October 19, 2024

Single largest contribution to date: SMAC donates Php 14.93M to Globe’s Hapag Movement

Multi-year partnership contributes to uplifting Filipino lives

Reaffirming its commitment to addressing involuntary hunger, SMAC has donated Php 14.93 million to Globe’s Hapag Movement, marking a significant milestone in Globe’s drive to beat involuntary hunger and uplift communities across the country in time for World Food Day.

This is the largest single corporate donation to date for the Globe-led hunger alleviation program, which supports the supplemental feeding and livelihood training of 100,000 Filipino families.

Unite for Hapag this World Food Day. Globe and SMAC celebrate their joint effort that raised Php 14.93M to be donated to the Hapag Movement. IN PHOTO (L-R): Hapag Movement mobilization partners David Jo, Head of Partnerships, Communications and Reports, UN World Food Programme; Eduardo Jimenez, Vice Chairperson, World Vision Philippines; Jun Godornes, Director for Resource Development, World Vision Philippines; Cel Amores, Senior Director for Corporate Communications, Ayala Foundation; Yoly Crisanto, Chief Sustainability and Corporate Communications Officer, Globe; Kevin Hartigan Go, Chief Operating Officer, SMAC; and Yara Macalindong, VP for Sales and Marketing, SMAC.


The funds were raised in the second round of SMAC’s partnership with the Hapag Movement, focusing on SMAC kits sold and members’ points donation through eligible purchases from SM Store and other SM retail partners from December 2023 to January 2024. The donation will be distributed to key mobilization and program implementation partners of the Hapag Movement, among them the Ayala Foundation, Tzu Chi Foundation, the United Nations World Food Programme, and World Vision.

The Hapag Movement has provided meals to over 154,000 family members, with 2,784 heads of households receiving livelihood training. Impressively, 2,361 of these individuals have successfully continued running their small businesses, highlighting the program’s role in fostering sustainable community growth.

"We are deeply grateful to our partners for closely working with us on this life-changing initiative. Together, we are creating a meaningful shift in consumer behavior, where Filipino shoppers are inspired to consider not only their personal needs but also the collective well-being,” said Yaracel S. Macalindong, VP for Sales and Marketing, SMAC.

The growing success of the partnership also reflects the importance of corporate collaboration in addressing social issues.

“Our partnership with SMAC is a testament to the power of collective action. Seeing the impact of the Hapag Movement firsthand among families we have supported so far is truly inspiring. We are incredibly grateful for this substantial donation from SMAC, which will help us expand our reach and provide vital support to families whose lives we have yet to touch,” said Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer.

has created valuable opportunities for our members to engage in meaningful contributions. It enables them to actively give back to their communities and make a lasting, positive impact on the lives of others. This collaboration empowers members to be part of something greater, fostering a sense of purpose and social responsibility," said Kevin Hartigan-Go, Chief Operating Officer of Digital Advantage Corp (DAC).

“This partnership goes beyond seasonal efforts, providing sustainable support to families. By helping stave off involuntary hunger and enabling households to improve their livelihood, we’re building a foundation for lasting change. We are excited to continue this work and invite other organizations to collaborate with us so that together, we can make a difference,” said Yoly Crisanto, Chief Sustainability and Corporate Communications Officer at Globe.

Looking ahead to their third fundraising round in December, SMAC and the Hapag Movement are creating more opportunities for Filipino shoppers to transform their purchases into acts of kindness and community support.

SMAC’s first partnership with the Hapag Movement in 2022 raised Php 5.5 million, benefiting 55,000 individuals and counting. Year 2 received a boost from the participation of 13 different brands apart from SMAC: SM Appliance Center, SM Beauty, SM Fashion, The Body Shop, Crate & Barrel, ECCO, Forever 21, Kultura, Levi's, Our Home, Simply Shoes, Sports Central, and Surplus. This alongside the doubled online engagement for last holiday’s campaign significantly increased the funds gathered for the cause.

Globe and SMAC encourage more companies to #UniteForHapag and work together to deliver impactful, long-term solutions for Filipino families in need, helping to create sustainable change that uplifts communities across the country. As it nears its multi-year target, the program will ramp up with expanded livelihood training initiatives and support for nutritious feeding in public schools through its partners to prevent child stunting.

