KD Estrada and Alexa Ilacad go from strangers to lovers in Hong Kong

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Estrada’s “Be With U“ music video livens up the screens with a charming romance set against the backdrop of Asia’s World City

In KD Estrada’s latest single “Be with U”, a serendipitous meeting between two unsuspecting individuals leads to a sweet journey through the beautiful bustling streets of Hong Kong. The song describes the feeling of wanting to spend every waking moment with that special someone, and in true kilig fashion, KD also stars in the music video alongside his long-time partner and fellow artist Alexa Ilacad. 

The couple, known as KDLex, has had their fair share of Hong Kong adventures, having starred in “Toss Coin” directed by Cathy Garcia-Sampana, a microfilm about two Filipinos meeting and falling in love in Hong Kong, a near-mirror image of this music video. What makes it more special this time around is that the ever-enthusiastic KDLex fans helped pitch in with their own suggestions on which Hong Kong hidden gems to visit!

The video follows the two as they explore the different sides that Hong Kong has to offer, the city becoming the perfect couple’s paradise. More than the usual theme parks and city dwellings, Hong Kong has a lot more for couples who are looking for unique ways to spend their time together; from spontaneous weekend getaways to longer days touring the outlying islands of Hong Kong with your treasured person, take inspiration from KD’s “Be With U” music video and plan that trip to the city!

The view with U

KD and Alexa kick off the music video by meeting high up in the sky, at the Peak Galleria Observation Deck, a spacious observation deck adjacent to the Peak Galleria mall that offers a panoramic view from Victoria Peak. Just like KDLex, breathe in the high altitude air after a shopping trip and bask in the views of Hong Kong.

The quiet charm of Cheung Chau

The two stars eventually end up bumping into each other once more on the scenic island of Cheung Chau, the perfect getaway from the usual clamor of Hong Kong with its beautiful waterfront, filled with gently rocking moored fishing boats, and seafood restaurants. The island is just a short ferry ride away, with the standard ferry taking approximately an hour to reach Cheung Chau, while the fast ferry takes between 35 to 40 minutes. Central Pier No. 5 has a ferry service that travels daily to and from the island.

There are no cars on this island as the norm is bike riding, a habit that contributes to the peaceful atmosphere of the island. Alexa was charmed by this way of transportation, saying, “I don’t get to ride bikes often, so I was a bit shaky, but KD was there to help.” She goes on to gush about the island even more: “Cheung Chau was the perfect place to take it slow on the bike as it’s very scenic and there are no cars to chase you down,” Alexa adds with a laugh. “I hope to be back soon just to relax and take the atmosphere in,” the actress concludes. Here you’ll also find everything from hiking trails to hip cafes in a culturally rich community, celebrated by the annual Cheung Chau Bun Festival.

KD and Alexa dropped by Kwok Kam Kee, the oldest lucky bun bakery in Cheung Chau, sharing a sweet bite together. The bakery is the oldest lucky bun bakery in Cheung Chau and makes approximately 30,000 of the buns sold and given away during the Cheung Chau Bun Festival. Each bun is printed with the Chinese letters “Ping On” which translates to “safety”. The bold red print is hard to miss and the filling that bursts with flavor is equally unforgettable. “The sweetness is a nice surprise and is different from other steamed buns I’ve had,” Alexa says. KD agrees and adds, “The texture is what makes it stand out. It’s really filling, nakakabusog siya, no?”

Kwok Kam Kee can be found at G/F, 46 Pak She Street, Cheung Chau.

KD and Alexa continued on their Cheung Chau food trip with the MTR mosaic wall-inspired Cheung Chau Corner where they enjoyed a yogurt drink together, as well as tasty giant curry fishballs at Welcome Food Court. Space is another cafe along the quieter side of the Cheung Chau harbor that serves different menus for breakfast, lunch, and dinner with affordable prices. If traditional desserts are more your thing, Wan Sing Dessert is where they serve the Cheung Chau favorite, the famous mango mochi.

“Of course, as Filipinos, we had to try the mango mochi,” KD shares. “Just like the ones we have at home, the mochi was very refreshing. Super sarap!”

