulties brought about by the current pandemic, says Dr. Dellosa, who’s also known for his wholistic and creative approach to healing.

“There are extended families that offer good support,” he says. “We are truly lucky and blessed if the extended family is supportive.”

Feelings of isolation and uncertainty

Dr. Dellosa further observes that among the negative feelings that families have had to deal with at this time, one of the most pervasive is the sense of being trapped and isolated, an unfortunate consequence of the imposed quarantines and the extended lockdowns. Adding to that is the seemingly unshakable feeling of financial insecurity coupled with an uncertainty about the future – the feeling of not being in control and having no plan in place.

“It’s the unexpectedness of what can happen, the fear of getting sick – whether it’s oneself or a loved one,” he says.

Stress and our physical health

These pent-up feelings, as they continue to build up, can adversely influence both the mental and physical health aspects of people.

An example Dr. Dellosa cites is how anger – “kumukulo ang dugo (makes my blood boil)” – can lead to high blood pressure. Or how irritation can be the trigger for psoriasis, as well as headaches. Even the stress of having a sick family member or experiencing an unplanned medical emergency in the family can have a physical effect on our bodies. All these manifestations, he says, are a form of communication, and show that we’re keeping too many negative feelings bottled up inside, which, has been found to cause more serious physical issues in the long run.

So, keeping stress in check is not only important but vital to good health. Says Dr. Dellosa: “Whenever we feel emotional stress, it carries with it toxic energy. If there’s no way to vent this out and express it externally, it then gets trapped and piles up in the body. And where does this negative energy transfer to? It manifests itself in our body organs.”

A shift in family dynamics

Fortunately, helping keep things together and easing the various tensions in these trying times, is healthy family dynamics. “Just the mere fact that the family is still the basic unit of society is already, in itself, protective,” says Dr. Dellosa. “Mentally, emotionally, physically, and health-wise.”

While Dr. Dellosa concedes that some family members may not see eye to eye, which in turn can cause friction or worse, break-ups, the cases of which increased globally last year, he nevertheless stresses how the family unit is inherently protective against feelings of isolation. “Filipinos are social beings,” Dr. Dellosa says. “The family has been indispensable in averting further mental issues that may eventually lead to physical illness.”

Keeping a proactive attitude

Because preserving our overall health while also safeguarding the future is of utmost importance, Dr. Dellosa emphasizes that there should be a shift in our mindsets. It is important to keep a proactive attitude and be open when facing difficult truths, for the sake of ourselves and our loved ones.

“One has to set aside being emotionally reactive while maintaining an attitude of being proactive,” he says. “If you allow your emotions to get the better of you, you’re bound to lose.”

Proactivity, Dr. Dellosa further explains, means that it’s better to confront and openly discuss the potentially problematic situations head on and to look for and mobilize contingency plans in order to be prepared even before these problems arise. Families need to sit down and talk, no matter the differences in each of their opinions. Specifically, setting priorities and identifying what’s urgent is key, so you can face these problems squarely, taking hold of your feelings to fuel positive, proactive action.

In line with Dr. Dellosa’s valuable words of advice, one thing is clear. Having a trusted partner, whether family or another ally, is crucial in tiding over difficult times. Having a solid partner like AXA Philippines by one’s side, with their goal of reducing financial vulnerability due to sickness, you can confidently take charge and secure the wellbeing of our loved ones and ourselves. With its suite of robust insurance and investment products, including an all-new offer coming soon, peace of mind and a secure future may be easily within reach. 

To learn more, book an appointment with an AXA financial partner today by visiting https://bit.ly/AXAHCA_DRD

Big Promos to Check Out at the Shopee 8.8 Mega Flash Deals Sale

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Until August 8, enjoy discounts up to 90% off on essentials, free shipping with no minimum spend, and more exciting deals

If you love the thrill of discovering the best deals and discounts, you need to check out Shopee’s flash deals. Flash deals offer big price drops, but here’s the catch—you’ll have to be quick about it, since these are available in limited quantities for a limited time only. 

