Perfect Pairings: Enjoy Dewberry Yogurt Cake with These Delicious Drinks

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Match your favorite Dewberry Yogurt Cake flavor with the perfect drink for a sweet, refreshing treat anytime.

Enjoy a cozy afternoon with Dewberry Yogurt Cake Strawberries ‘n Yogurt with Swiss Miss Milk Chocolate.

Some days call for something sweet and satisfying—a little pick-me-up that feels indulgent but easy to enjoy. Whether it’s after lunch, during a mid-afternoon break, or while watching your favorite show, there’s always that craving for dessert. But who has the time to bake, prep, or wait in line at a café?

Indulge in the exciting tropical flavor of Dewberry Yogurt Cake Mangoes ‘n Yogurt with a refreshing bottle of C2 Green Tea.

With Dewberry Yogurt Cake, you can enjoy a café-style dessert experience wherever you are. Each pack combines soft, fluffy cake layers with tangy yogurt cream and a luscious fruity topping, perfectly balancing sweetness and refreshment in every bite. Available in three delicious flavors: Strawberries, Blueberries, and Mangoes, Dewberry Yogurt Cake makes dessert moments effortless.

And because every dessert deserves a drink to go with it, we’ve rounded up three easy pairings that bring out the best of each Dewberry flavor. Whether you’re winding down or looking for a quick energy boost, these duos are made for your relaxation moments.

Swiss Miss + Dewberry Yogurt Cake with Strawberries

For cozy afternoons or cool evenings, this pairing feels like a warm hug in dessert form. The rich, chocolatey taste of Swiss Miss Hot Chocolate blends beautifully with the fruity, slightly tart notes of Dewberry Strawberries. Together, they create that café-style indulgence you can enjoy right at home—perfect for rainy days or winding down after work.

C2 Green Tea + Dewberry Yogurt Cake Mangoes

If you need a refreshing mid-day mid-day pick-me-up, the clean and crisp taste of C2 Green Tea balances the tropical tang brought by Dewberry Yogurt Cake Mangoes. The result is a light, revitalizing combo that keeps you energized without feeling too heavy, which makes it great for office snack breaks or study sessions.

Vitasoy Original + Dewberry Yogurt Cake Blueberries

For mornings or snack time, pair Vitasoy Original with Dewberry Yogurt Cake Blueberries. The smooth, nutty flavor of soy complements sweetness and creamy texture of blueberries, creating a balanced bite that feels both wholesome and indulgent. It’s a duo that fuels your day while satisfying that dessert craving.

Satisfy your cravings with the sweet and smooth taste of Dewberry Yogurt Cake Blueberries ‘n Yogurt with Vitasoy Café Latte.

Each of these pairings proves that dessert doesn’t have to be complicated. With Dewberry Yogurt Cake, all you need is your favorite drink to turn any moment into a sweet escape: simple, delicious, and perfectly satisfying.

Try all flavors of Dewberry Yogurt Cake, available at select convenience stores and drug stores nationwide. For more information and update, please follow Dewberry on Facebook.

Universal Robina Corporation (URC) produces iconic brands such as Jack ‘n Jill Piattos, Cloud 9, Maxx candy, Cream-O, Payless, C2 Cool and Clean, and Great Taste coffee, which have been part of Filipinos’ lives for decades. The newest addition to Dewberry – Dewberry Yogurt Cake brings a balanced sweetness and fruity flavor for a delightful snacking moment. To learn more about URC, visit its website (www.urc.com.ph), Facebook page (@URCPhilippines) and TikTok account (@URCPhilippines).

Red Bull Athlete Lethal Shooter Chris Matthews Celebrates PH Basketball, Inspires Local Hoopers with Historic Rooftop Shot

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Red Bull Philippines recently welcomed to the country Chris Matthews, also known as “Lethal Shooter,” the world’s most sought-after shooting coach and a global basketball phenomenon. During his visit, Matthews made history as the first person to take a shot from the rooftop of The Tenement in Taguig, bringing his signature creativity, precision, and flair to a landmark moment that celebrates the Philippines’ deep-rooted love for the game.

“In the Philippines, the love and the passion just go really deep in the blood. People and the passion here is, to me, number one,” said Matthews about the rich basketball culture in the country. “It’s true love here for the game.”

The rooftop shoot, a daring first for Tenement basketball court, highlights Matthews’ flair for blending precision with skill. He pushed the boundaries higher, capturing the respect and delight of the local basketball community.

“You know, my entire life, I saw this amazing court online. I saw the legendary people— Michael Jordan, Kobe, Luka—everybody had a mural here,” Matthews shared. “So to shoot from the roof and to make a shot and to have a mural here, it's a dream come true, man. It's like basketball heaven for me.”

To achieve his historic rooftop shot, Matthews had to use a specific technique, given his height and distance from the ring. “I had to use my pointer finger to soften the ball up because I was so high that the ball was coming so hard. So I had to have touch to hit the backboard. That's not really a shot from that far, and you’d have to use the backboard for it to go in.