Visit the Hapag Movement page on the Globe website to learn how to help.


October 18, 2024

EastWest Honored as Best Wealth Manager in the Philippines at The Asset Triple A Private Capital Awards 2024

EastWest has been recognized as the Best Wealth Manager in the Philippines by The Asset Triple A Private Capital Awards 2024. This internationally recognized and highly prestigious award further highlights EastWest’s focus on providing exceptional wealth management services and its continuing efforts to innovate and enhance its offerings in the rapidly evolving financial landscape.

From L to R: Richie Tamayo, SVP and Head, Wealth Management; Rafael S. Algarra Jr., SEVP and Head, Financial Markets and Wealth Management; Daniel Yu, Editor-In-Chief of the Asset; Raul Victor De Guzman, FVP and Trust Officer; and Bayani Cruz, Executive Editor of the Asset

EastWest Priority: A Segment Focused on Elevating Affluent Clients

EastWest’s dedication to serving affluent clients is especially evident through its EastWest Priority segment. This segment, which has seen a 20% increase in AUM and a 17% growth in client count, offers a suite of bespoke services designed to meet the unique needs of high-net-worth individuals. The bank’s competitive edge lies in its ability to combine traditional, high-touch banking with cutting-edge digital solutions.

“Our affluent banking services are unmatched in the market,” said Jerry G. Ngo, CEO of EastWest. “From economic briefings with top economists to personalized investment advice, we ensure that our clients receive the best possible service, tailored to their specific financial goals.”

Going Further for You

“Ultimately, this award is a symbol of EastWest’s promise of excellence in wealth management and our dedication to going ‘Further for You.’ As we celebrate our 30th anniversary, this recognition reinforces the strength of our ‘East meets West’ philosophy—blending the best of both worlds to deliver innovative, customer-centric solutions that truly meet the needs of our affluent clients. We remain committed to pushing boundaries, embracing new challenges, and ensuring that our clients always receive the exceptional service they deserve as we continue our journey of growth and transformation into the next 30 years,” Rafael S. Algarra Jr., SEVP and Head of Financial Markets and Wealth Management concluded.

The Asset launched the Triple A Private Capital Awards for Private Banks, Wealth & Investment Bank Advisers, Solutions and Index Providers mainly to shine the spotlight and showcase the change agents among high net worth individuals and the private banks, wealth managers, bank solution advisers and index providers that partner with them. These awards cover the Asia-Pacific markets, including Japan and Australia.

For more information on EastWest’s wealth management services and digital initiatives, you may visit https://priority.eastwestbanker.com.

Just Like A Splendid Love Song: Linya-Linya and Orange & Lemons Collaborate for 25th Anniversary Concert

Iconic Filipino brands join forces to celebrate music and arts


Filipino clothing brand and content creator Linya-Linya is proud to announce a special collaboration with the legendary Filipino rock band Orange & Lemons for their highly anticipated 25th Anniversary concert, NOW AND THEN: Orange & Lemons 25th Anniversary Concert. The event will be held on October 18, 2024, at 8:00 PM, at the Metrotent Convention Center, Pasig City.

To commemorate this milestone, Linya-Linya has designed two exclusive limited-edition shirts featuring the band's iconic branding. Loyal fans are bound to love the Linya-Linya x Orange & Lemons greatest hits shirt, showcasing a compilation of their hit albums throughout the fruitful 25-year journey. A timeless classic, the Linya-Linya x Orange & Lemons: Hanggang Kailan shirt features the iconic lyric, “Umuwi ka na baby” that has since resurfaced in popularity on TikTok among new and younger listeners.

"Orange & Lemons' music has touched the hearts of countless Filipinos, from generations of Millennials to Gen Zs and beyond," said Ali Sangalang, Creative Director at Linya-Linya.”

"We are honored to collaborate with them on this special occasion and create something that fans will cherish for years."

