June 7, 2016

Yael Yuzon, Alex Medina headline Levi’s big sale

Levi’s holds a two-day big sale at the Globe Tower to encourage office workers to be productive by wearing clothes that they are comfortable in.
Making a corporate sale event a fun affair, Levi’s brought in Spongecola vocalist Yael Yuzon and award-winning indie actor Alex Medina for a meet-and-greet during Levi’s two-day big sale at one of the biggest telecommunications offices in the country.

Award-winning actor Alex Medina hangs out at the Levi’s pop-up store at the Globe Tower, Bonifacio Global City in Taguig.

The two influencers shared their We Are Original stories with Levi’s and gave some fashion talk and advice to Globe employees.

The Levi’s Tailor Shop for the customization of your Levi’s apparel.

“These two understand how to excel in their chosen fields. Today, they shared their stories with Levi’s and gave fashion advices to Globe employees so we all just had fun overall,” said Kaths Laudit, Levi’s Marketing head.

During the sale, Levi’s Philippine is pushing its agenda to encourage office workers to be productive by wearing clothes that they are comfortable in.

Spongecola vocalist Yael Yuzon gave some fashion talk and advice to everyone who shopped at the pop-up shop.
Back in the day, dressing for success meant donning predictable and boring office attire that usually meant blazers-and-slacks ensembles for the ladies and dress-shirt-and-tie combos for the gentlemen.

So, this move from Levi’s is a support to millennials and how they are redefining fashion as they do with everything else in their environment—from trends and styles to their choices of fast-fashion brands.

Brandishing the tools of the digital age and touting innovation, the Gen Y—who work mostly in design studios, BPOs, booming start-ups, or any other technology-driven profession—insist on making fashion work for them and not the other way around.

“Comfort equals productivity,” Laudit affirmed. “This event showed that Levi’s likes to evolve with the times and keep up with innovations while promoting comfort as key. In the past, professionals wore their Levi’s and colorful kicks on their off hours, but they now don their Levi’s in the workplace.”

Indeed, the enthusiastic response to the recent event means office fashion is changing and Levi’s is on top of it.

Recently held at the Globe Tower, Bonifacio Global City in Taguig, Levi’s jump-started the event by offering up to 50 percent off on selected Levi’s apparels.

At the pop-up shop, the first 100 buyers were given different prizes such as De Orro tickets, Zouk Out, Trail Mix, tickets to Palace Pool Club’s 1st Year Anniversary with DJ Deorro, denim bags, and other Levi’s merchandise.

Inspired by the success of the event, Levi’s is set to visit more offices and roll out bigger surprises this year.


Levi’s brought in actor Alex Medina for a meet-and-greet during its big sale at the Globe Tower in Taguig

Alex Medina shares his Levi’s story with Globe employees

Levi’s Philippine is encouraging office workers to be productive by wearing clothes that they are comfortable in

June 6, 2016

Brian McKnight Live in Manila 2016


One of the most consistent and versatile adult contemporary R&B artists, Brian McKnight will have a 'Better 2K16 Tour' Live in Manila! on June 20, 2016, 8pm at Kia Theatre at Araneta Center.

Brian McKnight placed ten albums across two decades from the early ’90s through the early 2010s — within the Top Ten of Billboard’s R&B albums chart.

The man behind the classic love songs such as: "Back At One", "6, 8, 12" and "One Last Cry" is back! Multi awarded RnB superstar, Brian McKnight returns to Manila and will serenade the Kia Theatre with his timeless hits on June 2016. 

This is a full set back-up by his band and it's going to be a greatest hits show. 

Back At One by Brian McKnight

Still by Brian McKnight

Better by Brian McKnight


Tickets are available at all Ticketnet outlets nationwide and through online at www.ticketnet.com.ph. Call 911-5555 for ticket inquiries about the show.


TICKET PRICES
VIP - P5,300
Orchestra A - P4,240
Orchestra B - P3,710
Loge - P2,120
Balcony - P1,590


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Get ahead of the class with McJim’s back-to-school style

 As another school year starts, another door full of opportunities opens to help you get closer to your dreams. However, it also means that a year full of cramming and sleepless nights is ahead of you.

If you look at the bright side, it’s also the time to see your old buddies and meet new ones. What’s even better is it’s another full year of preparation for your future career in the real world.

But if you’re still feeling nervous for the year ahead, what better way to crank up more enthusiasm for the serious business of studying than the prospect of wearing your best first-day-in-school look?

Whether you want to keep your signature style or pop up in class as a new you, making an extra effort to look great will surely give you the confidence boost you need to do better in school.