Enriching the Future of the Local Streetball Community

Beyond making history with the rooftop shoot, Matthews also engaged with the local community through exhibition matches and a dunk contest. He also shared tips and personal insights with the local hoopers.

As a Red Bull athlete, he claims that one of the Red Bull values that reflects his approach to basketball is never giving up. “That's the one thing I love about being a Red Bull. It's a company that's always devoted to giving back to the community and giving back to people who are pushing themselves in life, and that's me,” Matthews stated.

His visit championed the grassroots and streetball culture, showing that basketball thrives at every level—from casual neighborhood courts to the international stage.

“I was one of those guys who was homeless. I was one of those guys who didn't know what I was going to do with my life, and Red Bull gave me an opportunity. So to be a part of events like this, partnering with Red Bull and getting ready for Red Bull Half Court World Finals in December in the Philippines—this is a dream come true, man.”

This landmark visit by Lethal Shooter marks a first-of-its-kind moment for Philippine basketball. The event blended elite-level coaching, community engagement, and a record-breaking feat as the first person to shoot a basketball from Tenement’s rooftop, a moment shared on Lethal Shooter’s official Instagram.

Chris “Lethal Shooter” Matthews shows off his rooftop trickshot at The Tenement in Taguig. Watch the full video here: https://www.instagram.com/p/DUEoIKYk0bN/

He also celebrated the energy of the local community through a custom court mural designed by his cousins in collaboration with Tenement Visual Artists. The mural highlights Lethal Shooter’s iconic challenges across different locations, including Man vs Turbine, reflecting his tenacity and passion for basketball while inspiring Filipino hoopers to bring the same determination as they pursue their goals.

If there’s one piece of advice he would give young Filipinos who dream of improving their game, the basketball icon shared, “Just continue to be patient. Don't be in a rush. Understand that greatness takes time, and never allow failure to set you back. Use it to learn.”

With so much energy and local basketball talent on display, the excitement doesn’t end here. Stay tuned for Red Bull Half Court 2026, where the Philippines will host the World Finals, and catch more action-packed basketball moments.

“It’s huge for the country—for Red Bull to decide that multiple countries are going to come here to play basketball. There’s going to be so many people coming here who are going to see what the Philippines life is about, and its passionate love for the game of basketball,” Matthews said.

For the latest updates and highlights, visit Red Bull Philippines’ social media channels and Lethal Shooter’s official accounts. You won’t want to miss what’s coming next!

Photos provided by: Red Bull Content Pool

Bacolod Goes Lift Mode: Coca-Cola PH Introduces New Beverage Lift with Epic Unveiling

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Bacolod City, Philippines– Coca-Cola Philippines has launched Lift, its newest invigorating drink powered with Vitamin B3, Zinc, and Caffeine to energize today's generation of go-getters. With its vibrant citrus taste and empowering call to Go Lift Mode, the new drink, now available in Western Visayas, is designed to inspire consumers to break from routine and embrace life with boldness.

Coca-Cola Philippines President Tony Del Rosario, Coca-Cola Europacific Aboitiz Philippines Unit Director Gus Gatuslao, and Lift ambassador Ruru Madrid lead the high-energy launch of Lift in Bacolod.

To celebrate the launch, Coca-Cola Philippines held a high-energy event “UNDO THE USUAL, LIFT MODE NA ‘YAN: Epic Unveiling” at the Bacolod City New Government Center (NGC) on August 9, 2025. The celebration marked Lift’s arrival and kicked off the brand’s mission to energize communities across Western Visayas.

As Coca-Cola Philippines continues its mission to Refresh the World and Make a Difference, Lift serves as a vibrant call to action for consumers to break from routine and embrace their boldest, most energized selves. The brand invites everyone to Go Lift Mode and show up with confidence and choose to stand out.

The launch campaign built momentum across Bacolod with branded Lift crates placed in iconic locations like Bacolod Plaza and CityMall Parola in Iloilo. These teasers sparked curiosity and conversation, setting the stage for the Lift Recorida Caravan from August 7 to 9. The caravan energized key spots in Bacolod and Iloilo with on-ground sampling, street performances, and social media buzz — culminating in the dramatic crate delivery to the NGC for the main event.

Attendees went on full “Lift mode” by joining high-energy challenges and exploring interactive booths for a chance to win exclusive prizes

At the heart of the launch was the Epic Unboxing, where the crowd witnessed the reveal of the new Lift. Thousands gathered for an afternoon of bold flavors and immersive experiences. The venue featured live performances and Lift-themed booths such as the Lift Bar, a Crate Maze, and an interactive Trick Art Wall. These installations encouraged attendees to explore, taste, and share their Lift experience online.

Ruru Madrid, Lift’s official ambassador, brought energy and excitement to the event, as he celebrated with fans and joined the launch festivities.