“‘Di kami hype band. We’re a listening band,” said Clem Castro, lead vocalist of Orange & Lemons as they shared about how they focus on the band’s longevity and producing music during their podcast guest appearance at The Linya-Linya Show. “When we reformed [the band], what are we going to do? Do we repeat ourselves? Do we ride the times, or ano bang uso ngayon? We did the opposite.” Castro added as they shared their process on making their concept album, La Bulaqueña (You may listen to The Linya-Linya Show podcast episode here).

The limited-edition shirts are now available exclusively at www.linyalinya.ph and will be sold at the Orange & Lemons 25th Anniversary concert. Shirts are priced at ₱849 each alongside other merchandise from this collaboration such as a limited-edition Linya-Linya x Orange & Lemons mug coaster and sticker pack.

Tickets for the concert are available at https://orangeandlemons.helixpay.ph/.


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About Linya-Linya
Linya-Linya is a Filipino clothing brand and content creator known for its witty and relatable designs that capture the Filipino spirit. Founded in 2012, the brand has become a cultural icon in the Philippines. For more updates, follow them on their social media pages on Facebook at facebook.com/linyalinyaph or Instagram and X at @linyalinya.


About Orange & Lemons
Orange & Lemons is a Filipino rock band formed in 1999. Known for their unique blend of Britpop and OPM, the band has produced numerous hit songs and albums over their 25-year career. Stay in the loop with the bands’ latest releases and hits on facebook.com/orangeandlemons or visit their website at www.orangeandlemons.co

Charge, Play, and Dominate: Professional gamers react to the brand new realme 13 Series 5G


When it comes to gaming, every second counts. From perfectly timed headshots to executing complex moves in the heat of battle, gamers know that all-around performance is key. And it’s not just about one’s skills, the device of choice plays a huge factor in racking up all those victories.
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The latest lineup from realme focuses on benefits that will help gamers get 
“Limitless Speed to Victory”
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The brand new realme 13 Series 5G, launching on October 24, is poised to redefine mobile gaming with its promise of "Limitless Speed to Victory." Already making waves as the Official Gaming Smartphone for this year's international Esports tournament for Honor of Kings, the 2024 Honor of Kings Championship, the realme 13 Series is proving its dominance with unmatched performance and gaming prowess.

Featuring the realme 13+ 5G and realme 13 5G, this series is set to impress with its exceptional gaming performance, advanced cooling systems, and unrivaled charging speed. To further win over Filipino consumers, top names in the local gaming scene like Falcons AP Bren and the iconic duo OhmyV33nus and Wise Gaming are already praising the realme 13 Series 5G for its game-changing capabilities.

MediaTek Dimensity 7300 Energy

Gamers, particularly competitive players, will appreciate the exceptional performance of the realme 13+ 5G, powered by the MediaTek Dimensity 7300 Energy processor. This advanced processor effortlessly handles the most demanding games while supporting high frame rates at 90FPS or higher, depending on the game.

It balances power with efficiency to boost overall gaming performance while conserving energy, running graphics-rich games, and helping reduce overheating.

Paired with realme’s software, this processor supports other flagship features, including Geek Power Tuning. This feature lets players customize CPU and GPU speeds to match their gaming needs, ensuring they can push their performance to the limit and unleash their true potential. Whether aiming for maximum speed or optimizing battery life, the realme 13+ 5G gives users the power to game on their terms.

“Ang galing kasi ang bilis makakeep-up ni realme sa needs ng mga mobile gamers kagaya ko. Pag naglalaro ng mobile games, sobrang importante na smooth yung experience. Malaking bagay yung nakakasunod sa pace ng laro yung device. Kaya swak talaga yung realme 13+ 5G (realme is impressive because it quickly keeps up with the needs of mobile gamers like me. When playing mobile games, having a smooth experience is really important. It makes a big difference when the device can keep up with the pace of the game. That's why the realme 13+ 5G is a perfect fit),” Falcons AP Bren member Pheww said.

80W SUPERVOOC Charge

Power and charging are crucial for gamers. They need a device that can keep pace with their relentless training schedules and the high demands of professional Esports. A smartphone that never runs out of battery and charges at lightning speed is essential to staying in the game and maintaining peak performance.

