Elevating Everyday with the New Samsung Galaxy A16

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The latest additions to the Galaxy A series smartphone family feature larger screens, enhanced designs, and improved reliability for an exceptional user experience.

Samsung Electronics announced in the Philippines the launch of the latest Galaxy A smartphones — the new Galaxy A16 5G and LTE. These new, affordable smartphones bring stunning improvements to the A series lineup, combining immersive visuals, sleek designs, and secure, reliable experiences; elevating everyday experiences for its users.

Galaxy A16 5G and LTE adopt Samsung's signature Galaxy design language, featuring refined, rounded corners and a linear camera lens layout. Available in a range of premium colors, the Galaxy A16 5G offers Blue Black and Gold. The Galaxy A16 LTE on the other hand comes in Black, Grey, and an online exclusive color -- Light Green, giving users plenty of stylish options.

Immersive experience with FHD+ Super AMOLED display

Galaxy A16 5G and LTE feature a 6.7" FHD+ Super AMOLED display, a notable upgrade from last year’s 6.5-inch screen on the A15 series. The Super AMOLED display provides scenes with true-to-life colors and sharp clarity, making the display ideal for watching videos, gaming, or browsing content.

The Galaxy A16 series also introduces an improved, sleeker design, with a thinner body measuring just 7.9mm—down from 8.4mm in last year’s A15 series. The streamlined bezels further emphasize the 6.7-inch FHD+ Super AMOLED display, helping users better immerse in content and gameplay while enhancing the overall screen size and visual experience.

In addition, the key island design provides a sleek look and feel, which contributes to an easy and intuitive grip on the Galaxy A16, making the device more comfortable to hold for daily use.

Reliability and enhanced security

Samsung’s commitment to reliability and security is at the core of the Galaxy A16 series. Both the A16 5G and LTE are IP54-rated[1] for dust and water resistance.

The Galaxy A16 series will also receive 6 generations of One UI and Android OS updates, as well as 6 years of Samsung Security Maintenance Releases (SMR), keeping the device secure and up to date. Samsung Knox Vault is also integrated into the Galaxy A16 series, providing high-level security to protect private, personal data such as user passwords and secrets from hardware-based attacks including voltage glitches, temperature tampering, and laser interference.

High-resolution triple camera

For photography lovers, the Galaxy A16 5G and LTE variants come equipped with a versatile triple lens, headlined by a 50MP main sensor that captures stunning photos in any conditions. Accompanied by a 5MP ultra-wide and 2MP macro lens, the A16 series ensures every shot is detailed and vibrant. Selfie enthusiasts can enjoy sharper, more joyful selfies with the 13MP front camera, which can focus on details, sharpness, and color rendition if any.

Enhanced performance and long-lasting battery life

Under the hood, the Galaxy A16 5G boasts a performance boost thanks to its advanced octa-core processor, ensuring smooth and flawless performance for high-quality videos, games, and multitasking. The Galaxy A16 series’ robust 5000mAh battery with 25W Super-Fast Charging capability enables users to stay connected throughout the day.

Pricing and availability

The new Galaxy A16 5G and LTE will be available at 9,990 (LTE) and 13,990 (5G), and at selected retailers from Nov 13 (5G) and Dec 4 (LTE). For more information on the new Galaxy A devices, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a16-5g-gold-256gb-sm-a166pzdiphl/buy/.

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[1] Galaxy A16 series are rated as IP54. Based on lab test conditions, the device is sprayed by 10 liters of fresh water per minute for 5 minutes at all angles. Not advised for beach or pool use. Water and dust resistance of device is not permanent and may diminish over time due to normal wear and tear.

Samsung Expands Circle to Search to Galaxy A Series and Galaxy Tab S9 FE Series

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SEOUL, Korea – Samsung Electronics Co., Ltd. announced the availability of Circle to Search with Google for select Galaxy A series[1], furthering the democratization of mobile AI to even more devices in the Galaxy ecosystem. This enhancement underscores Samsung and Google’s continuous dedication to providing the best of mobile technology to as many users as possible. Following Circle to Search’s availability on the selected Galaxy A series, the innovative search experience will also come to Galaxy Tab S9 FE and Tab S9 FE+, where large displays and Galaxy S Pen bring a new dimension to discovery.

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Built upon Samsung-Google collaboration, Circle to Search brings a seamless search experience to more Galaxy users

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Circle to Search has quickly become a fan favorite since launching on the Galaxy S24 series, offering a transformative experience of discovery that goes beyond traditional search methods. As it expanded to more Galaxy devices, including the latest Galaxy Z Flip6 and Z Fold6, Circle to Search has continuously evolved to enhance its usability and intuitiveness, including adding full-page translation, homework help, and QR and barcode scanning capabilities. Now, with Circle to Search on the Galaxy A series and Galaxy Tab S9 FE series we’re bringing the ability to ask more complex questions about what you see to even more of Samsung's product lineup.

"These updates unlock new possibilities for the Galaxy A series and Galaxy Tab S9 FE series and reinforce our commitment to providing cutting-edge technology for more Galaxy users," said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. "We are dedicated to bringing best-in-class AI technology to a broader audience, empowering users with the option to work more efficiently, create more freely, and enjoy richer, more personalized interactions with their devices."

Circle to Search is a new way to search anything using a simple gesture – without switching apps. When Circle to Search is enabled, users can simply circle, highlight or tap anywhere on the screen to select the text, image or video they want to search.[2] This feature — the result of a deep collaboration with Google — embodies the company’s long-standing commitment to openness and collaboration. With AI-powered results offering rich information and context, Circle to Search elevates the search experience to a new level of ease and excitement.

For more information about the Galaxy A series and Galaxy Tab S9 FE series, please visit: https://www.samsung.com/global/galaxy/

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[1] To be rolled out within August 2024 in the Philippines for the following models: Galaxy A55, A54, A35, and A34, and within September 2024 for Tab S9 FE and Tab S9 FE+. Availability of Circle to Search updates may vary by device model and market.

