Coca-Cola Philippines continues efforts to meet World Without Waste goals

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Coca-Cola Philippines continues to make progress on its ambitious sustainable packaging program, World Without Waste, with significant milestones.

Since the company’s global launch of World Without Waste in 2018, Coca-Cola Philippines has rolled out a series of innovations and partnerships in the Philippines to achieve its goals by introducing packaging innovations; collaborating with different sectors to create and support existing collection hubs across the country to bring collection and recycling closer to communities; and forging strategic alliances with the government, non-government organizations, and civil society to help establish a circular economy for plastic packaging in the country.

For 2023, Coca-Cola Philippines pledges to continue serving Filipino consumers with their favorite brands of beverages while supporting communities and growing a sustainable business in the Philippines for the future. Among the company’s immediate targets is to make recycling easier and more engaging for consumers by expanding its over 2,800 waste collection hubs across the country through increased partnerships with like-minded organizations and institutions. This also includes enabling the participation of microentrepreneurs, particularly sari-sari stores, through the Tapon to Ipon and Tindahan Extra Mile Balik PET Bottle programs, to help create a community-backed circular economy of plastic packaging while promoting economic empowerment among micro-retailers.

At present, Coca-Cola Philippines has launched more than 600 Tapon to Ipon store hubs across the country. The company has also partnered with the provincial governments of Iloilo and Davao del Sur for large-scale collection of recyclable plastic bottles.

In addition, Coca-Cola Philippines helps improve the welfare of informal waste sector workers by supporting the work of social entrepreneur, Plastic Bank Philippines. The partnership has activated 38 waste collection locations and 651 collection community members in the South Luzon area and has resulted in the collection of 546,000 kilograms of post-consumer bottles for recycling since 2021.

In the Philippines and around the world, The Coca-Cola Company continues to work to create a more accessible way of recycling and working toward a more sustainable future for packaging. The global World Without Waste program is anchored on three interrelated goals: Design, Collect, and Partner.

● Design: Make 100% of its packaging recyclable globally by 2025 and use at least 50% recycled material in its packaging by 2030

● Collect: Collect and recycle the equivalent of every bottle and can it sells by 2030

● Partner: Bring people together to support a healthy, debris-free environment

For more information on the sustainability initiatives of Coca-Cola Philippines, follow the company’s social media channel: @CocaColaPhilippines on Facebook and @cocacolaph on Twitter and Instagram — or visit www.coca-cola.com.ph.

Coca-Cola PH continues to empower micro-entrepreneurs, celebrates 500 graduates of training program with TESDA

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(MANILA, Philippines, 28 March 2023) – 500 micro-entrepreneurs were awarded Certificates of Completion for finishing the iSTAR Program in a graduation ceremony held at the TESDA Complex in Taguig City last March 22, 2023.

Launched in 2021, the iSTAR Program is the digital adaptation of the Sari-Sari Store Training and Access to Resources (STAR) Program, an enduring partnership between Coca-Cola Philippines and the Technical Education and Skills Development Authority (TESDA), which provides free access to training, resources, and peer mentoring to micro and small business owners to help them grow their businesses. The iSTAR Program has removed the limitations of in-classroom training and diversified its trainees by opening it to existing and start-up micro-retailers of all genders.

TESDA Director General Danilo P. Cruz (left) and Coca-Cola Philippines President Tony del Rosario (right) also met during the iSTAR graduation ceremony to discuss plans to further expand and strengthen the training program.

Aimed at providing entrepreneurial training, sari-sari store owners and micro-entrepreneurs will be able to enhance their business knowledge such as online selling, inventory control, and planning; and gain access to microloans that will enable them to build their businesses further.

The iSTAR Program is one of the efforts of Coca-Cola Philippines in sustaining the economic empowerment of micro, small, and medium enterprises (MSMEs) in the country. For over a decade, Coca-Cola's initiatives in this area have reached more than 270,000 women entrepreneurs in the retail sector across 17 regions and 81 provinces of the Philippines.

