James Reid and Nadine Lustre as the new faces of City Blends coffee now brewing at 7-Eleven

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Now Brewing at 7-Eleven, City Blends makes JaDine the new ambassadors for Honest-To-Goodness Coffee!

It's #JaDineFor711 as the Philippine Seven Corporation (PSC), country licensee of leading convenience store chain 7-Eleven, present James Reid and Nadine Lustre as the new faces of City Blends coffee.

With James and Nadine staying atop social media trends due to their undeniable charisma as well as the relatable kilig that they bring to fans of all ages, 7-Eleven has really found the honest and down-to-earth personalities that are the perfect fit for City Blends coffee.

Honest-to-goodness Coffee

With JaDine as the new endorsers, City Blends gets its well-deserved turn in the spotlight. The coffee is made from 100% Arabica beans, with each cup made fresh as you order. The City Blends machine grinds the beans on the spot, giving you unparalleled freshness: the secret to quality coffee. 

Even the pricing is great, with City Blends starting at 20 pesos, honest!

To excite fans even further, 7-Eleven is releasing limited edition City Blends cups with photos of JaDine! The 8oz cup features Nadine, the 12oz cup features James, and the 16oz cup features the couple. The JaDine cups do not only have hugot quotes from the TVC, they are also interactive so customers can have fun writing their own honest hugot as well. The cups will be available in City Blends stores by November 4, 2015.Aside from its brewed coffee, City Blends also offers other flavors such as French Vanilla, Mochaccino and Hershey's Dark Chocolate.

For #JaDine,  Honest-to-goodness hype

Fan response to the selection of the two has been positive across the board, with Reiders and Naddicts alike sharing the teasers, memes, as well as lines from the TVC on social media causing #JaDineFor711 to trend on Twitter.

The overwhelming fan response has prompted 7-Eleven to release an exclusive never-before-seen footage from the TVC and print shoot plus the alternate endings that fans – what James could have said to Nadine. This is also 7-Eleven’s way to thank JaDine fans for the unexpected support, as well as for integrating the hugot lines in their social media posts. Apparently it’s hard to move on, especially when we’re talking about James Reid and Nadine Lustre. And that’s a good thing for #JaDineFor711.

Try the new 7-Eleven City Blends coffee currently available in 565 7-Eleven stores nationwide. 7-Eleven will end the year with 712 City Blends stores! 

Watch out for more of #JaDineFor711!

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Facebook: facebook.com/711philippines 

Twitter: @711philippines 

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7-Eleven launches City Blends, the honest-to-goodness coffee

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Philippine Seven Corporation (PSC), country licensee of leading convenience store chain, 7-Eleven, launched its newest coffee brand, City Blends.

City Blends by 7-Eleven promises its convenient, fresh, and rich and flavorful coffee that is affordable and easily accessible. Now open in 258 stores in select locations in Metro Manila, 7-Eleven plans to roll out City Blends to 700 stores by the end of the year. City Blends will also be brewing soon in Visayas.

7-Eleven first launched its coffee program in 2007 to complete its line-up of beverage offerings. Since then, 7-Eleven coffee has been carefully developed to suit the needs of its customers and has evolved into City Blends, which was launched last January.

What is City Blends?

City Blends by 7-Eleven is honest-to-goodness coffee. 7-Eleven guarantees that its coffee is freshly made, every single time.

Each cup is made with 100% Arabica beans that are freshly ground right in front of you. Customers can be sure to enjoy quality coffee that’s both convenient and affordable.

Aside from its brewed coffee, City Blends also offers other flavors such as French Vanilla, Mochaccino, and Hershey’s Dark Chocolate.

It only takes a few seconds for the dispenser to finish making your cup of chosen coffee or hot chocolate.

So affordable that it starts at only P20! Pay for your order at the counter and enjoy your City Blends coffee!

City Blends Valentines’ Promo

To kick off the celebration of the love month and make things more exciting, 7- Eleven is launching a special Valentine’s promo.

Starting February 11 to 24, 2015, City Blends will give its customers the chance to express themselves honestly through the City Blends Honest Cups.

For only P20, customers can choose from the 3 limited edition 8oz. Honest Cups: Single, Taken, or It’s Complicated. And to make things more fun, the Honest Cups come with a blank space where you can explain your status.

Customers are encouraged to celebrate Valentines with fresh, real coffee and express themselves whatever their current relationship status may be.

They are also encouraged to share their personalized Honest Cups on social media using the hashtags #711CityBlends #Honestly

City Blends also offers other flavors such as their bestseller French Vanilla, Mochaccino, and most importantly Hershey’s Dark Chocolate.

I am a coffee lover (coffee addict) and I love hot chocolate too. You can then add sugar and cream to your cup depending on your preference. And if you want iced coffee or iced chocolate too, just go to the soda vending machine and put ice on your cup!

Visit 7-Eleven stores where it can be found in many areas in the country, and almost any street corner. Go and It’s time to get honest with a cup of City Blends coffee!

7-Eleven Philippines

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