Welcome Food Court is located at G/F, 150 San Hing Back Street, while Cheung Chau Corner is at G/F, 78 San Hing Street, Cheung Chau. Space is at 7 Tai Hing Tai Road, Cheung Chau and Wan Sing can be found at G/F, 5 San Hing Street, Cheung Chau.

Nothing can get more romantic than the Love Lock Wall, a maze of chain metal walls where friends and couples hang locks and heart-shaped wooden plaques with hand-written messages to commemorate their visit to the island. This is where couples can leave a little piece of them, marking this destination as a part of their love story. In fact, KD and Alexa left a little easter egg for their fans who plan to visit Cheung Chau: a hand-painted portrait of the two of them on a heart-shaped wooden plaque. The BnB The Creative Workshop is where KD and Alexa got their craft on and is also where visitors can acquire souvenirs and trinkets that they can hang up on the Love Lock Wall.

You may find the Love Lock Wall at 156 Sun Hing Back Street, Cheung Chau.

The perfect date night in Central and Kowloon

Couples looking to end the night on a high should include the Temple Street Night Market and the West Kowloon Waterfront Promenade in their itineraries. Temple Street Night Market boasts Hong Kong’s diverse culinary culture, welcoming visitors with a wide range of Hong Kong-style snacks along the Temple Street Archway. After a quick bite, enter any one of the cafes, bars, and restaurants along the West Kowloon Waterfront Promenade for a drink and the perfect nightcap with views of the Hong Kong skyline, Victoria Harbour, and the outlying islands of Hong Kong.

And finally, the Hong Kong Observatory Wheel is there to make the night even more special, Located at the Central Waterfront Promenade, the 60-meter-high Hong Kong Observation Wheel provides panoramic views over Victoria Harbor, a scene that would truly take your breath away. This place is a hot spot for all the romantic gestures such as wedding proposals so there’s no shortage of romance here! Couples can go the extra mile and book a VIP gondola for a more private and exclusive night spent gazing down at the city.

The Hong Kong Observatory Wheel is located at 33 Man Kwong Street, Central.

The music video ends with a sweet moment shared by KD and Alexa, exchanging love locks on Central Pier 9, against the backdrop of the glittering lights and calm waters, the perfect place to spend a quiet moment with your significant other, enjoying the view of Victoria Harbour as the Star Ferry and Aqua Luna sail by. This location is also reminiscent of another beloved Hong Kong love story as Central Pier 9 is where a number of scenes from the movie “Hello Love Goodbye” take place. 

From older couples who have seen each other’s different stages in life to those still in the honeymoon phase, Hong Kong remains as the city where love continues to bloom. And if you’re like KD and Alexa in the music video, wandering solo around the city, you may just discover that love is right around every corner of Hong Kong.

Watch KD’s “Be With U” music video here and explore more of Hong Kong’s hidden gems here.

YouTube extends Shorts up to 3 minutes long, adds other new features

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YouTube empowers content creators further with new additions to Shorts, its popular short-form video platform, that will help everyone create more dynamic, compelling, and engaging videos.

Chief among the new features is the extension of Shorts to up to three minutes long, a highly requested feature among creators. The longer format will be available starting October 15, granting you greater flexibility to express yourselves and share more immersive narratives.

Other updates include:

● Streamlined Player and Immersive Templates: The YouTube Shorts player has been refined to prioritize content, ensuring your work takes center stage. Additionally, the introduction of templates simplifies the creation process, letting you easily jump on the latest trends and add your unique spin.

● Seamless Integration with YouTube: You can now leverage the vast universe of YouTube content directly from your Shorts camera. From there, you can easily access seamless remixing of clips from favorite videos, music videos, and more, offering unprecedented creative possibilities.

● Enhanced Community Engagement: The new trends page on mobile helps you stay up-to-date with the latest trends, while comment previews provide a glimpse into conversations before diving in.

● A More Personalized Experience: To cater to your individual preferences, YouTube is introducing the option to "Show fewer Shorts." With this, you can customize your feed to prioritize long-form content or other interests.

With these welcome updates, YouTube Shorts looks to become an even more dynamic and engaging platform for both creators and fans alike.

Check these new features out on YouTube, and bookmark October 15 to start creating longer Shorts using the YouTube mobile app.

