December 30, 2020
Ring in the New Year in Dubai
GCash drives PH digital transformation, hits over PHP 1 Trillion Transactions in 2020
UFC Gives Back to Families in Need With 50 Acts of Kindness
The year 2020 has turned out to be a shining moment for UFC, which is celebrating their 50th anniversary as an essential part of the Filipino culinary experience. With deep gratitude for this major milestone, UFC chose to give back—to families in need—with their 50 Acts of Kindness campaign. As part of the event, UFC asked several celebrity endorsers to nominate families who have lost their livelihoods due to the pandemic.
Last December 19 and 20, Salvador, along with five other families, received a Sama-samang Sarap ng Pamilya bundle from UFC. The bundle came with a sari-sari store package that included brand-new signage as well as various NurtiAsia products and grocery items. They also received a bicycle with a basket for groceries and a laptop with pocket Wi-Fi. These gifts sought to give the beneficiaries the means to sustain their families in the new year.
Another nominee of Sarah Geronimo and Matteo Guidicelli was 47-year-old Myra B. Togalon. An experienced seamstress, Myra lost her sewing projects at schools when these shut down in response to the pandemic. With a husband, child, and a PWD sibling at home to support, Myra had to take on work as a cleaning lady around her neighborhood.
The past year has left an unforgettable mark on Myra. “Hinding-hindi ko po malilimutan itong pandemya na ito,” said Myra. “Sunod-sunod po ang trahedya lalo na po nung nawala ang aking mother. Ilan po kami sa bahay na kumakain tapos kaming dalawa lang po mag-asawa ang nakayod."
Sarah Geronimo and Matteo Guidicelli’s third and last nominee was Rowel Seranias, a 32-year-old company tailor who’s been struggling to feed his family ever since the pandemic hit.
The famed Guerrero siblings also participated in this campaign. Together they nominated 48-year-old Vilma Sedaya, the Guerrero family’s longtime laundry lady who also works at a local market.
Award-winning chef Tatung Sarthou also helped with UFC’s 50 Acts of Kindness. He nominated 35-year-old Billy Ray A. Pascual, a cook who prepared and sold kimchi to help support his family when he lost his job during the pandemic. Chef Tatung also nominated 31-year-old April Sioson, a sales clerk who toils to support her child’s education.
Salvador and his fellow beneficiaries could barely contain their joy upon receiving UFC’s Sama-samang Sarap ng Pamilya packages. They are profoundly grateful to UFC for sharing their goodies with them this holiday season, as well as providing them with a sustainable source of income for the new year.
These beneficiaries’ heartwarming stories give us a glimpse of the intrepid Filipino spirit which shines through even in the darkest times. UFC honors and celebrates these people who continue to embody the meaning of sama-samang sarap ng pamilya every day.
GoWiFi gives frontline heroes the gift of connection this Christmas season
December 26, 2020
P&G continues to be a force for good for communities this Christmas
MANILA PHILIPPINES – Procter & Gamble Philippines (P&G) is bringing comforts of home to communities by donating hygiene kits and products to thousands of families affected by Typhoons Rolly and Ulysses. The leading health and hygiene products manufacturer partnered with the Philippine Red Cross, World Vision Philippines, and the local governments of Marikina, Cabuyao and Taguig to bring relief to communities for Christmas.
“P&G has always believed in becoming a force for good and growth for the country, and this is especially true during the holiday season and after what the Philippines and the world have been through. For P&G, our hygiene brands are our main contribution to sharing comforts and experience of home to Filipino families this Christmas,” says Raffy Fajardo, President and General Manager of P&G Philippines.
P&G and its partners donated products to communities in Albay, Catanduanes, Cagayan, Isabela, and the cities of Marikina, Cabuyao, and Taguig. Philippine Red Cross will distribute 4,000 hygiene packs for families in Cagayan and Isabela, while World Vision hygiene gift packs will reach over 3,000 families in Albay and Catanduanes.
On top of providing relief for affected communities, P&G continues to extend this care for its employees, the company’s number one priority, amid the difficult times. The company launched the Alagang P&G program, which aims to care for its workforce. On top of ensuring their health and safety with various benefits, P&G’s Vibrant Living wellness program was redesigned to champion the new work-from-home lifestyle in the better normal. The program introduced online classes and programs on fitness, mental health, and even spiritual recollections.
For frontliners, P&G repurposed its manufacturing operations in Cabuyao, Laguna to fulfill its pledge with the DOH and partner health institutions to produce one million medical-grade face masks, which has now been doubled to benefit more medical frontliners who continue to need PPEs. The Safeguarding the Front-liners program gave hygiene kits to over 15,000 frontliners and 5,000 PPE suits to COVID-19 hospitals in Metro Manila and Laguna at the beginning of ECQ in March.
P&G also collaborated with the Department of Health (DOH) and the US Agency for International Development (USAID) to launch a nationwide education campaign for better health habits called BIDA Solusyon sa COVID-19 which has also won P&G three special awards from PANAta Awards by the Philippine Association of National Advertisers (PANA).
“Even
before the pandemic, P&G has always been guided by our core principles of
caring for our employees as our number one priority, serving our consumers with
our trusted and essential health and hygiene brands and stepping up for
communities in need. This is something we have strongly committed to and we
will continue to do in the coming new year as a force for good and a force for
growth for the country,” says Raffy.