January 29, 2024

Miss Universe PH 2020 Rabiya Mateo’s most-awaited secret, REVEALED!

In a world where beauty, elegance, and intelligence are celebrated, everything has to be perfect — an environment where a beauty queen thrives. Beauty queens have been known to promote positivity, women empowerment, confidence, and self-love across the world. Serving as an inspiration to the next generation to thrive even further in a world where perfection is to be achieved. This is what our Filipina beauty queens champion in embodying.

Bringing home the crown not only requires maintenance of the physique but also needs EXTRA care of their crowning glory. Our hair speaks for us day by day on a deeper level we don’t realize; defining every fiber of confidence with an artistically inclined purview as hair means the most to every woman. A good and healthy hair day is THAT instant confidence booster we need to conquer the world — or just to conquer our everyday. Taking good care of our hair is a self-care practice that we should not overlook. As much as we pay attention to our skincare, we should also not forget to take time to love and invest in our hair.

LifeStrong Marketing Inc.’s brand Hairfix is your complete Do-It-Yourself hair solution which caters to a wide range of products that address all of your hair needs from roots to tips. Hairfix lets you achieve your hair goals in the comfort of your own home; with a vision to make every Filipina embrace their beauty from within and to build confidence in their crowning glory.

Hairfix features hair essential categories such as the Hair Color which will push you to express yourself in a color that speaks for you, Hair Styling that can turn your hair from ordinary to extraordinary, Hair Care treating you from root to tip, and Hairfix Professional Line, the product line that will let you love your natural hair even more as it achieves perfection through professional care. Own the moment by honoring your crowning glory because it deserves nothing but the best.


(L-R:)Sparkle GMA Artist Center - Talent Manager Junalyn Navarro, Miss Universe Philippines 2020 Rabiya Mateo, Lifestrong Marketing Inc. COO Margaret Lee, and Lifestrong Marketing Inc. President Lance Lee)

Just like the NEWEST face of Hairfix Miss Universe Philippines 2020 Rabiya Mateo who takes care of her crowning glory at its finest. This beauty queen is an Ilongga who proudly represents her ethnicity to the universe and serves as an inspiration to many.

Rabiya Mateo’s one-of-a-kind personality consists of wit, charm, and beauty inside and out which makes her stand out among crowds. Her bravery in promoting cultural diversity, inclusivity, and positivity among women are some of the main reasons she’s the ideal choice as ambassadress of Lifestrong Hairfix.

Moreover, Rabiya also mentioned that her favorite among Hairfix Hair Colors is Permanent Silvery Ash, which reflects her personality and gives her the confidence she needs whenever facing everyday challenges.

And together with four Filipina beauties which includes Miss World Philippines 2021 Tracy Maureen Perez who came from Bisaya roots and fiercely conquered the world with her uniqueness among peers. She showed fondness using Hairfix’s Professional Line Collagen + Peptide variant as it helped her maintain the healthiness and thickness of her hair despite the heat and the styling that they go through.

Miss Eco Teen Philippines 2023 Francine Reyes captured not just the crown but also the hearts of people by showcasing what it takes to be a Kapampangan. As a beauty queen, using Hairfix’s Professional Line Protein + Vitamin C variant on a daily basis as it straightens and rules out all the tangles in her hair as she uses it on a daily basis.

Our reigning Reina Hispanoamericana Filipinas 2023 Michelle Arceo and Miss Elite 2022 First Runner-Up Shanon Tampon are both proud Kampampangan who impressed the world with their talent, intelligence and utmost beauty. Two of the things they love the most when it comes to taking care of their hair is the Hairfix Multiplex Serum– the vitamin complex that you need on a daily basis.

They are living proof that every Filipina is world-class and UNSTOPPABLE in every way.

Rabiya Mateo and the four beauty queens from different regions possess the attributes Hairfix has been looking for as the perfect representation of every woman in the country who continues to conquer the world with their sleek confidence and are here to serve as a reminder to take our crowning glory to the next level.

Hair plays a big factor in the pageantry world and in everyday life of a woman, not only is it our crowning glory but it’s where our own crowns sit and where our confidence comes from. Just like what Rabiya Mateo says, “I do believe my crowning glory gives me the confidence to conquer life.”

Let’s face it, good hair helps us face the world in a different view – fiercer, bolder, and with pride. No matter who you are, where you came from or whatever your achievements in life, your hair defines who you are and how you love yourself.

