Experience Safe and Healthy Air Quality with the CHERRY Ion Air Purifier

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If you are tired of unclean air, especially when commuting, then the CHERRY Ion Air Purifier is for you. Experience safe and healthy air quality with this item! It’s both convenient and trendy—use it as an accessory around your neck. With many colors to choose from, you can make a statement while having a sparkle of safety outside.

The CHERRY Ion can emit up to 200 million negative ions per cm³ so you can stay protected from airborne bacteria at any time and at any place; safe air with 3ft radius. Plus, it eliminates smoke and dust and is rechargeable via Micro USB. Available colors are as follows: White-Rose-Gold, White-Silver, White-Gold, Black-Silver, Black-Gold, All White, All Black, Black Red, and Black Purple. Moreover, the CHERRY Ion is also available in limited edition designs.

Improve quality of air and protect yourself from health hazards with the CHERRY Ion Air Purifier. Reduce or increase humidity, help air in or outside your house, and limit access to air pollution. Get yours now!

For more information, visit:

CHERRY Shop: www.cherryshop.com.ph

Shopee: https://bit.ly/CherryPhShopee

Lazada: https://bit.ly/CherryPhLazada

Empowering Filipinos: Home Credit PH Recognized for Excellence at 60th Anvil Awards

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Home Credit Philippines (HCPH), the country’s leading consumer finance company, clinched silver at the 60th Anvil Awards this year under the Public Relations Tools Category (Special Events) for its press event, "Unlocking a New Decade of Credit Opportunities for Filipinos.

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Award-Winning Press Event highlights leading consumer finance company’s strong start to its new decade of operations

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This recognition underscores Home Credit’s unwavering commitment to delivering innovative financial solutions that empower Filipino families. Held on May 13, 2024, the award-winning event marked the beginning of an exciting new chapter for Home Credit as it entered a new decade of operations in the Philippines.

The award-winning press event successfully gathered over 100 journalists and bloggers, resulting in extensive media coverage across print, online, and broadcast platforms. These efforts amplified Home Credit’s message of making essential commodities and high-ticket items more accessible to Filipinos through 0% interest installment plans. It also featured exhibits showcasing Home Credit’s trusted partners, including Abenson, Acer, Cellboy, Digimap, Imperial Appliance Plaza, Octagon, Power Mac Center, Samsung, and Silicon Valley.

Sheila Paul, Chief Marketing Officer of Home Credit Philippines, emphasized how the recognition reinforces the company’s commitment to creating a brighter financial future for Filipino families.

“This award reflects our unwavering commitment to making life’s essentials and aspirations more accessible to our customers,” said Paul. “Through our year-round campaigns for Summer, Back-to-School, and Holiday, which we have highlighted in the press event—we create opportunities for Filipinos to enjoy exceptional deals, including 0% interest installment rates during peak shopping seasons. As we have consistently done in recent years, we will continue to empower and uplift lives by delivering innovative financial solutions, staying true to our mission of bringing financial opportunities closer to every Filipino.”

Exceeding expectations with its remarkable turnout, the press event generated outstanding results in media reach, coverage, and cost efficiency. It significantly expanded HCPH’s visibility across various sectors, underscoring the company’s mission to make financial services more accessible to Filipinos nationwide.

One of the standout stories to emerge from the event was the success of Home Credit's Summer Campaign. The 0% interest financing on cooling appliances led to the sale of over 1,000 air-conditioning units per day, providing relief to Filipino families during the intense summer heat. The event also emphasized how Home Credit’s installment plans made premium items like iPhones more attainable for Filipinos. In 2023 alone, the company financed 12.5 million mobile phones, generating ₱30 billion in sales—₱6 billion of which came from iPhones.

Additionally, the event showcased Home Credit’s wide range of product offerings, from televisions and computers to e-bikes and medical equipment. The customer experience was further enhanced through Shoppingmall.ph, Home Credit’s online platform, featuring over 50,000 deals from more than 500 merchant partners nationwide, expanding the company’s reach and accessibility.