Watch SB19 and Apl.de.Ap as they host an epic house party on “Ready” music video

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SB19 and Apl.de.Ap are throwing a massive house party on the music video of “Ready,” the dance-pop track released under Sony Music Entertainment.

“The concept of the music video revolves around the guys being away for a while and returning home to mount a party of a lifetime,” Apl.de.Ap explains. “While shot in Manila, it’s designed to be purposely ambiguous in location, and the maximalist design is intentional. It represents the arrival of SB19 as an international act. It’s an honor to be celebrating with the next pride of the Philippines.”

Working with Ben Mor

American filmmaker Ben Mor, who has directed visuals for some of the biggest global pop icons in recent memory, including Katy Perry, Britney Spears, John Legend, NAS, and the Black Eyed Peas, helmed the MV. A good friend and frequent collaborator of Apl.de.Ap, Mor has always been fascinated by the design language of this country and has showcased it in many videos.

Apl.de.Ap revealed, “We have worked together for years as he has shot many Black Eyed Peas’ videos. The shoot was a bit of logistical madness because immediately after this, he was off to Athens to shoot another cool music video.”

Despite some logistical challenges, the 2 Proud act expressed satisfaction with the final outcome. The Filipino-American rapper also revealed that he wanted to showcase a visually cool part of the Philippines that was different from what people usually see on postcards and in films.

“I believe the house has a real aesthetic and character. But I let the professionals take it from there.”

A fun shoot

SB19’s Pablo admitted that the creative process for the MV was different from anything they’ve done as a group. This time around, they’ve worked with a more Westernized approach, not completely relying on a storyboard.

“Apl.de.Ap was fun to work with and very chill,” he said. “His energy was infectious! Even the dancers and the talents gave their all. There’s never a dull moment in the shoot.”

Justin also raved about the experience of collaborating with Apl.de.Ap’s team. While they’re used to embracing story-driven concepts for an MV, the youngest member of the group shared in a statement that it felt great having fun on the shoot, as if it didn’t feel like work at all.

“Somehow it offered a refreshing reprieve,” he said.

“Ready” marks a monumental collaboration between P-Pop kings SB19 and international hip-hop superstar Apl.de.Ap. A shiny club number that captures the sound of summer effortlessly regardless of the season, the collaborative song was penned by the Black Eyed Peas resident rapper with Jean-Baptiste, Vince Nantes, and Denzel. SB19’s Pablo and Josue (Radkidz), on the other hand, contributed to the production of the track, adding final touches and subtle sonic elements.

SB19 and Apl.de.Ap’s “Ready” is out now on all digital music platforms worldwide via Sony Music Entertainment. Watch the MV here.

SB19, BINI, SunKissed Lola, Flow G & Puregold debut the ultimate OPM collaboration with the “Nasa Atin ang Panalo” music video

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After weeks of building anticipation and dropping hints on their social media platforms, Puregold has finally unveiled the music video to the new song “Nasa Atin ang Panalo.”

Released this past May 25, the video is a must-watch for Pinoy pop fans. It serves as the ultimate collaboration of four of the country’s most sizzling musical acts: SB19, BINI, SunKissed Lola, and Flow G.

“These four artists are the powerhouse acts in Philippine music today. Collaborating with them is an excellent opportunity to reinforce Puregold's brand message,” said Vincent Co, President of Puregold Price Club, Inc. “Puregold proudly celebrates their achievements and is dedicated to continuously uplifting Filipino talent. And as we look forward to our 500th store milestone, it’s a privilege to have these artists produce a song that authentically represents our core values.”

The music video shows all four acts together singing and dancing along in a stylized Puregold store. They flaunt their diverse talents: harmonizing, dancing to exciting choreography, playing instrumental solos, or, in the case of Flow G, writing and rapping their own verses.

Beyond just the monumental feat of having all four mega acts in a single music video for the same song, “Nasa Atin ang Panalo” also celebrates the people of Puregold. Dancing alongside them and sharing the spotlight in the music video are the everyday shoppers and store staff that keep Puregold a running success from day to day. Puregold’s very own Aling Puring even makes an appearance to jam with the country’s biggest stars.

