March 8, 2023
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PLDT Enterprise, Victory Liner set to transform public transport experience
It’s all systems go for PLDT and Victory
Liner: (L-R) Benedicto T. Perez , AVP and CRM Head of FMCG,
Transport and Logistics at PLDT Enterprise; Jhonel G. Encinares,
Data Management Officer at Vectras Inc; Ding V. Villarino, VP and
Head of Enterprise Relationship Management at PLDT Enterprise; Ramon C.
Ponce Jr., Relationship Manager at PLDT Enterprise; Marivic H. Del
Pilar, President and General Manager at Victory Liner Inc.; Yasmin
Anne C. Santos, IT Manager at Victory Liner Inc.; and Corinne F.
Zablan, AVP and Business Head of FMCG, Transport and Logistics at PLDT
Enterprise
In an
effort to revolutionize long-haul journeys in the country, one of the largest
provincial bus operators Victory Liner, and PLDT’s B2B arm PLDT Enterprise,
announced its latest partnership that will make the bus travel experience of
public commuters safer and more enjoyable.
Through
this partnership, PLDT Enterprise will be providing hundreds of Victory Liner
buses with Wi-Fi connectivity, ensuring a better experience for all their
passengers – an average of over 40,000 daily customers nationwide. Regular
passengers, especially those taking Victory Liner’s busiest routes such as the
nearly 250-kilometer Baguio-Cagayan Valley trip, will benefit from this newly
launched service made accessible for their
trips.
“Even while in transit, we all want to use our time wisely. That’s why we
couldn’t be happier to partner with Victory Liner and enable them with robust
connections that allow their customers to stay connected and productive while
in transit,” says Mitch Locsin, First Vice President and Head
of Enterprise and International Business Groups of PLDT and Smart. “This is
especially beneficial to those experiencing long commutes. For Victory Liner
passengers, there are instances when they stay for four to 14 hours on the
road, so the Wi-Fi service will be a welcome amenity to their bus
ride.”
The
partnership becomes much more significant as public transportation remains to
be a critical driver for economic and social growth for the country.
Implementing means to modernize the country’s transport system, the government,
through its various transport agencies, has introduced measures such as
digitalization programs making commuting safe and more convenient, especially
after the pandemic.
One of
Victory Liner’s efforts to digitalization includes its partnership with digital
financial services platform Maya to implement safe, convenient cashless
transactions, and online bookings for its passengers.
“We
believe that our Filipino commuters deserve better services, better experiences
overall especially since they are doing this, commuting to work, going home to
their families, every day,” says Ding Villarino, Vice President and
Head of Enterprise Relationship Management at PLDT Enterprise. “The partnership
with Maya, and now with PLDT Enterprise, allows us to continually provide
innovative solutions to everyday problems. This is part of our thrust at PLDT
to contribute responsibly and sustainably towards nation-building.”
PLDT and
Victory Liner are further exploring long-term solutions to improve safety and
experience of passengers of mass transportation.
“There is
going to be a surge in revenge travel. Because of this, a lot of customers
would want to travel long haul, and with that, comes the improvement of our
transportation system,” shares Marivic
Del Pilar, President and General
Manager at Victory Liner, Inc. “At the end of the day, we just want
the best experience for our passengers. With
Maya, PLDT, and Smart, we are able to add more value to the service we provide
from ease of payment and booking of tickets to comfort and connectivity
on-board our buses,” she adds. “We
look forward to long-term partnerships with them, to grow together and move
further in providing innovative solutions to the growing needs of our
passengers.”
The PLDT
Group has since been at the forefront of supporting enterprises and growing
contribution to the economic development of the country through technology. For
years, it has extensively invested in building massive ICT infrastructure to
serve the growing demand for digital services and improving the experience of
its fixed and wireless customers.
For more information,
visit https://pldtenterprise.com/.
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