And as the new year begins, let’s unlock a new era of beauty from the roots. Captivating them with a sleek, smooth hair that transpires to the story we aspire to write this new chapter of Your Crown, Your Story.

Ready to wear your crowning glory?

For more information about Hairfix, follow HairfixPH on Instagram & Twitter and like Hairfix’s page on Facebook. You can also visit their website at Hairfix.com.ph and Lifestrong.com.ph.



January 27, 2024

Lanson Place Mall of Asia, Manila Unveils 10 Ways to Enjoy the Newly Opened CYAN Modern Kitchen


CYAN Modern Kitchen
opens 2024 with a plethora of flavours. From Hong Kong inspired dishes, authentic Indian cuisine, curated charcuterie boards, to an interactive grilling station, the innovative open kitchen is one to explore and enjoy when at Lanson Place Mall of Asia, Manila.

Led by Executive Chef Kristine Oro, CYAN Modern Kitchen promises to redefine the art of dining.  The open kitchen holds a contemporary structure and interior with its floor-to-ceiling windows, designed to make diners enjoy the best ambiance, company, and views at Lanson Place.

Make your moment happen, discover these 10 ways to enjoy dining at CYAN Modern Kitchen.

1. Daily Breakfast, Lunch, and Pre-Dinner Cocktail Buffet

CYAN Modern Kitchen doesn't just serve meals; it crafts daily experiences. Start your day with a sumptuous breakfast, savour a delightful lunch, and unwind with a pre-dinner cocktail buffet. Prices start at PHP 1,500 net per person.


2. Oriental Dishes

Be transported to the bustling streets of Hong Kong with the aromatic Hong Kong style noodle soup. Experience an array of appetising dishes with Japanese favourites with freshly made sushi, temaki, uramaki, and nigiri to name a few. Embracing the essence of Oriental cuisine, CYAN Modern Kitchen’s menu is a celebration diverse tastes, meticulous preparation, and a nod to culinary heritage.


3. Specialty Oven-Baked Pizzas

The homemade pizza presents selections exclusive to Cyan Modern Kitchen, articulated by the genius of their chefs crafted with the finest ingredients; each pizza is a culinary masterpiece, offering a perfect blend of crispness and delightful toppings.


4.  Indian Buffet Selection

Indulge in the rich tastes of CYAN Modern Kitchen’s Chicken Makhani in the Indian buffet section. With menu that captures the essence of traditional Indian cuisine. We recommend also trying shrimp curry and original naan with chickpea curry.

5. Carving and Grilling Station

For an interactive dining experience, try out the Carving and Grilling station. Choose from mouth-watering beef or lamb, porchetta with homemade liver sauce, or have some house-marinated meats and seafood from the grilling station as skilled chefs prepare them to perfection hot of the grill, offering a feast for both the eyes and the palate.

6. Dark Chocolate Mousse / Matcha Pâte à Choux

Indulge your sweet tooth with exquisite desserts. The Dark Chocolate Mousse and Matcha Pâte à Choux are divine creations that bring a charming conclusion to your dining experience.

7. Affogato for your Afternoon Coffee

Elevate your coffee experience with a fancy afternoon delight that combines the boldness of espresso with the sweetness of ice cream, promising a moment of pure indulgence. Get cup-full of happiness from the dessert section, our dedicated team will gladly prepare one for you.

8. Celebrate Your Moments with Friends and Family

Celebrate life's special moments at Lanson Place. Cyan Modern Kitchen is perfect for intimate gatherings with friends and family with its spacious dining hall and quality buffet selections. You can also schedule your private meetings and get-togethers for a stylish productive afternoon as a la carte menus are available.

9. Filipino Selection and an All-Filipino Culinary Team

CYAN Modern Kitchen takes pride in its roots, boasting an All-Filipino Culinary Team serving up a regular cycle of local Filipino dishes made available so there is something reminiscent to look forward to every day. Expect a culinary symphony that harmonises local expertise with global flavours.

10. Manila Bay Sunset

At the main dining hall, diners have front-row seats to the magnificent Mount Samat on a clear day and the sunset Manila Bay is best known for. Meanwhile, its private room holds a view of the MOA Eye and has the best seats for the evening fireworks hosted by SM by the Bay.

