March 23, 2016

Globe's Digital Thumbprint Program (DTP) for the youth


After becoming the purveyor of digital lifestyle, Globe is now the driver of digital nation for a #WonderfulPH starting with the youth through the adoption of the award-winning Digital Thumbprint Program (DTP).

DTP holds workshops in high schools to teach young people about the impact of their online behavior and how to be safe and responsible for their online activities.

Consider this:




You may nominate a high school to be part of DTP via bridgecom@globe.com.ph

#CyberPinoy #WonderfulPH


Style Weekend Anniversary Party for #StyleWeekendWomenWhoWow

Style Weekend Anniversary party held at Manila Hotel, March 21, 2016 with (L-R) RJ Ledesma (Emcee), Style Weekend’s EIC Liza Ilarde, "Women Who Wow' celebrities Rita Nazareno, Pie Alvarez and Cristalle Belo.
Cheers to all women who inspire and show everyone how beautiful life is. 

Women living in style are featured at the Style Weekend Magazine's 2016 Edition "Women Who Wow" right in time for March’s International Women’s Month.


Style Weekend, the fashion and lifestyle magazine from Manila Bulletin is celebrating their 9th year anniversary and their fifth year featuring inspiring women. A great party held at the Champagne Room of Manila Hotel last Monday, March 21, 2016 presenting the admirable eight “Women Who Wow” from different fields who show women empowerment through their body of work and advocacies.

Style Weekend’s EIC Liza Ilarde

Cristalle Belo hands over the check to Move.Org Foundation

Liza Ilarde receives the check for Aldub Libraries on behalf of Maine Mendoza
"Women Who Wow" Pie Alvarez, Mayor of San Vicente, Palawan
This year's Style Weekend magazine's annual 'Women Who Wow' issue, is headlining by Maine Mendoza, known as "Yaya Dub in the noontime variety show Eat Bulaga!'s "Kalyeserye" segment. Simple but classic beautiful Maine, a natural comic and her popularity even grew bigger, making her name a part of the Filipino household.

Aside from Maine Mendoza, the "Women Who Wow" includes Miss Universe 2015 Pia Wurtzbach; Mayor of San Vicente, Palawan and Greeneration Ambassador Pie Alvarez; Entrepreneur, adventure seeker, always on a mission, Cristalle Belo; 'Little Miss Sure Shot", a former domestic helper in Hong Kong turned professional photographer Xyza Cruz Bacani; Always busy, passionate, actress, and TV host Isabelle Diaz; Creative Director of S.C. Vizcarra, makers of world-class handbags Rita Nazareno; and the bookstore mogul, the mover behind National Book Store Xandra Ramos Padilla.


This is the first time that Style Weekend came out with two covers which feature Maine in casual and in formal get-up. The first cover showing Maine clad in a black and denim ensemble was photographed by Shaira Luna.

The second cover shows Maine in a Mark Bumgarner gown hand-painted by Heart Evangelista.

The two covers are available only in the glossy edition of Style Weekend that is sold in select National Book Store outlets. The newsprint edition comes with Manila Bulletin for free every Friday. Digital editions may also be downloaded via the Manila Bulletin app or through subscription on their website.

Happy Anniversary and congratulations to Style Weekend Magazine and to Style Weekend’s EIC Liza Ilarde.

#StyleWeekendWomenWhoWow



My Favorite Jollibee Tuna Pie: Your perfect snack for Lent



My favorite  Jollibee Tuna Pie is a savory pie with a generous portion of chunky tuna flakes, peppery sauce, cheese, and vegetables, enveloped in a crunchy, golden pie crust.

A classic choice this Lenten season, the delicious and savory Jollibee Tuna Pie is available for dine-in, take out or delivery for P40 a piece.

Truly a classic choice this time of the year,  Jollibee Tuna Pie to satisfy your appetite for a tasty, filling snack this Lenten season.

