November 13, 2017

14/29 JolliSerye: Jollibee’s first-of-its-kind web series depicts funny Petsa de Peligro survival tales of young working Pinoys




Jollibee introducing a first-of-its kind digital sitcom that depicts funny and relatable situations that Pinoys experience during Petsa de Peligro—or that time of the month when one tries to survive on a limited budget days before payday.

Proving to be a formidable digital leader with viral campaigns to show for it, Philippines’ number one fast-food brand, Jollibee does it again by presenting 14/29 JolliSerye.


The Jollibee team, cast and the creative team of 14/29 JolliSeyre pose for a picture during the media launch on November 9 held at the Whitespace, Makati City.

(From L-R,Top-Bottom) Gerlie Hemilo (cast),Jollibee Brand PR and Engagement Specialist Celina Tan, Jollibee Brand PR and Engagement Manager Cat Triviño, Justine Peña (cast), Arielle Roces (cast), Director Carlo Directo, Jollibee Global CMO and PH head of Marketing Francis Flores, Joefer Mijares of Publicis JimenezBasic, Igie Soriano of Publicis Jimenez Basic, Jollibee Brand Communication and PR Director Arline Adeva, Jollibee Corporate Management Associate Jed Calleja, Jollibee Brand Manager for Burger Steak Katrina Silvoza, Jollibee Core Category Marketing Direcotr Mari Aldecoa, Almira Joverto (cast), Aldrin Angeles (cast), Bryan Mendoza (cast), Thea Yrastorza (cast), Cesar Batistis (cast), Lucas Luchico of Publicis JimenezBasic.











The title of the web series is inspired by the two most Petsa de Peligro days—the 14th and 29th of the month or the day before actual sweldo comes in.

The Petsa de Peligro JolliSerye is conceptualized and executed by Publicis JimenezBasic.

The cast and creative team of 14/29 Petsa de Peligro JolliSerye talk about their experience on the set and the message the serye aims to deliver to the viewers.

The JolliSerye’s pilot episode introduced the different characters consisting of six main officemates and three other staff members who work in a printing house and what Petsa de Peligro is to them. Get ready to laugh with the crazy antics of the cast and special guests or even pick up a hack or two on how each of them creatively survives Petsa de Peligro!

The succeeding episodes will walk you through the different survival dramas and stories of each character. Each character brings to life common office stereotypes that make their antics even more humorously relatable. Cast members include:

The 14/29 Petsa de Peligro JolliSerye cast members and Jollibee pose for a group after the launch program.



Bryan Mendoza as Pare, the “Diskarte Dude” ng Sales

Charlon Untalan as Jiro, the “Eat Guy” ng I.T.

Aldrin Angeles as James, Mr. Pogi ng Marketing

Justine Pena as Nina, the “Kikay-Diva” ng Accounting

Thea Yrastorza as Alex, the “Hugot Girl” ng Art Dept.

Arielle Roces as Queenie, H.R. Royalty

Almira Joverto as Terry, the Secretary/Businesswoman

Gerlie Hemilo as Ate Flor, the Janitress

Cesar Batistis as Manong Gardo, the English-speaking Guard


Charlon Untalan as Jiro, the “Eat Guy” ng I.T.

Justine Pena as Nina, the “Kikay-Diva” ng Accounting


Aldrin Angeles as James, Mr. Pogi ng Marketing


Thea Yrastorza as Alex, the “Hugot Girl” ng Art Dept.


Arielle Roces as Queenie, H.R. Royalty


Bryan Mendoza as Pare, the “Diskarte Dude” ng Sales


Cesar Batistis as Manong Gardo, the English-speaking Guard; Almira Joverto as Terry, the Secretary/Businesswoman and Gerlie Hemilo as Ate Flor, the Janitress




Catch the exciting JolliSerye episodes every 14th and 29th of the month throughout the rest of 2017 in the official Jollibee Facebook page.

Jollibee Core Category Marketing Director Mari Aldeco talks about how one can still enjoy a delicious and satisfying meal with the JolliSavers during Petsa de Peligro.

“We have found a way to share the Petsa de Peligro diskarte of working Pinoys through our new web series. May this make people laugh, stay positive and tap into their creativity to hurdle those budget-challenged days. On Petsa de Peligro days, Filipinos are able to enjoy great tasting food without spending so much with the JolliSavers,”  said Mari Aldecoa, Jollibee Core Category Marketing Director.