“Sobrang importante ng battery life kasi sa isang araw ilang games ang nilalaro namin. Pag madali malowbat ang phone, hassle para samin lalo na during training. Yung scrims namin inaabot ng ilang oras. Pag matagal mag charge yung phone tapos kailangan na gamitin, nakakaabala sa routine (Battery life is extremely important because we play several games in a day. If the phone quickly runs out of battery, it hinders our training. Our scrims can last for hours so if the phone takes too long to charge when we need to use it, it disrupts our routine)," Pando from AP Bren said.

With the realme 13+ 5G’s 80W SUPERVOOC Charge, the battery can charge to 50% in 19 minutes and 100% in 44 minutes, wherein one full charge allows up to hours of gaming for significant game titles even at high settings.

“Pinakacommon na problema sa phones ngayon yung madali malowbat pag ginagamit tapos ang tagal pa mag charge kaya na-appreciate ko yung mabilis mag-charge at di madaling malowbat na feature ni realme 13+ 5G (The most common problem with phones today is that they run out of battery quickly when in use, and they take a long time to charge. That’s why I really appreciate the fast charging and long-lasting battery feature of the realme 13+ 5G),” AP Bren’s Owgwen added.

The charging optimization also retains 80% of its battery health even after 1,000 charging cycles, ensuring the device’s battery will perform at its best and last long. And with 38 Safety Protections in place, including the charging interface, adapter and cable in the box, overvoltage protection, and fireproof design, the realme 13+ 5G ensures that fast charging isn’t just efficient but safe.

GT Mode and Vapor Chamber Cooling System

Both phones in the series are equipped with realme’s flagship GT Mode, designed to optimize gaming performance. When activated, GT Mode directs the device’s resources toward delivering smooth, high-quality gameplay, with stable high frame rates at 90fps or higher on the realme 13+ 5G and 60fps or higher on the realme 13 5G, depending on the game. This feature enhances overall gaming performance, ensuring a seamless and immersive experience.

For professional Esports players OhmyV33nus and Wise, the realme 13 Series 5G ensures smooth gameplay during training or even friendly matches outside of tournaments.

“Ngayon na lang ulit ako gumamit ng Android phone for gaming and I could say na sobrang advance na talaga ng realme phones now, especially the realme 13+ 5G. Sobrang smooth niya for MOBA games, as in. I’ve tried the maximum settings for those MOBAs and talagang kayang kaya niya (This is the first time in a while that I’ve used an Android phone for gaming, and I can say that realme phones have really advanced, especially the realme 13+ 5G. It’s incredibly smooth for MOBA games. I’ve tried the maximum settings for those MOBAs, and it handles them effortlessly),” said OhmyV33nus.

It’s not just the frame rates that get an upgrade. The realme 13 Series 5G also features a Vapor Chamber Cooling System that maintains optimal device temperatures, even during intense gaming sessions.

OhmyV33nus and Wise noted how the realme 13 Series 5G stayed noticeably cooler than other phones, even during marathon gaming sessions.

“Less overheat yung realme 13+ 5G which is yung pinaka-nagustuhan ko sa kanya. Yan kasi problem ko now with the current phone na ginagamit ko especially during long gaming sessions (The realme 13+ 5G overheats less, which is what I like most about it. That’s the problem I have with the phone I’m currently using, [it overheats] especially during long gaming sessions),” shared Wise.

Lower temperatures help keep frame rates stable during long gaming sessions and ensure the device does not overheat even when performing at its peak.

The realme 13 Series 5G features a Victory Speed Design, crafted with bold colors and sleek curves that evokes a sense of speed and performance. The realme 13 5G comes in Speed Green and Dark Purple, while the realme 13+ 5G is available in Victory Gold and Dark Purple.

Gamers can trust the realme 13 Series 5G to bring unmatched power to their fingertips, with extraordinary performance, an advanced cooling system, and lightning-fast charging to keep them ahead of the competition. Whether climbing the ranks in competitive play or enjoying a casual match, the realme 13 Series 5G delivers on all fronts, delivering Limitless Speed to Victory every time.

To stay updated on the realme 13 Series 5G and other announcements, head to the official realme Facebook page and website.

