Philippines to Host ASEAN Tourism Forum 2026

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Johor Bahru, Malaysia – In a significant milestone for Philippine tourism, The Philippines represented by Secretary of Tourism Christina Garcia Frasco formally accepted the chairmanship of the ASEAN Tourism Forum (ATF) 2026 during a ceremonial handover held at the Johor International Convention Center on January 20, 2025. The symbolic gavel was handed over to Secretary Frasco by Dato Sri Tiong King Sing, Malaysian Minister of Tourism, Arts and Culture marking The Philippines' commitment to host this prestigious event.

The ATF is set to include the highly anticipated ASEAN Tourism Ministers’ Meeting, which will convene in the province of Cebu in January 2026.

Meanwhile, the preparatory meetings leading to the most prestigious gathering in ASEAN will be held in Manila and Boracay.

“As the Philippines takes on the Chairmanship of ASEAN 2026, I invite you to join us in the Philippines for the 29th ASEAN Tourism Ministers’ Meeting in Cebu on January 2026. It will be an opportunity not just to discuss policies, but to witness firsthand the immense potential for sustainable tourism growth in the region,” Secretary Frasco said.

She highlighted the warmth and hospitality of the Filipino people, along with the rich culture and stunning natural beauty that Cebu has to offer.

Secretary Frasco emphasized that “Cebu is a hallmark of unity — evincing what can happen when communities, businesses, and governments come together to create a tourism model that is both profitable and responsible”.

“The Philippines, with its spirit of hospitality and deep sense of community, stands ready to open its pristine shores to all of you, where we will write a new chapter of the ASEAN story: a legacy of unity, sustainability, and prosperity for all,” she added.

Aside from the ASEAN meetings, a TRAVEX trade show, and various conferences will also be hosted by the Philippines as part of the ATF 2026.

The Philippines' upcoming hosting of the ATF follows the country's successful mounting of the 36th UN Tourism Joint Commission Meeting for the Asia Pacific and South Asia, as well as the inaugural UN Tourism Regional Forum on Gastronomy Tourism.

Philippines as Vice Chair

Alongside her participation in the ASEAN Tourism Forum 2025, Secretary Frasco served as vice chair at the 28th ASEAN Tourism Ministers’ Meeting, which was attended by tourism ministers from ASEAN member states Malaysia, Indonesia, Brunei, Singapore, Thailand, Cambodia, Timor Leste, and Vietnam, as well as representatives from Russia, Japan, India, and South Korea.

As the lead country coordinator for the development of the ASEAN Tourism Sectoral Plan (ATSP) Post-2025, Secretary Frasco presented updates and recommendations to fellow ministers aimed at fostering a tourism sector that drives equitable and sustainable economic growth for all.

“The ATSP envisions a tourism landscape that not only stimulates economic progress but does so in a manner that is equitable and sustainable. Our focus extends beyond quantity to quality – prioritizing convenience and safety in tourism, promoting longer stays and increased spending, all while safeguarding our natural resources and honoring our heritage and culture,” said Secretary Frasco.

She also emphasized the Philippines’ commitment to work with its ASEAN neighbors to build a sustainable tourism industry, “where tourism is not only about counting visitors but measuring their spending, contributions, and impact upon our communities, driven by the primordial principle of preserving the unique cultures and ecosystems that make the ASEAN a truly special place to visit.”

The Tourism Chief of the Philippines also called ASEAN a “family.” “United by a shared vision for the mutual prosperity of our nations, we perpetuate the notion that tourism is a force for good: transforming lives, sustaining livelihoods, forging friendships, creating memories etched in the hearts of all who come upon our streets and shores.”

Watsons end 2024 with 1,166 stores, continues to expand its community pharmacy format

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Further expanding into community pharmacy, Watsons Philippines opened more than 50 stores outside of Metro Manila.

Watsons Philippines, a leading health and beauty retail brand under the SM Group, concluded 2024 with 1,166 stores, as part of its strategic expansion. The company opened 80 new stores last year, with more than 50 of these outside Metro Manila.

The Watsons brand also opened its 8,000th store in Asia at the Mall of Asia last year, led by Dr. Malina Ngai, Group CEO of AS Watson Group. She shared how the opening of the 8,000th store marks a significant milestone in their global expansion, “The Philippines has been selected for this momentous occasion because it’s one of the fastest-rising economies in Asia and a strategic market for AS Watson. This vibrant and highly potential market has a young demographic that increasingly focuses on health and beauty, aligning perfectly with Watsons’ expertise.”