The brand’s official endorser Ruru Madrid made a special appearance to meet fans and followers of the Lift Philippines Facebook page, energizing the crowd and bringing the brand’s bold and vibrant spirit to life throughout the event.

The event drew in thousands of active consumers across Bacolod and nearby provinces, signaling a strong return for the brand. The excitement extended to the online space, with high engagement on social media and conversations about Lift’s invigorating flavor and feel.

"We’re thrilled by the energy and excitement from Bacolod and the entire Western Visayas,” said Tony Del Rosario, President of Coca-Cola Philippines. “ The new Lift we’re introducing today offers that great taste — and more. It’s a bold, citrus-flavored drink charged with Vitamin B3, Zinc, and Caffeine, made for today’s youth who switch between multiple modes in a day. It carries a powerful message that dares you to switch — to choose something different, break the routine, and power through with confidence.”

The crowd came together to mark the launch, savoring its bold and energizing taste.

Consumers across Western Visayas can now grab Lift in sari-sari stores and partner retailers. More regional rollouts, pop-ups, and promotions are on the horizon as Lift continues to spread its bold message: Undo the Usual. Go Lift Mode.

To learn more about Lift and upcoming events, visit the official Facebook page at https://web.facebook.com/people/Lift-Philippines/61578806605159/ .

Coca-Cola Philippines and Bacolod City promote bottle collection and segregation at Masskara Festival

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NEGROS OCCIDENTAL  - Coca-Cola Philippines, in partnership with the Bacolod City Environment and Natural Resources Office (BENRO), promoted PET plastic bottle segregation and collection at the 45th Masskara Festival, held from October 11-27, 2024, in Bacolod City, Negros Occidental. Together with Basic Environmental Systems and Technologies, Inc. and festival organizer Yuhum Foundation, the beverage company engaged festival-goers in responsible waste management practices by facilitating the segregation and collection of used PET bottles.

To raise awareness about bottle collection and segregation, Coca-Cola Philippines encouraged festival attendees to drop off their empty PET bottles at the Coca-Cola bottle counter and The Tindahan Extra Mile (TEM) exchange booths located at the Bacolod City Government Center (BCGC). Attendees also exchanged empty bottles to participate in various games and activities.

One of the highlights was the MassKara mask-making contest, where festival-goers cast their votes for the Best Recycled Mask on display using bottle caps. Artisticrew was named the grand winner, while Bacolod City College and the Negrese Artist Circle received consolation prizes for their participation.

Additionally, attendees took part in the "Dunk, Not Junk" shooting hoops game. As they showcased their shooting skills, players had the chance to win a variety of Coca-Cola merchandise and other exciting prizes.

Coca-Cola Beverages Philippines Inc. 's (CCBPI) flagship nationwide collection program, “Tapon to Ipon: Basta Klaro, Panalo!” featured a pop-up collection booth. In its second year at the MassKara Festival, Tapon to Ipon encouraged attendees to drop off used clear PET plastic bottles of any brand, allowing them to win prizes.

Ruby Biro, Senior Franchise Operations Manager of Coca-Cola Philippines, congratulated all the partners and local barangays that contributed to the success of the waste management initiative during the festival's closing program. She emphasized the importance of community engagement and the role of festival-goers in celebrating while making a positive impact on the environment.

Half Court Group and Uratex Dream All Set to Represent the Philippines at the Red Bull Half Court World Final in New York

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The Philippines is gearing up for game day as the winning Red Bull Half Court teams, Half Court Group and Uratex Dream, head to New York representing the country at the Red Bull Half Court World Final. Months after they earned their wings and secured their respective spots in the competition, both teams are ready to put on a show for the global stage.

Ezra Acayan / Red Bull Content Pool

Sam Harada, Kaye Pingol, Eunique Chan, and Afril Bernardino of Uratex Dream are challenging for the title as Red Bull 2024 Half Court World Champion for the women’s division. Meanwhile Chester Saldua, Matt Salem, Jordan Bartlett, and Gryann Mendoza of Half Court Group, who are playing for the men’s division, have been laser-focused on getting back into the swing of the 3-on-3 streetball tournament. The team has emphasized the importance of staying to shape, anticipating a fast-paced game full of pressure.

“Our outside shooting and speed will always be our main weapons,” said Half Court Group’s Coach Mau Belen. “In practice, we make sure to improve these two skill sets and use (them) efficiently in order to help us win games.”

Coach Belen added, “We are trying to focus on positioning better inside the court, so we’ll give ourselves a chance to keep the ball alive and maintain an even count on possession against the other teams.”

Ezra Acayan / Red Bull Content Pool

Asked about what they expect to be their biggest challenge during the competition, the coach shared, “We have addressed every physical and mental challenge we are about to experience during the tournament, but one thing we can’t really prepare for is the jetlag (that) the players will have (from) traveling to the other side of the world. This is something we hope wouldn’t put us in a big disadvantage.”

