September 17, 2023

Verstappen & Perez Compete In The World’s Cleanest Challenge Ahead Of Singapore Race Weekend


Singapore (September, 2023) – On their return to Singapore, Oracle Red Bull Racing champions, Max Verstappen and Sergio “Checo” Perez, embraced a uniquely fun challenge. They hopped on motorized cleaning carts, racing on a specially constructed indoor track, in the cleanest race ever, all within the stunning Jewel Changi Airport.

The first part, a mock sprint race, began with an electrifying "Le Mans" style start. Max gained an early advantage by firing up his cleaning cart first. He maintained a solid lead until Checo attempted to take a shortcut that violated track limits, securing Max's victory.

In the subsequent Cleaning Challenge, the drivers navigated an expanded track with obstacles like muddy footprints, dirt, rubbish, and leaves. Max, starting in pole position, maintained his lead throughout the race until an exciting head-to-head battle emerged in the back section of the course. Despite Checo's attempts to overtake him, Max held his ground. During the pit stop, it was clear that Max's vehicle had cleaned more debris. With a significant lead, Max sprinted (albeit slowly) to the finish line, clinching first place in the inaugural World’s Cleanest Race. He was presented with a pre-broken trophy in recognition of his victory by Oracle Red Bull Racing ambassador, Josh Denzel, sparing him the effort of breaking it himself.

“It was great,” stated Checo when asked about the challenge. “When I got to see the cart for the first time, I was shocked with it.”

When asked about the unique nature of today’s event, Max laughed stating, “A
t this stage, being with the team, I’m quite used to it. They come up with quite a lot of things so this was another one."

Supported by Jewel Changi Airport and the Singapore Tourism Board, there was no better venue to host the event than at the world's best airport, renowned for its autonomous fleet of cleaning robots, offering a stunning backdrop featuring the world's tallest indoor waterfall nestled within the lush indoor forest.

With Singapore as a vibrant backdrop, a city renowned for its diverse culinary culture, captivating attractions, and lush gardens, the beauty of the Lion City and FORMULA 1’s first night street race has always been an attraction for avid racing fans and the Oracle Red Bull Racing drivers, as well.

It’s always good to be in Singapore. It’s an incredible track and the fact that it’s a night race makes it even more special. It is of course a very warm race which can be challenging, so it’s definitely one of the toughest races on the calendar,” said Max.

Checo echoed similar sentiments, adding, “It’s a track that’s really hard on us and the cars. We just have to deliver to the maximum.”

The one-of-a-kind World’s Cleanest challenge, held ahead of the highly anticipated Singapore Grand Prix (15 to 17 September), was just the warm-up the racers favoured before tackling the big one. It’s at the forthcoming night race that Checo hopes to repeat his incredible performance from last year.

“That would be really nice to repeat what we did last year,” said Checo. “I look forward to it, and hopefully we are able to have a tremendous race.”

Max, in particular, is focused on extending his record-breaking streak with a potential first-time victory in Singapore.

“Street circuits always bring a few more challenges but we’ll definitely try,” declared Max. “We have a quick car, but we know that on a street circuit there are a lot of other cars that can be quick as well and the gaps will be very tight. We of course want to win so let’s see what we can do.”

To catch the epic action and the infectious laughter of Max Verstappen and Checo Perez, zoom over to Oracle Red Bull Racing's YouTube channel to watch the World's Cleanest Race in its entirety.

For more information, please visit the official Red Bull Singapore website, its social media pages (TikTok | Instagram | Facebook), and Oracle Red Bull Racing’s official TikTok account.

Baby skincare brand yoboo to reveal new brand ambassador on September 29

A fresh new face is joining the yoboo family—a loving, caring supermom!

This all-around actress, model, and vlogger recently entered motherhood, having given birth to a beautiful baby girl towards the end of 2022. She and her husband, who’s from the same industry, tied the knot in February 2021 and have been embracing family life since then.