Coca-Cola PH, Save Philippine Seas help expand community-based waste solution programs through Reimagine Recycling Year 4

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Five community-based programs that offer circular economy solutions have each received up to Php 500,000 in grant funding from the Reimagine Recycling initiative of Save Philippine Seas and Coca-Cola Foundation Philippines, with special participation from Tetra Pak Philippines.

Reimagine Recycling is a program that aims to help non-government groups with emerging circular economy solutions that address issues in solid waste management and help improve the welfare of the informal waste sector. The program will help expand these projects through capacity-building workshops on stakeholder management, communications and business models, mentoring, and financial grant funding.

Now in its fourth year, it sought program proposals to support and fund through Coca-Cola Foundation Philippines, Coca-Cola Philippines’ social investment arm. Since the call for applications was opened in June 2022, 10 were shortlisted to present their waste solutions and receive training and tools that will equip them in growing their initiatives.

Out of the 10 shortlisted initiatives, Alon and Araw, Barrio Studios, #RefillNotLandfill, Sagip Kalikasan and KAKASIE Eco-Park were awarded grants and will continue their work this time with more project funding, not just on collection and recycling but also in educating communities on proper waste segregation and management.

“We at Coca-Cola believe in the power of partnerships to help address waste pollution and help establish a circular economy in the Philippines. This is why we continue to be supportive of collaborations like Reimagine Recycling that empower innovative and sustainable waste management solutions that create impact in the communities they serve,” said Tony del Rosario, President of Coca-Cola Philippines and Vice President for the East Franchise Operations of Coca-Cola ASEAN and South Pacific. “By partnering with Save Philippine Seas and Tetra Pak Philippines, we can help support entrepreneurs to scale up their existing programs that promote a circular economy, while also strengthening our efforts to achieve our goal of a World Without Waste.”

Coca-Cola Philippines, in partnership with Save Philippine Seas and Tetra Pak, named the winners of this year’s Reimagine Recycling program at the World Without Waste Year 4 Progress Report event on October 14, 2022, awarding them with total grant funding of up to Php 500,000 each. 

Joining the awardees on stage are (from leftmost inward) Michael Wu, Managing Director, Tetra Pak Market Malaysia, Singapore, Philippines & Indonesia; Atty. Cashmer Dirampaten, Director for Public Affairs, Communications, and Sustainability, Coca-Cola Franchise East Region, Coca-Cola ASEAN and South Pacific; (from rightmost inward) Cecile Alcantara, President, Coca-Cola Foundation Philippines Inc.; and Anna Oposa, Executive Director of Save Philippine Seas.

With additional funding from Coca-Cola Philippines and its partners, winners of Reimagine Recycling Year 4 can now focus on expanding and building a stronger foundation for its initiatives:

Alon and Araw provides opportunities for underprivileged children of coastal communities through sports, which enable them to foster love for the environment and aspire for a future with a better quality of life. Alon and Araw regularly conducts coastal cleanups as well as sports, education, and personal development workshops that reinforce important values and encourage responsibility within the family, society, and the environment;

Barrio Studios is a textile and manufacturing hub by TenTwenty Kids that helps businesses manage their pre-consumer textile waste through the collection, segregation, and transformation of reclaimed fabrics into higher-value goods;

#RefillNotLandfill is an advocacy of Suds Sustainable Pods, the country’s first pod brand that offers personal hygiene and household cleaning products packaged in water-soluble film that is biodegradable, non-toxic, and waste-free, offering a sustainable solution to sanitation. Suds was created to help reduce plastic waste and carbon footprint while providing a sustainable alternative that effectively cleans;

Sagip Kalikasan aims to prevent the leakage of plastics into the ocean through environmental education, waste segregation, and collection in the municipalities of Naic, Marogondon and General Trias, Cavite. And lastly;

Kasambuhan A’a Kauman Association for Sustainability, Innovation and Empowerment (KAKASIE) seeks to help address issues on improper waste disposal in Sapa-sapa, Tawi-Tawi by conducting regular training on recycling and upcycling. The community-based organization also aims to build an environmentally-friendly park.