The song perfectly captures the “panalo” spirit that has defined Puregold’s long history in the retail business. Beyond that, it also speaks to the “panalo” stories of the artists involved in creating it. Each one has come into this project with their own stories of success.

SunKissed Lola’s relentless ascent in the industry affirms their commitment to turning dreams into reality. BINI’s growth and coming-of-age narrative serves as a reminder of the profound value of transformation and evolution over time. Flow G’s unwavering determination in the face of constant obstacles demonstrates his resilience and resolve to forge ahead. SB19’s journey, filled with triumphs and trials, is a powerful example of the ability to bounce back and confront each new day.

The collaborative song combines all of these elements in a single that can be enjoyed online now and soon on streaming platforms like Spotify.

Excitingly for Pinoy pop fans, there’s even more looming on the horizon. All four artists have already teased solo tracks that will soon drop with Puregold in the forthcoming weeks. Each new original song will dive further into the artists’ individual qualities that have allowed them to reach their “always panalo” dreams. Fans are encouraged to keep a close eye on Puregold’s social media accounts for further developments.

Stay tuned in! Subscribe now to Puregold Channel on YouTube, like @puregold.shopping on Facebook, follow @puregold_ph on Instagram and Twitter, and @puregoldph on TikTok for more updates.

Music video link: https://youtu.be/JrRLsT4eoXM?si=9lfzBlgPRC2nHsI4

PLDT Home's Heartfelt Mother’s Day video

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Feeling the motherhood pressure? #WeAreHereForYou, Watch this heartfelt Mother’s Day video

Motherhood is definitely one of the hardest endeavors a woman can take in her life — there’s no manual or guide that can properly prepare you for raising children well. That’s why it’s important that mothers find the support that they can truly rely on. This is the message that PLDT Home gives moms in its new Mother’s Day video.

The video highlights the concept of “backstage moms,” or moms who support other mothers as they navigate their responsibilities, challenges, and learnings through motherhood.

The video opens in a studio set up, where Jaclyn, a mother, appears to beperforming for her daughter Lottie. As if filming an actual show, Jaclyn plays the ‘perfect, gentle, and calm’ mom while trying her best to keep her head above water.

But motherhood isn’t a show or performance. The story shifts to Jaclyn who then loses her ‘perfect image’ and goes backstage to release her real emotions. That’s when her support system of fellow moms, including her own mother, comes in to show their support saying,“It’s okay to ask for help. We are here for you.”

Watch the video on YouTube here.

The story ends with PLDT Home thoughtfully reminding moms that there will always be a community ofparents – whether online or offline – thatthey can always rely on no matter what. It’s a timely reminder that when parenthood gets tough, it’s always okay to turn to people who can reassure and empathize with them. With the right support and community, moms can get through anything together.

For more heartwarming stories and videos, follow PLDT Home’s its official Facebook page and YouTube channel.

Nadine Lustre and Bea Alonzo feature in behind-the-scenes film of OPPO’s nature-inspired Reno11 Series 5G TVC

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Offering an exclusive first look at the OPPO Reno11 Series 5G, brand ambassadors Bea Alonzo and Nadine Lustre create anticipation for the groundbreaking phone as seen in the behind the scenes of the TVC for the newest addition to the Reno series, providing a sneak peek into the new Portrait Expert features that make it stand out.

Watch The Making of the OPPO Reno11 Series 5G TVC here.

Filmed amidst the vibrant greenery and sparkling waters of Batangas, the natural visual treat accentuated the impressive camera capabilities of the OPPO Reno11 Series 5G. “Shooting against a windy green backdrop was a poetic experience,” said Bea Alonzo expressing how the Reno11, held against her hair, made her feel like a character in a painting. The 32MP telephoto lens, a standout feature of the phone, is lauded for its ability to capture these moments perfectly, adding a magical touch to the visuals.

The OPPO Reno11 Series 5G debuts as the latest Reno series offering from OPPO, inspired by nature as reflected in the phone’s design with the hues of Pearl White and Wave Green. A captivating behind-the-scenes sneak peek at the journey of Bea and Nadine into nature, which highlighted the OPPO Reno11's Telephoto Camera, is revealed in the TVC-making film video.

