lyf Cebu City: Paving the Way for Co-Living in the Visayas Mindanao Region

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Following the launch of the first lyf property in Malate, Manila, The Ascott Limited is thrilled to announce its expansion into the Visayas and Mindanao (VisMin) region with the opening of lyf Cebu City, the first international co-living serviced residence in the city. The latest property sets the tone for lyf’s continued growth and commitment to providing the new generation of travelers with a unique and vibrant co-living experience.

lyf Cebu City aims to bring its unique and distinct brand of co-living spaces and community-centric service to the Queen City of the South. Last December 16, 2023, lyf Cebu City extended an invitation to local media and influencers from Visayas, treating them to an unforgettable experience at "lyf of the City." The event offered an exclusive sneak peek into the property through fun activities, live entertainment, an interactive tour, and a delicious spread of food and drinks.

Among the key personalities present were Rey Vergel Mulat, lyf Cebu City’s POP Champion, and Eunice Lodripas, the Director of Communications at The Ascott Limited, who shared insights into the brand's vision.

Mathias Bergundthal, the Cebu Landmasters Director of Hotels and Assets, was also in attendance along with Denise Olegario, the Director of Sales and Distribution at The Ascott Limited. Their presence highlighted lyf’s commitment to delivering an exceptional co-living experience in Cebu City.

Strategically located in the heart of Cebu, lyf Cebu City adds to the spirited atmosphere that the city made its name out of. The property will be located at Tower 3, Baseline Center, Cebu and is only a car drive away from Cebu CBD. It’s well-connected in terms of transport infrastructure and roads, making it a prime spot for both residents and businesses.

Moreover, being at Tower 3, Baseline Center, Cebu means guests are likely surrounded by the vibrant energy of the city. This area offers a mix of commercial, residential, and recreational spaces, creating a dynamic environment, which can be attractive for individuals seeking a balance between work and lifestyle. Such strategic locations also often witness ongoing urban development, adding to the value of the property over time. It's not just about the present amenities but also the potential for future growth and expansion.

A glimpse of lyf Cebu amenities

Stepping inside the interior of the property, lyf Cebu City presents a wide range of amenities designed to foster a sense of community and offer an incomparable level of living experience. Guests can choose from a selection of One of a Kind (Studio), Side by Side (Twin), and All Together (Two-bedroom and Four-bedroom) apartment units to suit their preferences. The Connect (Coworking Space and Communal Lounge) provides an inspiring environment for collaboration, networking, and a sense of community, while Nook (Private Working Spaces) offers a peaceful and quiet sanctuary ideal for focused work.

In addition, lyf Cebu City’s Bond (Social Kitchen) is an amazing area where guests can unleash and let out their culinary creativity and build connections with fellow professionals that extend beyond work. The Wash and Hang (Social Launderette) ensures convenience and cleanliness, while the property’s pool offers a space to relax and share stories while taking in breathtaking views of the city. Health enthusiasts can also stay on track with their fitness goals without leaving the premises of the lyf with the Burn (Social Gym), a 24-hour fully equipped fitness center.

Complementing the vibrant environment of lyf Cebu City, the lyf Crew is the missing piece to complete every guest’s experience. Comprising of the lyf Champion (Residence Manager), lyf Guards (Multitaskers), and Ambassadors of Buzz (Community Manager), the lyf Crew are all dedicated to providing every guest with an exceptional experience throughout their stay. The crew is readily available to give local insider information, assist with inquiries, facilitate community-building activities, and foster a sense of belongingness and camaraderie among the guests.

“The expansion of our lyf property into Cebu marks an exciting milestone not only for lyf but also for The Ascott Limited as a whole. lyf Cebu City is only the beginning as we are determined to bring our innovative and community-focused properties to new locations,” said lyf Champion (Residence Manager) Rey Vergel Mulat.

lyf Cebu City is set to open its doors soon, and the opening will be the beginning of The Ascott Limited’s expansion plans into the VisMin region.

Explore the advantages of becoming a member of the Ascott Star Rewards (ASR) program, where guests can unlock a world of exclusive benefits, rewards, and the most competitive rates. To learn more about the Ascott Star Rewards program, please visit this link.

For more information and updates about lyf Cebu, follow the official social media pages ( Facebook | Instagram | Tiktok )

 

You Can Be A Winner with Petron Loyalty Craze!

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Surpassing mere gimmickry, Petron has once again crafted opportunities for real and exciting rewards — the Petron Loyalty Craze.

Petron Loyalty Craze continues to reward thousands of winners by giving away prizes every day to lucky Petron Value Card (PVC) members.