“It is truly inspiring to work closely with entrepreneurs and advocates on programs that help tackle waste pollution—from plastic waste collection, managing textile waste, to educational training. We are excited to support this year’s Reimagineers and see their initiatives grow through the resources and mentorship provided by the program,” said Anna Oposa, Executive Director of Save Philippine Seas.

Smart Recycle PH was also awarded the Tetra Pak Special Award with grant funding for helping bridge ordinary citizens, business organizations, and verified collection partners, especially for the benefit of local junk shop owners.

"We congratulate Smart Recycle PH for the milestone they have achieved. We’re grateful for the opportunity to support high-potential community-based programs that not only advance grassroots innovation and circularity, but also share our commitment to protecting what’s good through multilateral collaborations,” said Michael Wu, Managing Director, Tetra Pak Market Malaysia, Singapore, Philippines & Indonesia. “Together with our partners, we hope to continue empowering the next generation to make a positive impact in building a future without waste.”

“Consistent with our mission to help uplift the lives of the communities that we serve, Coca-Cola Foundation Philippines will continue to support innovations that will empower communities and inspire Filipinos to initiate their own waste solution programs, as this year’s Reimagineers have,” said Cecile Alcantara, President of Coca-Cola Foundation Philippines, Inc. “This year’s winners have proven that there are individuals and organizations who are eager to step up and create an impact in their own ways, and we in the Coca-Cola Foundation always welcome such efforts,” she adds.

In 2018, The Coca-Cola Company, through its World Without Waste vision, announced its global ambition to support a circular economy to help eliminate waste through the continual use of packaging as a valuable resource. In addition to the Reimagine Recycling program, Coca-Cola Philippines is accelerating more waste management solutions aligned with its World Without Waste goals. The company has this year opened PETValue, the first bottle-to-bottle recycling facility in the country. PETValue is a joint venture between Coca-Cola Beverages Philippines Inc. and Indorama Ventures, a global leader in packaging solutions. Coca-Cola also continues to find and deploy sustainable, effective solutions to help address the waste issue with the support of partners and communities.

For more information about Reimagine Recycling, please visit https://www.savephilippineseas.org/.

You may also read more about Coca-Cola Philippines’ World Without Waste initiatives at https://www.coca-cola.com.ph/news/our-world-without-waste-progress.

Save Philippine Seas, Coca-Cola Philippines team up again to support community-based solutions on plastic waste

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Application for 4th Reimagine Recycling is extended until July 22!

Reimagine Recycling, an annual program that aims to scale plastic waste solutions and promote a circular economy, is calling on individuals and groups that currently implement community-based plastic waste solution programs to submit proposals that it can support with up to PhP 500,000 grant funding. Deadline for submission of entries is extended until July 22, 2022.

Now on its fourth year, Reimagine Recycling is a project of Save Philippine Seas and Coca-Cola Foundation Philippines that aims to help those with existing projects on preventing waste leakage in rivers and seas, mainstreaming gender sensitivity in waste management and improving the welfare of informal waste sector expand their projects through capacity building workshops on stakeholder management, communications, and business models, mentoring and financial grant funding.

“At Coca-Cola, we believe in the power of partnerships to help address the global plastic waste issue. By partnering with Save Philippine Seas and supporting entrepreneurs to expand and scale their existing solutions that promote a circular economy, we are also strengthening our commitment to achieve our global goal of a World Without Waste,” said Tony del Rosario, President of Coca-Cola Philippines and VP for Coca-Cola Franchise Operations in the East Region (Vietnam, Cambodia, and the Philippines).

In 2018, The Coca-Cola Company, through its World Without Waste vision, announced its global goal to collect and recycle the equivalent of every bottle and can it sells by 2030. In the Philippines, Coca-Cola is set to open this year PETValue, the first bottle-to-bottle recycling facility in the country. PETValue is a joint venture between Coca-Cola Beverages Philippines Inc. and Indorama Ventures, a global leader in packaging solutions and green technology.