[2] Results may vary depending on visual matches. Requires internet connection. Users may need to update Android to the latest version. Product functionality may be dependent on your app and device settings. Some functions may not be compatible with certain apps. Availability of the service varies by country and language. Accuracy of results is not guaranteed.

Galaxy Unpacked July 2024: Galaxy AI Is Here

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The next frontier of Galaxy AI is coming. Prepare to discover the power of Galaxy AI, now infused into the latest Galaxy Z series and the entire Galaxy ecosystem. Get ready for a world of possibilities as we enter a new phase of mobile AI.

On July 10, Samsung Electronics will host Galaxy Unpacked in Paris — where the iconic cultural nexus and trend epicenter becomes the perfect backdrop for the rollout of our latest cutting-edge innovations. The event will be streamed live on Samsung.com, Samsung Newsroom and Samsung’s YouTube channel at 9:00 PM Philippine Time.

Stay tuned and make sure to visit https://news.samsung.com/ph/ for all upcoming teasers, trailers and updates ahead of Unpacked 2024.

Register now for Samsung Galaxy Unpacked by visiting https://www.samsung.com/ph/unpacked/. You can get an e-voucher worth up to P7,000 plus a chance to win a 65” Neo QLED 4K TV worth P135,999.

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The Tab of Awesome Learning: Keep Your Kids Entertained and Educated with the Galaxy Tab A9+ Kids Edition

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Get to know the perfect edutainment buddy for the family

Make learning a fun adventure with the Galaxy Tab A9+ Wifi Kids Edition, the perfect edutainment buddy for your children!

Enjoy an expansive display perfect for watching videos and exploring kid-friendly games, discover the secure, exciting and educational world of the  Samsung Kids app, and even get maximized productivity with DeX Mode through the Samsung Tab A9+ Wifi Kids edition. This tablet is a magical gateway to a world of learning adventures and here are all the reasons to add to cart this kid-friendly gadget now!

Delightful way to enjoy learning 

Let your kids enjoy family-friendly activities that help them learn, develop, and flourish outside of school while keeping them safe in the digital realm with Samsung Kids. Get to know the Samsung Kids gang who will help your child imagine, build, create, and practice new skills through age-appropriate activities that will make science and math entertaining and enjoyable. 

With the Galaxy Tab A9+, your child can enjoy fun and educational activities with Samsung Kids characters like Crocro’s Adventure with entertaining games on block coding, Bobby’s Canvas that lets kids express themselves artistically, Lisa’s Music band that will help kids discover and play different musical instruments, and a lot more.

Create a child profile on your tablet to safely maximize summer learning while developing good digital habits. Decide what apps and content your kids can view, set playtime and bedtime, and monitor their usage. Easily launch Samsung Kids with a tap on the Quick Panel, and a PIN or pattern to exit and enter the app. To adjust the settings, just long-press the Samsung Kids button.

With kids hungry for learning, you don’t have to worry about the Galaxy Tab A9+ Wifi's ability to keep up with its up to 7,040 mAh battery life. You can also get as many learning apps as you wish with Galaxy Tab A9+ Wifi’s 128GB storage and 8GB memory, extendable up to 1TB with MicroSD cards. Learning is surely awesome!

Productivity for Parents

When the kids are napping or on their digital downtime, you can also efficiently get your work done with the same tablet. With the DeX Mode, which allows you to connect your Tab to a screen for a portable work configuration similar to utilizing a desktop, the Galaxy Tab A9+ lets you fulfill your multiple roles. Quickly connect the Tab to an external monitor or TV so you and your kids can watch films and play games as well as wow your clients with your work.

You can also utilize the split screen feature to open three apps at the same time, and easily transfer files with Quick Share. With the Galaxy Tab A9+, you and your kids can surely enjoy and even get more productive!

Entertainment everywhere you go

From staying at home to being on the road for hours on end, the Galaxy Tab A9+ can keep your kids engaged. With a large 11” display, a Snapdragon® 695 5G processor, and a high screen 90Hz Refresh Rate for smooth and fluent animation, your kids can smoothly immerse themselves in their favorite educational shows and games.

And the fun doesn’t stop there! Have a dance party to get in their physical activity while listening to music played on the tablet’s Dolby Atmos supported Quad Speakers (1.02).

Bring the fun and perfect buddy for your kids

Samsung offers you the perfect playmate to keep your kids entertained, learning, and growing wherever you are. Get the Samsung Galaxy Tab A9+ Wifi Kid’s edition complete with a puffy case to better protect the tablet, a crayon stylus,  stickers for personalization, and a travel adaptor from May 15, 2023, to May 31, 2024, at Lazada and Shopee. You can also grab these amazing deals at Abenson.com, MemoXpress Online, Samsung Official Store on TikTok Shop or https://www.samsung.com/ph/tablets/galaxy-tab-a9/buy/

To learn more about Samsung Kids visit https://www.samsung.com/global/galaxy/apps/samsung-kids/

To learn more about the Galaxy Tab A9+ visit https://www.samsung.com/ph/

Celebrate Epic and Awesome memories this Mother’s Day with Samsung devices!

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Score the best Galaxy gift for the best moms until May 31, 2024

A galaxy of amazing deals awaits moms this May, with devices that cater to all their passions and interests! Whether you’re a multitasking marvel, a stylish pet mom, or a nurturing greenskeeper, there is surely a great Galaxy gift in store for her this Mother’s Month.

Check out these amazing deals on Galaxy devices this May and get that perfect gift sure to bring a smile to every kind of mom in your life.

Multitasking Marvel Moms deserve a nifty companion

For the mom with a full schedule, she deserves an epic companion– namely, the Galaxy S24 series. Boost your productivity with Note Assist in Samsung Notes, and search for new recipes and plan for your next family vacation seamlessly through Galaxy S24 Ultra’s Circle to Search with Google.

Or if she’s looking for a bigger screen to use more apps, the Galaxy Z Fold 5 also makes a great addition to her productivity arsenal. She can accomplish her tasks anywhere with the multitasking powerhouse’s massive 7.6-inch Main Screen and features like the Taskbar which allows you to switch quickly between tasks and a slimmer S Pen Fold Edition, making annotating and ideation easy.