Available for dine-in, take out or delivery for P40 apiece, the Jollibee Tuna Pie is a snack item that you can enjoy any day! 
The craveable Jollibee Tuna Pie is also available in a Trio Pack for P115 – best shared with friends on your get-togethers or road trips.

This crave-able pie is also available in a Trio Pack for P115 – best shared with friends on your get-togethers or road trips. What’s more, the newly introduced Jollibee Tuna Pie Value Meal with Fries and Drink for P80 pairs this delectable pie with the equally loved Jolly Crispy Fries and a refreshing drink.

Enjoy the new Jollibee Tuna Pie Value Meal with Fries and Drink for P80.

Truly, Jollibee’s Tuna Pie allows you to enjoy a delicious snack, making it much easier to go meat-less this season.

March 22, 2016

Dingdong Dantes: "Providing good nutrition balance and strength is the first step in helping our parents fulfill their dreams" - Nutrition plays a vital role in helping older adults maintain strength and achieve their dreams



Dingdong Dantes : "Providing good nutrition balance and strength is the first step in helping our parents fulfill their dreams." 
While as you age, hormonal changes can contribute to how your body builds and stores muscle, most cases of sarcopenia are linked to poor nutrition as well as inactivity.  A dramatic loss in muscle mass and strength as you age. Sarcopenia, or the gradual loss of muscle mass, is a common consequence of aging, and poses a significant risk factor for disability in older adults.

One of the best ways to support strength building is good nutrition. We must have balanced meals throughout the day. Vitamins and a protein-rich diet may be key for combating aging-related loss of muscle mass .

A new surveyi found that 9 out of 10 older Filipino adults still have dreams they wish to fulfill, but lack of strength prevents them from fulfilling their dreams. In the survey sponsored by Abbott, children acting as caregivers (aged 30-50) and parents (aged 50-70) were asked about fulfilling their dreams – including what they were and what, if anything, prevented them from realizing their dreams. 

NUTRITION FOR STRENGTH AND FAMILY SUPPORT ARE VITAL TO HELPING PARENTS FULFILL THEIR DREAMS 

The importance of family closeness and support is evident across both parents and their children, as the responses from the caregivers complement those of their parents. The majority of surveyed caregivers knew their parents well, with 83 percent of them saying they are aware of their parents’ dreams and are willing to support them. 

Ninety-three percent of Filipinos aged 50+ think that poor physical condition limits them from fulfilling dreams. But only 20 percent of caregivers considered addressing their parents’ physical strength with nutritional support to help them to achieve their dreams. 

The findings suggest that while the caregivers support their parents’ dreams mostly through financial assistance and helping them find the time, more can be done to help make these dreams a reality, particularly as it relates to how older adults get the right nutrition. Filipino caregivers could therefore consider helping their parents maintain good physical health and strength to live an active life.


PROPER NUTRITION IS ESSENTIAL FOR STAYING HEALTHY AND STRONG AS ONE AGES 

Dr. Jose Rodolfo Dimaano Jr., Medical Director of Abbott’s nutrition business in the Philippines. 

"As one grows older, nutrition gaps and declining lean body mass contribute to the loss of physical strength, making it difficult to perform simple tasks like walking or climbing stairs," said Dr. Jose Rodolfo Dimaano Jr., medical director of Abbott’s nutrition business in the Philippines. 

"Maintaining good physical strength in older adults enables them to pursue their unfulfilled dreams in retirement," Dr. Dimaano added.

He further emphasized that proper nutrition is an important determinant of strength, and good health is the starting point for everything that is possible in life.

However, Dr. Dimaano noted that older adults’ intake of nutrients and protein from a regular diet may still be insufficient, thus nutritional supplements may be required to fill nutrition gaps. Nutrition gaps are brought about by poor digestion and nutrient absorption, illness-induced poor appetite, poor dental function, or some loss of the ability to chew, 3-4 which are all common conditions found in older adults.