“Consistent with our resolve to help uplift the lives of the communities that we serve, the Coca-Cola Foundation Philippines is delighted to work with Save Philippine Seas in providing opportunities for Filipinos, especially those who are part of the waste collection value-chain, to improve their lives while helping solve the plastic waste issue in the country,” said Cecile Alcantara, Coca-Cola Foundation Philippines President.

“We’re proud to see how last year’s Reimagine Recycling grantees have been able to grow their initiatives through the resources and mentorship of the program. We are excited to look for more initiatives that we can support and help scale,” said Anna Oposa, Executive Director of Save Philippine Seas.

This year, Reimagine Recycling will also include the special participation of Tetra Pak (Philippines) Inc.

Eligibility

To qualify, proposals must be submitted by organizations, associations, or groups with established and ongoing projects that aim to improve the welfare of those in the waste management sector, especially in coastal communities; promote gender mainstreaming in the waste management sector; and prevent waste from going into rivers and marine ecosystems. Projects must be in existence for at least six (6) months by July 2022.

Proposals may be submitted by private entities (including startups and social enterprises), civil society organizations, or academic institutions.

Examples of proposals that would be considered are as follows:

· Low-cost technology to recycle/upcycle plastics

· Digital platforms that improve transparency and traceability in waste collection

· Digital platforms for citizen science projects

· Equipment to collect river- or ocean-bound waste

· Incentive programs for informal waste pickers

· Monitoring or reporting tool for waste collection/recycling rates

Out of the proposals received, 15 entries will be selected to receive capacity-building workshops and mentoring in the areas of stakeholder management, communications, and business models. Out of the 15 shortlisted entries, winners will be selected this year to receive up to PhP500,000 each to expand and scale their projects.

For more information about the program and submission of entries, review the FAQs at www.savephilippineseas.org/faq-reimagine-recycling or send an email to rr@savephilippineseas.org.

ABOUT SAVE PHILIPPINE SEAS

As the world's second largest archipelago with over 7,100 islands, Filipinos depend on the sea for livelihood, food, tourism, economy, and ultimately, our lives. Environmental conservation shouldn't be limited to NGO workers and researchers-- it should be accessible, relatable, and part of our lifestyles. Save Philippine Seas (SPS) aims to narrow the gap between scientists and the general public, the old and young, and the passionate and indifferent by mobilizing seatizen-led initiatives that are empowering Filipinos towards collective action and behavior change.

ABOUT COCA-COLA PHILIPPINES

Coca-Cola has been refreshing Filipinos and making a difference in the Philippines for 109 years. The Philippines was Coca-Cola’s first market in Asia to begin local bottling operations. Today, the Coca-Cola system in the Philippines has evolved into a total beverage company, offering a diverse portfolio of brands in its beverage portfolio and employing over 15,000 Filipinos in over 19 manufacturing facilities and more than 60 distribution centers nationwide. As part of its long-standing commitment to the country, Coca-Cola continues to go beyond good as a business by continuously supporting safe water access programs in over 250 communities, empowering around 250,000 women entrepreneurs through training and peer mentoring, and accelerating packaging collection and recycling under its global World Without Waste initiative.

Coca-Cola Philippines, Plastic Bank® partnership accelerates collection and recycling ecosystem in Cavite

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In celebration of World Oceans Day, Coca-Cola Philippines and Plastic Bank® announced that in 2022, they will together help to collect 10 million post-consumer PET plastic bottles to address and solve the global packaging waste issue while improving the lives of partner collectors and junk shops enrolled in the Plastic Bank Ecosystem Impact Program. This is double their target in 2021, when 5 million used PET bottles were successfully recycled and diverted from landfills and oceans.

Through the Ecosystem Impact Week event, which will run from June 8 to 12, 2022 at Robinsons Place General Trias, Coca-Cola Philippines, Plastic Bank® and the local government of General Trias, Cavite, aim to educate more Filipinos on the value of collecting and recycling recyclable plastics. A collection booth has been set up for consumers visiting the mall, where they can bring clean and used recyclable plastic bottles and help give these a second life.