On the team’s chemistry, Coach Belen claimed, “The team has been together for (about) over a year now, so familiarity and chemistry are not really something we’ve had to cover. But, I’ve seen a lot of maturity in their game, and it’s something I’m excited to see in New York.”

Ezra Acayan / Red Bull Content Pool

The team’s coach also said that she constantly reminds the players the value of simply enjoying the game. “I constantly emphasize (to them to) enjoy each game and the whole experience because we will never know when we’ll have this kind of chance again.”

Coach Belen shared that the loss from last year’s World Final in Serbia shaped her mindset and coaching heading to this year’s World Final. The coach said, “As a leader I (made) sure that I improve my coaching ability in order to match the high-level competition in the World Final. Learning the game intentionally and intensively has been my promise to myself since the loss against Dominican Republic last year.”

Looking ahead to the competition, both Philippine representative teams share the enthusiasm for the challenge and the once-in-a-lifetime opportunity of representing the Philippines in a global street basketball. Coach Mau also expressed her aspirations for Half Court Group at the World Final this year. “I hope we as a team have had that chance to evolve and mature on and off the court.”

National Pride on the Court

Red Bull Half Court is all about scoring buckets and playing tight offense. As the World Final approaches, the Philippine representatives assured supporters that they are more than ready to showcase their skill for streetball. The competition will be fierce as the teams go up against the top streetball teams from 25 countries across the world, but both teams are up for the challenge.

Support Half Court Group and Uratex Dream as the athletes take on the best street basketball players from all over the world. Don’t miss the Red Bull Half Court World Final happening on October 19 to 20 at New York City, USA.

Follow their journey at the Red Bull Half Court World Final and stay tuned for the latest updates. To find out more, visit the official Red Bull website and the following social media pages (Facebook | Instagram | Tiktok )

Get Your Zing On at the Del Monte Fruity Zing Tunnel!

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Del Monte Fruity Zing Tunnel at Bonifacio High Street

Hey friends! Ready to ditch the daily grind and dive into an experience that’ll totally boost your mood? Swing by the Del Monte Fruity Zing Tunnel at C1 Park, Bonifacio High Street Central (right in front of Shake Shack) from August 2-4, 2024, 2-10 PM. This is the ultimate escape from life's little annoyances—whether it’s being ghosted by your crush, dealing with office drama, or facing that cringe-worthy credit card bill.

Here’s What’s Poppin’ Inside the Tunnel:

Refresh-Zing Area: Kick off with FREE ice-cold samples of Fruity Zing’s bomb Apple-Lychee and Calamansi-Lemon flavors. Perfect for a sweet pick-me-up or a zesty burst!

Zing Zone: Dive into epic games and interactive experiences that’ll lift your vibe. Show off your zest at the Just Zing corner—say “Ziiiing” in 25 seconds and win free Fruity Zing bottles! Plus, flex those memory skills at the MemoriZing activity to score more Fruity Zing freebies!

Gen Zing Photo Booth: Capture your refreshed and ZING-ed self with a free printed photo and share your Zing-tastic moments!

Cool Vibes: Chill out with strategically placed fans and misters keeping things cool and comfy while you explore.

Fruity Zing: Not just a drink, it’s your go-to mood booster! With real fruit juices and only PHP 25 SRP, enjoy the epic Apple-Lychee and Calamansi-Lemon flavors that keep you fresh and motivated to crush your goals.

Join the fun at the Del Monte Fruity Zing Tunnel at Bonifacio High Street

MemoriZing Inside the Del Monte Fruity Zing Tunnel at Bonifacio High Street

Just Zing Inside the Del Monte Fruity Zing Tunnel at Bonifacio High Street

Don’t miss out on this unforgettable experience! Share your adventure on social media with #FruityZing and #ExperienZINGnow to spread the good vibes. If you can’t make it, catch us next at Hydro Manila on August 24, 2024!

Find the Del Monte Fruity Zing at nearby convenience stores and supermarkets! No time to shop? No problem—grab it online on Lazada, Shopee, and TikTok Shop! Ditch the boring and level up your vibe with Del Monte Fruity Zing!

Race Your Way to the Singapore Grand Prix with Red Bull Racers!

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Get ready for the Singapore Grand Prix with the return of Red Bull Racers - 4 Wheels! The thrilling contest offers Filipino motorsports enthusiasts a once-in-a-lifetime opportunity to experience the excitement live. One lucky winner will enjoy an all-expenses-paid trip for two to watch Max Verstappen and the Red Bull Racing team at the prestigious Singapore Grand Prix from September 19 to 23, 2024.

Red Bull Racers gives Filipino fans a chance to take part in a fun and exciting game and win amazing prizes. Here’s how to join:

MECHANICS

1. Purchase a can of Red Bull Energy Drink or Red Bull Sugarfree.
2. Scan the QR code or go to the Red Bull Racers website.
3. Click on “Race Now” and Play the Game!
4. Register with your name and email address, and upload your proof of purchase.
5. Play the high-speed racing game and top the leaderboard to win.