“We look forward to sharing with everyone our newest brand ambassador, who embodies our #yobooBestie philosophy,” said Chinen Rina, Pediatrician and Founder of yoboo. “She is her daughter’s best friend and naturally wants what’s best for her. yoboo’s ethos is rooted in our deep care for our partner families and babies’ skincare needs, which we strive to fulfill through our products.”

Committed to helping every family raise children in a relaxed and scientific manner, the Japanese-based brand provides expertly crafted skincare products for babies using natural plant extracts and biomimetic essence to awaken the skins intrinsic vitality. A babys skin is only 1/4 the thickness of adult skin, making it more fragile and sensitive to mechanical stress. It can also be prone to dryness, redness, and itching, which is why it requires extra care by developing good skincare habits with the help of gentle, high-quality products.

Using top-quality ingredients, all formulas are easily absorbed to nurture healthy and resilient skin. Its all-natural formulas reject unnecessary additives, preservatives, and allergens and follow strict quality standards for the parent’s peace of mind. 

Catch the big announcement on September 29, 2023 through yoboo’s official Facebook (https://t.ly/DN7Dk) and Instagram (@yoboo.philippines) Pages. Save the date and we’ll see you there!

For comprehensive skincare from baby’s head to toe, visit yoboo Philippines’ official stores in Lazada (https://t.ly/vEeOL) and Shopee (https://t.ly/wICgz).

September 16, 2023

Gatorade No Sugar Philippines: Quenching the Nation's Thirst for Fitness Healthier and Tastier

With the Filipino populace becoming increasingly conscious about fitness and health, the demand for hydration fit for a healthy lifestyle has skyrocketed.

In fact, the Philippines has witnessed a robust rise in its fitness culture in recent years. City streets that were once filled with vehicles now see morning runners and cyclists; parks that used to be quiet are buzzing with dance and Zumba classes. The country has also seen a swift rise in the number of fitness studios that offer indoor cycling, high intensity group workouts, yoga and other similar activities.  This shift has not just been about achieving a certain body aesthetic; it's about a comprehensive approach to well-being, encompassing both mental and physical health.

Clearly, more and more people are making exercise a part of their daily routine, and because of this, hydration has become more important than ever. Enter Gatorade No Sugar — a game-changer in the landscape of electrolyte drinks.

New Wave in Hydration

Given its history of studying the best athletes all over the world, Gatorade has always been at the forefront of innovation and the Leader in the Science of Hydration. With its constant thrust for continuous research, Gatorade commits to helping athletes and fitness enthusiasts get the most out of their performance. [KS1] 

This thrust for innovation is what led Gatorade to develop its newest product - Gatorade No Sugar - which provides all the electrolytes of Gatorade with no sugar or calories. In today’s active and fast-paced environment, essential minerals are a must. This makes Gatorade No Sugar the perfect drink for casual exercisers and daily movers who simply need electrolytes to power through their health and fitness goals.

Because some people don’t need the extra sugar and calorie intake as competitive athletes with rigorous training routines, Gatorade No Sugar is naturally sweetened with Stevia. This makes for a refreshing and delicious drinking experience without worry or guilt. Gatorade No Sugar is available in Citrus Quench and Blue Bolt.

Gatorade No Sugar is available in Citrus Quench and Blue Bolt variants at SRP PHP 40.00 for 500 ml bottles.

At the end of the day, you don’t have to be a professional athlete to enjoy the benefits of Gatorade. Fitness is for everyone, and Gatorade No Sugar can be your partner for all your fitness goals.

