Gatorade No Sugar Sweat Fest Sets New World Record

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In an unprecedented gathering of health and fitness aficionados, Gatorade reinforces its stance as the leading hydration drink that caters to the health-conscious consumers through Gatorade No Sugar when it broke the Guinness World Record for the largest aerobic weight training class.

The record-breaking event, aptly dubbed Gatorade No Sugar Sweat Fest, gathered over a thousand fitness enthusiasts at the SM MOA grounds in Pasay City and broke the World Record for the Largest Aerobic Weight Training Class.

The record-breaking event, aptly dubbed Gatorade No Sugar Sweat Fest, gathered over a thousand participants at the SM MOA grounds in Pasay City. The record to beat was 978 and after the official count, 1,308 participants set a new World Record.

Manila sets a new Guinness World Record Guinness for the largest aerobic weight training class.

Leading the pack was no less than multi-awarded actress and the face of Gatorade No Sugar, Kathryn Bernardo. A fitness enthusiast herself, Kathryn confessed that she could not have asked for a better collaboration than with Gatorade No Sugar.

Leading the pack was no less than multi-awarded actress and the face of
Gatorade No Sugar, Kathryn Bernardo.

“I am very honored to be a part of the Gatorade team,” she enthused. “I move a lot so Gatorade No Sugar is the perfect companion whenever I break a sweat from various physical activities because it keeps me well-hydrated and makes exercising so much fun. Aside from enjoying Gatorade No Sugar because it has no sugar and no calories, it also tastes really good!”

Along with Kathryn, the participants were given a Gatorade No Sugar sweatshirt that revealed a secret message as the shirt got soaked in sweat. The message highlighted the importance of proper hydration when engaging in sports, fitness activities, and general active lifestyle. 

Gatorade No Sugar reinforces its stance as the leading hydration drink with the record-breaking Sweat Fest. Present at the event are PepsiCo representatives (L-R):  Cristina Sim (brand manager for non-carbonated  beverages), Melarie Javier (non-carbonated beverages lead),
Nitin Bhandari (general manager)

Celebrity Brand Endorser Kathryn Bernardo and PepsiCo brand manager for non-carbonated beverages Cristina Sim, speak about the importance of hydration especially with Gatorade No Sugar. 

Gatorade Endorser Kathryn Bernardo and Sweat Fest Host Sam YG entertaining
thousands of Sweat Fest participants.

“The truth is, we lose more than water when we sweat from doing physical activities,” says Ray Philip Pine, PepsiCo Marketing Director. “We also lose electrolytes and other important minerals such as sodium and potassium that are essential in helping us function at our best. Drinking Gatorade No Sugar rehydrates and replenishes the body with all the electrolytes it needs without sugar and calories.”

Hydrating with Gatorade leaves the body fueled and energized to perform at its peak. On top of that, it has no sugar and calories, making it the ideal drink for health-conscious and active people.

Aside from setting a new World Record, the festival also featured coaches and fitness experts who shared insights on hydration and wellness. Some of the partners invited were the Gatorade Sports Science Institute and the Philippine Society of Nutritionist-Dietitians.

“The Sweat Fest is indeed a milestone not just for Gatorade No Sugar but for the country,” Pine adds. “Not only we were able to prove that we could set a Guinness world record by gathering like-minded individuals; more importantly, we were able to impart the value of proper hydration with fitness enthusiasts, which is, more often than not, overlooked by many.”

Gatorade No Sugar comes in two thirst-quenching flavors: Citrus Quench and Blue Bolt. Now available in leading supermarkets, convenience stores, and online shopping platforms nationwide.

PCPPI marks World Water Day with reduced water consumption

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Pepsi-Cola Products Philippines Inc. (PCPPI) - the exclusive manufacturer of PepsiCo beverage products - recently reported a six percent reduction in its 2020 water usage, compared with previous year. The company saved 5,836,587 cubic meters of water which is more than 2,300 Olympic-sized swimming pools. 

In support of 2021 World Water Day, PCPPI commits to improve its water reduction. The company detailed it recycled and reused more than 100,000 m3 or more than 26 million gallons of water. 

“Despite the challenges from the pandemic, we still upheld our water stewardship principles.  The company respects water as a fundamental right. Thus, we strictly manage our water consumption and water wastes,” said PCPPI President and Chief Executive Officer (CEO) Frederick D. Ong. 

Internally, PCPPI will replicate its water reuse initiatives implemented in its Muntinlupa plant. The company will mirror the project in its Tanuan, Zamboanga, and Cebu plants this year.  

To bolster its water stewardship initiatives, PCPPI is strengthening its host communities' involvement. This year, the company will partner with more local government units for its adopt-a-river program. 

"Our company does not stop at managing our water resource. We also plan to nourish our sources of clean water to further sustain its supply," added Ong.

Water Stewardship is one of PCPPI's three Sustainability pillars. It is aligned with the United Nation’s Sustainability Development Goals (SDGs), the Philippine Development Plan, and PepsiCo’s Performance with Purpose.