Join the Hardie Fix Promo Now!

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Join the Hardie Fix Promo and be one of lucky three (3) winners of P5,000 worth of GCs! All you have to do is go to our microsite: hardiefix.jumpdigital.ph and register. 

Upload a photo of an area in your home that badly needs a James Hardie makeover and tell us how you would use our products to spruce up your home in 200 characters or less! 

The lucky recipients of the P5,000 GCs will be judged based on the criteria of: 

- 20% votes

- 20% relevance to the promo 

- 60% creativity

Now, what are you waiting for? Join now and start living without compromise.

James Hardie is the world leader in fiber cement technology. We have been in the building materials industry since 1888. Our company is founded on new developments and discoveries through our steadfast commitment to research. In the 1980s, we pioneered the development of asbestos-free cement boards. Since then, we have become the highly respected innovator and leader of fiber cement building materials. James Hardie boasts of 127 years of global knowledge and 19 years of local edge. We established our business initially in Australia, then we have expanded to New Zealand, the United States and in 1996, the Philippines. The manufacturing facility in Laguna does not only supply cement boards locally but all throughout the Asia Pacific region straight from our plant in Cabuyao. To add to that, the factory creates sustainable jobs for Filipinos.

Utilizing our global research team and with our experience in the Philippine market, it is apparent that the realities of a tropical country are much different from where we started. Keeping in mind the Philippines' notorious extreme weather swings, James Hardie building products have been designed and developed to withstand the local climate. The high temperature and high pressure treatment we enforce in our cement boards increases the durability of our products and minimizes movement due to temperature variations. From our ceilings, walls and flooring to our senepa, eaves and siding, if it has the HardieFlex® or HardiePlank trademark, it was designed exactly for the needs of the Filipinos.

Based in the Philippines for almost two decades now, it is obvious that plywood and concrete hollow blocks are still being predominantly used in the construction of homes and this often leads to rapid deterioration. Whether it be due to water damage, fire, impact, or termites, houses quickly lose their initial sheen. If you have become a victim of these perennial damages, James Hardie would like to help you. We will prove to you the premium quality of HardieFlex backed by its resistance to moisture damage, fire, termites, and impact.

All set for Madrid Fusión Manila

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It’s all systems go for the first ever Madrid Fusión Manila, the famed gastronomic festival from Spain! 

Gathering some of the world’s most celebrated chefs in one roof and promising a food experience like no other, Madrid Fusión Manila happens this April 24 to 26, 2015 at the SMX Convention Center in Pasay City.

Madrid Fusión Manila will feature three main events, all of which present the Philippines as a rising culinary center of excellence in Asia: the International Gastronomy Congress, Trade Exhibition, and the Flavors of the Philippines.

International Gastronomy Congress - At the Congress, Michelin-grade Spanish chefs and celebrity chefs from Asia will showcase the latest culinary trends and techniques, continuing Madrid Fusión’s 12-year tradition of showcasing the future of food. 

Trade Exhibition -  takes guests to an unforgettable gastronomic journey featuring premium products from the world’s leading food and beverage companies, especially Spanish delights like wines, cheeses, and charcuterie, and Filipino treats such as chocolates, nuts, mango, artisanal salts, and liqueurs.

Flavors of the Philippines is a month-long cultural and gastronomic feast with food tours and tastings, roving food trucks, and bar crawls. All over the country, restaurants, hotels, bars, malls, and weekend markets are celebrating food with their own line of scrumptious offerings

The Congress is still open for registration to chefs, industry professionals, aficionados, and culinary students, while the Trade Exhibition is free to trade visitors and will be open to the public on the last day. 

To register as a Congress delegate, call +639175358109. To participate as an exhibitor, call +639178441217

For more information about Madrid Fusión Manila, visit www.madridfusionmanila.com or www.visitph2015.com.

