The Philippine Society of Nutritionist-Dietitians, Inc.’s (PSND) annual convention was held last September 19 and 20 at the Diamond Hotel in Manila. The convention focused on the theme “Adding More Life to Years: An Integrative Approach to Non-Communicable Diseases (NCDs) Prevention.” NCDs refer to chronic diseases which may last for long periods of time and progress slowly like diabetes and obesity, among others. The event was attended by some 440 experts and practitioners in nutrition alike, aimed at empowering them with new knowledge and information to help Filipinos live healthier lives.
In support of this cause, Mondelez Philippines became a partner of the PSND’s annual convention. Mondelez Philippines is a company which aims to empower consumers to snack right, by offering the right snack, for the right moment, made the right way. Its products include some of the Philippines’ favorite snack products like Tangpowdered beverage, Eden Cheese and Cheez Whizspread, Oreo cookies and Toblerone and Cadbury Dairy Milk chocolates.
Mondelez Philippines, Inc. supported the Philippine Society of Nutritionist-Dietitians, Inc.’s (PSND) annual convention last September 19 and 20. The convention focused on integrative approaches to avoiding non-communicable diseases (NCD). Mondelez Philippines shared a discussion on the importance of eating breakfast to help prevent NCDs like obesity and diabetes. Speaking for the Company was Lim Chain Yin, Nutrition Strategy and Communications Specialist from Mondelēz International in Malaysia.
This 2018, the Company launched a new product, belVitabreakfast biscuits. belVita is the first biscuit in the Philippines that has been especially designed for breakfast. It’s made with whole grain cereals, which include whole wheat and oat, and is fortified with vitamins and minerals such as Vitamin A, B1, B2, B3, D, calcium, iron and zinc. Thanks to more than 15 years of research, belVita is also baked using a special Mondelēz International gentle baking process, which helps to preserve the nutrition quality of its cereal ingredients.
“Breakfast is important,” shares Lim. “It is the meal that energizes the body for the day ahead. It is supposed to “break the fast,” which is the time the body does not consume any food because of sleep. Apart from making up for the “fasting,” eating breakfast also promotes better concentration at school, work and play, prevents early exhaustion, and helps avoid mood swings, unnecessary cravings and hunger pangs by fueling up the body.”
She continues, “A balanced breakfast should contain all the food groups namely those which give energy, those which help in body building and repair, the ones which help in regulating normal body functions. For a common breakfast, this means having rice, bread, other grains or cereals, an egg and/or milk, and a piece of fruit.”
“belVita contains whole grain cereals, which are a main source of energy, and 8 vitamins and minerals which help regulate bodily functions,” explains Lim. “When paired with a source of protein like milk or yogurt and a fruit like an apple or a banana, it can provide a complete breakfast to keep you energized. What’s more, it’s a convenient breakfast because you can bring it on-the-go, even while on the way to work. This convenience helps to avoid skipping breakfast and ensure you get the right nutrients despite your busy day.”
With belVita, Mondelēz International aims to empower consumers to snack right, for the right moment and made the right way.
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