Expanding into community pharmacy

Since its first store opened in 2002, Watsons Philippines has grown significantly through a joint venture between the SM Group and Hong Kong-based A.S. Watson & Co. Ltd. The brand continues to enhance its presence nationwide, making healthcare and beauty products more accessible to Filipino consumers.

Last year’s new store openings include key cities and municipalities in Visayas and Mindanao, reflecting Watsons’ commitment to reaching communities in need.

A recent study by Bain and Company, titled “Asia-Pacific Front Line of Healthcare 2024,” reveals that about 85% of consumers in the region prioritize healthcare maintenance, with 51% willing to increase out-of-pocket spending for improved health outcomes and experiences.

Jared de Guzman, Customer Director at Watsons, emphasized the brand's focus on community pharmacies. “Watsons is not only expanding in malls but is also committed to establishing a strong presence in local neighborhoods,” De Guzman said. “By the end of 2024, we have 400 community stores throughout the Philippines, ensuring accessibility and convenience for our customers.”

Watsons began its community pharmacy journey in 2015 with its first store in Pateros. Today, the brand operates in three formats: Watsons Pharmacy, with more than 1,000 locations in various settings; SM Beauty in 76 SM Stores; and LOOK, a multi-brand outlet at SM Aura and SM Mall of Asia.

De Guzman highlighted the significance of these community pharmacies as a growth driver. “Our community stores bring essential healthcare products closer to home, catering to the convenience sought by our busy shoppers. They have become vital destinations for health, beauty, and wellness needs.”

Watsons continues to serve a diverse consumer base, from health-conscious individuals to trendsetting beauty enthusiasts, reinforcing its position as a trusted provider in the health and beauty sector.

CHERRY Floss & Go – Your Oral Care on the Go for Just P1,800!

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For travelers and those always on the move, maintaining your oral hygiene just got easier with the CHERRY Floss & Go.

This portable water flosser has an Ultra Jet Water Spray, ensuring a deep clean with powerful 140PSI. Whether you’re traveling or just need an efficient solution for your busy lifestyle, the CHERRY Floss & Go is the perfect companion.

Featuring three flossing modes—Soft, Normal, and Pulse—this device offers customizable cleaning to suit your needs. The 360° rotating nozzle ensures thorough cleaning from every angle, while the easy-to-refill removable water tank makes it convenient for frequent use. With a 1600mAh rechargeable battery, the Floss & Go offers long-lasting operation for up to two months.

Recharge it in just 3 to 4 hours using the Type-C charging port, and enjoy a max speed of 8800RPM for effective plaque removal. At just P1,800, the CHERRY Floss & Go is your must-have travel accessory for your oral health. 

                                                                                                                                                                      For more information:

CHERRY Shop PH: www.cherryshop.com.ph

Shopee: https://bit.ly/CherryPhShopee

Lazada: https://bit.ly/CherryPhLazada

Landco Pacific Corporation Unveils New Student Lounge at Asian Institute of Management, Strengthening Partnership for Future Leaders

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The Asian Institute of Management and Landco Pacific Corporation officially unveiled the Landco Pacific Student Lounge at the AIM campus in Makati City. The ceremonial event was led by Dr. Jikyeong Kang, President and Dean of AIM, and Erickson Y. Manzano, President and CEO of Landco Pacific Corporation.

“We are thrilled and grateful for the donation of Landco Pacific in providing a space designed to enable our students to connect and engage in meaningful discussions and strengthen their bonds,” said Dr. Kang, President and Dean of AIM.

Manzano highlighted the support of Mr. Manuel V. Pangilinan, Chairman of Landco Pacific Corporation and its parent company Metro Pacific Investments Corporation (MPIC), in making the student lounge a reality. “This initiative wouldn't have been possible without the vision and support of Mr. Pangilinan. Our donation of the new student lounge reflects our commitment to education as a vehicle for progress and aims to enhance the learning experience for AIM students, helping them become the next generation of innovative leaders.”

The collaboration between AIM and Landco Pacific further reinforces both institutions’ shared vision of fostering the growth of future leaders who will drive sustainable change in Asia and beyond. AIM continues to be a pioneer in management education, committed to producing transformative leaders who are equipped to thrive in a dynamic and rapidly evolving world.

As one of the premier business schools in Southeast Asia, AIM has maintained its reputation as a leading institution for business and management education. Its MBA program is internationally recognized, and its alumni network spans across the most influential sectors in Asia.

“My time at AIM played a crucial role in shaping my leadership abilities. The case study-based learning approach and real-world problem-solving experience provided me with invaluable skills that I still apply in my career today. I hope that with our donation of the lounge, AIM students will appreciate its value as a platform for exchanging ideas, sparking creativity and forging lifelong friendships,” Manzano shared as an alumnus of AIM.