Because fashion styles can be tricky, you want to stand out without being too flashy. McJim is well aware of this and reminds you that a gentleman’s style is defined by subtle details.

In fact, you don’t need a wardrobe makeover to update your look. McJim suggests investing in quality apparel, footwear, and accessories that reflect your fine values as a young man.

Even when you’re simply clad in the basics—jeans, t-shirt, and sneakers—you can use classic and classy accessories such as belts, wallets, and bags made from authentic leather.
“We take pride that our products are made from genuine leather, which are all classic and durable. McJim has been in the market for decades and we continue to offer products that different generations would love—from businessmen to students preparing for their careers in the real world. Wear something basic and pair it with McJim then you’ll definitely stand out.” - McJim Classic Leather said in an official statement. 
For instance, pair your chino pants or basic school uniform with a good leather belt and stand out in the crowd. McJim, with its wide selection of dress belts and casual belts, will always have one that will suit your agenda—a school fair, a college conference, or any random day in your student life.

“McJim belts are simply stylish and you know it is made from genuine leather. It’s a Filipino brand but it is not cheap looking unlike poor imitations,” said Joshua Lucas, an incoming 4th year Communication student. “My dad has been using it for years and they always look new and attractive even after many years.”

Join the Jollibee's #PinoyAndProud: 2016 Independence Day Celebration and Countdown on June 11


This coming June 12, the country’s number one fast food chain is set to release its latest anthem that is sure to make Filipinos #PinoyAndProud. Titled “Sarap at Saya”, this inspirational song is written for the country’s 118th Independence Day, to remind everyone how joyful it is to be Filipino and to highlight the many qualities that make every Pinoy proud of our beautiful country and unique culture.

Jollibee has consistently introduced generation-defining jingles through its TV commercials over the years. Top hits include the iconic “Beeda ang Saya” and “I Love You Sabado,” which captured the hearts of Pinoys of all ages. The brand’s latest anthem—especially composed for Independence Day—is slated to become another classic. 

“Sarap at Saya” redefines Pinoy pride by igniting interest in commemorating the one truly Filipino holiday of the year, and in celebrating Independence Day as one resilient, jolly, and hopeful nation.

Emerging international musical titan Rachelle Ann Go, star of the London West End productions of Miss Saigon and Les Miserables, and The Voice Kids Philippines Season 1 runner-up and teen singing sensation Darren Espanto brought the anthem to life with their heartfelt rendition.

The song will be performed live for the first time by Darren joined by The X Factor Philippines season 1 champ KZ Tandingan at the Jollibee #PinoyAndProud: 2016 Independence Day Celebration and Countdown on June 11, 2016 at the Metrotent Convention Center in Pasig.

TPB and Color Manila Run celebrate fun with Blacklight Run

An enthusiastic crowd of 700 gathered to participate in the first ever black light edition of Color Manila Run held at the SM Lanang grounds in Davao City. Co-organized by the Tourism Promotions Board (TPB) and the Department of Tourism (DOT), Color Manila Run is part of the Visit the Philippines Again (VPA) 2016 campaign as one of several activities lined up throughout the year to entice travellers to come to the country and participate in their favorite sports while enjoying the breath-taking natural wonders found throughout the archipelago.


The event started with a rousing Zumba to warm up the runners. To help them navigate through the race routes, LED headlamps were distributed to the participants along with Color Manila Run’s signature color powder packs. Davao favorites Tribu K’ Mindanawan and DJ Torch Gacuma pumped up the crowd by providing riveting entertainment, which culminated in a lively dance party with the runners glowing with different splashes of color. 

“Color Manila Run offers tourists a chance to experience how a unique athletic activity can be more fun and memorable with the help of Filipino creativity”, shared TPB’s Chief Operating Officer, Domingo Ramon C. Enerio III. “The Tourism Promotions Board is happy and proud to support these kinds of events as they highlight both our people’s innate love to share happiness and our goal of creating the Philippines as a top choice for sporting and wellness events,” he added.

Southern Mindanao Regional Director of the DOT Roberto P. Alabado III welcomed the runners by saying, “Color Manila Run is important for us in Davao because we need to be reminded of the region’s rich biodiversity. DOT and TPB invite you to plan trips to experience the wealth of natural wonders our country has to offer.”

For the rest of 2016, health buffs can look forward to more local and international adrenaline-filled activities happening in the Philippines such as Ironman 70.3 Asia-Pacific Championship, MAYON 360 Albay Ultramarathon 2016, and Sky-athon 2016 Boracay Beach Run among several others. 

To know more on upcoming sports-related events, visit www.tpb.gov.ph and www.itsmorefuninthephilippines.com.

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