She can also pursue DIY home projects with ease through the Galaxy Tab S9 series. With its larger battery capacity of 10,090 mAh and the S Pen, she can let their creativity flow and work from home more efficiently!

Shop these epic devices for your supermom and get a FREE Watch5 Pro worth PHP 26,990 with your Galaxy S24 Ultra and Galaxy Z Fold 5 and freebies up to PHP 19,190 with your new Tab S9 Ultra.

Snap unlimited furmom and furbaby memories with Samsung’s stylish devices!

For the stylish fur mommas, help them level up their pet parent journey in the most stylish way with the Samsung Galaxy Z Flip 5’s Flexcam magic! With the trendy foldable, they can enjoy hassle-free content creation with the pocketable self-expression tool’s biggest cover screen yet at 3.4”, and the user-favorite flexcam that allows them to take photos and videos hands-free.

Get your favorite furmom her own Galaxy Z Flip5 this Mother’s Day and get a PHP 10,000 discount and a FREE Watch5 Pro worth PHP 26,990!

If you are looking for an awesome budget-friendly gift option, give a Galaxy A55 5G or Galaxy A35 5G to your trendy pet mom. It has awesome camera features for content creation like the Stable HDR for steady videos, Dual Recording, to showcase reactions while taking content, and an array of creative editing tools. Let them capture and record their pet parent journey with the Galaxy A55 and A35 5G – get it via Home Credit and enjoy discounts up to PHP 4,000. They even get a free travel adapter with every purchase.

Treat yourself and Experience Galaxy this Mother’s Day

Cop the best Mother’s Day deals and treat the best plant mom you know this month to some amazing Galaxy devices.

Capture everyday milestones with pro-grade camera features made more accessible with the Galaxy S23 FE, with a 50MP high-resolution lens and 3X optical zoom. It even comes with the Camera Assistant app and AI-powered editing tools to help her elevate her content. Shop the Galaxy S23 FE for your mom and get FREE Buds FE worth PHP 5,490.

Awesome adventures are also possible with the Galaxy A15 5G’s Super AMOLED Display which can give you improved screen visibility even under direct sunlight, allowing you to take more photos of your plant baby outdoors! Or give your plant mom a Galaxy Buds2 Pro so they can experience the ultimate sound quality with 24-bit Hi-Fi audio, intelligent ANC, and Dolby Atmos while gardening.

Purchase a Galaxy A15 for your favorite plant mom for PHP 1,000 off, plus get a free travel adapter.

The best moms only deserve the best Galaxy gift this Mother’s Day; don’t miss this chance to get amazing deals from now until May 31, 2023. Visit your Samsung Experience Stores and authorized stores this May!

For more information, visit www.samsung.com.ph.

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From the Galaxy to the BINIverse: Catch BINI’s livestream on May 3

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Blooms, unite! Get ready to blossom with #TeamGalaxy BINI and dive into the excitement about the latest Galaxy A series by joining them live on Samsung PH’s Facebook page on May 3 at 5:00 PM.

Tune in for the livestream to catch special performances from BINI and amazing giveaways you can get from Samsung. Purchase a Samsung Galaxy A55 5G or A35 5G during the stream and score freebies worth ₱8,070 including a Galaxy Buds FE, Travel Adapter, and Silicone Case!*

Capturing the hearts of Filipinos and making waves in the music landscape, BINI continues to conquer with the Galaxy A55 5G and A35 5G by their side – proving that they are definitely born to win. During the Awesome Summer Fanfest recently held at SM North Edsa, BINI shared their thoughts on these latest devices from Samsung.

Here’s what the nation’s girl group love about their new Galaxy summer buddies:

Awesome camera features for Jhoanna, Stacey, and Gwen

BINI shared that ever since their training days, Samsung’s mobile phones have been their partner in creating content. Now, this bubbly team uses the Galaxy A55 5G and A35 5G to capture awesome moments that they share with Blooms.

Leading the pack is BINI Jhoanna, who loves how compact and convenient her Galaxy A55 5G is. “‘Pag meron kaming mga individual posting, kami din yung nagshoo-shoot, kami ang nag-eedit. So ang convenient lang na di na namin kailangan magdala ng bulky camera all the time dahil nandito na lahat,” (When we have individual postings, we're the ones shooting, we're the ones editing. So it's so convenient that we don't need to bring a bulky camera all the time because everything is here).

She also loves the Stable HDR videos she can take with her phone. “Aminin ko, kapag nagshi-shift ako nanginginig talaga yung video, pero dito guys, steady yung video with super HDR,” (I'll admit, when I shift around, the video really trembles, but here guys, the video is steady with super HDR) Jhoana reveals.

Meanwhile, BINI Gwen and BINI Stacey enjoy the Dual Recording feature. BINI Gwen shared that it’s perfect to record her travels and show both her reactions and the view before her, making it ideal for concerts. “Sa concerts di ba uso yung mag-video ka tapos kita yung reactions” (In concerts, it's common to film and capture the reactions, right?). BINI Stacey added, “Perfect siya for BINI-verse concert, kasi kung gusto niyong ma-capture yung point of view niyo and reactions niyo, go!” (It's perfect for the BINI-verse concert because if you want to capture your point of view and reactions, go for it).

Awesome pocketable creative studio for Maloi and Sheena

These new gen icons like to make their photos stand out and match their awesome vibe. No stranger to editing tools, they love how Samsung already included them in the Galaxy A55 5G and A35 5G.

BINI’s selfie princess, Maloi, shares that one of her favorite One UI 6.1 features is the Photo Remaster. She gushed, “Maganda yung quality ng camera for photos, pero pag gusto mo ng mas perfect na picture, click niyo lang yung photo, then up, then remaster don, then the perfect photo will come out.” (The camera quality is great for photos, but if you want it to really pop, just press the photo, then up, then remaster there, and the perfect photo will come out.)

She also likes to jazz up her photos using Custom Stickers, saying, “Gusto ko yung stickers kasi you can customize them, whatever you like. So mas nagiging fun and creative yung mga photo.” (I like stickers because you can customize them, whatever you like. So the photos become more fun and creative.)