Gatorade No Sugar in the Philippines is truly a testament to how brands can evolve in sync with the health needs and preferences of their consumers. As Filipinos continue to embrace a fitter and healthier lifestyle, it is essential to have sports and beverage brands that support this journey. In a nation that celebrates life with zeal, staying fit and hydrated is not just a choice; it's a way of life. And with the right partners like Gatorade No Sugar, the journey becomes even more enjoyable and fulfilling.[SK{2] 

More About Gatorade

The Gatorade Company, a division of PepsiCo, provides sports and fitness performance innovations designed to meet the needs of athletes and exercisers at all levels and across a broad range of sports and activities. Backed by more than a 40-year history of studying the best athletes in the world and grounded in years of hydration and sports nutrition research at the Gatorade Sports Science Institute, Gatorade provides scientifically formulated products to meet the needs of consumers, the latest development in the Philippines being Gatorade No Sugar, which contains all the electrolytes of Gatorade without the sugar and calories for fitness exercisers.

Established 20 years after Gatorade was developed, the Gatorade Sports Science Institute helps athletes optimize their health and performance through research and education in hydration and nutrition science.


 [KS1]We need to strengthen the equity of Gatorade in this portion. Hence it is critical to include:

Build up Gatorade's superiority:

1) Gatorade is the leader in the Science of Hydration

2)  Gatorade hydrates better than water

To add, highlight Gatorade's thrust for continuous research and innovation to help athletes and fitness enthusiasts to get the most out of their performance.

 [SK{2]This entire section seems like a repeat of the earlier sections. Please review and see if necessary. Either cut or incorporate ideas here that were not mentioned in the earlier portions.

Mooneen officially launches “Rise of Elves” blockchain game in the Philippines


Taiwan-born gaming company Mooneen has officially launched its blockchain-based play-to-earn (P2E) game called “Rise of Elves” with a grand celebration at the Ayala Mall Circuit, Makati City, Philippines.

Rise of Elves has significantly grown and expanded across different markets, including Japan, South Korea, Taiwan, Hong Kong, Vietnam, Thailand, and Singapore, and is currently being played by more than 66,000 players.

The launch underscores Rise of Elves’ goal to strengthen its presence in the Philippines, which ranked 4th out of 26 countries in the NFT Gaming Adoption Report by global fintech platform Finder in 2022.

“The Philippines is the first launch market that we have chosen. Besides having a substantial player base familiar with blockchain games, we also aim to make the in-game ecosystem more vibrant by welcoming Filipino players into our community,” Johnson Chan, Mooneen Blockchain Architecture Development& Strategy Research Specialist, said.

Players have to collect and assemble Elves and Heroes to battle with. Image: Rise of Elves

Inside Rise of Elves

Rise of Elves is a virtual world that runs on the Polygon blockchain, wherein players will be introduced to fascinating creatures known as “Elves.” These in-game items are represented by NFTs, which can be collected and traded on the game's marketplace for real money.

Players can compete in Player-Vs-Player (PVP) as “Arena” mode and Player-Vs-Environment (PVE) as “Adventure” mode. Players can also “Evolve” a new Elf on the official website, allowing them to build potentially more powerful teams and yield additional NFTs to sell on the marketplace.

You can buy and sell Elves on the game's marketplace. Image: Rise of Elves

Each Elf is a unique NFT, which consists of seven parts: Body, Top, Ears, Eyes, Back, Chest, and Tail. Each part has different characteristics, which make Elves perform differently in battle.

There are also characters called “Heroes” that players can mix and match with their assembled teams of Elves.

Rise of Elves has partnered with all-time boxing legend Manny ‘PacMan' Pacquiao for an exclusive in-game hero design and 200 different styles of Manny Pacquiao NFTs. The game has also featured NFTs in partnership with gaming content creator Aningning, and prominent member of Team Payaman YOW.

There are three tokens related to the game that players can earn and trade for profits: Rise Of Elves (ROE) coin, Crystal Of Element (COE) coin, and Magic Book (MGB) coin.

ROE is the game's governance token that allows players to vote on new developments. ROE is given to players as a reward for competing in the Arena and placing on top of the tournament board COE is Rise of Elves’ in-game currency earned from playing in both the Adventure and

Arena modes. Both ROE and CEO are required for evolving new Elves. Meanwhile, MGB tokens are used to acquire Heroes and can only be earned through the Adventure mode or purchased from the marketplace.