Rooted in the elegance of pearl white and the vibrancy of wave green, the phone’s design philosophy sets the stage for a visual masterpiece to capture the essence of the natural world. As seen in the video, scenes outdoors are presented, echoing the OPPO Reno11 Series 5G's deliberate integration of natural textures into its design. “Holding the Reno11 Pro 5G while walking on the beach, it felt like I was an explorer uncovering the secrets of pearl white.” Nadine excitedly shares.

The telephoto lens emerges as a signature weapon, capturing a moment within a moment. Bea emphasizes how the lens enhances the vividness of every performance, particularly in capturing interactions with the green scenery of nature. She also shared how the phone captured every subtle movement without disrupting her natural state, allowing the photographer to frame every smile and gaze, revealing her raw, standout emotion.

For Nadine, the OPPO Reno11 Series 5G is a game-changer, blending harmoniously with its surroundings, creating a magical and unforgettable feeling. To beautifully sum it up, it all goes back to embodying the Reno11 Series 5G's design philosophy – to stand out and make every portrait an extraordinary expression of an individual’s most natural and authentic self captured in the frame.

The OPPO Reno11 Series 5G is launching in the Philippines on February 1. Stay updated on the latest Reno series news by visiting OPPO Philippines’ official website at www.oppo.com.ph/ or its official Facebook page at OPPO Philippines.

Client: OPPO Philippines

Broadcast Producer: Miele Dungo (Slingshot Manila, Inc.)

Production House: Two Fold

Executive Producer: Mara Bernaldo

Director: Timothy Axibal and Tey Clamor

DOP: Tey Clamor

Cam Op: Rocky Morilla

Production Staff: Kaye Atienza

Colorist: Mikhail Von Asmuth (Barebones Inc.)

Editor: Timothy Axibal

Live Sound: Danjo Galapon, Jacob Guce (Eelectric Studio)

Sound Engineer: Philip Jarilla (Hit Productions Inc.)

Lee Byung-Hun, Park Seo-Jun and Park Bo-Young Invite Fans to Watch ‘Concrete Utopia’ in Philippine Cinemas

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"Concrete Utopia” stars Lee Byung-hun, Park Seo-jun and Park Bo-young have a special message for their Filipino fans. Watch the video:

Directed by Um Tae-hwa, Concrete Utopia is loosely based on Part 2 of the hit webtoon “Joyful Outcast” (“Pleasant Neighbors”) and stars an ensemble of A-list Korean actors including Lee Byung-hun, Park Seo-jun, Park Bo-young, Park Ji-hu, Kim Do-yoon and Kim Sun-young. It is a disaster thriller about the aftermath of a devastating earthquake. The film will follow the story that begins when the survivors gather at Hwang Gung Apartments, the only building left standing in an earthquake-ravaged Seoul.

The film is a sobering parable, following its characters’ gradual descent into ruthless tribalism in a way that eerily mirrors so many contemporary global events.

Concrete Utopia opens in Philippine cinemas September 20. Can’t wait? Catch a sneak preview today. Sneak previews are available only until September 12.

 For the list of cinemas, see here.

Connect with the hashtag #ConcreteUtopiaMoviePH

Barbie Forteza And David Licauco Star In Ben&Ben’s “The Way You Look At Me” Music Video

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Following the digital release of Ben&Ben’s impressive cover of “The Way You Look At Me” just last January, Universal Records Philippines is set to unveil its official music video this March, as part of the label’s epic 20th year anniversary tribute to OPM hitmaker and Asia’s Romantic Balladeer Christian Bautista.

Every single #BarDa fans out there are in for a lovely treat as two of the biggest and sought-after young stars of today will be starring in this visual spectacle.

Barbie Forteza and David Licauco are bringing their acting prowess and undeniable star power to the music video that depicts a melancholic tale of love and loss.

“It’s as if my heart knows you’re the missing piece” — perhaps is one of the most amorous lines in “The Way You Look At Me”. But what if that missing piece isn’t going to be found or will never return again?

The music video for the song unfolds a story of a guy (played by David) who was asked to try a dating app so he can get over his lost love.