As an OG Samsung girly and Kpop fan, BINI Sheena likes to perfect her photos using the Object Eraser. “Usually pag nagse-selfie ako parating photo-bomber si Ate Jho [Jhoanna]. So I need to remove her cause I just want myself. So andon na, i-circle mo lang si ate Jho tapos mawawala na siya,” (Usually when I take selfies, Ate Jho [Jhoanna] always photobombs. So I need to remove her because I just want myself in the photo. So there it is, just circle Ate Jho and she'll disappear) she joked.

Aesthetic and powerful, just like BINI Mikha, Colet, and Aiah

This Ppop sensation also loves to keep their style on fleek - that’s why they need phones that not only match their aesthetic but can also keep up with the demands of their fast-paced schedules.

BINI Mikha appreciates how the phone performs smoothly especially for her daily tasks. She also loves watching Netflix in her leisure time. “I love that it doesn’t lag—it's just so frustrating when apps are slow to switch,” she shared while BINI Colet chimed in “‘At matagal siyang ma-lowbat!” (And it takes a long time for it to run out of battery!)

They are also all about the cool and chic vibes of their phone colors. Mikha adores the look of the Awesome Ice Blue, saying, “I love it kasi it’s very sleek and it matches your outfit.” (I love it because it's very sleek and it really matches your outfit.) Meanwhile, Colet finds her perfect match in Awesome Navy, sharing, “Gusto ko yung Navy Blue, parang personality ko din bagay sa kulay.” (I like the Navy Blue, it's like my personality, suits the color.)

On the other hand, BINI Aiah sports the Awesome Lilac shade, noticing, “‘Pag mino-move mo siya parang nagre-reflect na may rainbows. So it’s so cute.” (When you move it, it reflects like there are rainbows. So it's so cute.)

Awesome phones fit for Pantropiko

Breaking records left and right with their viral song ‘Pantropiko’, BINI deserves a phone that’s as fire as their creativity and meets their content creation standards, anywhere they go. Jhoanna is thrilled that she can create content near water worry-free, saying, “Kailangan talaga namin ng phones na hindi hassle – yung iiwan mo kasi bawal mabasa, so di kami maka-take ng photos near sa tubig. Ito[ng] Samsung Galaxy A55 kasi it’s splash resistant, so perfect.” (We really need phones that aren't a hassle—the kind that you have to leave and are not allowed to get wet, so we can't take photos near water. This Samsung Galaxy A55 is splash-resistant, so it's perfect.)

If you’re thinking of the best way to enjoy your summer, take Aiah’s suggestion, “Buy Samsung [Galaxy A55 5G and Galaxy A35 5G], go to the beach, listen to Pantropiko, and record!”

The Galaxy A55 5G is priced at ₱24,990 (8+256GB), while the Galaxy A35 5G costs ₱20,990 (8+256GB). A 128GB model is exclusively available from Globe Telecom and Smart Communications. You can also trade in your old phone for these ones and enjoy an extra P5,000 off or score 0% interest for up to 18 months with Home Credit or 0% for up to 12 months on your credit card.

Mark your calendars and hear more from BINI at the Samsung PH’s Facebook page for their livestream. See you there!

Bringing Epic within reach as Samsung announces Galaxy AI features and new prices for the Galaxy S23 Series

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After launching the new Galaxy AI features with the Galaxy S24 series, Samsung recently announced efforts to make Galaxy AI even more accessible. More epic features are now within your reach as this March, Samsung’s new One UI 6.1 update is bringing Galaxy AI to more devices, including the Galaxy S23 Series, with the new AI features set to enhance and elevate the users’ experience.

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The Galaxy S23 Series now has an epic price tag of up to P13,000 off

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The Galaxy AI features come with tools to enhance productivity, communication, and creativity – and this update comes at the perfect time as Samsung announces new prices for the Galaxy S23 Series.

Epic Features within Reach

Looking for a worthy and epic upgrade? All variants from the Galaxy S23 Series are now available with their newly adjusted price of up to P13,000 off. The epic part is that you will also now get the best of what Galaxy AI has to offer with the new One UI 6.1 update coming this month.

The features include Chat Assist which allows users to adjust message tone from casual to formal and translate messages in 13 different languages. Galaxy users can also translate phone calls into voice and text in real time through Live Translate and use Interpreter that has a split-screen feature to generate text translations for live conversations without internet.

The update also integrates features that promote epic productivity experience. Galaxy AI is also changing the way we search through Circle to Search with Google wherein users can trigger intuitive search through swift-circle motioned gestures when browsing the Internet or within various applications.

Time management has never been easier with Note Assist, which generates summaries and translates notes, Browsing Assist, which delivers comprehensive summaries of news articles, and Transcript Assist which provides complete transcriptions for meeting recordings and can even identify multiple speakers.

Through Galaxy AI, being creative is made more effortless. Galaxy AI tools involve Generative Edit, users can easily reposition, resize, or realign objects for a perfect photo. Meanwhile, through Edit Suggestion polishing photos is faster and now easier than ever. Lastly through Instant Slow-mo, Galaxy users can generate additional frames in slow-motion videos to capture epic moments.

Create and Share More Epic Moments with the Galaxy S23 Series

Now with better AI tools for making content, you can even capture the galaxy at night through its 10MP 3x Optical Zoom Telephoto Camera, allowing you to smoothly zoom-in any subject for your shots, combined with a 50MP Wide-angle Camera for wonderful landscape shots, and a 12MP Selfie camera for profile worthy selfie. All are equipped with high-resolution sensors and intelligent and light absorbing pixels for easy use.

The Galaxy S23 series also comes with a long-lasting and fast-charging battery up to 5000mAH. You can also play games and stream anywhere as it has an Adaptive 120 Hz smooth scrolling capacity, an enhanced screen visibility through its optimal color and brightness, and an Eye Comfort Shield that protects your eyes from Blue Light.

