Eat ! Shop ! Mingle! Makati Street Market on September 23 to October 14!
How can an urban street market flourish and become a
must-visit destination for city goers with varied tastes?
The generous dollop of hard work and the exceptionality of
the dining and shopping finds do count, as evinced by the continuous success of
the Legazpi Sunday Market in Makati. For seven consecutive years, the weekend
street souk—a must-visit stop in a dynamic city spearheaded by propitious
entrepreneurs and artisans—remains a place where international cuisines,
organic finds, hand-made products, green items, and local products can be
found. Complementing the array of lifestyle possibilities in Makati, the
Legazpi Sunday Market in Makati evidently showcases more of what Makati has to
offer.
Meanwhile, GeiserMaclang Marketing Communications Inc.
(GMCI), a Makati-based transformative social marketing company, and the Legazpi
Sunday Market organizers realized that what the street market currently
presents to its customers can, in fact, further develop to nurture the
promising businesses of the artisans and highlight the escalating stature of
Makati.
“Being a Makati denizen and as a long-standing
communications partner of the most distinguished industry players for years
have given us a perspective on how staying relevant to the ever-changing
lifestyle of your market matters,” notes Amor Maclang, Director for
Communications of GMCI. “It’s one of the ideals that make us challenge
ourselves to produce new, transformative, and game-changing ideas that serve as
our inspirations to generate exceptional campaigns.”
Hence, GMCI, together with its partners and sponsors, are
transforming the Legazpi Sunday Market into the Makati Street Market, the first
and biggest artisanal market of its kind in the Philippines. Enthused by the
verve of the renowned outdoor lifestyle markets in Barcelona, Berlin, Helsinki,
and Paris, the Makati Street Market will retain the Legazpi Sunday Market’s
open-air venue laid-out in a dazzling urban backdrop, which allows people to
take pleasure in dining and shopping amid the vivacious Makati atmosphere.
Furthermore, the enhanced street souk will be adapting the idea of artisanal
market concepts, where purchasers will deal with the food artisans themselves.
To further foster the thrilling vibe of the district, where
the street market is located, the market organizers will set up pocket events
for four consecutive Sundays starting September 23 to October 14. The said
activities include grilling competitions, adobo festival, dance and cocktail
events, and even biking workshops highlighting Makati’s landscape as a city
that boasts of accessibility.
A Destination that Marks the Spot
Geared to become the biggest of its kind in the country, the
upcoming Makati Street Market is truly a grand scene, which will highlight not
only the selection of good finds and good food in Makati, but also one of the
reasons why the city is a dynamic address of endless lifestyle possibilities.
Nonetheless, facades and environs aside, the main goal that the initiative
truly aspires is to uphold and support more of the country’s local products and
homegrown services, which will arguably lead to the growth of budding artisanal
businesses like Mantequilla, Budbud Gourmet Suman, and Pinoy Ordurvz Foods for
delicacies; Patika Beads and Wiresworks for fashion accessories; and Creative
Definitions, Bicol Sweetgrass Handcrafts, and All in Red Clay Factory for
crafts and home decor.
One of the known sponsors of the event is one of GMCI’s
long-standing partners known for being at the helm of fostering the leisure and
lifestyle options present in Makati Alveo Land—Ayala Land Inc.’s benchmark of lifestyle
innovation—is joining the said market transformation since the location of the
market itself is pivotal to the thriving dynamism in the district, where two of
its landmark projects are located—The Lerato and Kroma Towers.
Apart from this, Makati Street Market also complements the
Make It Happen! Make It Makati! campaign, an ongoing project initiated by Ayala
Land Inc. (ALI), Makati Commercial Estate Association, Inc. (MACEA), and the
local government of Makati, aiming to underscore the opportunities for the
changing lifestyles of the city’s denizens. To date, the market’s
location—Makati North—is being highlighted by the abovementioned groups as a
lifestyle spot for young and creative denizens, since this district is
landscaped with a range of bars, shopping spots, museums, and concept stores.
Evidently, the ongoing success of the Legazpi Sunday Market
was no fluke, despite the fact that Makati already houses a wide-array of
dining and shopping spots. And with the exceptional lifestyle concept that will
be adapted and enhanced by the amplified Makati Street Market, the initiative
will further strengthen Makati’s dynamism as an ideal address for today’s
evolving urbanites, as well as the flourishing business of our fellow
countrymen.
The Makati Street Market is located at the Legazpi Park in
Makati City. The pocket events will run for four Sundays (September 23,
September 30, October 7 and October 14), from 7:00 AM to 2:00 PM. Interested sponsors may contact
0917-521-4624 or makatistreetmarket@gmail.com.
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