In 2013, LG G2 was hailed “Best
Smartphone in the World” by the prestigious Stuff Magazine. And after more glowing reports from
international tech pundits such as Consumer Reports, The Verge, Engadget, and
GSM Arena, the smartphone superstar continued to make waves and top tech charts
soon after its launch in the Philippines.
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| Faith Mijares |
LG Mobile
proved that this type of power can come in different sizes as it introduced two
diverse yet very powerful smartphones from the premium LG G Series to the local
market—the LG G Pro 2 and the LG G2 Mini.
The LG G Pro 2 phablet boasts of a
staggering 5.9-inch Full HD IPS display as well as highly developed camera
functions and user experience (UX) features. The LG G2 Mini, literally a mini-version of the flagship LG
G2, is reduced in size with 4.7 inches but still holds the power and
award-winning-capabilities of its mother phone.
Both models were launched locally at the trendy 71 Gramercy
bar in Makati City, April 7, 2014.
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Here's LG G Pro 2:
Massive in display, hardware, and UX
The LG G Pro 2 was globally revealed at
the Mobile World Congress (MWC) in Barcelona last February 2014 and was praised for
its stunning display, versatile camera functions, and innovative UX features,
among others.
The smartphone also
runs on industry-leading hardware, comprising a 2.26GHz Quad-Core Qualcomm
Snapdragon™ 800 chipset with 3GB RAM. Sporting Android 4.4 KitKat and long-lasting 3,200mAh
removable battery, users will be able to maximize smartphone usage efficiently
and conveniently.
The LG G Pro 2
offers a 13-megapixel Full HD camera with OIS+ (Optical Image Stabilizer Plus),
an improved technology of the original OIS by 20%. This comes with a winning combination of 120
frames-per-second HD video recording, slow-motion playback with adjustable
speed, 4K Ultra HD recording, Magic Focus, and Natural Flash. A new camera feature, flash capability
for selfies, also comes into play.
The G Pro 2’s camera can outshoot and outperform not only most smartphone
cameras, but many standalone point-and-shoot cameras as well.
On top of the
existing UX features in the LG G Series, the LG G Pro 2 comes equipped with the
new Mini View, for those who choose to minimize their displays, and the Dual
Browser, for those who want to have two apps visible on the screen at the same
time.
“Asian consumers
have been the biggest fans of smartphones with displays over five inches,”
shared Lawrence Kim, vice president of LG Electronics Philippines’ Mobile
Communications division. “At 5.9
inches locking in power in its display, hardware, and user experience, we trust
that the LTE-ready LG G Pro 2, complete with the successful Rear Key, will
exceed the high expectations of the Philippine market.”
And here's the LG G2 Mini:
Premium features in smaller form
The LG G2 Mini is the first compact
smartphone under the premium G Series and was also first unveiled at the MWC last
February. The device offers the design
excellence and world-class UX features of the acclaimed LG G2 in a smaller form
factor.
Standing at a
4.7-inch qHD IPS display, the G2 Mini retains the innovative design heritage of
the Rear Key and minimalist style first introduced in the LG G2. Its Quad-Core CPU and Android 4.4
KitKat OS are complemented by a strong 2,440mAh removable battery for a prompt
and efficient user experience. The
G2 Mini is the ideal device for consumers moving up from a feature phone or
upgrading their current smartphones.
“The compact G2 Mini
offers design, hardware, and user experience previously unavailable in its
class, making it a very attractive option for mid-tier markets,” said Mr. Kim. “It even adds new and fun features such
as flash capability for selfies. With
the G2 Mini, our objective is to allow a much larger consumer base to be able
to experience the key benefits of the G2 UX in a smaller form factor.”
First-ever
user-oriented Knock CodeTM
The LG G Pro 2 and
G2 Mini are the first mobile devices to own Knock CodeTM, a UX
feature which enables users to power on and unlock the device in one easy
step. Taking LG’s existing
“KnockON” feature to the next level, the Knock CodeTM asks users to
enter a customized tapping or knocking pattern on the display, which becomes
their own personal code.
Consumer research
shows that users check and unlock their devices more than 100 times a day. And with more than 80,000 possible
combinations and no fingerprint streaks, LG’s patented Knock Code™ solution
offers a greater level of security over other methods. Customer response has
been overwhelmingly positive, as more than 50 percent of participants selected
Knock Code™ as the most anticipated feature of the LG G Pro 2 in a survey in
Korea.
The massive LG G Pro 2 phablet is
available to the local market at P32,990, while the small but powerful LG G2
Mini smartphone retails for P13,990 only.
For more information, visit www.lg.com/ph,
like LG Mobile Philippines on Facebook,
or follow @LGPhilippines on Twitter and
Instagram.
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