RUSH launches digital and data program with Unilever U-COIN

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RUSH, a 917Ventures, Inc. loyalty and e-commerce solutions provider, has launched a partnership with Unilever through a digital rewards program called U-COIN. U-COIN is a web-based platform that provides consumers with a more rewarding shopping experience through incentives for customers when they buy Unilever products. Customers can now earn points through engaging with any of Unilever’s channels, be it offline or online, and even through participation in brand activities. Additionally, customers can visit https://www.U-Coin.com.ph/ to  monitor their earnings and redeem amazing rewards from the catalog. 

Membership to U-COIN is free and accessible to all regardless of network, which aligns with Unilever’s value of touching lives across their various brands and initiatives.  As a hub for innovative data-driven marketing and collaborative culture, Unilever’s vision of an agile platform that aggregates digital rewards from different partners was an advantage that RUSH readily delivered. 

 

Wence Wenceslao, Digital Hub Lead for Unilever Philippines, said that meaningful engagement is important to Unilever. “With U-COIN, we get to continuously reward people through a single digital currency for engaging with Unilever. And it also democratizes how they choose their rewards. We recognize that the unique positioning of Unilever as an FMCG is that we touch lives, across our different brands and initiatives. U-COIN helps consolidate that view for us to better provide more relevant experiences for them." 

 

Through this partnership, consumers nationwide are able to maximize the value of their hard-earned peso, while being able to share the perks and rewarding experiences with their loved ones.

 

Glenn Estrella, Head of Acceleration Group for 917Ventures shares that “RUSH remains firm in our commitment to enable businesses in fostering stronger and long lasting relationships with their customers through digital solutions. Through our strength in data collection and processing, we have provided our partners the capability to understand their audience better, allowing them to create the most relevant and appealing offers. With U-COIN, Rush has once again been able to seamlessly  connect Unilever to their customers in a more meaningful and impactful way.” 

 

“U-COIN is a strategic digital program for Unilever Philippines. Aside from making consumer and customer engagement more rewarding, U-Coin also unlocks data, single customer view and lifetime value measurement in an interconnected and data-driven digital ecosystem that is slowly becoming cookieless,” says Dennis Perez, Unilever’s Media Director.

 

The experience encompasses various customer experiences, be it purchasing Unilever products, answering a survey, or simply engaging with a Unilever brand. More so, with U-COINs they’ve earned, consumers may purchase amazing gifts from Unilever’s partners for daily essential needs, mobile load, mobile data, travel, shopping, and more. 

917Ventures, the largest corporate incubator in the Philippines is a wholly-owned subsidiary of Globe. 

For more information on digitally innovative platforms, visit www.rush.com.ph.

Celebrate the Season of Giving with Huggies, Anne Curtis, And Baby Dahlia; Help Them Raise 1,000 Gift Pack Donations This Christmas

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MANILA, Philippines, 23 December 2020 –Christmas is the perfect time for surprises and gifts. This time around, Kimberly-Clark’s Huggies® brand comes with both as it welcomed actress and first-time mom Anne Curtis and her daughter Dahlia as their newest endorsers. Alongside the announcement was the introduction of a special holiday gift pack aimed to help moms and babies in need. 

 

Introduced via Facebook Live hosted by Patty Laurel-Filart, Huggies revealed Anne and Dahlia as moms’ Secret sANNEta and Dahlia ReinDEAR this Christmas season; bringing with them a specially curated Secret sANNEta gift pack as part of its ongoing Buy 1, Get 1, Give 1 promo.  

 

Starting December 20, every purchase of one (1) case of Huggies Dry Pants comes bundled with one (1) Secret sANNEta gift pack that contains baby care essentials such as one (1) pack of comfortable Huggies Dry Pants, one (1) pack of skin-loving Huggies wipes, two (2) packs of Kleenex Facial Tissues, one (1) roll of Kleenex bathroom tissue, and one (1) Hugsy teddy bear. 

 

With every purchase of this bundle, Huggies and Anne will match and donate the same amount of Secret sANNEta gift pack to Dream Machine, who will then distribute it to families in need from their partner hospitals. A total of 1,000 gift packs will be up for sale. This offer is available exclusively on Lazada until January 15, 2021 or until supplies last. 

 

As we continue to face the challenges of the pandemic, all the more people will need basic childcare supplies, and what better way than Huggies to collaborate with Dream Machine, a platform founded by Anne that stands both as a voice against dream shaming and as an enabler to make dreams come true. One of Dream Machine’s advocacies is the youth, and with this, Huggies is extending its efforts to provide comfort and care to moms and their babies, especially to those who need it the most.  

 

“I’m so delighted to be moms’ Secret sANNEta this Christmas season,” shares Anne. “My Dahlia reinDEAR has been a Huggies user even before we were welcomed in the family, so we feel so grateful to be a part of this special Buy 1, Get 1, Give 1 promo. I hope everyone is as supportive to reach our 1,000-donation goal for Dream Machine’s partner hospitals.” 

 

“Huggies continues to put forward its goal of being the parenting partner, adds Brian Duruin, Head of Marketing, Kimberly-Clark Philippines, Inc. “We should all uplift each other as we remain hopeful for the coming year.” 

 

Since the start of the year, Huggies has also donated over 100,000 newborn diaper packs to children’s hospitals and maternity wards. They also launched the Huggies Club: Facebook Live, a five-week online forum series that aimed to guide and provide moms the reliable support system they need by connecting them to other moms and healthcare professionals to tackle relevant parenting topics and advice.  

 

Now, with the Secret sANNEta gift pack, Huggies affirms its role and commitment to being your trusted parenthood partner for generations to come. 