There is something that makes him like this girl (played by Barbie) instantly and he cannot explain it. Maybe her looks are just “his type”? But there’s something more to unravel from there. Eventually, an intense twist will be revealed towards the end of the music video, so fans really have to watch it from start to finish.

Also starring in this short cinematic visual is Kapuso star Shuvee Etrata, best known on TikTok as @smilingshuvee with over 2.2 million followers.

The official music video will be released later this month and its official teaser poster has been revealed today on social media. It quickly became a top trending topic because of the very supportive BarDa fans and “Investors” (Barbie and David’s fandom) on Twitter.

Right now, Ben&Ben’s cover of “The Way You Look At Me” has over 1.6 million streams on Spotify. It will be part of Christian Bautista's 20th anniversary tribute album which will come out very soon!

FOLLOW UNIVERSAL RECORDS PH!

Facebook: facebook.com/universalrecordsph

Twitter: @universalrec_ph

Instagram: @universalrecordsph

TikTok: @universalrecph

Watch Maxene Magalona’s Valentine’s Day Video for #HerFirstLove

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We can find all kinds of love in this lifetime, but nothing compares to a first love. Sometimes, it’s not the first person that gave them kilig, nor the puppy love that gave us butterflies when we were kids—for some of us, our first love actually began at home.

For most of us, our parents are the ones who loved us first, unconditionally. Actress, host, and meditation teacher Maxene Magalona realizes this meaningful truth and shares it with everyone in a new Valentine’s Day video from PLDT Home.

In the video, she pens a letter to her late father, the iconic and legendary master rapper Francis Magalona.

Maxene describes how her father taught her the true meaning of love. “For you, love is about acceptance and non-judgment. You love others the way you want to be loved—by just letting you be who you are,” she writes.

“The love my dad showed me is my first love. He was a very genuine person. He showed everyone sincerity and respect. And to me, that’s love – accepting people for who and where they are,” Maxene says.

Love, indeed, is patient and kind. Maxene continues to live on the love that her dad taught her. “The love you experience at home is the love that you model,” she shares. “Love is a safe space where you will be accepted and not judged.”

In her letter, she mentions how her dad showed her unconditional love through his actions. “You always tell me what I need to hear, but in a kind and gentle way,” she writes. “You would laugh and giggle as you tell me that heartbreak and pain are a natural part of life.”

This Valentine’s Day, Maxene shares #herfirstlove story with PLDT Home. “I’m very honored to be part of a project that speaks of this kind of love. When you experience that kind of love at home you’re able to share it with others. I’m happy and honored that PLDT Home chose me to share this message to others,” she says.

She adds that her favorite part of the video is the love letter for her dad. “I get to reconnect with him even if he’s not here physically. It was a comforting and heartwarming experience because it makes me remember that even if I am physically alone, love really knows no bounds. My dad’s love lives in me. I want to continue that legacy of his love.”

Maxene concludes the letter by declaring that despite the painful heartbreaks, she’s not afraid to love again. 

“I will never give up. I will never lose hope. I know deep in my heart that I will find my true love one day because you showed me what true love is about. Thank you, Pop. I found my first love at home.”

Watch Maxene Magalona’s heartwarming video on PLDT Home’s Facebook page or YouTube channel.

GCash shares how we can make Christmas more magical for our Lolos and Lolas this season

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Directed by Tonet Jadaone, heart-tugging film featuring Joshua Garcia inspires sharing the gift of magic to the elderly

There are many ways to bring back the magic this holiday season – from honoring traditions in new ways, spending quality time with the people we hold dear to us, and even extending the Christmas cheer to the ones who need it most.

This year, GCash brings back the magic to Christmas for the Lolos, Lolas and the whole family we missed through the short film ‘Akap’, reuniting the start tandem of Writer-Director Antoinette Jadaone, better known as Direk Tonet, and leading man, and new GCash member, Joshua Garcia.

Dedicated to all the elderly who have no family left, confined in homes or living very far away from their loved ones, the film hopes to remind us that while we celebrate the gift of togetherness with our very own family, we could also share the magic of Christmas with every Lolo and Lola who don’t have families to celebrate Christmas with.

As GCash shares in its short film, bringing magic back to the holiday doesn’t end with shopping for or sending gifts to our loved ones.