Coca-Cola Philippines, together with Plastic Bank, officially opened the Ecosystem Impact Week on World Oceans Day in Robinsons Place General Trias with a public exhibit on their waste collection initiatives, including a collection booth, where mall-goers can bring clean and used plastic bottles for recycling.

“At Coca-Cola, we recognize that we have a big role to play in helping solve the plastic waste problem,” said Tony del Rosario, President of Coca-Cola Philippines and Vice President for East Franchise Operations of Coca-Cola ASEAN and South Pacific.

“With partners like Plastic Bank, the government, non-government organizations, civil society, industry and private sectors, we know that a World Without Waste with measurable, positive impact is possible.” Del Rosario added.

Plastic Bank is a social enterprise that builds collection and recycling ecosystems in coastal communities by working directly with individuals in the informal waste sector and micro and small enterprises like junk shops. Through the Plastic Bank Ecosystem, collector partners are given access to training, tools and equipment for efficient waste collection, and a source of livelihood. The program also connects collector partners to the market (Material Recovery Facilities or junk shop branches) that buys their collections to ensure the sustainability of the program.

Empowering communities one individual at a time

In January of 2022, Jenny Arcilla, owner of Jecka Junkshop, turned her business into a Plastic Bank Partner Branch. Through the partnership, her shop was refurbished and given the proper equipment, ensuring safe working conditions for her all-female staff. After receiving training, they also learned how to use the Plastic Bank App, which assists shop owners in tracking collections and sharing their waste collection impact online.

“Sa tulong ng Coca-Cola at Plastic Bank, na-upgrade ko ang negosyong simulan namin ng aking asawa. Nakaka-proud din na hindi lang pamilya ko ang aking natutulungan, pati na rin ang mga kababaihan sa aming komunidad,” said Arcilla.

Nanay Vicky, a waste collector in General Trias, Cavite, is among the beneficiaries of the partnership between Coca-Cola Philippines and Plastic Bank. While currently working as a street sweeper, she also collects plastic bottles that are cleaned and sold to junk shops.

Around the same time in January, Vicky Advincula (Nanay Vicky) also began working as a collector in General Trias. While currently employed as a street sweeper, Nanay Vicky also collects and cleans recyclable plastics that are sold to junk shops.

“Malaking tulong sa aming mga waste collector at sa aming barangay ang programang ito, dahil dito marami sa amin ang natutong bigyan ng importansya ang pag-recycle ng PET bottles. Nabibigyan din kami ng extra income dahil sa bawat makolektang plastic nakakakuha kami ng perang pandagdag sa araw-araw naming gastusin,” said Nanay Vicky.

“Plastic Bank works with about 500 recycling communities around the world and over 20,000 community members, most of whom are like Jenny and Nanay Vicky. By supporting collection communities in coastal areas, we effectively prevent plastic from reaching the oceans. Our partnership with Coca-Cola Philippines has helped us reach critical scale in just two years—from the volume of plastic we collect to the number of lives we directly impact,” said Gidget Velez, Chief Country Development Officer of Plastic Bank PH, says of Coca-Cola as a partner and as an enabler of sustainability programs.

Mall goers are encouraged to bring their own plastic bottles to Robinsons Place General Trias through the Ecosystem Impact Week exhibit that will run until June 12. At present, the partnership between Coca-Cola Philippines and Plastic Bank has diverted 5 million plastic bottles from oceans and landfills.

Creating a value chain for recycling

In 2018, The Coca-Cola Company announced its global goal to help collect and recycle the equivalent of every bottle and can it sells by 2030 to achieve its vision of a World Without Waste. The beverage company strategically helps to build a circular economy through its three fundamental global goals:

· Design - make its packaging 100% recyclable globally by 2025, and use at least 50% recycled material in its packaging by 2030;

· Collect - collect and recycle every bottle and can that they sell by 2030;

· Partner - work with like-minded institutions to support a healthy, debris-free environment.