For only P50.00* or less, one can always count on JolliSavers’ Sulit-Sarap meals even when it’s not payday yet! Enjoy bestsellers such as the extra beefy, extra cheesy Jolly Hotdog (P50); the cheesiest, meatiest sweet-sarap Jolly Spaghetti (P50); the doble-linamnam Burger Steak (P50) and the 100% beefy langhap-sarap Yum Burger (P30). 

JolliSavers is available for dine-in, take-out, delivery, and drive-thru transactions in all Jollibee stores nationwide.

For more information on the Philippines’ number one fast-food brand, like Jollibee Philippines on Facebook, or follow @Jollibee on Twitter and Instagram.


* Prices may vary across different locations.

Sitti, The Bossa Nova Diva stages BOSSAGURL on Nov. 25

Looking for a perfect getaway on a weekend before December? Thinking of where to chill out with your family and friends after a frenzied week at the office?


Worry no more because Sitti, the country’s bossa nova diva, has it covered with her birthday concert titled ‘BOSSAGURL’ on November 25 (Saturday), 8pm, at The Music Hall @ Metrowalk in Ortigas. 

Fall in love all over again as the soothing voice of Sitti takes you to an enchanting evening full of exciting repertoire. Jam along with Sitti as she belts out her greatest hits like Para Sa Akin and song covers Tattooed On My Mind, Hey Look at the Sun, and I Didn’t Know I Was Looking for Love, among others. Surprise guests will also grace the birthday concert. 

There will be a pre-show featuring the new artists of Asian Artists Agency, Inc. including Miko and Gab, Wilbert Ross, Selena Marie Cabusas, Aiana Juarez, and Mastermind. Miko and Gab is the newest singing duo who released the chart-topping hit Hugot; Wilbert is a member of Hashtag; Selena is fondly called the Ukulele Girl; Aiana has viral covers of Titibo-Tibo by Moira dela Torre and Dahil Sa ‘Yo by Iñigo Pascual; and Mastermind is the online dance superstars.

“I am blessed with a loving family, supportive friends, a good career, and loyal fans. What more can I ask for? The birthday concert is my way of giving back for all the blessings I received. I have been in the industry for many years and I am thankful for being given the chance to do what I love. I also tried different genres of music and the feedbacks were great. I love the creative challenge. However, the lure of bossa nova still keeps me going back to where I started. As long as there are people who support my music, that to me is a success on my part as an artist,” Sitti enthuses.

With a ticket at P500, you can have one free drink (first come, first served) and a chance to win a GoPro and other surprise gifts. For tickets, you can call (02) 4511786 or 0917-5349373. 

Sitti is a talent of Asian Artists Agency. For inquiries, please call (02) 855-4765 or (02) 405-4423, emailinfo@asianartistsagency.com, and visit fb.com/asianartistsagency

Project Bass (Bandwidth and Signal Statistics): BASS PH app officially launched

BASS PH or Project Bass (Bandwidth and Signal Statistics) - A revolutionary application that will help users measure the speed of internet connection of smartphones was launched last Thursday, November 9 at the Newports City, Resorts World Manila.




BASS PH, Bandwidth and Signal Strength is a mobile app designed by volunteers for volunteers to crowdsource location-based bandwidth and signal strength measurements of their carrier of choice to compile actionable data that will used to improve the state of local internet quality in the Philippines.

BASS PH or Project Bass (Bandwidth and Signal Statistics) is an accurate and credible independent internet measurement provider. Its mobile app will provide Internet users the ability to measure internet bandwidth and other statistics.

The launch of BASS PH is deemed vital amid the clamor to further improve the status of internet connection in the country.

Wilson Chua

At this time where the Philippines lags behind other countries even in Southeast Asia in terms of quality of internet speed, the app offers far-reaching benefits for a variety of users. For subscribers and customers, they can use a virtual map to help them see which telecommunications provider has the fastest internet connection where they live or work.

Telecommunications companies benefit from the collected data since they can now make data driven decisions as to expansion areas to target. They can also reallocate resources such as bandwidth and frequency to areas that need it most.

