August 17, 2023

TARO AOX Inc. reinforces entry to the market with the appointment of seasoned Digital and PR experts as agency directors

It is an epic year for the global award-winning group of companies COMCO Mundo League of Enterprises as it introduces the two new directors who will spearhead TARO AOX Inc. – the group’s specialist agency for Digital, Social, Content and Integrated Communications.


TARO AOX Inc. has appointed Emmanuel Tomagos Jr. as the Agency’s Deputy Account Operations Director and Business Unit Administrator for Digital, Social and Content. Emman has worked with various brands in the past including Yamaha Motor, BiC, Skechers, and Megaworld Lifestyle Malls to name a few. Apart from this, he is a dedicated educator and speaker for anything related to digital marketing. He also has key involvement in the development of the Ad Standards Council Digital Guidelines for Non-Regulated and Regulated Categories in Coordination with the Internet & Mobile Marketing Association of the Philippines (IMMAP).

As a data-driven and strategic thinker and with his impressive rap sheet, Emmanuel is ready to ignite TARO AOX Inc.’s digital growth as he leads the Agency’s digital accounts such as Lamoiyan Corporation’s Licealiz Head Lice Treatment Shampoo, Sun Life Global Solutions, European Union’s Higher Education Fair alongside other upcoming digital accounts for TARO AOX Inc.

TARO AOX Inc.’s newest Deputy Account Operations Director and Business Unit Administrator for Integrated Communications Epifannie Jelly Mae “Pipay” Gonzales is geared up to maximize the omni-channel campaigns through integrating more than a decade of expertise in the public relations and communications industry.

Through the years, she spearheaded campaigns and initiatives for various clients such as Lazada, BPI, Discovery Networks, Home Credit, Toyota, Novartis, and Ayala Land, among others.

In TARO AOX Inc., Pipay will handle the integrated communications division, including mainstream and digital public relations, influencer marketing, and KOL engagements. She will lead TARO AOX’s key accounts such as Samsung Mobile Philippines, Sun Life Global Solutions, Uratex Monoblock, and HLA Fashion.

Together with Emman and Pipay, the TARO AOX Inc. leaders team is complete and ready to change the game in Digital Marketing and Public Relations with Peachy Taculod as Master Strategist for Digital, Social and Content; AC Recio as Senior Manager and Business Unit Administrator Pro Tempore for Digital, Social and Content / Partner; Jam Bufi as Associate Manager and Business Unit Administrator Pro Tempore for Integrated Communications; and MJ Fernandez as Integrated Communications Officer.

They are backed up by COMCO Mundo League of Enterprises' management team, Rachel Syfargo as Communication Support Services Director / Partner, Joan Incotanim-Maslang as Corporate Services Director / Partner, Tricia Cusi-Jimenea as Enterprise Growth and Expansion Director / Partner and Co-Founder, and Ferdinand L. Bondoy as Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder.

TARO AOX Inc.’s key products and services include social media management, digital activation, influencer marketing, digital and integrated public relations, technology PR, online events, content development and marketing, video storytelling, multimedia arts, social listening, and digital analytics, among others.

“I’m very proud to have seen the team grow not just in the country but across the regions where COMCO Mundo operates. We have managed to expand our brand of Meaningful Storytelling into specialized agencies, and now focusing on the digital space and integrated platforms, to provide exceptional services to our client partners, as we take care of their brands like our own. Get ready for what TARO AOX Inc. will bring into the industry, like what its sister agencies COMCO Southeast Asia and COMCO Middle East and Africa have excellently demonstrated since its introduction to the market,” said Mr. Bondoy.

TARO AOX Inc., a COMCO Mundo company, is now ready to take on and lead the digital marketing and integrated communications arena. For more information, please email messageportal@taroaox.com or visit www.taroaox.com.

August 16, 2023

Linya-Linya strengthens community-driven initiatives with launch of “Tulong-Tulong” at Linya-Linya Land 2023

Aside from showcasing music, comedy, and arts at the multi-format festival, the witty t-shirt and content creation company aims to provide a platform for their partner organizations to educate the public about their advocacies and cause.