The contest runs from May 1 to June 30, 2024. The top 100 participants will each receive Red Bull Racing merch , and the top player will win the grand prize trip for two to the Singapore Grand Prix 2024.

As Red Bull Racers enters its second year, it is revving up to deliver another exceptional virtual racing experience! Don’t miss the chance to be part of the world’s most prestigious motorsport event. Visit this link to find out more about the Red Bull Racers Philippines 2024.

For more information and updates, visit the official Red Bull website and the following social media pages (Facebook | Twitter | Instagram | Tiktok )

Cheers to Stress-Free Celebrations: Enjoying the Holiday Season with Healthy Beverage Choice

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The holidays are a time for joy and delicious treats, often accompanied by usual holiday beverage choices like alcohol and sugary drinks. While it's tempting to indulge during festive gatherings, excessive drinking can impact your well-being. However, you don't have to compromise on enjoying the season with your loved ones. This year, consider adding a healthy twist to your celebrations by making your own festive barley drinks using Santé Barley with Stevia.

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Embark on a festive journey of flavor as we explore a delightful array of nourishing drinks, adding a touch of sophistication to your holiday celebrations

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These nourishing drinks, recommended by Santé, one of the fastest-growing distribution and direct selling companies globally dedicated to helping people live better lives, provide a worry-free way to savor and cherish every moment with your loved ones.

Explore a variety of healthier options. While the holiday season often involves toasting with alcoholic beverages, there's a world of non-alcoholic options that are just as festive and enjoyable. Consider indulging in mocktails, sparkling water with fruit infusions, or virgin versions of your favorite cocktails.

One recipe you can make is a sparkling barley drink inspired by a mojito, containing sparkling water, Santé Barley Powder with Stevia, lemon slices, and mint leaves. Simply combine a scoop of Santé Barley Powder with Stevia with sparkling water and add fresh citrus slices and a few mint leaves for a burst of flavor.

Create a drink with natural and fresh ingredients. When selecting ingredients for your holiday beverages, choose fresh and natural options. Freshly squeezed juices, real fruit purees, and herbs can elevate your drinks without the need for added sugars or artificial flavorings. This not only enhances the taste but also ensures that your beverages contribute positively to your overall well-being.

One recipe you can make is creating a yogurt drink with mixed berries and Santé Barley Powder with Stevia. You can blend Santé Barley Powder with Stevia, mixed berries, and a dollop of Greek yogurt until smooth. Sweeten with honey if desired. Pour into festive glasses and garnish with additional berries for a delightful and nutrient-packed treat.

The health benefits of Santé Barley Powder with Stevia are the perfect you can give to yourself this holiday season. Certified organic barley grass by BioGro, it contains dietary fiber that aids in digestive health. Rich in Vitamins A, B, and C, along with essential nutrients such as potassium, iron, zinc, and more, a single scoop in a glass of water can boost your immune system and promote regular bowel movements. This festive season, enjoy the added health benefits while toasting to joyous moments.

"In Santé, we believe that the joy of celebrations can be complemented by mindful beverage choices. Our focus is on providing options that enhance the festive spirit while aligning with individuals' wellness goals," said Joey Marcelo, Chief Executive Officer of Santé.

With its mission to help people live better lives, Santé promotes, produces, and distributes natural health and wellness products and services. Santé consistently delivers top-quality products to its loyal customers globally.

To learn more about the Santé and its health and wellness products and services, visit its website at mySanté.com.

Red Bull Dance Your Style National Winner “JXYB” Takes the Philippines to Germany

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Excitement builds as the clock ticks down to the most awaited dance competition of the year. In a celebration of creativity, individuality, and the rich genres of dance, the Philippines is gearing up to take over the Red Bull Dance Your Style World Finals in Frankfurt, Germany. Set to take place on November 4, this event will feature dancers from all over the world battling it out on the international stage.

After securing his win at the National Finals in Manila, Louries “JXYB” Dhztine Bernardino will be representing the country in the Red Bull Dance Your Style World Finals. His unique style and technique shined through fifteen other dancers who came from all different provinces across the Philippines – Cebu, Cagayan de Oro, Zamboanga, and Baguio to name a few. The variety of provinces brought a mix of cultures and identities onto the stage, but in the end, “JXYB”’s unique style stood out and won them the crown. With the World Finals now approaching, “JXYB” is ready to bring his A-game to the international dance floor.

“I plan to maintain using Krumping as my style, but I really think I have a lot more to enhance when it comes to crowd-pleasing and crowd interactions. There’s a lot I’m working on to improve but luckily, I come from the Philippine dance community, which is very competitive. We are very advanced in freestyle battle here so that is a big advantage, but at the same time that puts a lot of pressure on me,” “JXYB” said.

The Philippines’ representative believes this competition will be the hardest one-on-one battle he’s faced so far, but still remains optimistic that his skill, talent, and determination will take him far.