Until August 8, plenty of exciting promos await at the Shopee 8.8 Mega Flash Deals Sale. If you’re shopping for essentials for your family during this time, you can enjoy discounts up to 90% off and more exclusive deals such as: 

Midnight Flash Deals

Since flash deals are limited, you’ll have to stay up if you want to be the first to snag the best discounts. Set your alarm clock daily to wait for the biggest flash deals to drop from 12:00 AM to 2:00 AM. Who knew midnight shopping could be this exciting? 

Daily ₱8 Deals

At the Shopee 8.8 Mega Flash Deals Sale, you can enjoy deals for as low as ₱8. Head on over to ₱8 Daily Flash Deals on your Shopee homepage to find the best flash deals of the day. If your desired flash deals aren’t live yet, click “Remind Me” to receive a notification once it’s available. Make sure your internet’s quick and stable, because you definitely won’t want to miss out.

Free shipping with no minimum spend 

Going shopping for groceries and other essentials? To make the most out of your shopping spree, don’t forget to check for free shipping vouchers. Bonus tip: before you check out, see if your order is eligible for other platform or shop vouchers. Apply these vouchers to your purchase to enjoy even bigger savings.

A chance to claim up to 70,000 coins

Secure discounts for your next purchases and win up to 70,000 coins by playing Shopee Quiz. On August 5 and 6, at 7:20 PM, head on over to the Shopee Quiz page at https://shopee.ph/m/shopee-quiz. The prize pool will be divided among players who answer all questions correctly during the game.

A shot at winning ₱10,000

Join Shopee’s #ShopeeMegaLook Raffle for a chance to be one of the five lucky winners of ₱10,000. To participate, simply update your Facebook profile picture with the #ShopeeMegaLook Facebook Frame, which you can get at https://bit.ly/ShopeeFBFrame88. Next, take a screenshot. Until August 8, submit your entry through the Google Form at  https://shp.ee/nzrv8yd. Winners will be announced on August 18.

Exclusive ShopeePay deals

Top up your ShopeePay wallet through your debit card, online banking, or over-the-counter payment partners. Get up to 50% cashback when you pay your electricity, water, and internet bills with ShopeePay. Enjoy ShopeePay ₱1 Deals from Puregold, Seaoil, Potato Corner, and more; 10% off on mobile load; and flash deals on load and data for as low as ₱1. 

Want more ShopeePay credits? To win up to  ₱5,000 worth of ShopeePay credits, join the #BudolFinds challenge on Tiktok from July 26 to August 8. Just buy products from the Fashion, Food & Beverages, Electronics, Beauty/Personal Care, and Home categories on Shopee. Shoot a creative 30-second review and include the hashtag #BudolFinds in the caption. For more details about the #BudolFinds challenge, visit https://shp.ee/u6vfw6j.

To discover more about flash deals, visit https://shopee.ph/m/8-8.  

Download the Shopee app for free via the App Store or Google Play.

Philippine Trade and Investment Center brings Filipino food closer to HK with "Philippine Flavours" campaign launch

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Philippine Trade and Investment Center (PTIC – Hong Kong) promotional  campaign entitled “PHILIPPINE FLAVOURS

The marketing collateral for the unveiling ceremony of PHILIPPINE FLAVOURS issued on 25 July 2021.

(HONG KONG SAR)--The Philippine Trade and Investment Center (PTIC – Hong Kong) will conduct an unveiling ceremony for its new brand marketing campaign entitled, “PHILIPPINE FLAVOURS,” in the Hong Kong market together with the Philippine Consulate General in Hong Kong (PCGHK), the Philippine Trade and Investment Center – Beijing, the Philippine Trade and Investment Center – Shanghai, the Philippine Trade and Investment Center – Guangzhou, the Center for International Trade Expositions and Missions, the Department of Trade and Industry – Export Marketing Bureau, the Department of Trade and Industry Baguio – Benguet, and the Office of Agriculture Counsellor of the Philippines in Beijing, on 5 August 2021 at 2:00PM.

The unveiling ceremony will be streamed live via zoom and via the Facebook account PTIC-Hong Kong. During the event, Consul General of the Philippines to Hong Kong Raly L. Tejada, will welcome and thank all the participants to the unveiling. The main launch will feature a Philippine local Chef – businessman and a Hong Konger Key Opinion Leader – chef using Filipino ingredients in cooking three (3) dishes which are popular in Hong Kong. After the video, a panel will discuss how the concept of Philippine Flavours came to be and its relevance to the Philippines and Hong Kong today. The Secretary of the DTI Secretary Ramon Lopez will further the importance of supporting Filipino products in his closing remarks.