Epic Design, Epic Style with Galaxy

Be part of the movement in protecting the Galaxy as the Galaxy S23 series is designed to be durable and earth-friendly. Packed with Corning® Gorilla® Glass Victus® 2 on its Front and Back glass, and a frame forged from the most durable Armor Aluminum, each variant is tucked into a box made of recycled paper and paper-based protective film, making unboxing more satisfying than ever.

Available in earth-inspired tones, the Samsung Galaxy S23 Series is painted with refreshing colors perfect for your epic style.

Starting with the Galaxy S23 Ultra, from P103,990, P89,990 and P81,990, you can now buy it for P90,990 (12/1TB); P76,990 (12/512GB); and P68,990 (12/256 GB). The Galaxy S23+, from its original price of P76,990 and P68,990, is now available for P66,990 (8/512 GB) and P58,990 (8/256 GB). The Galaxy S23 has been adjusted from P57,990 and P53,990 to P51,990 (8/256 GB) and P47,990 (8/128 GB). Meanwhile, the Galaxy S23 FE is now available for P31,990 (8GB/128GB) and P34,990 (8GB/256GB), from their original price of P36,990 and P39,990 respectively.

For more information, follow us at Facebook, Instagram, and X. To know more about Samsung’s latest offerings, visit www.samsung.com/ph/.

Samsung Galaxy A55 5G and Galaxy A35 5G: Awesome Innovations and Security Engineered for Everyone

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 With upgraded security features and a more vivid viewing experience, the new Galaxy A series devices democratize mobile experiences for all

SEOUL, Korea – Samsung Electronics Co., Ltd. unveiled the Galaxy A55 5G and Galaxy A35 5G, two smartphones that demonstrate Samsung’s ongoing commitment to making the best of mobile innovations available to everyone. Both devices come with extensive security features such as Knox Vault, as well as new photography capabilities inspired by Galaxy’s flagship camera innovations and a stunning display that adjusts to users’ surroundings with Vision Booster.

“With the Galaxy A series, we are expanding our latest technologies to a wider audience so that more people can benefit from them,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “We are excited to open up even more possibilities on the Galaxy A series this year, including offering Samsung Knox Vault for the first time on this lineup. We’re proud to enable Galaxy A series users to safely and reliably enjoy outstanding mobile experiences.”

An Entertainment and Creativity Hub with Versatile Photography and Stunning Display

With enhanced Nightography, Galaxy A55 5G takes clearer and more vibrant photos even in poor lighting conditions. That means every nighttime photo can reach awesome new levels. Galaxy A55 5G’s advanced AI Image Signal Processing (ISP) produces stunning low-light images never seen before on Galaxy A series. It’s not just scenery that looks amazing. Night Portrait mode and 12-bit HDR video ensure the people in every image look great so that capturing memories with friends and family is never dependent on the perfect lighting.

Both Galaxy A55 5G and Galaxy A35 5G offer the incredible photography capabilities that Samsung Galaxy is renowned for, including features such as optical image stabilization (OIS) and video digital image stabilization (VDIS) that keep photos and videos crisp even when filming on the go.

The new devices also continue the Galaxy A series’ tradition of making fun and immersive mobile experiences accessible to all. Users can enjoy watching the latest shows or browsing social media with Super AMOLED displays, showing astonishing clarity in Full High Definition. They can also count on the 6.6-inch^[1] screen on both the Galaxy A55 5G and Galaxy A35 5G looking clear and bright in a range of light conditions thanks to Vision Booster.

Democratizing Samsung’s Most Powerful Security Innovations to Intelligently Protect More Customers for Longer

This year Samsung  is bringing one of its most innovative flagship security features,  Samsung Knox Vault  to Galaxy A series users for the very first time, including  on the new Galaxy A55 5G and Galaxy A35 5G. A hardware-based and tamper-resistant security solution, Samsung Knox Vault offers comprehensive protection against both hardware and software attacks by constructing a secure execution environment that is physically isolated from the system’s main processor and memory. It can help protect the most critical data on a device, including lock screen credentials, such as PIN codes, passwords and patterns. Samsung Knox Vault also protects device encryption keys, encrypting users’ private data stored in the device. Only a user who has the correct lock screen credentials can access their data, even if the device is lost or stolen.

The Galaxy A55 5G and Galaxy A35 5G are also secured by Samsung Knox, Galaxy’s multi-layer security platform. One of the most trusted security platforms in the world, Samsung Knox is designed to safeguard critical information and protect against vulnerabilities with end-to-end secure hardware, real-time threat detection and collaborative protection, taking a holistic approach across the entire Galaxy ecosystem.

For even more ways to stay protected, the Galaxy A series offers Auto Blocker, an opt-in package of additional security measures. When switched on, Auto Blocker can block app installations from unauthorized sources, provide app security checks^[2] to scan for potential malware and block potentially malicious commands and software installations to your device while connected by USB cable. New Galaxy A series users will also have access to Galaxy’s Security and Privacy Dashboard, making it easier than ever to see and control what is happening to their data and withdraw any permissions whenever they choose. They can also enjoy Private Sharing (part of Quick Share), which enables the secure and encrypted sharing of private files containing important personal or financial information. To ensure confidentiality, users can control the recipient’s access permissions and the file’s expiration date, while also choosing to limit screenshots or downloads.

The new Galaxy A series smartphones demonstrate Samsung’s commitment to ensure Galaxy devices remain secure and up-to-date for longer. With the Galaxy A55 5G and Galaxy A35 5G, users will continue to benefit for up to four generations of Android OS and One UI upgrades and five years of security updates, optimizing the lifecycle of the devices by keeping them equipped with all the latest Galaxy and Android features.

Seamless Connection with the Ever-Expanding Samsung Galaxy Ecosystem

The Galaxy A55 5G and Galaxy A35 5G are fully compatible with the Galaxy ecosystem giving users a smooth and integrated experience across a range of Galaxy devices. Users can keep up with their fitness goals by connecting Galaxy Fit3 or Galaxy Watch6 to their Galaxy A series smartphone. And, thanks to Auto Switch, incoming calls will be automatically switched to connected Galaxy Buds FE for enhanced convenience.

