Busog ka na, tumulong ka pa! Mang Inasal supports farmer livelihood initiative

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Have you ever thought about the ingredients being used to get that savory, juicy, and deliciously char-grilled Chicken Inasal? Where does Mang Inasal even get it?

“Every Chicken Inasal order contributes to the livelihood of smallholder farmers under the Farmer Entrepreneurship Program (FEP) of the Jollibee Group Foundation (JGF),” said Mang Inasal Business Unit Head Mike V. Castro “This is because FEP farmers supply fresh ginger, one of many natural ingredients used to make the marinade of our famous Chicken Inasal.”

FEP is a multi-awarded initiative that enables and empowers smallholder farmers with leadership skills, and systems needed to collectively market their produce to institutional buyers like Mang Inasal, resulting in increased and sustained income.

“There are many barriers that our farmers face today in getting their crops to markets and suppliers,” Castro added. “By purchasing directly from farmers, Mang Inasal is able to support our farmers and uplift them, so they have more opportunities to earn and become entrepreneurs themselves.”

The group supplying ginger to Mang Inasal is the AGAP Farmers’ Association. It has 37 ginger farmers from three clusters who used to sell their vegetables on their own and struggled to find a stable market.

With JGF and its partner Ahon sa Hirap Inc. (ASHI), farmers from Laguna and Rizal learned to work together as clusters and produce ginger that adheres to the quality standards set by an institutional market like Mang Inasal.

In 2021, their first year as Mang Inasal suppliers, the farmers delivered 22% of the company’s requirements for the year.

Vicente Bojawe, 58, is one of the farmers under AGAP. “Noong una, malaking hamon sa amin ang magdeliver sa malaking market kasi maraming training at kulang kami sa experience. Sa tulong ng Jollibee Group Foundation at ASHI, nagkaroon kami ng guide at ngayon ay natupad na ang pangarap namin namakapag-deliver sa Mang Inasal (At first, it was a big challenge for us to deliver to a big market as we needed training and welacked experience. Through Jollibee Group Foundation and ASHI, we received guidance and achieved our dream of delivering to Mang Inasal),” he shared. Vicente’s increased earnings helped him build his house and invest more in his farm.

So next time you find yourself craving for a hearty, “Ihaw-Sarap” meal, don’t hesitate to visit your nearest Mang Inasal branch and order the Chicken Inasal meal.

Continue to support our farmers by ordering Mang Inasal’s Chicken Inasal meal via dine-in, takeout, or delivery via the Mang Inasal Delivery App, http://manginasaldelivery.com.ph/, GrabFood, and foodpanda.

Want more Mang Inasal exclusives NOW? Visit www.manginasal.com for the latest updates, https://manginasaldelivery.com.ph for delivery deals, and follow Mang Inasal on social media!

Jollibee Group Foundation, Temasek Foundation team up to feed communities, frontliners affected by COVID-19

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Jollibee Group Foundation (JGF) has partnered with Singapore-based Temasek Foundation to augment the Jollibee Group FoodAID Program, which seeks to help feed healthcare workers and families affected by the COVID-19 pandemic.

 Jollibee Group Foundation and Singapore-based Temasek Foundation partner donated 105, 650 meals across five Philippine regions.

Temasek Foundation is a non-profit philanthropic organization that supports programs that uplift lives and communities in Singapore and beyond. The Foundation aims to strengthen social resilience, foster international exchange and regional capabilities, advance science, and protect the planet.

Through the support provided by Temasek Foundation, JGF and its partners were able to distribute 105,650 meals across Metro Manila, Bulacan, Cavite, Laguna, and Rizal from September to December 2020. Of these, 99,400 meals were served to communities, while the remaining 6,250 meals were served to healthcare workers from 20 public hospitals.

The FoodAID Program was implemented through three initiatives, all of which were supported by the Temasek Foundation.

First is the distribution of ready-to-cook food packs that were directly delivered to communities through JGF’s local partner organizations. JGF leveraged on Jollibee Group’s expertise in meal preparation and product development of specially designed food packs—Chicken Guisado and Beef Meatballs—that allow more people to be provided with nutritious, delicious meals at a lower cost.

Second is Project Karinderya—a program that helps feed families while facilitating livelihood development of karinderya (local food stores) operators. Through the support from Temasek Foundation, JGF partnered with Kasagana-Ka Development Center (KDCI) and Kabuhayan sa Ganap na Kasarinlan Credit and Savings Cooperative (K-Coop) to re-establish 30 karinderyas that served 200 families with daily meals for 30 days. JGF also provided training for karinderya owners and health cadets on food preparation, food safety, and customer service to further build their capacities and help them become self-sufficient even after the project duration.

A health cadet trained through Project Karinderya helps ensure that karinderya operators observe standards on food preparation, food safety, and customer service in Quezon City. Project Karinderya is a two-in-one program that helps both karinderya owners whose operations were disrupted by the COVID-19 pandemic and families in urban poor communities through meal subsidies.

Third is the distribution of ready-to-eat meals to healthcare workers who are working at hospitals in Metro Manila with the highest incidences of COVID-19.

The Jollibee Group FoodAID Program distributed meals to healthcare workers on the frontlines of the battle against the COVID-19 pandemic.

“COVID-19 is a global long-term public health crisis, undermining not just our physical and mental health but also our economy and livelihoods. Viruses do not respect borders and it is only when we band together as one will we be able to defeat this global enemy. We are happy to work with Jollibee Group Foundation in the Philippines to provide more than 105,000 meals and other support where they are most needed. The smiles and resolve of the beneficiaries to soldier on and pull through together is an indication that we are on the right track,” said Mr. Benedict Cheong, Chief Executive of Temasek Foundation International.

“There exists a need for sustained collaborative efforts that can effectively promote access to food among communities by the pandemic and recent disasters. We thank the Temasek Foundation for their trust in the Jollibee Group and their belief in the objectives of the FoodAID Program. Truly, crises such as this pandemic have the power to band like-minded people and groups together,” said Jollibee Group Foundation Executive Director Gisela Tiongson.

Together with partners and donors, Jollibee Group FoodAID Program has mobilized Php300 million (USD 6.2 million)-worth of food assistance or 4.7 million meals for families and frontliners from March to December 2020.

As the social development arm of Jollibee Group, JGF implements programs on agriculture, education, and disaster response with partner communities nationwide.

Made possible through philanthropic endowments gifted by Singapore’s Temasek, Temasek Foundation’s programs strive towards achieving positive outcomes for individuals and communities now, and for generations to come.

Jollibee and Jollibee Group Foundation spread hope and joy among Marawi kids

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The country’s number one fast-food chain partnered with the Jollibee Group Foundation (JGF) to spread hope and joy last December through the "Magbahagi para sa mga Bata sa Marawi", a Jollibee Maaga ang Pasko special gift-giving program.

Jollibee and JGF volunteers also gave away Jollibee Yumburgers, Red Ribbon treats, toiletries and hygiene kits to more than 500 students from 15 schools who gathered at the Amai Pakpak Central Elementary School. 

The students and their teachers, school and local Department of Education officials welcomed Jollibee as he delighted everyone with a jolly dance number. The beneficiaries, in turn, showed their appreciation to everyone’s best friend by doing various song and dance numbers.

The gift-giving activity was made possible with the help of the Alrose Group of Companies, Philippine Business for Social Progress, the local government of Marawi, and other volunteers. Other donation partners were Robinsons Department Store, Adarna House, Goodwill Bookstore, Katha Publishing, Rex Bookstore and Vibal Publishing House, Inc.

The program supports Jollibee’s belief in #SharingJoy especially among children, as it fosters love, care and compassion for others.