Levi’s launches COOLMAX —the go-to jeans this summer

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Summer wear is all about cotton sundresses and nifty shorts-and-tank-top pairings—perfect for the season’s scorching heat. But don’t put your denims in storage just yet. This summer, Levi’s is launching COOLMAX, an innovative collection specially designed to help you withstand sweltering hot weather, all year-round. 

Levi’s cutting-edge COOLMAX collection is part of the brand’s “Keep Cool” campaign, which is out to prove that denim is never too hot nor too heavy to wear even during the warmer months.

Kaths Laudit, Levi’s Philippines marketing head, affirms this, explaining that “the main idea of this campaign is to allow Levi’s lovers to wear their favorite denim apparel whatever the temperature is outside.”

The COOLMAX collection includes an assortment of apparels for men and women of different ages.

Have fun under the sun with your Coolmax Levi’s jeans that are perfect this summer. Look Hot, Keep Cool with Levi’s.

For men, Levi’s offers the non-denim Levi’s 511 slim cut in three colors (Washed Water Blue, Sand Bar and Plaza Taupe); the classic five-pocket jeans available in three different cuts (504 regular straight, 511 slim, and 513 slim straight); the 508 regular tapered denim shorts; and the classic single-pocket, button-down shirt in soft, breathable cotton blend.

Levi’s non-denim pants made of lightweight twill with Coolmax fabric for optimum comfort in hot weather; it’ll be your go-to jean for the season.

This summer, Levi’s offers Coolmax collection that gives everyone the opportunity to wear denim and non-denim styles all year-round, regardless of the temperature.

Everyone can be comfortable with Levi’s Coolmax collection no matter what weather there is outside.

For women, Levi’s offers the “denim for all seasons,” which is available in three different cuts—skinny, straight, and cropped. You can pair these with unstructured tops and chunky accessories or add strappy stilettos in bright hues to crank up the style factor.

Levi’s Coolmax collection offers a wide array of denim and non-denim apparels for both men and women this summer.

Levi’s Coolmax is engineered for comfort and woven with Coolmax fibers that create a cooling effect, which helps the body maintain temperature balance and comfort amid the summer heat.

Levi’s Coolmax offers the “denim for all seasons” for women, which is available in three different cuts.

You can be creative with Levi’s Coolmax and step it up a notch by pairing it with your favorite top or chunky accessories.

Engineered for comfort and woven with COOLMAX fibers that create a cooling effect, this denim collection offers optimum relief from the summer heat, enabling the body to breathe even as it is in constant motion.

COOLMAX, a look-great, feel-great collection that allows the wearer to stay cool and stylish at the same time, offers smartly rendered classic and sophisticated styles, but in fresh washes that are perfectly on trend for the season.

COOLMAX is now available at selected Levi’s retail stores nationwide this summer.

Don’t miss out on exciting campaigns of Levi’s that will roll out for the rest of the year!

To be constantly updated, like the Levi’s Philippines Facebook page at https://www.facebook.com/Levis.philippines

or follow the Levi’s Philippines Instagram page at instagram.com/levis_ph/.

ABOUT THE LEVI’S®BRAND

The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become the most recognizable and imitated clothing in the world—capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style.

For more information about the Levi’s® brand, its products and stores, please visit levi.com.

New records to break in Palaro 2015

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2014 marks the year of triumphs and remarkable feats in the field of Sports. For the 57th Palarong Pambansa, it was also the year for the Athletics and Swimming category as decade-old-records were broken by this generation’s roster of student athletes.

Last year, Luzon excelled through its champions from the National Capital Region (NCR) and Region 3. NCR’s sprint athlete, Jomar Udtohan turned heads as he broke three meet records in the 100M (43.1 s), 200M (21.8 s), and 400M (48.7 s) dash. His performance was even compared to the “Asia’s Sprint Queen” Lydia de Vega-Mercado’s skill in the early 80s. Also, Bryan Pacheco from Central Luzon wowed crowds through his throwing skills as he achieved a new record of 15.32m in the Shot Put category. Pacheco even outdid his old 2013 record in the Javelin Throw, making 62.47m the new number to break.