This is where nutritional supplements like Ensure play a role. Ensure  is scientifically designed to provide essential nutrients, such as vitamins, minerals, and protein to help with physical strength. It also has other ingredients like medium-chain triglycerides (MCT), dietary fibers, and Fructo-oligosaccharides (FOS) for easy digestion and for a healthy digestive tract. Research shows that supplementing with Ensure® for 8 weeks can help increase physical strength5* needed by older adults to fulfill their dreams.

The ‘Ensure Strength to Fulfill Your Dreams’ campaign aims to remind both caregivers and parents to take the necessary action in helping older Filipino adults have good nutrition to maintain their strength. The campaign also encourages older adults to stay in good physical condition to enjoy an active retirement. 

Actor Dingdong Dantes has a real-life experience with helping his father achieve his dreams. He knew he had to do something when his father implied that he might be too old to revive his passion for riding motorcycles. Dingdong started to refurbish his father’s motorcycle and also reminded his father to build the energy and fitness he needs in order to enjoy a good motorcycle ride. 

“As a son, it’s my duty to remind him about proper nutrition - for him to stay stronger so he can fulfill his dreams. By doing so, he will be able to live his life strongly and to the fullest,” said Dingdong Dantes. 

Ensure can be consumed by adults as a nutritional supplement that can also be a sole source of nutrition for elderly, people not eating well or recovering from an illness or surgery, and for those who are about to undergo surgery.





About Abbott:
At Abbott, we’re committed to helping you live your best possible life through the power of health. For more than 125 years, we’ve brought new products and technologies to the world -- in nutrition, diagnostics, medical devices and branded generic pharmaceuticals -- that create more possibilities for more people at all stages of life. Today, 74,000 of us are working to help people live not just longer, but better, in the more than 150 countries we serve.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

i1 Survey conducted by MS Brion Research Services Co. on behalf of Abbott Nutrition. The survey analyzed 100 parents aged 50–70 and 100 children acting as caregivers aged 30-50, using the Computer Assisted Telephone Interview (CATI) method.
Guenter P, Jensen G, Patel V, Miller S, Mogensen KM, Malone A, et al. Addressing Disease-Related Malnutrition in Hospitalized Patients: A Call for a National Goal. Joint Commission journal on quality and patient safety / Joint Commission Resources. 2015;41(10):469-73.
Guiglia R, et al. Curr Pharm Des. 2010;16:619-630
4 Petersen, EP. The World Oral Health Report 2003. World Health Organization; 2003
Edington J, Barnes R, Bryan F, Dupree E, Frost G, Hickson M, et al. A prospective randomized controlled trial of nutritional supplementation in malnourished elderly in the community: clinical and health economic outcomes. Clinical nutrition (Edinburgh, Scotland). 2004;23(2):195-204.

*Results based on a clinical trial in malnourished elderly subjects.


Abbott Ensure®
The Abbott Ensure® product range uses science-based nutrition formula to provide good nutrition and is shown to help support long-lasting strength1. When consumed in appropriate amounts, Ensure can help fill nutritional deficits to meet daily nutrition requirements with a complete blend and balanced nutrition including high protein, prebiotics and 28 essential vitamins and minerals.
Research shows that drinking Ensure twice a day, in addition to a regular diet, for 8 weeks can help increase muscle strength1.

Abbott Ensure® Key Features:
  • Complete and balanced nutrition with three major nutrients and 28 vitamins and minerals meeting the recommendations of nutritional experts
  • High protein to build and maintain body tissue
  • Prebiotics to help promote digestive tract health and support probiotic ecology
  • Suitable for people with lactose intolerance

Ensure® is available worldwide in more than 80 countries. In the Philippines, Ensure is recognized as the number one adult nutrition brand and most recommended by doctors.2-3


References
  1.  Edington, J., et al., A prospective randomised controlled trial of nutritional supplementation in malnourished elderly in the community: clinical and health economic outcomes. Clin Nutr, 2004. 23(2): p. 195-204. (note: 8 weeks)
  2. PPI Retail Data. July 2014 – June 2015.
  3. PMDI Prescription Data for the period of July 2014 - June 2015



Hopeless cases no more - Immunotherapy drug for advanced stages of lung cancer and melanoma now in the Philippines

 MSD launched the New Trend in Cancer Treatment held at the Manila Diamond Hotel, Manila City,  March 17, 2016 
“Addressing the rising incidence of cancer is indeed a tough road to embark on. MSD has been dedicating its resources to developing innovative oncology medicines. Pembrolizumab propelled our research efforts to understand of the role of the immune system and the PD-L1 pathway in cancer treatment” said Dr. Beaver Tamesis, President and Managing Director of MSD in the Philippines.