An Awesome Experience Awaits this Summer

So go ahead and #CreateAwesome with the Galaxy A55 5G and A35 5G, available starting March 18! Get the Galaxy A55 5G for ₱24,990 (8+256GB) while the Galaxy A35 5G can be yours for only ₱20,990 (8+256GB). A 128GB option will be available exclusively in Globe Telecom and Smart Communications. You can also enjoy awesome freebies when you buy from March 18 to April 18, 2024 - get a Free Buds FE worth ₱5,490 and a Free Travel Adapter worth ₱1,190 with every purchase.*

You can buy your Galaxy A55 5G and A35 5G and avail of this limited time offer through all authorized Samsung Retail, Online, Experience Stores, and Operator Partners alongside Flexible Payment and Trade-In, Trade-Up offers and other running nationwide promotions.*

To find out more about the Samsung Galaxy A55 5G, Galaxy A35 5G and other Galaxy smartphones, please visit: Samsung Newsroom, Samsung Mobile Press and Samsung.com. 

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-187533 Series of 2024 and DTI Fair Trade Permit No. FTEB-187534 Series of 2024.

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[1] Measured diagonally, the screen size is 6.6-inch in the full rectangle and 6.4-inch with accounting for the rounded corners; actual viewable area is less due to the rounded corners and camera hole.

[2] Currently not available on US carrier models.

Available Now: Samsung Galaxy A15 5G and A25 5G, starts at Php 10,990

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Here are all the ways you can play awesome with the Super AMOLED Display and Supercharged Battery of these new devices!

Awesome adventures await with the Galaxy A15 5G and Galaxy A25 5G, Samsung’s most affordable 5G smartphones that can keep up with your awesome lifestyle! From outdoor video streaming to all-day gaming, these phones can satisfy all your needs from a smartphone with their Super AMOLED Displays and enhanced 5,000 mAh batteries that can now support 25W super fast charging.

The Galaxy A15 5G is available for only P10,990 for the 4GB+128GB model and P14,990 for the 8GB+256GB model. Meanwhile, the Galaxy A25 5G costs P15,990 for the 6GB+128GB model and P18,990 for the 8GB+256GB variant, with a complimentary 25W travel adapter if you order before March 31, 2024.

Here’s how the Galaxy A15 5G and A25 5G can help you play awesome at a wallet-friendly price.

Enjoy watching anytime, anywhere through the Super AMOLED Display

Whether you’re under the sheets or enjoying the warm sunshine, you can enjoy watching all your favorite shows and see pictures in awesome detail, thanks to the Galaxy A15 and A25 5G’s 6.5-inch Super AMOLED Display which can give you improved screen visibility even in direct sunlight with Vision Booster. Both phones also have up to 120Hz refresh rate for that extra smooth experience and display quality.

The Galaxy A15 5G and A25 5G can brighten up to 1,000 nits, so you can still enjoy streaming even when outdoors–perfect for your upcoming summer getaways and escapades. For your late-night binge watching or sleepovers, the Eye Comfort Shield reduces harmful blue light so that your eyes are cared for.

Play all day with an improved and supercharged battery

Had to pause your game because of your phone’s low battery level? Forget about that! With the Galaxy A15 5G and A25 5G’s 5,000 mAh battery, you can continue your awesome play from day to night! This is also perfect when you're traveling as you won't need to pull out your charger every time to ensure your phone lasts the entire day.

If ever you’re in need to charge your phone, the more powerful battery now has a 25W super fast charging capacity, so you can power through levels and stay ahead of your game or stay up and running on your trips and whole-day activities.

Live your best life with awesome cameras

If you love to document all your memorable moments, you'd better make it with a phone that can capture it from all angles. You can make every picture cinematic with the Galaxy A25 5 G's 50MP OIS Main Camera, 8MP Ultra Wide, and 2MP Macro lenses. On the other hand, the Galaxy A15 5G has a 50MP primary camera for scenic photographs, 5MP Ultra Wide and 2MP Macro cameras for landscapes and close-ups. Each phone has a 13MP front-facing camera for selfies you'll flaunt on your profile.

Worried about running out of storage and slow performance? The Galaxy A15 5G and A25 5G give you more than enough space and speed as MediaTek MT6835 powers the Galaxy A15 and has memory and storage capacities of 4GB / 8GB and 128GB / 256GB. Meanwhile, the Galaxy A25 5G is powered by a strong Exynos 1280 processor and comes with 6GB / 8GB RAM and 128GB / 256GB storage choices, with support for an additional 1TB via a microSD card.

You can also ensure that these phones can join your journey for years, as the new members of the Galaxy A series have up to four generations of OS upgrades and five years of security maintenance. Both the Galaxy A25 5G and Galaxy A15 5G are protected by Certified EAL5+ Samsung Knox Vault, which is designed to keep your sensitive data, such as PINs, passwords, and patterns, in a separate tamper-resistant storage for protection against software and hardware threats such as voltage, glitches, high temperature, and laser, in a separate tamper-resistant storage.

On top of all this, the Galaxy A15 and A25 5G also offer awesome style in hues that match your daily ‘fits – with the Galaxy A15 5G flexing a tidy camera layout and a glossy back cover in Blue Black and Blue colorways. Meanwhile, the Galaxy A25 5G has a sleek profile with unique patterns and a haze finish, available in Blue Black, Blue, and Yellow as an online-exclusive color.

The Galaxy A15 LTE is also available for as low as P9,990 for the 4GB+128GB variant and P13,990 for the 8GB+256GB version. It also has the same Super AMOLED Display and a 5,000 mAh battery that can support 25W Fast Charging. It also has the same OS and security features as the Galaxy A25 5G and A15 5G, and you can avail this phone in two awesome colors; Blue Black and Light Blue.

So are you ready to play awesome this 2024? Claim your most awesome year yet with the new Galaxy A15 and A25 5G with additional offers like monthly credit card payment with Home Credit for only P915 for up to 12 months at 0% interest and get up to P4,000 off the original price when you trade in your old Galaxy device. You can also add P185 per month to get Samsung Care+ for your new phone.

