Grit, Family, and a Dream: How a Nigerian Techie Built a Startup Making an Impact in the Philippines

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PLDT Enterprise’s ROI’d to Success podcast features the inspiring journey of CTO Bimbo Adewoyin of Doublesquare Networks Inc. and how technology helped bridge regional gaps in business and communication

In the newest episode of ROI’d to Success, a podcast by PLDT Enterprise in collaboration with Hustleshare, tech entrepreneur and CTO Bimbo Adewoyin shares how Doublesquare Networks Inc. went from humble beginnings to becoming a trusted provider of wireless equipment, structured cabling, and surveillance system solutions for organizations across the Philippines.

Founded with a mission to deliver technology solutions to local businesses, Doublesquare Networks began as a small operation focused on surveillance systems and network design. Today, it supports enterprise clients, schools, LGUs, and commercial establishments—built on years of deep expertise in infrastructure deployment and project leadership.

But it was Adewoyin’s early interest in tech and foundational mindset that laid the foundation and early stages for the future of the company.

“Back in Nigeria, my mom ran a school, and one day, an American friend of hers donated old computers. At the time, I was more interested in cars, but my older brother began tinkering with the computers, and I got curious. Watching a printer work for the first time felt like magic. My brother later brought me to computer cafes, where he was deeply into programming—and that’s really where my passion for technology began,” shared Adewoyin.

Adewoyin’s journey—from growing up in Nigeria and moving to the Philippines for university, to building his startup with no capital and a baby on the way—is yet another shining example of resourcefulness meeting purpose. Fueled by necessity and passion, he gradually built out a team, invested in in-house tech monitoring systems, and gained the trust of large organizations by solving one infrastructure problem at a time.

“I started by renting a small office in Cubao and incorporating the business right away. At that point, I was on my own and wondering, ‘What’s next?’ What kept me going was my son—he became my biggest motivation. My dad told me to double my hustle because I have a family to provide for, and that really pushed me forward. Soon after, my cousin from Bicol joined me, and we began canvassing for projects. Eventually, I built a team, secured more clients, and started distributing and educating people about Ubiquiti products,” said Adewoyin.

As client demand grew, so did the need for stable, enterprise-grade internet to support operations, training, and 24/7 customer support. The company turned to PLDT Enterprise, which provided iGate and broadband solutions to ensure uninterrupted coordination between field teams and clients.

“Reliable connectivity is the backbone of our operations. With PLDT Enterprise’s connectivity solutions, we’ve enhanced our customer service and boosted sales through seamless, stable communication,” he added.

Before partnering with PLDT Enterprise, the company struggled with frequent communication disruptions and project coordination delays. With PLDT Enterprise’s stable and dedicated internet access in place, Doublesquare saw a measurable 20% improvement in sales and client retention—a direct result of reduced downtime and faster response cycles. But these impressive results don’t mean the hustle will slow down in any way for the future.

“These days, I focus on exploring new technologies and innovations that can help the business grow. I’ve come to trust my team with day-to-day operations—they manage everything from client monitoring to service delivery, especially for our enterprise accounts, which require 24/7 support. We meet regularly to align, but I’ve empowered them to take the lead. It’s a collaborative environment—our brainstorming sessions often lead to great outcomes. With such a capable team in place, I now have the time and headspace to seek out fresh opportunities for growth and improvement,” Adewoyin shared.

As the company looks ahead, Adewoyin continues to invest in expanding their service footprint, nurturing tech talent, and helping bridge the connectivity divide—especially for clients in regional and underserved areas.

“Doublesquare Networks’ story is a powerful example of how technology and entrepreneurship can transform lives and communities. At PLDT Enterprise, we are proud to support visionaries like Bimbo Adewoyin by delivering the reliable and scalable connectivity solutions that help businesses grow, innovate, and bridge the digital divide,” said Jay Lagdameo, Vice President and Head of Enterprise Revenue Group at PLDT Enterprise.

Catch the latest episode now on Hustleshare’s Spotify and follow PLDT Enterprise on social media for more stories of digital breakthroughs from businesses across the country.

To discover the digital solutions that can drive your business growth, visit https://bit.ly/pldtenterprise-ROId-DNI-pr  

First-Time Driver? Here’s What You Need to Know - Take the wheel with confidence – start your car ownership journey the simple way with PSBank

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Ready to leave the passenger seat and take the wheel?

Maybe you’ve been dreaming of a car to make the daily commute easier, enjoy solo drives and weekend getaways, or simply skip the hassle of waiting for a ride. Whatever the reason, becoming a first-time driver isn’t just a rite of passage—it’s the beginning of a new chapter filled with freedom, responsibility, and endless adventures.

From getting your first car to managing the responsibilities of ownership, PSBank is here to make every step simple and worry-free.

Taking Your First Steps

Your journey begins with the LTO Theoretical Driving Course—a 15-hour seminar on driving basics and road safety offered by accredited schools, either online or in a classroom. After passing the exam, you can apply for a student permit.

Next, prepare for the written and practical tests to secure your driver’s license. Online reviewers and practice exams can help sharpen your knowledge and confidence. Be sure to schedule your medical exam and license application before your permit expires to avoid delays. For the complete process and official requirements, visit the LTO website. Follow these steps, and you’ll be on your way from learner to licensed driver in no time.