Likewise, NCR’s elementary students dominated the Olympic-sized pool with their swimming abilities. Imee Joyce Saavedra’s time of 2:16.72 broke the 2010 record in the 200m Freestyle division, while Seth Isaak Martin broke the long-time 1998 record of 1:07.56 by 35 seconds in the Backstroke division. The team of Andrew Gibson, Aryan Anastacio, Orlando Reyes and Michael Pin for the 200m relay, set the new time record of 2:06.02.

Western Visayas soared high through Alexis Soqueno’s score of 1.92m in the High Jump category and, exceeded the former record of 1.90m set in the year 2002.

The 1500m run event stands to be Mindanao’s specialty, as athletes Camila Tubiano, Jie Anne Calis and Kevin Capangpangan shattered records, with their time of 4:48.7, 4:44.4 and 4:05.8 respectively. Silver medalist Gilbert Rutaquio from CALABARZON, almost reached Capangpangan’s time by a second.

With the challenge-stage set and preparations near its completion, the Department of Education (DepEd) hopes that the athletes of the 2015 Palarong Pambansa will see last year’s achievements as a goal to surpass and their names be immortalized in history.

Nathaniel, ABS-CBN’s newest TV series start on April 20

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“Nathaniel,” the newest Kapamilya Primetime television series is all set to start on April 20.

“Nathaniel” is a story of an angel who will be sent back to earth to fulfill his mission to restore man’s faith in God and remind them the goodness that they can find in everyone’s hearts. The story of Nathaniel is about the baby boy who had died in an accident and become an angel. 

“Nathaniel,” like its predecessors, will star a young showbiz newcomer in the lead role. This time, Marco Masa, who also appeared in “Honesto,” will play the titular angel who believes in the natural goodness of humans.

Gerald Anderson, Marco Masa and Shaina Magdayao 

Gerald Anderson and Shaina Magdayao will lead the cast of Nathaniel. Comedians Pokwang, Benjie Paras, Ogie Diaz and Jason Gaiza and teens stars Sharlene San Pedro and Jairus Aquino will also be part of the Nathaniel Fresh from PBB, “All In twins” Fourth and Fifth Pagotan will also fulfill their childhood dream of acting in front of camera as they are also of the said series.grand champion of the Voice Kids Lyca Guiranod will also be in Nathaniel. She will be the voice behind the teleserye’s theme song. 

This is the story of Nathaniel, son of Paul and Rachel. As a baby, Nathaniel will be involved in an accident,which will cost him his life. And because Nathaniel died a pure soul, he became an Angel upon reaching Heaven. 

When Nathaniel was already 7 years old, he will be sent down to Earth for a mission – to restore Man’s faith in God, and to remind Man of their inner goodness, which they may have already forgotten.

Nathaniel ends up in Bayan ng Laging Saklolo, wherein he will be adopted by the Bartolome family, which includes Abner, Beth, Dimas, Hannah, and Abi. With them, Nathaniel learns the value of having a family. During Nathaniel’s stay here, he will be able to help some people, including his real mother, Rachel, who is now separated from Paul. 

As Nathaniel continues with his mission, he learns that the root of all evil in town is none other than his real father, Paul, and his grandmother, AVL. Because of this, Nathaniel will do everything in his power to stop Paul and AVL from spreading more evil, not knowing that by doing so, he is pushing Paul further away from Rachel.

Don’t miss the beginning of the story that will inspire everyone to have faith in the goodness of people. “Nathaniel” will start to air this April on ABS-CBN Primetime Bida. 

For more information about the program, visit the official social networking site of Dreamscape Entertainment Television at Facebook.com/DreamscapePH, Twitter.com/DreamscapePH, and Instagram.com/DreamscapePH.