Art Samaniego, Manila Bulletin

For phone manufacturers, they can also access information as regards the performance of their phone units during actual usage and compare these with competitors. This can result to the manufacture of more efficient and better-performing phones in the future.

As for companies with businesses in the digital world, the BASS PH map can help them identify specific target areas with high internet activity and concentrate their digital product offerings there. Finally, BASS PH can help the government guard and protect the public against any possible fraud using BASS PH’s free, supplemental, third-party data.


 

More importantly, BASS PH is absolutely free to download, and the generated data will likewise be free to the public and other interested users. This makes the data even more valuable since it was generated by an app developed by an independent, third-party organization. Heavy users of data like the telco companies will benefit tremendously from this since they do not have to pay for the data, unlike those that come from companies like Akamai, Open Signal and Ookla, where access to data and other internet measurements and statistics are paid via subscription.

And no worries because BASS PH is easy to use. Just go to Google Play or App Store and download. You can begin the test by opening the app and press “Begin Test” to measure your connection speed. Then by viewing the map, users will be able to see the test results of BASS users in a particular area. BASS PH is available for both Android and iOS users and is easy to store in any smartphone. All it needs is around 30MB of storage landscape and will consume minimal time and data for every test.

“With BASS PH, we help empower smartphone users in the Philippines by giving them the tool to measure and log internet speeds. We hope this, in turn, will ensure that network providers in the country will efficiently and consistently deliver their advertised internet speeds and thus will pave the way to better internet service nationwide,” explains Wilson Chua of Bass PH.

Bass PH also called for a stronger cooperation and collaboration between the government and the telco companies, where they can join hands to achieve the ultimate goal: improve the state of internet in the Philippines. He/she also advised the public to share or contribute their measurements in order to help improve speed and overall internet experience in the Philippines. He/She also expressed the willingness of BASS PH to help support other government-initiated efforts and investments that will help achieve the goal of providing Filipinos with better internet.



For more information about bass visit: http://projectbass.org/.


“Spread the Cheer with Tasty Treats from Jolly Cow Condensada”

Christmas is a time to share and the perfect event to show the people you love that you truly care. Relive your favorite Christmas moments while indulging in delicious, creamy, and tasty treats. “Sleigh the buffet” table with dishes savoured with Jolly Cow Condensada.

Every luscious drop of Jolly Cow Condensada is rich, thick and perfectly sweetened that allows you to make tasty desserts as often as you want. It is also affordable, giving you the liberty to generously add sweetness to your Christmas favorites!

Deck your holiday buffet with mouth-watering, indulgent Leche Flan and Fusilli Salad that double as festive centrepieces. Whether you’re planning a cocktail party, hosting a Christmas get-together, or just celebrating an intimate dinner with family and loved ones, these recipes from Jolly Cow Condensada will surely make your Christmas a holiday to remember. 



Fruity Leche Flan

You know what they say, there’s always room for dessert – especially if it’s the classic staple leche flan! Satisfy sweet tooth cravings by combining traditional flavor and modern, fruity flair.


Ingredients:

6 egg yolks, beaten

1 can (410 mL) Jolly Cow condensed milk
1 can (354 mL) evaporated milk
juice and zest of 1 dayap
1/2 cup sugar
water, for steaming
1 can Jolly Fruit Cocktail, drained 

Caramel
3 tbsp. Water
1 cup light brown sugar


Instructions: 
Prepare the Caramel: In a saucepan, bring the water to a boil; reduce the heat to low before adding the sugar. Stir continuously for about 2 minutes or until the sugar caramelizes or turns amber. Immediately pour the caramelized sugar into prepared individual flan mold. Swirl the flan mold to evenly spread the caramel. Set the mold aside. 

In a bowl, combine evaporated milk, Jolly Cow condensed milk, sugar and dayap. Gently pass the beaten eggs through a strainer into the bowl. Stir to combine and mix thoroughly. Pour the mixture into the prepared flan mold containing the caramel. 

Cover the mold with aluminium foil, arrange into the steamer (water should already be boiling before placing the mold inside); steam for 30 minutes or until firm. Set aside to cool and then refrigerate for at least 2 hours. Top with Jolly Fruit Cocktail upon serving. 