With this immunotherapy finally available in the Philippines, cancer patients need not equate being diagnosed with advanced or metastatic lung cancer or melanomas a death sentence. Thanks to this breakthrough in cancer medication, patients in the Philippines and abroad have a ray of hope and confidence in what used to be a hopeless case.

An educational article sponsored by MSD

The spark of hope has never been brighter for Filipino patients with advanced stages of lung cancer and melanoma. MSD in the Philippines, a leader in oncology research and development just introduced immunotherapy, one of the most innovative cancer treatment methods to date.


One type of immunotherapy called immune checkpoint inhibitors is a form of cancer treatment that prevents the interaction between the immune system’s T-cells and the tumors. When tumors and T-cells interact, a protein found in the tumor called the Programmed Death-Ligand 1 (PD-L1) deactivates T-cells so they become incapable of recognizing and destroying cancer cells. Through immunotherapy, this interaction is blocked so that T-cells can detect and ward off the cancer cells.

In the Philippines, the anti PD-L1 immunotherapy drug Pembrolizumab received approval from the Food and Drug Administration (FDA) for the treatment of advanced or metastatic lung cancer and melanoma after failing first-line treatment. In a media roundtable symposium held March 17 in Manila, Dr Gerardo Cornelio, Cancer Institute Head of St. Luke’s Medical Center Global City shared that "Pembrolizumab has the potential to become an integral part of cancer treatment. It has and will be tested across a broad spectrum of cancers." 

Burden of Disease

Cancer is one of the most challenging diseases and annual cases are expected to rise to 22 million within the next two decades. In 2012 alone, there were 14 million new cases reported by the World Health Organization (WHO) with 8.2 million cancer-related deaths. A significant contributor to this statistic is lung cancer, which is the top cause of cancer mortality for both sexes worldwide.

Sadly, incidence from the Philippines is not far off from the global data. According to Globocan 2012, Iung cancer is the second most common cancer in incidence and mortality among Filipino men and women.

As for melanoma, a skin cancer whose risk factors include sun exposure, fair complexion and genetics, around 300 Filipinos are affected annually. Though melanoma is not one of the most common cancers in the country, early diagnosis remains a challenge for most patients. 

The good news is that for many cancers there have been significant breakthroughs – from prevention to treatment options – however, the unmet needs remain high. 

Durable responses, lower toxicities

Clinical trials have shown immunotherapy’s efficacy in the treatment of advanced lung cancer and melanoma. According to a study published in LANCET, Pembrolizumab showed superior overall survival with less high-grade toxicity for previously treated, PD-L1-positive advanced non-small cell lung cancer. Results of the trials showed that the most common side effects for lung cancer patients receiving Pembrolizumab were decreased appetite, fatigue, nausea, and rash.

Clinical trials also showed that Pembrolizumab has superior anticancer activity in patients with advanced melanoma who failed previous therapies. In terms of safety profile, Pembrolizumab showed a lower incidence of treatment-related adverse events compared to chemotherapy. 

Biomarkers play a key role in patient response

The expression of a certain biomarker in patients’ tumors played an important role in their response to Pembrolizumab. Biomarkers are proteins found in a patient’s tissue, blood or fluids that can help determine the outcome of a patient’s disease or response to medication. Clinical trials have shown that if a patients’ tumors express the biomarker Programmed Death Ligand-1 (PD-L1), patients are more likely to have a better response to the drug.

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