Along with the country’s top musicians, comedians, and artists, Linya-Linya will be bringing its partner organizations to Linya-Linya Land 2023 where they will be given a space to inform and educate the public about their causes, get donations for their beneficiaries, and recruit volunteers for their projects.

Best known for its witty and punny Filipino lines on shirts and content, Linya-Linya has long been doing its part to put smiles on its partner organizations through “Tulong-Tulong,” a program for all of the brand’s outreach efforts. Currently, Linya-Linya partners with several organizations that cover advocacy on education, equality, and animal welfare, including: AHA! Learning Center, Angat Buhay Foundation, Mindanao Pride, Love Yourself PH, and Pawssion Project.

Through selling of select shirts and other merch, Linya-Linya is able to provide funds and awareness to help the said organizations. Linya-Linya’s Creative Director Ali Sangalang explains the importance of extending a helping hand to amplify the messaging of the cause. “Bilang mga Pilipinong humaharap sa iba’t ibang hamon sa panahon ngayon, mahalaga ang tulong. Pero ang totoo, mas malakas at mas epektibo kapag tulong-tulong tayo.”

Tulong-Tulong started at the height of the pandemic, during the time when frontliners and families-at-risk were in need of medical-grade supplies. To extend help, portions of the sales of selected Linya-Linya shirts were donated to Frontline Feeders PH, AHA! Learning Center, and Life Cycles PH. 

With the success of this simple gesture to help the people in need amidst the pandemic, Linya-Linya strengthens the initiative by giving shirts to students, mothers, and teachers from AHA! Learning Center and helped in renovating the Angat Buhay Community Learning Hub in Area 17, UP Campus, Quezon City.

 A group picture of the students, mothers, and teachers from Angat Buhay Community Learning Hub in Area 17

A group picture of students from Angat Buhay CLH wearing their Linya-Linya shirts.

A group picture of kids and teachers from AHA! Learning Center in Tondo

Apart from these, the shirt company will also be bringing Bantayog ng mga Bayani Foundation as a new partner– a non-stock, non-profit organization that aims to educate the Filipino nation and spread awareness in maintaining democracy, ensuring justice, and always in pursuit of truth.

Celebrating Filipino talent and supporting local artists has been a part of Linya-Linya’s advocacies. Alongside the celebration of these collaborations, attendees are up for a special treat as Linya-Linya launches new limited edition shirts in collaboration with “Bawat Daan” singer Ebe Dancel and the classic and iconic comic artist Pol Medina, Jr

The upcoming limited edition “Hari ng Sablay” collab shirt with Ebe Dancel

 The upcoming limited edition “May the PORK be with you” collab shirt with Pol Medina, Jr.

Aside from the performances and other activities at the event, the shirt company will hold a Super Sale where attendees can avail shirts and other merch for as low as P188. 

Linya-Linya Land 2023 will be happening on August 26, 2023 at 123 Block in Mandaluyong City. Presented by Linya-Linya and GNN Entertainment Productions, the annual event takes hilarious puns to an exciting new level with its showcase of multi-format headliners that aim to create an integrated experience for the community and the fans.

This year’s edition marks an impactful comeback with a lineup featuring some of the most notable names in music, comedy, and art. Filipino singer-songwriters and bands Ebe Dancel, Johnoy Danao, Nica Del Rosario, Cheats, Autotelic, and DJ Ayel lead the bill, alongside standup comedians Victor Anastacio, Nonong Ballinan, GB Labrador, James Caraan, and Jeleen Cubillas. Completing the non-performing headliners are some of the most acclaimed and established talents in Philippine art: Manix Abrera, Rob Cham, and Pol Medina Jr., whose work will be exhibited at the ‘art’ market; and muralists/illustrators Panch Alvarez and AG Saño, who will be bringing uniquely infused art experiences to life.

