Miss Philippines Earth 2014 Kicks Off at SM

April 7, 2014

Miss Philippines Earth 2014 Kicks Off at SM

The candidates for Ms. Philippines Earth 2014 was presented to the media and the public last Wednesday, April 2, at the SM Megamall Events Hall.

Ms. Philippines Earth 2014 candidates take over SM Supermarket Megamall and the Mega A Event Center to show everyone just what “beauty for a cause” is all about. More than beauty and brains, delegates of the Ms. Philippines Earth have green advocacies that separate them from the rest of the pageant world.

Miss Philippines Earth 2014 taking the lead in promoting eco #tourism #MPE2014 #JoinTheMOBatSM #SMSupermarket #SMHypermarket #SaveMoreMarket@smmegamall

SM Supermarket, SM Hypermarket and Savemore Market will the platforms for the Ms. Philippines Earth 2014 in spreading environmental awareness among shoppers as they host several pre-pageant events.

REIGNING QUEENS.(FROM L-R)Miss Philippines-Earth Water Alma Cabasal Miss Philippines-Earth Air Nancy Leonard, Miss Philippines-Earth 2013 Angelee delos Reyes, Miss Philippines-Earth Fire Athina Chia, and Miss Philippines-Earth Eco Tourism Bernadette Aguirre.

(Photo: Miss Philippines-Earth's Official Facebook page)

The event was highlighted by a ramp modeling contest for the candidates, showcasing their SM green eco-bags wherein Patrixia Sherly Santos of Albay came out victorious. While Mabel Joy Verceles who represents Quezon City sold the most number of eco-bags for the SM Greenbag challenge.

Join the M.O.B. (My Own Bag) aims to encourage shoppers to reuse their shopping bags. The delegates will also serve as ambassadresses of the SM Greenbag, the first reusable bag in the country, by encouraging more and more shoppers to choose and reuse. Hand in hand, the partnership between the SM Food Retail Group and Ms. Earth continues to bring us closer to a cleaner and greener tomorrow.

Towards this year’s crown, SM Supermarket, SM Hypermarket, and Savemore Market have laid a green path to help this year’s delegates spread environmental awareness across thousands of people that goes to the stores.

Fun games, exciting trivia, and an exhilarating presentation especially prepared by the girls are all spread across a schedule that optimizes their time as they compete to become this year’s Ms. Philippines Earth.

The delegates will take on SM’s Cooking Challenge on SM Supermarket and SM Hypermarket Fairview on April 11, do good deeds on Easter Sunday also at SM Supermarket and SM Hypermarket Fairview and join the 5-day Sale to promote green initiatives at SM Supermarket San Lazaro and SM Hypermarket Bicutan on May 2.