“I’ll stay true to myself and my style, and I’ll bring a lot of prayer into this. I know that God will have my back, and we’ll get this win in Jesus' name,” he said.

Louries “JXYB” Dhztine Bernardino will be competing against over 30 dancers from all over the world, each with his own style, flair, and personality. While the competition will be nothing short of fierce, “JXYB” remains hopeful they can properly showcase Filipino talent for the world to see.

The Red Bull Dance Your Style World Finals is set to take place in Frankfurt, Germany on November 4, 2023, and will be streamed live on Red Bull’s Dance Your Style TikTok and YouTube account (@redbulldance) at 9PM CET.

For more updates and news about the upcoming Red Bull Dance Your Style event, visit https://redbulldanceyourstyle.com/ and the following social media pages:

Facebook: https://www.facebook.com/redbulldance | Instagram and TikTok: @redbullph @redbulldance

Gatorade No Sugar Philippines: Quenching the Nation's Thirst for Fitness Healthier and Tastier

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With the Filipino populace becoming increasingly conscious about fitness and health, the demand for hydration fit for a healthy lifestyle has skyrocketed.

In fact, the Philippines has witnessed a robust rise in its fitness culture in recent years. City streets that were once filled with vehicles now see morning runners and cyclists; parks that used to be quiet are buzzing with dance and Zumba classes. The country has also seen a swift rise in the number of fitness studios that offer indoor cycling, high intensity group workouts, yoga and other similar activities.  This shift has not just been about achieving a certain body aesthetic; it's about a comprehensive approach to well-being, encompassing both mental and physical health.

Clearly, more and more people are making exercise a part of their daily routine, and because of this, hydration has become more important than ever. Enter Gatorade No Sugar — a game-changer in the landscape of electrolyte drinks.

New Wave in Hydration

Given its history of studying the best athletes all over the world, Gatorade has always been at the forefront of innovation and the Leader in the Science of Hydration. With its constant thrust for continuous research, Gatorade commits to helping athletes and fitness enthusiasts get the most out of their performance. [KS1] 

This thrust for innovation is what led Gatorade to develop its newest product - Gatorade No Sugar - which provides all the electrolytes of Gatorade with no sugar or calories. In today’s active and fast-paced environment, essential minerals are a must. This makes Gatorade No Sugar the perfect drink for casual exercisers and daily movers who simply need electrolytes to power through their health and fitness goals.

Because some people don’t need the extra sugar and calorie intake as competitive athletes with rigorous training routines, Gatorade No Sugar is naturally sweetened with Stevia. This makes for a refreshing and delicious drinking experience without worry or guilt. Gatorade No Sugar is available in Citrus Quench and Blue Bolt.

Gatorade No Sugar is available in Citrus Quench and Blue Bolt variants at SRP PHP 40.00 for 500 ml bottles.

At the end of the day, you don’t have to be a professional athlete to enjoy the benefits of Gatorade. Fitness is for everyone, and Gatorade No Sugar can be your partner for all your fitness goals.

Gatorade No Sugar in the Philippines is truly a testament to how brands can evolve in sync with the health needs and preferences of their consumers. As Filipinos continue to embrace a fitter and healthier lifestyle, it is essential to have sports and beverage brands that support this journey. In a nation that celebrates life with zeal, staying fit and hydrated is not just a choice; it's a way of life. And with the right partners like Gatorade No Sugar, the journey becomes even more enjoyable and fulfilling.[SK{2] 

More About Gatorade

The Gatorade Company, a division of PepsiCo, provides sports and fitness performance innovations designed to meet the needs of athletes and exercisers at all levels and across a broad range of sports and activities. Backed by more than a 40-year history of studying the best athletes in the world and grounded in years of hydration and sports nutrition research at the Gatorade Sports Science Institute, Gatorade provides scientifically formulated products to meet the needs of consumers, the latest development in the Philippines being Gatorade No Sugar, which contains all the electrolytes of Gatorade without the sugar and calories for fitness exercisers.

Established 20 years after Gatorade was developed, the Gatorade Sports Science Institute helps athletes optimize their health and performance through research and education in hydration and nutrition science.

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 [KS1]We need to strengthen the equity of Gatorade in this portion. Hence it is critical to include:

Build up Gatorade's superiority:

1) Gatorade is the leader in the Science of Hydration

2)  Gatorade hydrates better than water

To add, highlight Gatorade's thrust for continuous research and innovation to help athletes and fitness enthusiasts to get the most out of their performance.

 [SK{2]This entire section seems like a repeat of the earlier sections. Please review and see if necessary. Either cut or incorporate ideas here that were not mentioned in the earlier portions.

Representing the Philippines on the Global Dance Floor: National Winner, JXYB Heads to Red Bull Dance Your Style World Championship

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In a collision of genres, cultures, and personal flair, the Red Bull Dance Your Style National Finals concluded last September 2 at 5th Ave. Bonifacio High Street, where the 8 finalists from the Cebu and Manila qualifiers competed against 8 wildcards in an electrifying mix featuring unique styles and techniques.