Tickets are available online at bit.ly/linyalinyaland23. Ticket charges apply. For more information about the event, visit Linya-Linya’s social media pages on Facebook, Instagram, and Twitter.


MERALCO ramps up campaign on lifeline rate program

The Manila Electric Company (Meralco) has strengthened its information campaigns in different cities and provinces across its franchise area to help increase the beneficiaries of the lifeline rate program. Through its barangay caravans, the company is also accepting on-site applications to encourage members of Pantawid Pamilyang Pilipino Program (4Ps) and other qualified marginalized households to apply.

It's Raining Discounts And Freebies In Beko's Rainy Day Combo Sale

One of the challenges during the rainy season is washing clothes and drying them. Monsoon rains and typhoons are associated with damp clothes and their not-so-pleasant odor because in the absence of sunlight, it becomes hard to dry the laundry.

True to its mission of helping people live healthy lives, leading global appliance brand Beko is offering up to 45% on their products and giving customers the chance to get exclusive free items on selected participating products in the Rainy Combo Sale.

It’s always a challenge to do laundry during the rainy season. It’s a great thing that Beko’s top load washing machines can save us from dread.

Make Laundry A Breeze With Beko Top Load Washing Machines

Enjoy the rainy season and get big discounts on the WTLI070WPP, a 7.0 kg fully automatic top load washing machine at Php 11,091 from Php 12,990 while you can also have the bigger capacity of 8.0 kg fully automatic, WTLI080SP top load washing machine for only Php 12,441 from its original price of Php 14,490.

After every laundry, you may opt to enjoy a fruit smoothie since every purchase of it comes with a free Beko table blender worth Php 3,490. The WTLJD10C1DP, a 10.0 kg fully automatic top load washing machine, is discounted at Php18,991 (cash price) from Php 21,990 while the WTLD120D, a 12.0 kg fully automatic top load washing machine, is at Php 22,491 (cash price) from Php 25,990.

Enjoy the wonders of Beko’s 3D Fine Wash and Foam Clean Technology and 10 Wash Programs with the WTLD160D, a 16.0 kg fully top load washing machine. It has a cash price of  Php 28,991 from Php 34,990.

Any purchase of the WTLJD10C1DP, WTLD120D, and the WTLD160D comes with a free Beko table blender worth Php 3,490.

Say Goodbye To Your Rainy Day Laundry Woes With Beko Front Load Washers!

Be at ease when you do your laundry when you opt for the WCV7612X0, a 7.0 kg front load washing machine. This has ProSmart Inverter Motor which offers energy efficiency, lower sound levels and higher durability and StainExpert Program which is designed specially to get rid of various kinds of stains. This is now at Php 23,191 (cash price) from Php 27,990 and comes with a free Beko garment steamer worth Php 1,990.

Of course, who wouldn’t want to add yummy rice to your hearty meal after a heavy laundry time? Maybe it’s time for you to check out Beko’s front load washers and its freebies!

The WCV9746, a 9.0 kg front load washing machine, has 15 Wash Programs, including GentleCare Program which keeps your cotton clothes look new and not worn out and Outdoor Program which keeps your outdoor or water-proof clothes protected. This is priced at Php 35,991 (cash price) from Php 42,990, also comes with a free Beko rice cooker worth Php 5,490.

Save up your time, energy, and money in doing laundry with the WCV10746M, a 10.0 kg front loading freestanding washing machine! This has a Xpress Super Short 14 Min Program which allows you to wash up to 2 kg of laundry in just 14 minutes. The WCV10746M is at Php 39,991 (cash price) from Php 49,990 with a free Beko rice cooker worth Php 5,490.

Both WCV10746M and WCV9746 have SteamCure Hygiene+ technology which applies steam to the stain before the wash, softening up dirt and making it easier to remove. It also helps to reduce wrinkles, giving you less to do before and after the laundry.

When In An Urgent Need Of Something To Wear, Beko Freestanding Washer Dryers Can Save You!