ROE Play to Earn Model

“When we initially designed the game's economic model, we made critical adjustments to prevent the issues faced by other similar games. We've implemented a three-token model to ensure a sustainable cycle where the player needs and rewards circulate back into the game itself,” Chan said.

“We've conducted thorough research, including a deep dive into other NFT games. The most significant difference between us and these blockchain pioneers lies in the rigorously calculated and disaster-avoiding design of our economic system. Additionally, our game modes and battle variations offer even more playability and diversity compared to our predecessors and competitors,” he added.

Chan envisions P2E games like Rise of Elves to serve as a gateway, opening up the world of Web3 to players who were originally in the Web2 space. “Our goal with 'Rise of Elves' is to continuously lower the entry barriers for regular mobile gamers, enabling them to enjoy the excitement and benefits of our gaming,” he said.

 


 

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ABOUT RISE OF ELVES

Rise of Elves is a game where players have multiple elves that can be traded as non-fungible tokens (NFT). Players can use their Elves to battle with other players or join various events, players who win and participate will earn cryptocurrency as a reward.

For more information, visit https://www.riseofelves.com/ or https://whitepaper.riseofelves.com/

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HOW TO GET STARTED

  1. Create a MetaMask wallet and add it as an extension on your browser or mobile device.
  2. Open the Rise of Elves game via browser or download it from the official website, Google Play, and Apple Store.
  3. Connect to MetaMask and log in using your account.
  4. Buy your first Elves in the marketplace.
https://www.riseofelves.com/market/getstart

HONOR to Launch an Impressive Lineup of Budget-friendly Smart Devices this September 26

Staying true to its commitment to GO BEYOND this 2023, leading smart devices provider, HONOR Philippines, is set to bring in yet another impressive line of gadgets tailored fit to each and every Filipino lifestyle.
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With the success of HONOR 90 5G, HONOR Philippines is bringing in four powerful devices that will uplift more the lifestyle of Filipinos
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“We started the year with a bang – from the viral HONOR X9a 5G, to the unexpected reception of the general public to the HONOR Magic5 Pro, and the recently sold-out HONOR 90 5G. We have also opened several Experience Stores and expanded our partnerships, and for that, we are truly grateful for everyone’s support. We hope you can look forward to this spectacular lineup of HONOR devices that we’re bringing to the Philippines soon,” said Stephen Cheng, HONOR Philippines Vice President.

Budget-friendly camera smartphones

Quality smartphones do not necessarily have to break the bank. The new HONOR smart devices’ top-of-the-line hardware and cutting-edge technology ensure a seamless and powerful experience to budget-conscious tech enthusiasts.

Photography lovers would love this newest HONOR smartphone that packs a 100MP rear camera and a super storage – an impressive set of specs for a budget-friendly phone.

HONOR is also set to release two more smartphones with long-lasting battery life. With the brand’s human-centric approach in engineering its devices, these smartphones are also packed with industry-leading technology to ensure the eye health of its users.

 

The latest iteration to the brand’s newest budget-friendly lineup is the perfect fit for the chic and stylish, with its delicate and premium-looking body. The tablet boasts an impressive full-view display on top of its large storage, perfect for both work and leisure use.

Catch the official launch of this lineup on September 26, 2023. For more updates and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok: (Tiktok.com/@honorphilippines).

In the meantime, you can checkout HONOR’s wide array of mobile phones, tablets, and smartwatches at any HONOR kiosks and partner stores nationwide via https://www.hihonor.com/ph/retailers/ or  visit their partner online stores on Shopee (https://bit.ly/HONORPHShopee), Lazada (https://bit.ly/HONORPHLaz) and TikTok Shop (https://bit.ly/HONORTikTokShop).


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