Red Bull Dance Your Style is a unique competition showcasing creativity, individuality, and exploration of the different dance genres. Unlike traditional competitions, Red Bull Dance Your Style stands out as a unique 1v1 showdown with the only judge being the crowd itself. The crowd decides who gets to move further in each round, and ultimately determines the champion. This, coupled with unpredictable music, mastery, and dance prowess, makes Red Bull Dance Your Style competition a unique experience, with every performance consistently keeping both the audience and dancers captivated and engaged.

Half of the Top 16 hailed from the Cebu and Manila qualifiers, which took place last July 15 and July 22, respectively. The other half were wildcard entries with different backgrounds, performance styles, and accolades. Together, they battled it out on the stage for a chance to represent the Philippines on the world stage.

Each finalist gave it their all throughout the National Finals, but in the end, Louries Dhztine 'JXYB' Bernardino secured the title of champion. Having bested the competition with their signature Krumping technique and personality, JXYB is now on track to represent the Philippines in the World Finals.

“Red Bull Dance Your Style is really challenging. In a normal battle, you only have to please three judges but in Red Bull Dance Your Style you have hundreds, even thousands of people to please. So what I do is I just try to show my skills and at the same time enjoy it, and hope that I get to reach the crowd with that and they see my soul with my performance” said Louries Dhztine 'JXYB' Bernardino.

JXYB battled it out against the first-ever Red Bull Dance Your Style Philippines Champion, Mickey Paolo Yatar in the semi-finals. The showdown elicited loud cheers for the then title holder and JXYB, shining the spotlight on the individual prowess of both dancers.

“Mickey has so much crowd control. He knows how to please an audience, and that’s something I look up at him for. Something I also want to develop for my future performances,” said JXYB.

JXYB also went against wildcards “Heidra” and “O-shady” who brought out a range of hip-hop and pop grooves, but the finale performance against fellow krumper Juan “BLVCKZIK” Carlo De Leon brought out the largest cheers in an adrenaline-pumping 1 on 1 where JXYB ran off stage and through the center crowd, catching every beat and transforming the energy and applause into a routine made to remember.

With the winner of the National Finals now secured, the spotlight shines even brighter on their journey as they prepare to represent the country on the global stage. The highly-anticipated Red Bull Dance Your Style World Finals is set to take place in Frankfurt, Germany, in November 2023. Dancers representing different countries will come together to showcase their unique flair and celebrate different styles of dance.

Red Bull dance consultant Lema Diaz says Red Bull has partnered with the best of the Philippine dance community and is more than ready to train JXYB with the best local dancers in preparation for the World Finals.

“We work with the best of mainstream and underground dancers and we have the full support of Red Bull and of our partners for this journey. We also know that there are so many skilled dancers in the Philippines that can compete globally. We are local going global, and these people are not new to the world stage. They have been competing and carrying our flag around the world. There is no need to train abroad when the best is already here with us. Red Bull has given us a platform and I’m so thankful for them to have given wings to the Philippine dance community,” said Diaz.

For JXYB, the World Finals would not only mean endless training, but also collaboration with the Philippine dance community, and finding inspiration in his personal experience in the local dance battle and freestyle scene in the country.

“For the finals in Germany, I’ll look to the many inspiring people from the Philippine dance community. We are so advanced here in dancing that even as I have won Red Bull Dance Your Style, I know that I may still lose in other, maybe even smaller, battles locally. That’s how good our dancers are. That’s how advanced the Philippine dance community is when it comes to freestyle battling but that’s a big advantage for me - I come from a good community of dancers and I’ll be taking that experience to Germany,” JXYB said. “I plan to maintain my style and enjoy my dance more but I’ll for sure train every day and begin inserting new techniques I can use,” he added.

JXYB is set to represent the Philippines on the global stage this November in Germany. For updates and news regarding JXYB, Red Bull Dance Your Style, and upcoming Red Bull events, visit https://redbulldanceyourstyle.com/ and the following social media pages:

Facebook: https://www.facebook.com/redbulldance | Instagram and TikTok: @redbullph @redbulldance

Coca-Cola Philippines continues efforts to meet World Without Waste goals

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Coca-Cola Philippines continues to make progress on its ambitious sustainable packaging program, World Without Waste, with significant milestones.

Since the company’s global launch of World Without Waste in 2018, Coca-Cola Philippines has rolled out a series of innovations and partnerships in the Philippines to achieve its goals by introducing packaging innovations; collaborating with different sectors to create and support existing collection hubs across the country to bring collection and recycling closer to communities; and forging strategic alliances with the government, non-government organizations, and civil society to help establish a circular economy for plastic packaging in the country.