Through its Scan to Donate initiative, GCash encourages Filipinos to extend their Christmas celebration to the elderly beneficiaries of three non-profit and non-government organizations in the country so they could also feel love and magic this holiday season.

● Caritas Manila

Established in 1953 by Manila Archbishop Rufino Cardinal Santo, Caritas Manila was first known as the social welfare program Catholic Charities. With its four core programs, the non-profit organization now serves as the lead social service and development ministry of the Catholic Church in the Philippines.

Caritas Manila leads programs for the elderly in different parishes in Metro Manila such as the Damayan Feeding Program, and the donation of Caritas LIGTAS COVID-19 kit and Caritas Manna food bag.

● Coalition of Services of the Elderly

The Coalition of Services of the Elderly (COSE) works with older persons to strengthen their organizations, partnership building, and advocacy. Since its founding in 1989, COSE has organized 850 Older Persons Organizations in 21 provinces and cities across the country.

Aside from community organizing, COSE leads advocacies to protect the older people as one of the most at-risk and vulnerable sector, makes studies and advocates for new policies on healthy aging, implements an inclusive community-based Disaster Risk Reduction program for the elderly, and operates a residential care facility for abandoned older women located in San Jose, Del Monte, Bulacan.

● Anawim Lay Missions

Starting as a small facility for poor and abandoned elderly people founded by Catholic lay preacher Bo Sanchez in 1996, Anawim Lay Missions has provided a home and sanctuary to the poor and abandoned elderly who have nowhere else to go.

Anawim provides services for the care and rehabilitation, home life, spiritual life and counseling of rejected and abandoned elders.

To support the programs and advocacies of these organizations for their elderly residents, 

GCash users may donate to them directly by scanning the QR code below:

By spreading cheer to your loved ones and to those in need, having a meaningful and magical Christmas celebration is possible with GCash. No GCash yet? Download the GCash App on the Apple App Store, Google Play Store, or Huawei App Gallery! Register and get verified today, and discover how you can have a Merry GCash celebration!

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About GCash

GCash (G-Xchange, Inc.) is the #1 Finance App in the Philippines. Through the GCash App, 71M registered users can easily purchase prepaid airtime; pay bills at over 1,600 partner billers nationwide; send and receive money anywhere in the Philippines, even to other bank accounts; purchase from over 5.2M partner merchants and social sellers; and get access to savings, credit, loans, insurance and invest money, and so much more, all at the convenience of their smartphones. GCash is a wholly-owned subsidiary of Mynt (Globe Fintech Innovations, Inc.), the first and only double unicorn in the Philippines.

GCash was recognized by The Asian Banker (TAB) and by the IDC in 2021 for its outstanding digital financial inclusion programs.

Moira dela Torre stars in Home Credit’s The Great 0% Interest Festival campaign video

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Following the rollout of the biggest and grandest 0% interest sale nationwide, Home Credit Philippines (HCPH), the lifestyle partner of every Filipino, launched a new campaign video this holiday season for the brand’s The Great 0% Interest Festival, headlined by Home Credit’s brand ambassador, Moira dela Torre.

Launched through Home Credit’s Facebook and YouTube pages, the new campaign video took inspiration from a famous Philippine reality TV singing competition in which Moira was a judge. In the newly released campaign video, Moira plays as one of the panelists on Home Credit’s “Buy-dol Philippines.”

The campaign video, which aims to promote and drive awareness about Home Credit’s The Great 0% Interest Festival, shows some Buy-dol hopefuls performing songs about the products that customers can get through Home Credit at 0% interest installment plan this holiday season.

https://www.youtube.com/watch?v=AZ3b7ueTrYU

“With Christmas being the most festive shopping season of the year, we at Home Credit want to give our customers the access to the widest range of items offered at the most affordable installment plans yet so far. With the launch of our biggest 0% interest sale, we want to make the shopping experience of every Filipino more sulit this holiday season. We’re joined by our brand ambassador Moira dela Torre to help celebrate the holidays in a fun and meaningful way with Home Credit,” shared HCPH’s Chief Marketing Officer Sheila Paul.