“This initiative was more than just an event; it was a celebration of Home Credit’s decade-long mission to improve the lives of Filipino families,” said Michael Dugenia, Managing Partner at DM&A Co., the marketing communications firm behind the press event. “We are honored to have played a role in crafting a campaign that not only tells Home Credit’s inspiring story but also creates meaningful connections with their customers.”

This Silver Anvil Award marks the second recognition for both Home Credit and DM&A Co., following their Silver Anvil win for the Back-to-School campaign in 2023. Their continued success exemplifies a results-driven partnership focused on impactful and creative audience engagement.

Now in its 60th year, the Anvil Awards is widely recognized as the gold standard of public relations excellence in the Philippines. Organized annually by the Public Relations Society of the Philippines, it honors campaigns that demonstrate outstanding creativity and effectiveness. This year’s Gabi ng Parangal, held on January 28, 2025, at The Manila Hotel, celebrated the best PR campaigns in the country.

To know more about the latest updates from Home Credit Philippines, visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts. Customers are also encouraged to download the Home Credit App on Google Play or the App Store to learn more about the latest promos and see what’s new in Shoppingmall.ph.

Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP).

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Cignal’s newest offering packs a punch at 95 channels for only P290/month!

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For most Filipinos who spend a fifth of their waking hours watching TV, there’s nothing quite like coming home and unwinding with the family while tuning into a variety of movies and TV shows. With Cignal, you can create many more bonding moments at home and enjoy unli entertainment as the Philippines’ premier direct-to-home satellite provider launches its newest offering: Cignal Plan 290. The plan is the service’s most value-packed yet, as it comes with 95 channels – 25 in amazing high definition (HD) and 70 in standard definition (SD). It is conveniently available as an add-on to your PLDT Home subscription.

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Kickstart the year with more entertainment to enjoy at home – watch HBO, NBA TV, and more in HD with Cignal Plan 290 now available thru PLDT Home

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Cignal Plan 290 gives you access to a diverse selection of channels that broadcast live sports, news, movies, TV shows, and other content that may not be available through other services. With Cignal Plan 290, you don’t have to go on different streaming platforms and pay for each one. Cignal TV also comes with features like DVRs to record the shows you may not be at home for – so it works just like a streaming platform where you can watch as many times as you want, when you want to.

The plan includes infotainment from premium channels and programming including HBO, Nickelodeon, Cinemax, One News, HITS, and BBC Earth, catering to every member of the family no matter what age and interest.

Love basketball? Never miss a game from the world’s biggest basketball league with NBA TV Philippines, a dedicated NBA channel for Filipinos, where fans can watch live games daily from the US. Off season, you can relive the glory days of your favorite team as the channel broadcasts past NBA seasons and specials. 

There’s also UAAP Varsity Channel, which broadcasts the games in season, and PBA Rush, which is a channel dedicated to the local professional basketball league 24/7. . Get front-row access to ongoing international and local sports tournaments including Japan B-League, Spikers Turf, and PVL on One Sports+.

Movie fans can catch the hottest movies on HBO. . Kung Fu Panda 4, after its successful theatrical run last year, is set to make its highly anticipated debut in Asia exclusively on HBO, marking the first time audiences in the region will experience the latest chapter in Po's epic journey on TV. Bringing family-friendly excitement and action to screens across Asia, HBO continues to solidify its reputation as the go-to destination for blockbuster premieres.

Meanwhile, on HBO Family, Timothy Chalamet stars in Wonka (2023), the origin story of billionaire chocolatier Willy Wonka. Chalamet plays the young inventor and dreamer Wonka, who leads a ragtag group of misfits to overthrow the chocolate mafia. The fantastical musical film is a fun ride of pure imagination.