Fusilli Salad

Ring in the holiday season with a fusilli salad that is a sure crowd-pleaser! It is delicious, hearty, and probably the best thing you'll eat all holiday season long.


Ingredients:

500 grams Dona Elena Al Dente Fusilli pasta, cooked according to package directions
½ cup Jolly Cow Condensada
2 cups chicken fillet, cooked and flaked
1 piece large carrot, peeled, diced, and boiled
6 pieces hard boiled eggs, peeled and coarsely chopped
½ cup ham, cooked and cut into pieces
1 cup quick-melt cheese, cubed
1 cup Jolly Pineapple Tidbits, drained
1 can Jolly Whole Kernel Corn 425g, drained
1 can Jolly Green Peas 155g, drained
½ cup sweet pickle relish
1 cup raisins
1 piece medium onion, peeled and diced
1 cup Jolly Real Mayonnaise
salt and pepper to taste 


Instructions:

1. In a large bowl, combine pasta, chicken, carrots, eggs, ham, cheese, Jolly Pineapple Tidbits, Jolly Whole Kernel Corn, Jolly Green Peas, sweet pickle relish, raisins, onions, Jolly Real Mayonnaise, and Jolly Cow Condensada.

2. Gently stir together until evenly distributed. Season with salt and pepper to taste. Refrigerate for about 30 minutes. 







Fly Ace Corporation is one of the leading food and beverage consumer goods companies in the country today. Propelling limitless multiple-category growth by bringing the best of the world closer to Filipino consumers, Fly Ace Corporation’s portfolio of food and beverage products includes house brands and exclusively distributed brands. To learn more about Fly Ace, visit www.flyacecorp.com.

Jolly Cow Condensada is available in leading supermarkets, and groceries nationwide. For more updates, visit and like its official Facebook fan page: https://www.facebook.com/JollyCowPH/

Vision Petron opens Fuel Creativity Exhibit at Bencab Museum

On its 17th year, Vision Petron, the multi-awarded national student art competition of oil industry leader Petron Corporation, opened its Fuel Creativity Exhibit at the Bencab Museum in Baguio, last October 14, 2017. 

The month-long exhibit is a retrospective painting exhibition featuring selected works of Vision Petron National Student Art Competition grand prize winners over the years. 

Originally conceptualized as an art competition to inspire young artists from all over the country, Vision Petron has evolved to become a venue for expression, even on social issues such as the environment, and now includes photography, T-shirt design, video-making, and most recently, music. 

Vision Petron’s Fuel Creativity Exhibit showcases the best works of budding Filipino artists from the turn of the millennium, when the competition was first introduced, and reflects the changing themes that embody the best of Filipino values, culture, and heritage. 

Benedicto Cabrera, or Bencab as he is more popularly known, is a National Artist for the Visual Arts, and a staunch presence as a member of the Vision Petron board of judges. Himself a multi-awarded winner of many art competitions as a struggling young artist, Bencab serves as a role model for the thousands of talented Filipino youth who submit their entries in the various Vision Petron competition categories.

At the opening of the Vision Petron Fuel Creativity Exhibit, Bencab remarked, “The collection highlights the artists’ emerging styles, individual methods of self-expression, and search for identity.”

For the 2017 Vision Petron competition, the theme was Tuklas Kagalingan: Rediscovering Filipino Ingenuity. Entries focused on one of our unique strengths as a people, the ingenuity of the Filipino that captures the spirit of innovation and creativity, rooted in our natural resources. Judging was recently completed, and winners will be announced soon.

Every year, Vision Petron wins recognitions, and now has over 150 awards. The Vision Petron Folio, a magazine for youth on Philippine art and culture, has been inducted into the Anvil Hall of Fame for consistently earning the Gold Anvil year after year. Vision Petron also recently bagged four International Association of Business Communications (IABC) awards, including two Awards of Excellence, at the 15th Philippine Quill Awards.

The Vision Petron Fuel Creativity exhibit will run from October 14 to November 26, 2017, at the Indigo Gallery of the Bencab Museum on Km. 6 Asin Road, Tuba, Metro Baguio.

For more information, please call (074) 442 7165 or email bencabartfoundation@gmail.com

You may also visit www.visionpetron.com to know more about the national student art competition.



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