Here are some BTS shots with Home Credit’s brand ambassador Moira dela Torre:

Home Credit’s The Great 0% Interest Festival

Filipinos love to go shopping, most especially during the holiday season. I mean, there’s nothing wrong with rewarding yourself after a year-long hard work and putting most of your earnings into your savings. But if you’re a true Filipino, you know that even we spend up our money shopping during the holiday, we still want the best deals for all our purchases!

With Home Credit’s The Great 0% Interest Festival, customers may choose from a wide selection of over 50,000 products – from smartphones and laptops, home appliances and furniture to bicycles and hardware, sports and gym equipment, and many more – offered at 0% interest rates at almost 10,000 partner stores across the country.

Customers may get their dream smartphones and laptops from OPPO, realme, vivo, Samsung, Xiaomi, Acer, Apple, Huawei, Asus and Lenovo at an affordable monthly installment plan through Home Credit. Furniture and appliances from Home Credit’s retail partners, such as SM appliances, Robinsons Appliances, Abenson, FC Home, Home Along, AllHome, Emcor, and Automatic Centre, can also be purchased at a flexible payment option of 0% interest.

Ready to shop? Download the My Home Credit app or visit Home Credit’s partner brands and retail stores near you. Shoppers can now experience The Great 0% Interest Festival and make the most affordable purchases until January 31!

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Jollibee brings back the all-out joy of Pinoy Christmas in ‘Sarap ng Pasko’ campaign

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Jollibee and its creative agency Publicis JimenezBasic (PJB) show the kind of Christmas that Pinoys love and have longed for in the fast-food chain’s latest ad for the holidays. Titled “Sa Jollibee, Sarap ng Pasko!”, the video depicts different exciting reunions and celebrations of families, made even better with best-tasting Jollibee favorites like Chickenjoy, Jolly Spaghetti, and Burger Steak.

Whether dine-in or drive-thru, Jollibee can make families’ Christmas celebrations more delicious and joyful

While the past two Christmases have veered away from the usual holiday festivities that Filipinos are known for, Christmas in 2022 is shaping up to be much brighter and exciting. Pinoys now look forward to making up for the missed celebrations and once again sharing the all-out joy this season – and Jollibee hopes to capture this in the video and its upbeat jingle.

“The campaign is special because in essence, it took two years in the making. This campaign stands for two years of missed reunions, hugs, and long Christmas dinners—things that made Christmas special are now back. This year is the year kung kailan babawi tayo sa sarap at saya, and we’re doing it together with Jollibee,” says Lucas Luchico, Creative Director of PJB.

The beginning of the video shows how past get-togethers were done online—a shared experience of many as everyone navigated pandemic restrictions while making it a point to still connect with loved ones during a challenging time.

“The creative process was a personal one for all of those involved. It was filled with retrospection, and it was a creative expression of our collective wish to bring back the ‘sarap ng Pasko’ that we all miss,” adds Luchico.

The video showcased how Jollibee can be a joyful place for family and friends to have their get-togethers

Jollibee’s latest Christmas ad with PJB shows how Filipinos can make up for the missed celebrations and once again share the all-out joy this season

As Jollibee endeavors to bring back the happy and fun moments people look forward to during the most wonderful time of the year, the rest of the video shows several vignettes of joyful Christmas celebrations. This includes a family going to a brightly lit Jollibee Drive-Thru, a group of friends having their Christmas get-together in a Jollibee store, mascots, store teams and delivery riders happily dancing, and an extended family coming together to celebrate the holidays at their beautifully decorated home.

“We share in our customers’ excitement and joy to once again have the all-out celebrations that Christmas in the Philippines is known for. Through this campaign, we want to remind our customers that Jollibee will always be there to add even more sarap and saya to their gatherings through our great-tasting food. Whether dining in or bringing their favorites at home, Jollibee wants to be part of every Filipino family’s celebrations during the most wonderful time of the year,” says Dorothy Dee-Ching, Vice President of Marketing of Jollibee Philippines.

Jollibee and friends Yum, Hetty, Twirlie, and Popo are back to delight more customers this season

Watch Jollibee’s newest Christmas ad on the official Jollibee Facebook page and on Jollibee Philippines YouTube channel, and join the conversation online by using the hashtag #JollibeeSarapNgPasko.