For 2023, Coca-Cola Philippines pledges to continue serving Filipino consumers with their favorite brands of beverages while supporting communities and growing a sustainable business in the Philippines for the future. Among the company’s immediate targets is to make recycling easier and more engaging for consumers by expanding its over 2,800 waste collection hubs across the country through increased partnerships with like-minded organizations and institutions. This also includes enabling the participation of microentrepreneurs, particularly sari-sari stores, through the Tapon to Ipon and Tindahan Extra Mile Balik PET Bottle programs, to help create a community-backed circular economy of plastic packaging while promoting economic empowerment among micro-retailers.

At present, Coca-Cola Philippines has launched more than 600 Tapon to Ipon store hubs across the country. The company has also partnered with the provincial governments of Iloilo and Davao del Sur for large-scale collection of recyclable plastic bottles.

In addition, Coca-Cola Philippines helps improve the welfare of informal waste sector workers by supporting the work of social entrepreneur, Plastic Bank Philippines. The partnership has activated 38 waste collection locations and 651 collection community members in the South Luzon area and has resulted in the collection of 546,000 kilograms of post-consumer bottles for recycling since 2021.

In the Philippines and around the world, The Coca-Cola Company continues to work to create a more accessible way of recycling and working toward a more sustainable future for packaging. The global World Without Waste program is anchored on three interrelated goals: Design, Collect, and Partner.

● Design: Make 100% of its packaging recyclable globally by 2025 and use at least 50% recycled material in its packaging by 2030

● Collect: Collect and recycle the equivalent of every bottle and can it sells by 2030

● Partner: Bring people together to support a healthy, debris-free environment

For more information on the sustainability initiatives of Coca-Cola Philippines, follow the company’s social media channel: @CocaColaPhilippines on Facebook and @cocacolaph on Twitter and Instagram — or visit www.coca-cola.com.ph.

Red Bull Dance Your Style Spotlights Cebu's Dance Powerhouses in Provincial Qualifier

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The dance floor is heating up following the first ever Red Bull Dance Your Style Cebu qualifier event. This event has sparked a wave of enthusiasm among dancers and dance enthusiasts across the country, as Red Bull, known for its support of sports, culture and high-energy events, is back for another year in the world of dance.

Red Bull Dance Your Style is a unique competition that celebrates individuality, creativity, and the diversity of dance styles. Unlike traditional dance competitions with set routines, Red Bull Dance Your Style encourages dancers to showcase their improvisational skills and freestyle moves. It's all about embracing your personal style and letting your passion for dance shine.

Last July 15, Cebu concluded its first ever qualifier round for Red Bull Dance Your Style at Trademark Cebu, marking an exhilarating milestone in this year’s competition.

From the right: Taw, JPY, Baby Titan, Nemesis 

(Top 4 finalists from Red Bull Dance Your Style Cebu Qualifiers) 

16 dancers from the region showcased their extraordinary skills and unleashed their creativity on the dance floor. The atmosphere was electric as performers gave it their all, leaving no doubt that Cebu is a powerhouse of talent in the dancing world.

After seeing stellar performances, Shihan Maui, known on the dance floor as Baby Titan, emerged as the dancer who took home the crown. His performance was nothing short of outstanding, captivating the audience with his unique style, precision, and artistic expression.

“Winning the regional tournament for Red Bull Dance Your Style competition is a lifelong dream fulfilled,” Maui said in an interview. “Since I was a child, I've been captivated by the power of dance and the thrill of competition. It's been a journey of countless rehearsals, pushing my limits, and never giving up on my passion. This victory represents the culmination of years of hard work and dedication. It's a testament to the unwavering belief in my abilities and the sacrifices made along the way.”

In addition to Baby Titan, three contestants proved to be standouts in the competition, earning their spots in the top 4. These included JPY, Taw, and Nemesis, who was also the competition’s only female finalist.

With Cebu’s regional qualifiers now over, eyes now turn to the regional qualifiers in the country’s capital of Manila. Set to happen on July 22 at URBN QC.

The top 4 finalists from each qualifier will eventually move on to the National Finals in September. From there, the winner of the National Finals will qualify for the Red Bull Dance Your Style World Finals in Frankfurt, Germany in November.

What is Red Bull Dance Your Style?

Red Bull Dance Your Style is a global dance competition set out to find all the best dancers from all over the globe. They’ll be gathering together in one place for an intense dance battle set to test the diversity of their move-set and prove that they are the best dancers in the world.

Unlike other major dance competitions with professional judges, the crowd will play a crucial role in determining the winner of each battle. The crowd participation means the dancers will really need to express their personality and passion through their dancing. They’ll need to win the crowd to move past their opponents.

For more updates and news about the upcoming Red Bull Dance Your Style event, visit https://redbulldanceyourstyle.com/ and the following social media pages:

Facebook: https://www.facebook.com/redbulldance | Instagram and TikTok: @redbullph @redbulldance

 

 

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About Red Bull

Red Bull gives wings to people and ideas. As a functional beverage, we give wings to people by vitalizing the body and mind – supporting their dreams and aspirations through their passion for music and dancing.