November 9, 2024

vivo supports Filipino filmmaker’s dream to inspire climate action with V40


Award-winning independent Filipino filmmaker Joseph Abello has turned to the vivo V40 to bring his climate advocacy to life in a compelling new short film for Oscar M. Lopez Foundation’s Mga Kwento ng Klima (MKK) Short Films 2024. The annual competition calls on filmmakers to portray the unique Filipino experience of climate change and highlight the urgent need for climate action.

Abello, who directed the award-winning films What Home Feels Like and Double Twisting Double Back, produced Water for Three Sisters with the V40 to capture the reality of water interruptions in his hometown of Cainta, Rizal. His film aims to inspire viewers to reflect on climate-driven challenges affecting communities across the Philippines.

“As a filmmaker, very powerful to be a filmmaker because people watch us, we can influence people through our content. So, it’s really time to do something more than just fun or more than just content. Do something na may laman, do something that can really influence people for the good,” Abello shared.

A loyal vivo user, Abello recently upgraded from the vivo V21 to the V40, specifically for this project. The vivo V40, developed in partnership with the renowned German optics company ZEISS, boasts three 50MP cameras that deliver professional-grade image quality, a perfect match for Abello’s creative vision.

“Noong nalaman ko na yung vivo V40 is co-engineered by ZEISS, eh yun talaga, it’s the perfect phone na magagamit ko dito sa pag-shoot ng aking short film. So, when deciding ano bang mobile phone yung gagamitin ko to shoot this short film, I knew talaga I had to go with vivo. Like I said, I really trust vivo as a brand,” he explained.


Abello shot his film using the vivo V40’s 4K video resolution at 30 frames per second, achieving cinematic quality comparable to high-end cameras. “For me, using vivo V40 allows me to create a film not just in a budget-friendly way but at the same time, produce a film na yung quality niya parang shoot mo talaga using an expensive filmmaking camera,” he said.

Expressing his gratitude to vivo Philippines, Abello added, “Thank you so much vivo Philippines for helping me create my short film using your vivo V40, co-engineered by ZEISS. It really helped me produce a quality-looking short film."

While the premiere date for the 2024 MKK Short Films is yet to be announced, the vivo V40 is now available for purchase at vivo stores nationwide and online via the vivo website, Shopee, and Lazada. Get yours today for as low as Php 26,999 and experience professional filmmaking right in your hands.

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