 

To purchase the Secret sANNEta gift pack, head to Huggies LazMall now. For the latest news and updates, follow the Huggies PH Facebook page or visit huggies.com.ph. Join the Huggies Club for free and get access to more parenting tips, as well as exclusive perks and deals! 

Give back and spread a Merry GCash Christmas through app donations

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GCash, the undisputed leader and preferred mobile wallet in the Philippines, are encouraging Filipinos to give back during the holiday season by donating through the GCash app and giving beneficiaries a Merry GCash Christmas.

Coming from a total of over PHP 23 million gathered from its #UlyssesPHAid and #TulongCagayan donation drives, GCash is looking forward once again to the unwavering Filipino “bayanihan” spirit to spread the yuletide cheer to communities that need aid and support.

“More than an app, GCash has genuinely become a force for good by democratizing donations through financial technology, and removing traditional barriers towards the same. Financial assistance arrives significantly faster, and is mobilized immediately for helping those in need,” said Martha Sazon, President and CEO of GCash.

A part of GCash’s Merry GCash campaign, customers can donate using the app by simply going to Pay Bills, looking for #GCashGivesBack, and entering the amount they want to donate. Customers will be provided with an SMS receipt as a proof of transaction.

GCash is working with twelve NGO partners, namely, Alternative Indigenous Development Foundation Inc., Animal Kingdom, Kaya Natin Movement, Kusina ng Kalinga, Mama Earth Foundation, Operation Blessing, Project Biyahero, Project Pearls, Pusod Inc, Smile Train, Tanging Yaman Foundation, and Virlanie Foundation, in helping affected communities. All proceeds collected from December 2020 to January 2021 will go directly to the aforementioned beneficiaries.

Previously, some GCash users have also mobilized their GCash accounts to create their own fundraisers for the benefit of affected communities by typhoon Ulysses.

“Coming from a very challenging year, we want as many Filipinos to still feel what the Christmas spirit is all about, and one way of making it possible is through GCash. Your donations will go a long way in making families a little bit happier this holiday season,” Sazon added.

Aside from giving back this Christmas through donations, ninongs and ninangs can still also give pamasko to their inaanaks by sending money through the app through Send Pamasko -- no need for physical red envelopes, while staying safe against the pandemic.

GCash has also launched the Merry GCash campaign this holiday season, with over PHP 30 million in prizes and surprises in store for customers. Customers may visit facebook.com/gcashofficial for more information.

 

Globe Fintech Innovations Inc. (Mynt), which operates GCash, is part of the portfolio companies of 917Ventures, the largest corporate incubator in the Philippines wholly-owned by Globe Telecom Inc.

 

Joy, delivered: Jollibee App gets over 1M downloads!

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Jollibee is definitely bringing Joy online through the Jollibee App, with its easy-to-use and convenient features that makes ordering your favorite meals a breeze. In just a few months since the Jollibee App was launched last September 2020, the mobile app has quickly racked up to 1 million downloads to date!

To thank its loyal patrons and as a special holiday perk, Jollibee is extending its app-exclusive promo that gives customers P50 off for every P500 worth of purchase and P100 off for a minimum order of P1,000 for delivery orders. This special treat is available on the Jollibee App until December 31, 2020. Whether it’s to satisfy that craving for a Jollibee Super Meal, Jolly Spaghetti Pan, or for some mealtime family bonding over a Chickenjoy bucket, Jollibee lovers have more reasons to have their langhap-sarap favorites delivered!

 

Ordering through the Jollibee App is not only rewarding, but also convenient and easy to use with its user-friendly design and interface. Once downloaded, customers can create an account and save their delivery address and contact number for future orders. There’s also a store locator feature to help them find the branch that is nearest to their location. 

Payment is also simple and can be done in a few easy steps. Customers can opt to pay cash when their delivery arrives or choose online payment via the PesoPay Portal. The app even allows them to claim discounts for PWDs and senior citizens for every order. 

SCPA Celebrates A Pascong Pinoy

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2020 has been a challenging time for the Filipino people. With the lockdown extending beyond the initial 6 months, multiple businesses were affected and millions displaced from their jobs. The last agenda on anyone’s minds is celebrating the holidays as we approach the pandemic’s first anniversary.  

And yet, Sanitary Care Products Asia, Inc. (SCPA) saw God’s covering upon their company from COVID-19's economic and social effects throughout the year. As a response to His goodness, the management decided to push through with their annual Christmas party through virtual means! The goal was to inspire employees to share their blessings with their families and those in greater need. 

As their way of gratitude and in line with their first-ever virtual Christmas party, SCPA commissioned local recording artist, DJ, and producer Silverfilter to write the company’s very own holiday theme song – “Pasco”.

Marketing Director Lea Sio-Pacis shared a bit about the conceptualization. “When we were creating the song, our inspirations were local TV station IDs broadcast over the holidays, SCPA’s purpose of providing Filipinos with high-quality hygiene products, and our core values of Service, Christ-Centered Principles, Passion, and Accountability.   Because of the Christmas theme, it was very organic for the focus to be on our Lord Jesus Christ while also referring to SCPA’s continued service following Christ’s example.” With those ideas in mind, Silverfilter proceeded with writing and arranging. 

 

Isaiah 9:6

To mark this historic occasion, SCPA’s holiday theme song was the driving force behind the Christmas party’s music video competition. Each SCPA branch interpreted “Pasco” by highlighting Pinoy culture, our collective struggle, and our hope in the Lord through distinct, creative visuals.

We are happy to share with you one entry each from SCPA’s Luzon, Visayas, and Mindanao branches!

SCPA Luzon:

https://www.facebook.com/scpainc/posts/3654316681273275

 

SCPA Visayas:

https://www.facebook.com/scpainc/posts/3654314874606789

 

SCPA Mindanao:

https://www.facebook.com/scpainc/posts/3654292647942345

  

Enjoy and Merry Christmas!