*Terms and conditions apply. DTI Fair Trade Permit No. FTEB-182833, 181830 Series of 2023.

Give the gift of a Galaxy this Christmas: Your Samsung gadget gift guide

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When it comes to gifts this season, there’s nothing more wonderful than a new gadget to help you connect with friends, chill on the yule break and capture those fab holiday memories. And from the stylish and pocketable Galaxy Z Flip5 to the king of the concert phone Samsung S23 Series, there’s a Samsung Galaxy mobile phone or gadget fit for every member of the family – and ‘tis the season to get them one because there are some amazing deals from Samsung this Christmas!

If you’re still trying to decide which device would be the perfect gift for a family member, significant other or your bestie, check out this handy Samsung Galaxy gift guide for some pointers.

For the fashionista

If style, pocketability and ease of doing selfies and groufies are prime considerations, then the Galaxy Z Flip5 is the ideal phone to gift your fashionista friend, sis or tita – it’s just the right size to fit in a clutch bag or in their jean pocket!

This phone flaunts the biggest cover screen yet, at 3.4” giving them more ways to be productive on the go while expressing yourself with just a few clicks and swipes. They can also explore new ways to capture moments and memories using the flexcam, which lets them take selfies hands-free. They can also flex the phone’s sleeker design with its Zero Gap Hinge, which gives it only 15.1mm of thickness.

Get a free Galaxy Watch6 40mm now worth ₱16,990 when you purchase a Galaxy Z Flip5 (512GB, 256GB), plus get ₱10,000 off and a free Flipsuit case with 2 BTS cards when you buy online from Dec. 12-16 or December 25 – 31.

For the one who needs to be productive

Those looking for a productivity powerhouse can get PC-like power and a massive screen with the Galaxy Z Fold5. This foldable phone makes the ideal gift for someone who’s always working on the go as it boasts an immersive 7.6” main display screen perfect for multitasking and comes with an S Pen to help them stay productive. The Galaxy Z Fold5 is also powered by Snapdragon 8 Gen 2 processor to deliver smooth viewing, gaming and multitasking capabilities.

Get a free Galaxy Watch6 40mm now worth ₱16,990 when you purchase a Galaxy Z Fold5 (1TB, 512GB, 256GB), plus get ₱7,000 off and a free eco-leather case worth ₱3,990 when you buy online from Dec. 12-16 or December 25 – 31.

For the night owl

For the friend who wants every night to be epic, the perfect gift would be a Galaxy S23 phone, which comes with enhanced Nightography features like a new AI-powered image signal processing (ISP) algorithm that keeps details clear so low light photos and videos remain bright and vivid from dusk to dawn. The series also includes advanced digital image stabilization (VDIS) to help them take steady shots on the go using the rear camera with optical image stabilizer (OIS) angles in all directions.

For something a little extra, the Galaxy S23 Ultra includes a new 200MP Adaptive Pixel sensor that uses pixel binning to support multiple levels of high-resolution processing, fast autofocus and the Galaxy’s first Super HDR selfie camera, jumping from 30fps to 60fps, for noticeably better front-facing images and videos. Meanwhile, the Galaxy S23 FE also includes the series’ pro-grade camera features and comes with a 50MP high-resolution lens, and 3X optical zoom.

Get a Galaxy S23 Ultra (512GB, 256G) and get a free Galaxy Watch6 40mm now worth ₱16,990, while gifting the Galaxy S23+ (512GB, 256GB) or a Galaxy S23 (256GB, 128GB) nets you a free Galaxy Buds2 Pro. For the Galaxy S23 FE, there are also freebies and eco-bundle savings – get a free storage upgrade worth ₱3,000 and a 10,000mAh battery pack worth ₱2,090 on the Galaxy S23 FE (256GB) and get 30% off on the Galaxy Buds FE or ₱3,000 off on the Galaxy Tab S9 FE series.

Awesome phones made more affordable

For a more wallet-friendly option, the Galaxy A series also has amazing deals up for grabs for you and your loved ones this gift giving season. The Galaxy A54 (256GB) is on sale for only P24,990 and the Galaxy A34 (256GB) for P19,990. You can also get up to P2,000 worth of holiday tokens for other Galaxy A Series phones and score a free Galaxy Buds FE and a 25W Travel Adapter until December 31.

For the Wellness Enthusiast

For the friend looking to get healthy this year, the Galaxy Watch6 would be the perfect gift, with wellness features that go from day to night. Aside from customized workout features, this fitness watch comes with enhanced sleep monitoring functions like an in-depth Sleep Analysis for users to fully understand their sleep patterns and a Sleep Coaching feature will guide users to build better sleeping habits. To maintain their heart health, the Galaxy Watch6 can also help measure their blood pressure and EGS, which can be activated via the Samsung Health app.

The Galaxy Watch6 40mm comes with a 30% discount when you get the Galaxy S23 Ultra (512GB & 256GB) or comes bundled when you purchase a Galaxy Z Flip5 or Fold5.

For the Creative on the Go

For friends who love creating artwork or writing on the go, a tablet helps them stay creative wherever they are! The Galaxy Tab S9 FE Series is sure to help them get inspired - the FE model offers a 10.9”-inch display while the FE+ offers a 12.4-inch with a super smooth adaptive refresh rate up to 90Hz, up to 20 hours of video playback on a single charge and the Galaxy’s signature in-box IP68-rated S Pen, which they can use with creative tools like Goodnotes, LumaFusion and Clip Studio Paint. Storage for all those ideas and notes are not an issue with the option to upgrade to 1TB with a microSD card. And let’s not forget that it comes in super trendy colors like Mint, Gray and Lavender for that added aesthetic touch!

For a more wallet-friendly option, the new Tab A9 and Tab A9+ offer multiple productivity and entertainment features that the family can enjoy while on holiday break. The Galaxy Tab A9 has an 8.7” screen, a MediaTek’s Helio G99 processor and a 60Hz refresh rate, while the Galaxy Tab A9+ boasts a wide 11” display, a Snapdragon® 695 5G processor and a 90Hz refresh rate for a fast and crisp viewing experience.