Explore the CYAN Modern Kitchen today open from 6:00 am - 11:00 pm daily. Reserve your spot now through Lanson Place Mall of Asia, Manila’s website, or send an email to fb.lpmn@lansonplace.com.

 

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About Lanson Place Personal Hotels & Residences

Lanson Place is a wholly-owned subsidiary of Wing Tai Properties Limited (Wing Tai), a publicly listed company in Hong Kong (HKEx stock code: 369). Wing Tai currently manages 6 properties (in which Wing Tai has equity in two) under the Lanson Place brand, comprising luxury Personal Hotels and Residences in Hong Kong, Shanghai, Kuala Lumpur, and Singapore, as well as two new properties in Manila (to be opened in the third quarter of 2023) and Melbourne in (to be opened in 2024). 

Lanson Place provides comfortable, personal sanctuaries for short-stay and extended-stay guests at central locations in major global cities. Infused by a family-like service tradition, Lanson Place creates warm and sheltered places with a club-like feel where communities form and bond. Guests can enjoy a home-away-from-home experience.

The Group aims to grow the Lanson Place brand across the Asia-Pacific region and continues to explore both investment and management opportunities in major gateway cities.

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About SM Hotels and Conventions Corp. (SMHCC)

SM Hotels and Conventions Corp. (SMHCC) was established in April 2008 with the primary purpose of developing and managing the hotel and convention properties of SM Prime, one of the largest integrated property developers in Southeast Asia. SMHCC is guided by its mission to be the leading hotel and convention company in the Philippines and its vision to build and operate hotels and convention centers that take pride in Filipino warmth and hospitality.

SMHCC’s encouraging growth has propelled the company’s goal to double its portfolio throughout the country within the next five years. It is geared towards becoming a brand powerhouse that ultimately seeks to create an indelible mark in the country’s tourism industry.

Currently, the SMHCC portfolio is comprised of ten (10) hotel properties with a combined inventory of more than 2,400 rooms, 142 serviced residences, and over 42,000 sqm. of leasable convention space. The list of properties under SMHCC includes Taal Vista Hotel, Pico Sands Hotel, Conrad Manila, Lanson Place Mall of Asia, Radisson Blu Cebu, Park Inn by Radisson Clark, Park Inn by Radisson Davao, Park Inn by Radisson Iloilo, Park Inn by Radisson North EDSA, Park Inn by Radisson Bacolod, and the SMX Convention Centers and trade halls.

For more information, please visit https://smhotels.com.ph/

First Stop, Cagayan de Oro! Big Bad Wolf’s Biggest Book Sale Debuts in the City of Golden Friendship


To kickstart 2024, Big Bad Wolf will take the world’s largest book sale to Cagayan de Oro. Breaking new ground, this marks the first time BBW will bring its world-famous collection of books to the City of Golden Friendship.

The arrival of Big Bad Wolf in Cagayan de Oro is not merely a celebration of the city's vibrant culture and rich history but also a testament to the company's neverending commitment to spreading the joy of reading to every corner of the globe. As book enthusiasts in the region eagerly anticipate the event, BBW promises its Cagayan de Oro tour to be a momentous occasion, fostering a deeper appreciation for literature in the region and embracing the ever-expanding community of avid readers.

The event will take place at 5L Event Hall SM CDO Downtown, a well-known destination in the city recognized for its welcoming atmosphere and accessibility, providing the perfect backdrop for this literary tour. From February 2, 2024 to February 18, 2024, Cagayan de Oro residents and visitors from neighboring cities alike will have the opportunity to immerse themselves in an unparalleled book-shopping experience.

The event will showcase the company's wide array of books, novels, and everything in between. With over 2 million books in its collection, attendees can expect to find a literary treasure trove catering to diverse tastes and interests. From timeless classics and contemporary bestsellers to niche genres and children's literature, Big Bad Wolf's extensive selection ensures there's something for everyone.

What's more, the event will also have exclusive perks and unbelievable deals that add an extra layer of excitement to those stopping by. With so many titles up for grabs, attendees can enjoy price discounts of up to 95% off on different books, collections, and series. Not only can residents of Cagayan de Oro find their next big read, but they can also enjoy them without breaking the bank.

With the event fast approaching and coupled with the exclusive perks and unbeatable discounts, the Big Bad Wolf Book Sale in Cagayan de Oro is something residents shouldn’t miss!