The Philippines, being located close by Hong Kong, has been untapped by the Hong Kong market for the Philippines food, beverages, and ingredients. The presentation will highlight the different possibilities that Filipino products may take part of in the Hong Kong market. On the other hand, the Hong Kong market will be informed about the similarities of the Filipino and Hong Kong palates and flavours with respect to their own cuisines, so the Hong Kong market can make use of a lot of Filipino products in their daily needs.

We welcome everyone to register thru https://tinyurl.com/4rtb2upv to join the unveiling ceremony if you are interested.

For more information, please visit PTIC-HK’s microsite at www.dti.gov.ph/overseas/hongkong or send emails to hongkong@dti.gov.ph.

GCash named ‘Outstanding Partner’ at the BSP Stakeholders Appreciation Ceremony 2021

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GCash, the undisputed no. 1 mobile wallet app in the Philippines, was named an “Outstanding Partner” by the Bangko Sentral ng Pilipinas (BSP) at this year’s Stakeholders Appreciation Ceremony for its innovative financial solutions to grant financial access to all Filipinos, especially the unbanked and underbanked segments.

GCash President and CEO, Martha Sazon receives token as an Outstanding Partner of the BSP Stakeholders Appreciation Ceremony 2021

“We are very honored to be named as one of the Outstanding Partners by the Bangko Sentral ng Pilipinas. At GCash, we have been working very hard to provide more relevant financial services and products to build a more inclusive financial ecosystem,” said Martha Sazon, GCash president and chief executive officer. “This recognition is an affirmation of our hard work to achieve finance for all.”

For this year, the annual BSP Stakeholders Appreciation Ceremony was done virtually. With the theme “Pagpugay at Pagkilala sa Gitna ng Hamon ng Pandemya,” the awarding ceremony acknowledged the outstanding partners who have supported BSP’s various initiatives and advocacy programs especially during the pandemic.

“It has been more than a year since the pandemic began, and with cautious optimism, we can say that the worst is over. Though our economy received big blows because of the pandemic, we started green shoots of recovery as early as the third quarter of last year. This is because of a whole nation approach that we, which includes our partners, employed,” said BSP Governor Benjamin Diokno.

In support of BSP’s recovery efforts, including its vision of financial inclusion for Filipinos, GCash has launched a host of products and services at the height of the pandemic. On the app, users can enjoy GSave, an online savings bank; GInvest, an easy investment feature; GInsure for insurance for medical emergencies such as dengue, COVID-19, and accidents; GCredit, a personal credit line with up to P30,000 credit line and up to 3% prorated interest rate. GCash features GLife, the e-commerce feature on the GCash app that allows users to shop exclusive deals from 35 brands across retail, food, gaming, entertainment, and transport.

To help mobilize the economy, GCash partnered with businesses and rolled out GCash QR on Demand. On the app, users can use the QR Code in place of their mobile number to send or receive money, whether for personal use or small businesses. These business partnerships include market vendors and customers, helping them have a safe and convenient payment method. GCash has also enabled 15,000 jeepney drivers to receive alternative income sources through the app and provides PUJ drivers and commuters with a safe and cashless transaction option amid the pandemic via P2P QR Codes on the GCash app.

Recently, GCash partnered with the BSP in launching a webinar series, which kicked off with the webinar entitled, “One with the Nation: Forging Public-Private Partnerships Towards Digital Inclusion in the Philippines.” The online event featured distinguished speakers from the public and private sectors led by Diokno, Sazon, Makati Mayor Abby Binay, Congressman Jose Enrirque Garcia, DSWD Director Wayne Belizar, and Bureau of Treasury of the Philippines OIC Deputy Treasurer Ed Marino.

TODA drivers go cashless with GCash to secure commuter’s safety

With its numerous programs and initiatives to promote digital transformation among Filipinos during the pandemic, the e-wallet app has grown its user base to more than 40 million, doubling the figure from 20 million users in January 2020.

For more information, visit www.gcash.com.