Grab the Galaxy Tab S9 FE series this holiday season for your artsy friends - get a free book cover and keyboard worth up to ₱8,990 for the Galaxy Tab S9 FE 5G, Tab S9 FE+ and Tab S9 FE+ WiFi, while the Tab A9 is available in stylish colors of Gray and Silver, with the starting price of P8,990 for the Wi-Fi version of the Galaxy Tab A9, while the LTE variant is only P10,990. The Wi-Fi version of the Tab A9+ is available for P14,990, while the 5G-equipped model will retail for P18,990 only.

Promos run until December 31, 2023, so don’t miss the chance to give the gift of a Galaxy device to your loved ones! Visit https://www.samsung.com/ph/ or any authorized Samsung dealer and their online channels for more information.

Packed with Awesomeness! Score the best holiday gift bundles for your loved ones with the Galaxy A Series

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On the hunt for the perfect holiday gift? Celebrate an awesome season in style like Donny Pangilinan and Belle Mariano with the Samsung Galaxy A Series and capture every moment with your friends and family! With exclusive holiday promos, you can enjoy awesome features of the Samsung Galaxy A series and feel the kilig just like DonBelle in their holiday film series together with Samsung. You’ll be even more merry as you can get an additional P2,000 off when you trade in your J series device for any Galaxy A series device from Samsung authorized dealers until December 31, 2023.1

It’s the season of awesome with the Galaxy A54 5G and A34 5G’s new holiday colors

Make this season a holiday to remember with a new Galaxy A-series phone. Get a free Galaxy Buds FE worth P5,490 and free Travel Adapter worth P949 when you buy a Galaxy A54 5G or Galaxy A34 5G until December 31.2 Get another P1,000 off your purchase when you trade in your Galaxy J series for any of the Galaxy A54 5G or A34 5G.3

Add a splash of color to your holidays with the Galaxy A54 5G (P26,990), now available in a pristine Awesome White finish featuring a luxurious glossy back glass panel. Meanwhile, the Galaxy A34 5G (P21,990) radiates elegance in Awesome Silver, showcasing an iridescent finish and a sophisticated prism-patterned back panel.

Collect heartwarming memories of your family reunions and barkada get-togethers by capturing them with the Galaxy A54 5G’s 50 MP main camera, 32 MP selfie camera, 12 MP ultrawide and a 5 MP Macro camera and learn from DonBelle how to make your holiday portraits more awesome by using the Object Eraser feature, as shown in this video.

Enjoy joyful moments to the fullest without worries just like DonBelle in this film, as the Galaxy A54 5G and A34 5G are both IP67 rated–making them dustproof and water-resistant that can withstand up to 1 meter of water for up to 30 minutes–so you can truly have an awesome time anytime, anywhere.

Catch up on your holiday movie marathon with your buddies on the immersive Super AMOLED displays, 6.4-inch on the Galaxy A54 5G and 6.6-inch on the Galaxy A34 5G, with FHD+ resolution for realistic colors. Enjoy continuous streaming on your vacation with no lags, thanks to the fast 5G connectivity and a supercharged battery that gives you enough juice for more than 2 days of power with a single charge – up to 50% in only 30 minutes. See it come to life in this short feature in Samsung’s Facebook page.

Affordable and awesome gifts with the Galaxy A05 and A05s

If you’re looking for holiday gifts that won’t put a dent in your wallet, you should get the Galaxy A05 or A05s. Deck the halls with the new Samsung Galaxy A05 for only P5,690 for the 64GB variant, and P6,690 for the 128GB; while the Galaxy A05s retails at P7,990 for the 128GB variant. You can even get a free 25W travel Adapter worth P1,190 which is perfect for your holiday vacation.

To help manage holiday spending, you can get these phones at a 0% interest on installment payment option via Home Credit at any participating store until December 31, 2023.4 Just submit one (1) valid ID, and apply for a loan from a Home Credit representative in the store which can get approved in minutes.

Keep the holiday fun going as the Galaxy A05 is equipped with a powerful octa-core, 4GB of memory and 64/128GB internal storage that gives an efficient performance for any task at hand. The Galaxy A05s, on the other hand, is powered with the Snapdragon® 680 processor, a 4GB of memory and 128GB internal storage for that seamless gaming, viewing, and social media experience. Both phones also have a 5,000mAh battery supported with 25W fast charging, so you’ll have an enjoyable phone experience for a long time. Match your holiday style with the Galaxy A05 and A05s awesome colors and designs; Light Green and Black for the Galaxy A05s, while the Galaxy A05 comes in Black and Silver with linear patterned backside.

Upgrade your holidays with the Galaxy A24 LTE

Celebrate the season with an awesome phone upgrade! Get the Galaxy A24 LTE for only P12,990 until December 31, 2023 when you trade in your old Galaxy J series device.5 More cheers are on the way, as you can also enjoy a free Travel Adapter worth P949.6

Get back onto the Galaxy holiday with the Galaxy A24 LTE that matches your style; the Light Green color suits your funky and colorful fits, while the Black fits perfectly for that elegant holiday look–both in glossy finish. You’ll also enjoy watching your favorite shows on its 6.5-inch Full HD+ Super AMOLED display that renders crystal clear graphics, and 1,000 nits of brightness so you can watch on your phone clearly even in broad daylight.

So come all ye who’s looking for the perfect awesome gift and get the Galaxy A series still available at Samsung Experience Stores, online shops, and participating retail partners. You can also find out more about what DonBelle loves about the Galaxy A series, especially these holidays by following Samsung Philippines in IG and FB at @samsungPH. For more information, visit www.samsung.com/ph/.

1DTI Fair Trade Permit No. FTEB-176242 Series of 2023

2DTI Fair Trade Permit No. FTEB-179187 Series of 2023

3DTI Fair Trade Permit No. FTEB-170068 Series of 2023

4DTI Fair Trade Permit No. FTEB-176499 Series of 2023

5DTI Fair Trade Permit No. FTEB-174512 Series of 2023

6DTI Fair Trade Permit No. FTEB-177625 Series of 2023