Habitat for Humanity aims to meet the shelter needs of communities affected by calamities such as super typhoon Yolanda (Haiyan). Working with partners, volunteeers, and disaster response program to provide emergency and shelter repair kits, basic amenities, such as electricity, and builds core houses for affected families in communities.
When the typhoon hit, help was needed immediately. Thousands of families were devastated and there was no time to waste.
With the urgency of the problem and the need to disseminate information fast, Habitat turned to social media for an answer. And during the height of Typhoon Yolanda (Haiyan) in November, as timely and coordinated, Habitat for Humanity proved that there’s definitely more to social media than just posting selfies, and sharing throwbacks.
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| Habitat for Humanity / Habitat Online Champions |
In a few days word about Habitat’s Yolanda response was all over social media; bloggers, celebrities, and other willing individuals readily stepped-up to help spread the word and rally for donations. With millions in donations coming in, Habitat quickly went to work distributing emergency Shelter Repair Kits across affected areas. In the weeks and months that followed, social media support continued.
Habitat Goes Social
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| Habitat Philippines CEO & Managing Director Charlie Ayco |
Habitat acknowledges the power of social media for social change. In its effort to maximize social media to help reach more people with its mission, Habitat is holding its first “Social Media Circle”, a gathering of bloggers and social media enthusiasts with a heart for social change; the event is also Habitat’s way of honoring its online supporters.
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| Habitat Philippines Communications Director Gina Virtusio. |
Habitat hopes to inspire these people to continue supporting Habitat’s work in their own way and through their own network of influence.
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| Habitat Ambassador Kuya Tonipet Gaba
With the undeniable power and vast reach of social media, Habitat is excited at the prospect of engaging more volunteers, donors, and advocates through this support group.
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By signing Habitat’s Pledge of Commitment willing bloggers and guests were tagged “Habitat Online Champion” a title reserved for those who are up for the challenge and journey of using their influence and network to spread the word about Habitat, its programs, and advocacies.
“Habitat Online Champions" are advocate and respected bloggers, personalities and also members of online communities from various group who have been supporting and have been spreading the word about Habitat and its work.
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| Some Habitat Online Champions receiving Certificate of Appreciation from Habitat CEO Charlie Ayco |
I am grateful to be part of Habitat for Humanity Philippine's first Social Media Circle held at Coffee Bean & Tea Leaf in Century Mall. And I am super blessed and honored to be one of the Habitat Online Champions given appreciation for continue supporting Habitat’s work.
Regular “Social Media Circle” gathering will be held to share news and updates with these Online Champions.
Habitat also offers other volunteering opportunities on their site at http://www.habitat.org.ph/
If you want to help the families affected by Super Typhoon Haiyan (Yolanda), please visit http://habitat.org.ph/donate-now.
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