Coca-Cola Philippines has since invested in community programs and critical infrastructure to make the recycling value chain a reality. PETValue, the first bottle-to-bottle recycling plant in the Philippines located at General Trias, is expected to process 30,000 metric tons of plastic PET bottles and produce around 16,000 metric tons of recycled PET resins every year. The facility works under a closed-loop recycling system, processing post-consumer plastic bottles and turning these into recycled bottles, allowing them to reenter the supply chain.

“At Coca-Cola, we realize that we cannot achieve our World Without Waste goals alone. As we look forward to the full operations this year of PETValue, we will need the collaboration and support of individuals and communities as we together help to create a circular economy for PET plastic in the Philippines, starting here in General Trias City,” said Del Rosario.

The company also said that the PETValue facility once operational will generate more than 200 local jobs that will support the livelihood of individuals within the waste value chain. Coca-Cola Philippines continues to work towards supporting strategic collection partners at the institutional and community levels across the country in a bid to adequately supply the plant with recyclable material for recycling.

Participate in the Ecosystem Impact Week by bringing clean plastic recyclables to Robinsons Place General Trias from June 8 to 12, 2022.

For more information about Coca-Cola's World Without Waste goals, visit www.coca-cola.com.ph/en/sustainability/worldwithoutwaste.

Describing the Indescribable with Coca-Cola® Zero Sugar

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Coca-Cola Zero Sugar launches new #ZeroWords campaign, showcasing creative interpretations of its ‘too good for words’ taste.

Manila, Philippines, April 2022 – Coca-Cola Zero Sugar launches its latest global campaign called #ZeroWords designed to challenge and inspire centennials, or the Generation Z fans — for whom social media is their go-to source of entertainment — to interpret the effervescent or fizzy taste of Coca-Cola Zero® without using any words, across their own social platforms using a unique collection of dynamic digital stickers and gifs.

Cesar Gangoso, Coca-Cola Marketing Director for Philippines, Vietnam and Cambodia, said: “We’re excited to have the Gen Zs try out the great taste of Coca-Cola Zero Sugar and have them interpret how its taste is too good for words. We are looking forward to the creative visual interpretations that these young people will come up with in this latest #ZeroWords campaign.”

Globally, Coca-Cola has gathered inspirational non-verbal creators to interpret its indescribable taste, without using words, in a series of visually dynamic films, to be launched on their social platforms.

In the Philippines, Coca-Cola is working with different and talented local content creators who can show people how they too can express themselves with zero words whenever they enjoy the great tasting drink of Coca-Cola Zero. The brand hopes to invite more people to also try and taste the delicious zero-sugar drink.

Seeing how expressive and creative centennials are, Coca-Cola is releasing a collection of visually dynamic animated digital stickers to help bring to life the indescribable yet deliciously effervescent taste of Coca-Cola Zero Sugar – from exploding hearts to disco dancers to lightning bolts. Free Coca-Cola Zero Sugar products will also be given away through free product sampling opportunities and fun social challenges that are rewarded in free product trial moments.

“Ultimately, what we want is for people to enjoy the moment that they are drinking an ice-cold delicious Coca-Cola Zero Sugar drink—focusing on how the taste makes them feel. And sometimes, words are not enough,” Gangoso concluded.

Coca-Cola Zero Sugar is available in convenience stores, supermarkets, and e-commerce channels. To learn more about Coca-Cola #ZeroWords, check out the hashtag or visit the official pages of Coca-Cola on Facebook and Instagram.

Bayanihan in the midst of a pandemic: The Coca-Cola Foundation, Coca-Cola Philippines contribute aid to Filipinos impacted by Super Typhoon Odette

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Responding to the call for aid following the devastation caused by Super Typhoon Odette in the Philippines in December 2021, The Coca-Cola Foundation, the global philanthropic arm of The Coca-Cola Company, has extended relief assistance to thousands of Filipinos across six provinces of the country.

Coca-Cola Foundation Philippines Inc. partnered with Synergeia Foundation to provide residents of Barangay Tiling, Cauayan, Negros Occidental with relief goods, ensuring that they have the support they need in the aftermath of the typhoon.

