In line with its ongoing commitment towards more environment-friendly operations, Goldilocks recently established a partnership with Bantay Kalikasan, the environmental arm of ABS-CBN Linkod Kapamilya Foundation, Inc. (ALKFI)
Under the banner of “Bantay Baterya at Bantay Langis”, the country’s number one bakeshop will donate waste materials on a daily basis, including used oil, acid batteries, egg shells, and even fluorescent bulbs. ALKFI partners Genetron and Motolite will then handle the recycling process, the proceeds of which will be used for various advocacy projects throughout the country.
“Each member of the Goldilocks family is well acquainted with the ‘4R’ principle, which is to Reuse, Reduce, Recycle, and Respect the environment,” noted Goldilocks Supply Chain and Technical Director Lawrence H. Chin.
“As an industry leader, we have a responsibility to set a good example and take an active role in streamlining our operations for the good of our ecosystem,” he added.
Environmental Conservation is one of the four pillar advocacies of Goldilocks, and as such, the company has a number of future projects lined up with ALKFI.
“We are currently finalizing plans to establish bakeries located at the various eco-tourism sites of ALKFI,” Chin explained. “This will provide livelihood and income generating opportunities to these communities, and hopefully create a number of positive ripple effects.”
The first of these bakeries is set to open in Lobo, Batangas, with Calapitan City in Oriental Mindoro, Kiamba in General Santos, Romblon, and Saranggani as the most likely areas for the succeeding locations.
“We are so honored to be working with Goldilocks on our various projects, and we are so optimistic about growth prospects of our partnership,” said ALKFI Managing Director Susan B. Afan.
“It is heartening to see that corporate social responsibility is deeply embedded in their company culture, and we hope that this encouraging trend continues,” she concluded.