During the 2022 Christmas season, millions worth of prizes were received by hundreds of Petron Value Card members through the “Namamasko Po!nts” Promo. The excitement kept going with Php 100,000-worth of prizes awarded every day to hundreds of lucky PVC holders.

In the “Petron x Purefoods” Promo, PVC holder James Peralta was among those who took home thousands of pesos worth of Purefoods products. Overwhelmed, James posted, "Dati hindi ako naniniwala sa mga ganitong pa-raffle. Ngayon, hindi ako makapaniwala na isa ako sa mapalad na nanalo (I used to doubt these kinds of raffles. Now I can’t believe I’m one of the lucky winners)."

In what could be considered a perfect example of good karma, Primitivo Salo won one of 60 brand-new motorcycles given away every day in the “Isang Motorsiklo Kada Araw” Promo. Mr. Salo was earlier cited for his honesty in returning a bag of money to an OFW-passenger who left it in his taxi.

In the “Free Gas for One Year Every Day” Promo, Manuel Lionel, one of the winners posted, “Sulit ang pagiging loyal customer at Petron Value Card holder ko for 8 years! (Being a loyal customer for 8 years and having a Petron Value Card is worth it!).” Another winner, Kristina Joveres said, “Malaking tulong ito sa pamilya ko at makakapag road trip na kami (This helps my family significantly because now we can finally go on a road trip).”

As we approach the end of the year, the ongoing promo “Araw-Araw Panalo! Pamaskong Salu-Salo” promotion keeps on spreading the festive cheer. Over 300 lucky winners have already experienced the joy of receiving Noche Buena packages worth Php 10,000 each. Noyad Joveres, among the fortunate winners, expressed heartfelt thanks to Petron, saying, “Salamat Petron sa pang salu-salo para sa pamilya ko. (Thank you, Petron, for my family’s feast).” The exciting promotion will continue until December 31, 2023, ensuring more moments of celebration and happiness.

With its consistent and themed year-round promos that reward PVC holders, Petron strives to provide the most rewarding and exciting experiences for loyal customers through its Petron Loyalty Craze. Petron is committed to maintaining its status as a trailblazer in providing added value and enjoyment to motorists nationwide.

Packed with Awesomeness! Score the best holiday gift bundles for your loved ones with the Galaxy A Series

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On the hunt for the perfect holiday gift? Celebrate an awesome season in style like Donny Pangilinan and Belle Mariano with the Samsung Galaxy A Series and capture every moment with your friends and family! With exclusive holiday promos, you can enjoy awesome features of the Samsung Galaxy A series and feel the kilig just like DonBelle in their holiday film series together with Samsung. You’ll be even more merry as you can get an additional P2,000 off when you trade in your J series device for any Galaxy A series device from Samsung authorized dealers until December 31, 2023.1

It’s the season of awesome with the Galaxy A54 5G and A34 5G’s new holiday colors

Make this season a holiday to remember with a new Galaxy A-series phone. Get a free Galaxy Buds FE worth P5,490 and free Travel Adapter worth P949 when you buy a Galaxy A54 5G or Galaxy A34 5G until December 31.2 Get another P1,000 off your purchase when you trade in your Galaxy J series for any of the Galaxy A54 5G or A34 5G.3

Add a splash of color to your holidays with the Galaxy A54 5G (P26,990), now available in a pristine Awesome White finish featuring a luxurious glossy back glass panel. Meanwhile, the Galaxy A34 5G (P21,990) radiates elegance in Awesome Silver, showcasing an iridescent finish and a sophisticated prism-patterned back panel.

Collect heartwarming memories of your family reunions and barkada get-togethers by capturing them with the Galaxy A54 5G’s 50 MP main camera, 32 MP selfie camera, 12 MP ultrawide and a 5 MP Macro camera and learn from DonBelle how to make your holiday portraits more awesome by using the Object Eraser feature, as shown in this video.

Enjoy joyful moments to the fullest without worries just like DonBelle in this film, as the Galaxy A54 5G and A34 5G are both IP67 rated–making them dustproof and water-resistant that can withstand up to 1 meter of water for up to 30 minutes–so you can truly have an awesome time anytime, anywhere.

Catch up on your holiday movie marathon with your buddies on the immersive Super AMOLED displays, 6.4-inch on the Galaxy A54 5G and 6.6-inch on the Galaxy A34 5G, with FHD+ resolution for realistic colors. Enjoy continuous streaming on your vacation with no lags, thanks to the fast 5G connectivity and a supercharged battery that gives you enough juice for more than 2 days of power with a single charge – up to 50% in only 30 minutes. See it come to life in this short feature in Samsung’s Facebook page.