Got an urgent meeting you need to attend? Ran out of clean clothes to wear? Well, you won’t spend too much energy on looking for something to wear because Beko’s freestanding washer dryers can save your day.

The WDB7425R2W, a 7.0 kg washer and 4.0 kg dryer (freestanding washer dryer) is totally a life saver since it has a Wash & Wear Program that allows you to have a full outfit ready to wear in an hour. This lets you wash and dry 1 kg of laundry in a short period of time. The WDB7425R2W (cash price) is at Php 33,991 from Php 39,990.

You can even get yourself a hearty meal after your laundry because every purchase of this comes with a free Beko air fryer worth Php 3,690.

Laundry, cooking, preparing juices. Of course, Beko has it all for you! Get to clean your house after washing and drying your laundry as the HTV9743X, a 9.0 kg washer and 5.0 kg dryer (freestanding washer dryer)  is now at Php 42,491 (cash price) from Php 49,990 with a free Beko cordless vacuum worth Php 14,990.

The Beko Rainy Combo Promo runs from July 1 to September 30, 2023.

Beko appliances are available at Abenson, All Home, Anson’s, Appliance Centrum, Asian Home
Appliance, Automatic Centre, BHF, Fair N Square, Gloria Bazar, Great World, J Marketing, Lazada, Magic Appliance, Manhattan Appliance, Manila Imperial, Mike’s Appliances, Our Builders Warehouse Pricewise, Robinsons Appliance, Savers, SVC & Plusign, Shopee, SM Appliance, Solidmark, S&R (Gidi), United Mottoaliance, Western Appliance, and 1st Megasaver.

For more information about Beko in the Philippines, go to http://beko.ph or visit
https://www.facebook.com/bekoph and https://www.instagram.com/bekoph/.

 

Ai-Ai delas Alas helps Fonzi escape a difficult convo

Netflix taps actress Ai-Ai delas Alas and popular TikTok influencer Fonzi for a special video inspired by Heart of Stone, an action-packed film starring Gal Gadot now streaming on Netflix. 


In the video, Fonzi thought meeting a friend would just be a casual get-together but 30 seconds in, it was clear to him that an ambush presentation of unsolicited “Millionaire Mindset Mentality” advice was about to go down. Fonzi quickly contacts A-I delas Alas—a play on the actress’ unique name—using advanced tech like what Gal’s Rachel Stone used in Heart of Stone. A-I lays out several escape plans for Fonzi but his persistent friend is always one step ahead. Fonzi takes a leap of faith following A-I’s voice, in a final attempt to save himself from getting cornered.





ABOUT HEART OF STONE

Rachel Stone (Gal Gadot) appears to be an inexperienced tech, on an elite MI6 unit headed up by lead agent Parker (Jamie Dornan). What her MI6 team doesn't know is that Stone actually works for the Charter — a covert peacekeeping organization, secret even from other spies, which uses cutting-edge technology to neutralize global threats. Rachel has been trained to be the consummate professional: a phenomenal field agent who sticks to the mission, follows the numbers, and trusts no one. When a routine mission is derailed by mysterious hacker Keya Dhawan (Alia Bhatt), Rachel’s two lives collide. As she races to protect the Charter and strives to beat the odds, her humanity might just be her biggest asset.


Started/ Released : August 11, 2023 (Now streaming)

DIRECTOR:  Tom Harper

STORY BY:   Greg Rucka

SCREENPLAY: Greg Rucka and Allison Schroeder

PRODUCERS:  David Ellison, Dana Goldberg, Don Granger, Jaron Varsano, Gal Gadot, Bonnie Curtis, Julie Lynn

EXEC PRODUCERS: Patricia Whitcher, Tom Harper, Greg Rucka

KEY CAST: Gal Gadot, Jamie Dornan, Sophie Okonedo, Jing Lusi, Paul Ready, Matthias Schweighöfer, BD Wong, and Alia Bhatt       

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