Residents of Cagayan de Oro, mark your calendars, gather your reading lists, and get ready to immerse yourself in a world where books are not just pieces of paper but gateways to imagination, knowledge, and unparalleled joy. The Big Bad Wolf Book Sale is set for a tour in the city from February 2, 2024 to February 18, 2024 at 5L Event Hall SM CDO Downtown, and promises shaping a literary adventure like no other. Don't miss the chance to be part of this momentous occasion in the City of Golden Friendship!

For more information regarding Big Bad Wolf Books’ grand return to the Philippines, please visit:

Website: https://bigbadwolfbooks.com/

Facebook: https://www.facebook.com/bbwbooksphilippines/

Instagram: https://www.instagram.com/bbwbooksph/

 

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About Big Bad Wolf Books

The Big Bad Wolf Books was founded by Andrew Yap and Jacqueline Ng in 2009 and first launched in Kuala Lumpur, Malaysia. In the words of the company’s founders, Big Bad Wolf aims to cultivate reading habits, increase English literacy worldwide, and build a new generation of book lovers by making books more affordable and accessible to everyone.

One of the company’s best highlights is its Book Sales, which is popular among book lovers around the world. As a global reading advocacy initiative, the sales aim to encourage people of all ages to discover the joys of reading, inspire them to pursue their dreams, and, importantly, empower them with the knowledge to realize them.

Currently, Big Bad Wolf’s Book Sales have toured 15 countries and 37 cities. Among these include different cities in Asia like Malaysia, Cambodia, Manila, Singapore, Thailand, Hong Kong, and Indonesia. The company has also begun branching out to book readers outside the Asia Pacific, having held book tours in Tanzania, Kenya, and the United Arab Emirates.

Globe Group, local partners turn Lolo, Lola into #SeniorDigizens in digital inclusion push

Leading digital solutions platform Globe Group is set to transform the digital landscape for Filipino seniors with its innovative "Teach Me How To Digi" #SeniorDigizen Learning Session, set on January 25 at the Skydome, SM North Edsa.

 

Gathering at least 220 senior citizens in half a day of enriching tech learning, the #SeniorDigizens event is backed by some of the biggest brands in tech and retail, and by senior citizen advocates from the government.

 

“It’s really very important that our senior citizens learn digital skills because in the future, a lot of services will truly become fully digital. We have to help the seniors overcome their fear. And I guarantee you that once you try it, it’s going to be as easy or much easier than the old manual way,” said Ernest Cu, Globe Group President and CEO.

 

“As digitalization accelerates, tech adoption should be simple and easy for everyone, no matter the age. Technology should not be intimidating or difficult for our seniors, and they should be able to enjoy its benefits. The goal of our #SeniorDigizens campaign is to equip them with knowledge that will help them adopt new tech and apps that address their day to day pain points,” said Yoly Crisanto, Chief Sustainability and Corporate Communications Officer of the Globe Group.

 

The event features learning sessions on digital skills: How to create a Gmail account to be facilitated by Google, a 101 course on using smartphones via Globe, and sessions on using fintech platform GCash and telehealth service KonsultaMD.

 

Apart from hosting the event at Sky Dome, retail giant, SM, is providing an opportunity for senior citizens to join the Super Grannies Club (SGC), the grandest Facebook community for seasoned individuals. As SGC members, participants gain early access to events, exclusive mall deals and updates on SM Cares programs. These include health and wellness activities like Walk for Life, the award-winning Emergency Preparedness Forum and community service programs that enable a fun, active and productive lifestyle for lolos and lolas.

 

SM’s loyalty program SMAC, meanwhile, sponsored the event in SM Malls, as it is one with Globe in giving importance and joy to senior citizens.

 

“We are happy to support Globe in bringing to fruition our shared vision of digitalizing seniors. SM has long given seniors priority in our initiatives, and so our partnership with Globe for the #SeniorDigizens campaign is natural and seamless,” said Jay Beltran, Head of Sales and Marketing, Digital Advantage Corporation (DAC).

 

The National Commission of Senior Citizens (NCSC), led by its Chairperson and CEO Atty. Frank Quijano, has a booth where seniors will be guided on how to register in its database, which the agency hopes to build to take stock of the living situation, health concerns, skills and other important information about the country’s roughly 11 million senior citizens. The NCSC will also bring volunteers to help seniors in tech tutorials.