Affordable and awesome gifts with the Galaxy A05 and A05s

If you’re looking for holiday gifts that won’t put a dent in your wallet, you should get the Galaxy A05 or A05s. Deck the halls with the new Samsung Galaxy A05 for only P5,690 for the 64GB variant, and P6,690 for the 128GB; while the Galaxy A05s retails at P7,990 for the 128GB variant. You can even get a free 25W travel Adapter worth P1,190 which is perfect for your holiday vacation.

To help manage holiday spending, you can get these phones at a 0% interest on installment payment option via Home Credit at any participating store until December 31, 2023.4 Just submit one (1) valid ID, and apply for a loan from a Home Credit representative in the store which can get approved in minutes.

Keep the holiday fun going as the Galaxy A05 is equipped with a powerful octa-core, 4GB of memory and 64/128GB internal storage that gives an efficient performance for any task at hand. The Galaxy A05s, on the other hand, is powered with the Snapdragon® 680 processor, a 4GB of memory and 128GB internal storage for that seamless gaming, viewing, and social media experience. Both phones also have a 5,000mAh battery supported with 25W fast charging, so you’ll have an enjoyable phone experience for a long time. Match your holiday style with the Galaxy A05 and A05s awesome colors and designs; Light Green and Black for the Galaxy A05s, while the Galaxy A05 comes in Black and Silver with linear patterned backside.

Upgrade your holidays with the Galaxy A24 LTE

Celebrate the season with an awesome phone upgrade! Get the Galaxy A24 LTE for only P12,990 until December 31, 2023 when you trade in your old Galaxy J series device.5 More cheers are on the way, as you can also enjoy a free Travel Adapter worth P949.6

Get back onto the Galaxy holiday with the Galaxy A24 LTE that matches your style; the Light Green color suits your funky and colorful fits, while the Black fits perfectly for that elegant holiday look–both in glossy finish. You’ll also enjoy watching your favorite shows on its 6.5-inch Full HD+ Super AMOLED display that renders crystal clear graphics, and 1,000 nits of brightness so you can watch on your phone clearly even in broad daylight.

So come all ye who’s looking for the perfect awesome gift and get the Galaxy A series still available at Samsung Experience Stores, online shops, and participating retail partners. You can also find out more about what DonBelle loves about the Galaxy A series, especially these holidays by following Samsung Philippines in IG and FB at @samsungPH. For more information, visit www.samsung.com/ph/.

1DTI Fair Trade Permit No. FTEB-176242 Series of 2023

2DTI Fair Trade Permit No. FTEB-179187 Series of 2023

3DTI Fair Trade Permit No. FTEB-170068 Series of 2023

4DTI Fair Trade Permit No. FTEB-176499 Series of 2023

5DTI Fair Trade Permit No. FTEB-174512 Series of 2023

6DTI Fair Trade Permit No. FTEB-177625 Series of 2023

COMCO Mundo announces major promotions on its Epic 7th year

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 Camp COMCO’s top graduates appointed to key positions

To cap off its “Epic 7 Years” celebration, global award-winning and powerhouse communications group COMCO Mundo League of Enterprises announces major promotions for its various business units.

As the group of companies continue to grow, COMCO Mundo announced the promotion of Joyce Yu as Account Operations Director and Business Unit Administrator of COMCO Southeast Asia, the New PR and Smart Social agency of the group.  As a seasoned communications expert, Joyce specializes in Public Relations, Advertising, Events and Activation and Branding. Ms. Yu successfully spearheaded COMCO SEA’s PR campaigns and events the European Higher Education Fair 2022 and 2023, Eastern Communications, Philusa Corporation, Remy Martin, World Vision, Alaxan, Lalamove, Teleperformance, Jobstreet, Skechers, LaLiga, and United Nations Population Fund (UNFPA), among others.

COMCO Mundo also continues to discover and develop millennial and Gen Z talents through the Camp COMCO Mentorship program, an intensive and comprehensive talent incubation initiative, industry linkage course, and apprenticeship program designed to transform communication, marketing, and multimedia arts students and fresh graduates into revolutionary practitioners of the new disciplines and global practices of New PR and Smart Social. Included in the major promotions this year were the top graduates of the industry-acclaimed Camp COMCO Mentorship Program and Grand Champions of the House Wars pitch competition, the culminating activity and test for Camp COMCO apprentices where they develop strategic communications plans for actual brands and organizations.