Over at Cinemax, you can indulge your horror science fiction fantasies with M3GAN, a psychological film that viewers find disturbing for its realistic filmmaking style. With AI and robot prototypes a reality these days, the film takes on an almost real-time update of what AI can do. The M3GAN doll personifies humans’ relationship with AI, taking on the role of a child’s playmate, teacher, protector and friend, and seems like a gift for busy parents – until the horrific consequences unfold.

For fans of reality TV and other heartfelt movies, Lifetime HD features one of the craziest reality shows ever conceived. Though it considers itself as a social experiment, Married at First Sight: Australia pairs strangers who meet for the first time at the altar to be married. They then embark on their honeymoon and “live together for a period of time and each week decide whether they will continue their relationship at a commitment ceremony where they can choose to either stay or leave.”

To stay updated on world and local news, Cignal’s lineup includes news programming in Filipino and English. The Big Story, a flagship news program on One News, delivers in-depth coverage of the day's most important headlines, offering analysis and perspectives from experts, journalists, and newsmakers. CNN Newsroom, on the other hand, is a live news program that provides comprehensive coverage of breaking news, global events, and current affairs.

Sign up for your Cignal Plan 290 service to guarantee unlimited entertainment at home. PLDT Home customers can get this add-on through their Fiber plan, tucked conveniently into their monthly bill. For more information, visit pldthome.com/cignal.

Alsons Dev Inaugurates Sarangani’s First Integrated Emergency Response Complex

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Alabel, Sarangani – Alsons Development and Investment Corporation (Alsons Dev) marked a significant milestone with the blessing and inauguration of the completed Alabel Public Safety and Security Complex on January 14, 2025. Located within Avia Estate, Alsons Dev’s master-planned township in Alabel, Sarangani, the Alabel Public Safety and Security Complex is the SOCCSKSARGEN region's first integrated emergency response center, combining three essential government services in one state-of-the-art facility.

The APSSC houses three critical facilities: a Fire Substation, Community Police Assistance Center, and MDRRMO Satellite Emergency Operations Center. This integrated setup mirrors a similar complex in Alsons Dev's Northtown township in Davao, further highlighting the company’s innovative approach to fostering public safety across its developments.

The inauguration marks the official turnover of the facilities from Alsons Dev and the municipal government of Alabel. The Alabel LGU will subsequently hand over the facilities to their respective agencies: the Philippine National Police, Bureau of Fire Protection, and Municipal Disaster Risk Reduction Management Office.

"The completion of the Alabel Public Safety and Security Complex represents Alsons Dev’s long-standing commitment to enhancing community development and well-being in Mindanao. By providing vital infrastructure and supporting local government initiatives, we can contribute to a safer and more prosperous future for Alabel and the broader Sarangani community,” said Miguel Rene A. Dominguez, President and Chief Executive Officer of Alsons Dev.

A one-stop hub for emergency services

The Alabel Public Safety and Security Complex, set to open to the public in the first quarter of 2025, is a pioneering one-stop hub designed to improve response times and coordination among emergency services, significantly enhancing the safety and security of Alabel and its neighboring areas.

“This complex stands as a powerful symbol of hope, security, and resilience. It is a testament of the foresight and unity of our local leaders. We wholeheartedly dedicate this facility to those tirelessly protect and serve our people - our courageous men and women in uniform.” shared Sarangani Governor Ruel Pacquiao.

The complex houses a Fire Substation equipped with modern firefighting resources to effectively respond to fire emergencies and a Community Police Assistance Center, providing a secure and accessible space for police operations. It also has an MDRRMO Satellite Emergency Operations Center that will serve as a hub for coordinating disaster response efforts, including monitoring, communication, and resource allocation.

L-R: Sarangani Governor Rogelio “Ruel” D. Pacquiao, Alabel Mayor Vic Paul M. Salarda, Alsons Dev President and CEO Miguel A. Dominguez, Provincial Fire Marshal-Sarangani FSupt. Reginald L. Legaste, PNP Alabel OIC Kathrina Alegarbes, and LDRRM Officer III Haweya Balangcas at the ceremonial turnover of the plaque for the Alabel Public Safety & Security Complex from Alsons Development & Investment Corporation.