In recognition of his leadership and contributions, CEO Insights Asia Magazine named Manzano as one of the Top 10 Best Alumni Leaders of AIM in 2023. This prestigious recognition put into spotlight his outstanding achievements in the business and real estate sectors.

Landco Pacific is acclaimed for pioneering premium developments for more than 30 years, and has a long-established reputation for creating valuable developments, a legacy that continues to ring true since its first development, Punta Fuego in the 1990s.

Under Manzano’s leadership, Landco Pacific has been at the forefront of the development of innovative and sustainable Leisure Resort Estates – CaSoBe (Calatagan South Beach) and Club Laiya in Batangas and Costa Azalea in Samal Island, Davao; and The Residences at Terrazas de Punta Fuego, the luxury residential beachfront condominium as the last call to be part of the exclusive community of Punta Fuego in Nasugbu, Batangas. Landco BeachTowns are master planned and mixed-use developments featuring cutting-edge designed beachfront condominiums, sprawling estates and resort attractions in premier tourist and leisure destinations. These developments complement Landco Pacific’s premium residential and commercial communities in key locations across the country.

For more information about AIM and its programs, please visit https://aim.edu/. For information about Landco Pacific Corporation, please visit https://www.landco.ph/.

Guaranteed Worry-proof: The realme C75 is now available starting at P8,999

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realme’s latest C Series device offers a Waterproof, Worry-proof experience with cutting-edge durability and performance

The highly anticipated realme C75 has finally arrived in the Philippines, starting at P8,999 SRP. This latest addition to the C Series brings unprecedented durability and peace of mind, featuring three industry-standard Ingress Protection (IP) ratings: IP69, IP68, and IP66.

These IP ratings are recognized as the global standard for measuring a device's resistance to dust, water, and other environmental elements. Designed to withstand extreme conditions, the realme C75 ensures a “Waterproof, Worry-proof” experience for users.

All-around Waterproof

The IP69 Dust and Water Resistance rating is the highest level of protection, which means the realme C75 is completely dustproof and can handle exposure to high-pressure water and high-temperature environments. During testing, the realme C75 endured hot steam and even near-boiling water, proving its ability to hold up in unusual situations.

The realme C75 can also be submerged at a depth of 1.5 meters for 30 minutes, thanks to its IP68 Dustproof and Waterproof rating. This means less worrying about damage when the device accidentally falls into a pool or tub. Plus, the IP68 rating makes it possible to take photos and videos underwater.

Lastly, the IP66 Dust and Water Resistance rating ensures resistance to powerful water pressure, such as from water guns or water jets, from any direction. Be it accidental spills or extreme outdoor adventures, the realme C75 won’t be easily damaged. 

Powerful Performance and Durability

Beyond its waterproof capabilities, the realme C75 boasts performance, long-lasting battery life, massive storage, and exclusive features to enhance the Squad’s overall experience.

The realme C75 is powered by a massive 6000mAh battery that delivers up to 12 hours of video playback and 5 hours of mobile gaming without recharging all the time. This is backed by 45W SUPERVOOC Charge that restores full battery capacity in just 90 minutes. Since the device is designed for long-term reliability, the battery retains 80% health even after years of use.

Under the hood, it has 8GB of base RAM that can be expanded up to 24GB using Dynamic RAM Expansion technology, allowing seamless multitasking and lag-free use. In terms of storage, the Squad can choose 128GB or 256GB, giving plenty of room for apps, photos, videos, and games.

The realme C75 is priced at PHP 8,999 for the 8GB+128GB variant and PHP 10,999 for the 8GB+256GB variant. It is available in two stunning color options: Lightning Gold and Storm Black. 

Exclusive First Selling Promo

The Squad better get ready because from January 24 to February 2, 2025, every purchase of the realme C75 comes with an exclusive freebie of TechLife Wireless Earbuds Neo worth P799.

For flexible payment options, credit card holders and Home Credit patrons can avail of zero-interest installment plans from January 23 to 31. Credit card holders can avail of a 6-month plan for the 8GB+128GB variant or an 18-month plan for the 8GB+256GB variant, while Home Credit is offering up to a 9-month installment plan for the lower variant and up to 18 months for the higher variant.

For those who prefer online shopping, the C75 is also available through realme’s official stores on TikTok and Shopee.

To stay updated on the latest promos and announcements for the realme C75, visit the realme official website and follow realme on Facebook.