Starting with homegrown talent Queenie Resmundo from Camp COMCO Cycle 2’s House Flying Fox, she is now the Agency’s newest Senior Account Operations Manager and Business Unit Administrator Pro Tempore / Partner for COMCO Southeast Asia. Jam Bufi, a graduate of Camp COMCO Mentorship Program Cycle 5, has been promoted to Associate Integrated Communications Manager and Business Unit Administrator Pro Tempore for TARO AOX Inc., the specialist agency for digital, emerging technologies and integrated communications of COMCO Mundo.

Paula Sison from Camp COMCO Cycle 19’s House Flying Fox continues to expand her skills and craft in the PR industry as well as demonstrate her leadership potential as she takes on her new role as COMCO Mundo's Senior Executive Initiatives and Communications Officer. Also qualifying for accelerated promotion are fast-rising young PR practitioners Mabel Villanueva from Camp COMCO Cycle 15’s House Bearcat and Gabbie Marcelo from Camp COMCO Cycle 18’s House Whaleshark who are now Brand Communications Officer and Executive Initiatives and Communications Officer, respectively. With her groundbreaking performance from her apprenticeship to her actual career practice in COMCO, Narah Faigal from Camp COMCO Cycle 15’s House Whaleshark also earned an accelerated promotion to Multimedia Arts Officer.

Demonstrating her exemplary work and leadership potential, Hiacynth Ablanez from Camp COMCO Cycle 17’s House Hawksbill got an early promotion which is ahead of her anniversary. She now holds the position of Senior Digital and Social Associate of TARO AOX Inc. Breakthrough graphics designer Gabby Gonzales from Camp COMCO Cycle 16’s House Bearcat is also promoted to Senior Multimedia Arts Associate.

In addition, with her expertise and experience in Finance and Accounting Management, Mhyles Mercado was given an accelerated promotion and is now COMCO Mundo’s Corporate Services Supervisor.

“As the years passed by, we have witnessed our talents’ commitment, passion and excellence in our craft. We are incredibly proud of them! We can’t wait to see a brighter future for COMCO Mundo League of Enterprises as we continue to mentor and hone these amazing talents who carry out and showcase our unique brand of meaningful storytelling,” said Mr. Ferdinand L. Bondoy, COMCO Mundo’s Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder.

To know more about COMCO Mundo, visit comcomundo.com. Follow them on social media: facebook.com/comcomundo on Facebook, linkedin.com/company/comcomundo, and @comcomundo on Instagram.

Learning Hub equips QC community with free Internet access and digital tools

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In line with its commitment to make digital services accessible for Filipinos and to help uplift lives across the country, PLDT Home, together with Zone V Camera Club and the Virlanie Foundation, launched The Learning Hub in Barangay Bagong Silangan, Quezon City. This initiative aims to empower Filipino students and their communities through reliable broadband internet connectivity, linking them with the rest of the world, and providing much-needed access to quality learning resources.

 PLDT and Smart Communications Director, President, and CEO Alfredo S. Panlilio and Zone V Camera Club President Angela Panlilio with beneficiaries of the Virlanie Foundation

The Learning Hub seeks to provide Filipino children with a free-to-use learning space, powered by fast internet connection from PLDT Home and learning tools such as computers with digital applications. This initiative was likewise designed to unlock livelihood opportunities to benefit low-income families, while also offering communities with a safe entertainment hub.

The Learning Hub at Brgy. Bagong Silangan, Quezon City

“PLDT has long been committed to building a digitally-inclusive Philippines where communities are empowered through technology. Connectivity has become a human right, and we believe in the project’s goal of helping provide quality education to ensure that no learner is left behind,” said PLDT and Smart Communications Director, President, and CEO Alfredo S. Panlilio. “We want kids in these communities to have access to the internet’s global databank and create a learning hub.”

"Witnessing the transformative impact that The Learning Hub will have on our beneficiary communities will be amazing. The potential for a graduating student to positively influence their family's life is profound, and we are honored to be part of such meaningful change,” said Angela Panlilio, President of the Zone V Camera Club which donated the gadgets for communities to use.

“The Learning Hub is a very helpful program, and it fits our foundation’s goals of providing quality education to children,” said Arlene Fernandez, Executive Director of Virlanie Foundation,  an organization that provides a safe space for children of abuse. 

The Learning Hub also aims to become a sustainable initiative, aligning the PLDT Group with the United Nations Sustainable Development Goals (UN SDGs) by boosting the country’s overall digital inclusivity. It likewise supports PLDT and Smart's continuing contributions to the UN SDGs – particularly SDG 1: No Poverty and SDG 8: Decent Work and Economic Growth – and reinforces the Group’s broader goal to promote technologies that foster educational and livelihood opportunities.