 

“We thank Globe for embarking on this program that addresses major concerns when it comes to seniors: digitalization and online safety. We at NCSC have been pursuing our own efforts to bring the elderly into the digital space safely, and we are happy to find an ally in the private sector to introduce seniors to new technologies while at the same time protecting them from the dangers that lurk online,” Quijano said.

 

Rep. Milagros Aquino-Magsaysay of United Senior Citizens Partylist is also on board, bringing senior citizen delegates to the event.

 

“We’d like to congratulate Globe for giving seniors priority through its #SeniorDigizens campaign. This is an initiative worth emulating. United Senior Citizens Partylist is one with Globe in seeing this through,” said Aquino-Magsaysay.

 

The Quezon City government also brought a delegation of senior citizens to the event and provided crucial logistics support.

 

“The city government of Quezon City is proud to partner with Globe in this undertaking. In QC, we give our seniors top priority in terms of public services to help them live their sunset years as active and productive members of society. This project is key in helping them transition into a digital life and help them enjoy the benefits of modern technology,” said Quezon City Mayor Joy Belmonte.

 

Meanwhile, #TeamGlobeofGood influencers Kiray Celis and Chuckie Dreyfus are lending their talent and bringing entertainment to the event, while internet personality Lester “Buji” Babiera, a talent of Globe Group agency NYMA, is bringing his brand of dynamic hosting onstage.

 

The #SeniorDigizen learning session, a significant effort to close the digital divide for the elderly, follows the success of the “Teach Me How to Digi” TikTok contest held in September last year. The contest received over 200 impressive videos showcasing tech lessons imparted by younger family members to their senior loved ones.

 

At the event, Globe will award 25 winners with prizes worth P25,000. They will also get to take part in the learning session.

 

"We are excited to help our senior citizens take their first steps into the digital world, ensuring they are not left behind in this fast-paced digital era. This event is our commitment to ensuring that they are not just consumers of technology but actively engaged in the evolving tech-savvy society,” said Liza Reyes, Public Relations and Communications Strategy Head at the Globe Group.

 

Globe’s #SeniorDigizens campaign promises not only to educate but also inspire a new generation of empowered seniors, ready to engage and connect in today's rapidly evolving digital environment.

 

To learn more about Globe, visit www.globe.com.ph.

January 26, 2024

Head of PR of Home Credit Assumes Key Roles in PANA, PANAF

The Head of Public Relations of Home Credit Philippines, Ken Lerona  has been elected to serve as a Board Member in the Philippine Association of National Advertisers (PANA) and as a Trustee in the PANA Foundation (PANAF), for the year 2024
Ken Lerona reinforces Home Credit's commitment to industry leadership

With his extensive experience and outstanding contributions to the field of public relations, Lerona brings his wealth of knowledge and strategic insights to both PANA and PANAF. His roles highlight his commitment to advancing the Philippine public relations and advertising industry and supporting meaningful initiatives that make a positive impact to society.

As a Board Member of PANA, Lerona will actively contribute to shaping the strategic direction of the organization, fostering collaboration among industry professionals, and promoting excellence in brand building practices amidst the background of digitalization and AI revolution. Simultaneously, as a Trustee in PANAF, he will play a vital role in promoting a socially aware community and will prioritize the best interests of the communities member brands serve.

Lerona is committed to give his best on these roles. "I am committed to contributing my skills and experience to further the missions of both organizations and to uphold the standards of excellence in the Philippine marketing and brand building industry as we transition to the new age of the brand building that is influenced by data and artificial intelligence,” said Lerona.

Lerona also served as director of PANA in 2020 to 2021. He was part of the board of the Public Relations Society of the Philippines in 2017.

This significant development not only underscores Lerona's leadership capabilities but also reflects Home Credit's commitment to fostering industry leadership and contributing to the betterment of society by actively promoting responsible brand-building. As Lerona takes on these roles within PANA and PANAF, Home Credit anticipates that his contributions will not only enhance the company's visibility within the PR and advertising landscape but also strengthen its dedication to corporate social responsibility.

Home Credit believes active participation in industry associations and foundations aligns with its core values and demonstrates a commitment to shaping a responsible and innovative financial industry.

Lerona eagerly anticipates the positive impact his contributions to PANA and PANAF will have on Home Credit.

To know more about the latest updates from Home Credit Philippines, visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts. Customers are also encouraged to download the My Home Credit App on Google Play to learn more about the latest promos and see what’s new in the Marketplace.

Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP).

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