The Coca-Cola Foundation has awarded a grant of US$400,000 to CBCP Caritas Filipinas Foundation to support the disaster relief efforts of nine dioceses in the Visayas and Mindanao. The grant will provide food, shelter repair kits, solar lamps, and hygiene kits to 4,031 families affected by the typhoon in Bohol, Leyte, Negros Occidental, Negros Oriental, Palawan, and Surigao del Norte.

Meanwhile, the local Coca-Cola Foundation Philippines has provided humanitarian aid to 5,420 families, donating P5.8 million for food packs, hygiene kits, shelter or roof repair kits, drinking water, and water filtration kits to help them cope in the aftermath of the typhoon. Coca-Cola Foundation Philippines has channeled its assistance through its NGO partners Water and Life Philippines, World Wildlife Fund-Philippines, Caritas-Manila, Philippine Business for Social Progress, Gawad Kalinga, World Vision, Synergeia Foundation, and Waves 4 Water.

“The Coca-Cola Foundation is resolute in its commitment to communities by extending humanitarian aid to those in need,” says Saadia Madsbjerg, President of The Coca-Cola Foundation. “We recognize the devastating impact of natural disasters and the pandemic especially on vulnerable communities with limited resources.”

Cecile Alcantara, President of Coca-Cola Foundation Philippines, adds: “Coca-Cola Foundation Philippines and its trusted partners will continue to serve Filipinos not only through our programs on waste management, water stewardship, education, and youth and women empowerment but also through our long-held commitment to disaster relief. The resilience of a Filipino is always strengthened when we come together—and we are here to give our unrelenting support, one day at a time.”

Continuous support for vulnerable communities

In its 110-year journey of refreshing Filipinos and uplifting vulnerable communities, Coca-Cola Philippines remains dedicated to supporting disaster relief operations for families affected by natural calamities.

Coca-Cola Philippines’ initiative in the past month has amounted to a total of more than P10.8 million worth of disaster relief funds for typhoon victims, including employees in the Visayas and Mindanao.

“Circumstances such as typhoons and the pandemic continue to affect Filipinos across the archipelago, and this is why it is critical for us at Coca-Cola Philippines that we provide continuous support to communities whenever we can,” shares Tony del Rosario, President of Coca-Cola Philippines and VP for Franchise Operations of the ASEAN and South Pacific-East Asia Region. “By extending humanitarian aid, we continue to prioritize the immediate needs and well-being of those affected the most.

”World Wildlife Fund Philippines and Philippine Disaster Resilience Foundation (PDRF), funded by Coca- Cola Foundation Philippines Inc., distributed sacks of rice and relief goods to support residents of Anajawan Island in Surigao del Norte.

Beverage donations, employee support

In the aftermath of the typhoon, Coca-Cola Beverages Philippines Inc. (CCBPI)—the company’s bottling arm in the country—also mobilized its resources to distribute nearly 70,000 liters of Wilkins drinking water for residents in affected provinces and cities. Moreover, CCBPI made sure that affected employees were given assistance through a P5-million emergency fund, while also providing them with over 70,000 liters of drinking water and around P800,000 worth of grocery items.

Staying true to their People First commitment, CCBPI’s employees from other parts of the country launched an internal donation drive and were able to collect more than P600,000 to help their fellow associates in the Visayas and Mindanao whose homes were destroyed by the typhoon.

On top of this, CCBPI is working with the local government of Mandaue City in Cebu toward the deployment of a SETA machine (a mobile water treatment equipment that processes water to make it potable) in evacuation sites and communities in Marawi, Davao del Sur, and Bicol.

“Our commitment has always been uplifting the well-being not only of our consumers but the employees behind the work we do,” said Gareth McGeown, President and CEO of CCBPI. “It is truly heartwarming to see CCBPI’s employees come together despite the limitations and challenges posed by the typhoon. Their dedication to helping those in need is a testament to our People First commitment–that through our collective effort, we are able to uplift one another even in times of crisis.”