October 17, 2024

GCash reaps accolades at HR Asia, HR Excellence, and Stevie Awards

GCash, the Philippines' leading finance super app and largest cashless ecosystem, shines as an Employer of Choice at the prestigious HR Asia, HR Excellence, and Stevie Awards, taking home accolades in multiple categories.

“We strive to make our standards for workplace excellence at par with international standards. These accolades at the HR Excellence Awards and Stevie Awards affirm we are headed in the right direction,” GCash chief people officer Robert Gonzales said. “At GCash, we pursue a multi-faceted HR approach, encompassing workplace compensation, leadership opportunities, streamlined hiring, diversity and inclusion, mental health, and anti-harassment, among many other initiatives. We are also intentional with the culture that we build and nurture, in view of our mission to enable Finance for All.”

GCash celebrates its second consecutive win as one of HR Asia’s Best Companies to Work For, an honor given to top employers in the region based on metrics such as employee engagement and workplace culture.

GCash also won HR Asia’s Diversity, Equity, and Inclusion (DEI) award for the first time, which recognizes companies that have become an outstanding example in promoting belongingness. For the company, these initiatives begin in the hiring process, where the company actively seeks out employees from relevant groups, such as women, the LGBTQIA+ community, persons with disabilities, and more, in various settings such as schools, seminars, and expos.

All employees are required upon onboarding to undergo sensitivity training, which covers various topics such as inclusion principles, anti-harassment and micro aggressions, among others. This is on top of company-wide initiatives such as the banner program, DEI x DEI, a foundational course that will enable employees not just to speak the language of inclusion with each other but to be able to practice inclusive responses that create safe spaces for all.

Meanwhile, employees with same-sex partners are also entitled to GCash’s Life Partner benefits, offering health insurance, disability and accident insurance, bereavement coverage, wellness allowances, and access to mental health apps like KonsultaMD and Mind You.

Moreover, inclusive communities and networks are encouraged at GCash, such as the “Queer Peers CommYOUnity”(for LGBTQIA+ employees) and the Limitless League CommYOUnity (for persons with disabilities). GCash also rolls out regular internal campaigns and events, such as “True You”, which covers various initiatives like the SheCan! recognition program for women, employee self-declaration survey, basic sign language classes, and many more.

GCash is also a partner of advocacy-led organizations such as the National Council on Disability Affairs and Philippine Financial & Inter-Industry Pride.

Meanwhile, at the HR Excellence Awards, GCash was honored as the Gold Winner for Excellence in HR Communication Strategy, which recognizes companies with effective communication strategies within their HR function. The company’s HR team was also named the Best HR Team. With these awards, GCash proves it is consistently seeking feedback on employee needs and preferences, implementing strategies to address these.

In other categories, GCash bagged silver for Excellence in Total Rewards Strategy, and bronze for Employer of the Year and Excellence in Retention Strategy.

Moreover, GCash scored a back-to-back victory at the Stevie Awards for Great Employers, winning gold for Employer of the Year (Financial Services) for a second consecutive year. This solidifies GCash's dominance in the financial technology industry, not only in terms of scale and performance but workplace excellence—crucial in promoting digital financial inclusion.

GCash was also awarded gold for Achievement in Benefits Design and Administration, which recognizes notable single achievements, or a series of achievements, related to benefits design and/or administration.

GCash's other accolades at the Stevie Awards include silver for Recruiting or Talent Acquisition Team of the Year and Best Youth Employment Strategy, and a bronze for Achievement in Employee Engagement.

“We listen to the pulse of our employees, who are now more discerning in what they are looking for in workplaces,” said Gonzales. “GCash is delighted to be meeting their needs and priorities.”

“GCash has come a long way in becoming the Philippines’ first and only US$5B unicorn. It was a team effort we've built throughout the years,” GCash president and CEO Martha Sazon said. "Thanks to our brilliant, creative, and hardworking employees, we have an empowered organization that enables millions of Filipinos to thrive every day, prepare for a rainy day, and plan for their one day. To pursue our mission of Finance for All, we need an empowered workplace where everyone is valued and inspired to make a difference."

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