"Since this will be officially turned over to the Municipality of Alabel, rest assured that it will be put to good use and will bring lasting benefits to our community. Our Public Safety and Security Complex, built with the invaluable support of our long-time partner Alsons Dev, the Alcantara Group, and its subsidiary, will serve as a vital asset for our residents. We are truly grateful for Alsons Dev's unwavering support to the Municipality of Alabel." said Mayor Vic Paul M. Salarda, MPA.

The Alabel Public Safety and Security Complex, is patterned after Alsons Dev’s first integrated emergency response complex in Davao City—the first of its kind in the country. These developments reinforce Alsons Dev’s commitment to addressing the evolving needs of communities and its role as a trailblazer in regional development and public safety infrastructure.

For more information about Avia Estate, visit https://aviaestate.ph/.

Steve Aoki and David Guetta Share New Single “My Life”

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Dance music powerhouses Steve Aoki and David Guetta reunite to deliver a new anthem, “My Life,” featuring Swae Lee and the late PnB Rock. This release builds on decades of friendship and collaboration between Aoki and Guetta, who have performed onstage together and remixed each other’s tracks throughout their careers. Their last joint effort, the 2018 hit “Motto” (featuring Lil Uzi Vert and G-Eazy), set the stage for this much-anticipated original single. Most recently, Aoki remixed Guetta’s 2024 track “When We Were Young” with Kim Petras.

Listen to “My Life” here: http://steveaoki.lnk.to/MyLife 

“My Life” sees Aoki start the new year off strong, following the release of his ninth studio album, 2024’s Paragon. The album expanded on the immersive HiROQUEST universe Aoki created across music, trading cards, and a newly launched graphic novel. Aoki also worked with PnB Rock on his HiROQUEST 2: Double Helix album, making “My Life” a heartfelt continuation of their collaboration.

Arriving alongside the single is a vibrant, visually stunning music video by OseanWorld, an Atlanta-based artist celebrated for his futuristic visuals and characters.

Watch “My Life” video here: https://youtu.be/zbKOYBVpnOQ

"'My Life' is a meaningful track for me, teaming up with my brother David Guetta, Swae Lee, and the legendary PnB Rock,” Steve Aoki shares. “It’s all about the connections we’ve built and the energy we’ve brought to music over the years.”

The release comes as David Guetta dominates dance music charts worldwide. Earlier this month, Guetta broke records by earning his 17th #1 on Billboard’s Dance/Mix Show Airplay chart with “Forever Young” featuring Ava Max and Alphaville. The track is climbing the Adult Pop Airplay (Top 10) and Top 40 (Top 15) charts, cementing Guetta’s status as a global dance music icon.

“I love creating music that combines dance and hip hop and am so happy with how this track turned out,” David Guetta adds. “It's always a pleasure getting to work with my good friend Steve Aoki and Swae Lee is such an incredible artist. It’s extra special that we got to use vocals from the late PnB Rock which provided the finishing touch on the record.”

Swae Lee’s fans are buzzing about his latest futuristic single, “Doodleverse,” with Pharrell and Lil Yachty, as well as his teased collaborative project with Steve Aoki, dubbed Swaeoki. Lee’s connection with Aoki runs deep—over the years, they’ve shared stages worldwide, including a memorable performance during Dim Mak's 20th-anniversary tour in San Francisco, where they engaged the crowd in an audience-wide mannequin challenge. 

“‘My Life' is special 'cause it’s all about creativity and connection,” Swae Lee shares. “Working with Steve and David, plus honoring PnB Rock’s legacy, made it hit even harder. It’s all about bringing energy and heart to the music, and I can’t wait for the world to vibe with it.”