Choosing Your First Car

Picking your first car is exciting, but beyond looks and power, it’s about finding what truly fits your lifestyle. If you’ll be driving through city streets every day, a hatchback or sedan offers comfort, efficiency, and easy maneuverability. For those often traveling with family or bringing along more essentials, an MPV or crossover provides the space and flexibility you need. And if your routes include rough or unpaved roads, an SUV with higher ground clearance is the perfect match, giving you both capability and room to move.

Still deciding? PSBank’s Loan Calculator makes it easy to check how much you’ll need for the downpayment and monthly amortization, so you can compare and choose what works best for you.

Once you’ve found the right car, applying for a PSBank Auto Loan Online is quick and easy. You can apply online and get a loan decision in as fast as 24 hours.

Meanwhile, If you’re looking for budget friendly options, you can browse PSBank’s list of pre-owned cars for sale online, or visit the PSBank Pre-Owned Auto Mart at 8003 Lands R Us Realty Compound, Manalac Ave., Bagong Tanyag, East Service Road, Taguig City. Units are available for viewing from Monday to Saturday, 8:00 a.m. to 4:30 p.m.

Mastering Your Car’s Care

Owning a car means more than just driving—it comes with responsibilities that keep you safe and confident on the road. Start by understanding your car: know what the dashboard lights mean and how to use features like hazard signals and defoggers.

It’s also important to make sure your car is properly insured to protect you financially in case of accidents. Once on the road, drive smart—stay alert, follow traffic rules, and maintain a safe distance from other vehicles. Don’t overlook the basics either: check your tire pressure regularly, know how to jump-start your battery, and keep up with routine maintenance. These simple habits not only keep you safe but also extend the life of your car.

Just as important as taking care of your car is staying on top of your monthly payments. With PSBank, managing them is simple—you can pay through PSBank Mobile, PSBank Online, over the counter at any PSBank branch, or even at select partner outlets like 7-Eleven.

For extra convenience, you can also set up an Automatic Debit Arrangement (ADA) from your PSBank savings account. Don’t have one yet? Opening a PSBank savings account is quick and easy—just download the app, present one valid ID, take a selfie, and you’re good to go.

Here’s a bonus: when you make either or both advance or excess payments, you automatically earn rebates through the Prime Rebate feature. That means you can cut down your total loan amount, shorten your loan term—or enjoy both.

Facing The Road Ahead

Getting behind the wheel for the first time comes with big responsibility. Always buckle up, keep your eyes on the road, and avoid distractions like using your phone while driving. Know your traffic signs and follow speed limits—they’re there to keep everyone safe.

If you’re heading somewhere unfamiliar, plan your route ahead or use a navigation app so you can focus on driving instead of rushing to figure out directions. Most of all, stay calm and patient—safe driving isn’t just about skill, it’s about being alert and considerate on the road.

Keeping your car in top shape is just as important as driving it safely. Always follow your manufacturer’s recommended Periodic Maintenance Schedule and have your vehicle serviced only at authorized franchise dealers to keep your warranty intact.

For added safety and to make sure your warranty provisions remain valid, choose only genuine parts and accessories installed by trained mechanics.

For smoother trips, make sure your vehicle is equipped with RFIDs like AutoSweep and EasyTrip for cashless toll payments. And the best part? You can conveniently reload them anytime through PSBank Mobile.

Your Maaasahan Partner on the Road

Buying your first car is exciting, but figuring out the financing can feel a little overwhelming. PSBank offers Auto Loan options that are simple and flexible, making it easier for first-time buyers to get started. Whether you’re applying for a loan or just need guidance through the process, PSBank aims to make the process smoother so you can focus on enjoying the road ahead.

If you are a first-time driver ready to turn your dreams into reality, PSBank is here to help.Apply for a PSBank Auto Loan through PSBank Online Loan Application, or visit your nearest PSBank branch. For more information, visit www.psbank.com.ph or follow PSBank on Facebook.

Gracenote steps into the spotlight with Walang Makakapigil concert

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The Filipino alt-pop band will treat fans to a career-spanning setlist and never-before-heard songs

Filipino alternative-pop band Gracenote will be taking the center stage for their solo concert titled Walang Makakapigil, happening on September 6, 2025, at Teatrino, Promenade in Greenhills, San Juan City.

Presented by Soupstar Music, in partnership with Redlines Productions, EMI Records Philippines, and UMG Philippines, the concert will showcase some of the pop-rock quartet’s most memorable hits, along with their hidden gems and brand-new songs, all in one exciting night.

Walang Makakapigil stands as a powerful testament to the band’s resilience, passion, and enduring presence. It’s an inspiring response to the challenges that they have faced and overcome throughout more than 15 years together.

“As individuals and as a band, we never let setbacks stop us. We picked up lessons along the way, and those experiences made us stronger. Until now, walang makakapigil sa amin.”

Rising indie act Hey June! will join as a special guest, bringing youthful energy to the show.

After more than a decade in the music industry, Gracenote believes that the timing is perfect.

“We’ve been a band for over a decade, and we wanted to celebrate that milestone with a show that captures who we are,” the band shares in a collective statement. “Walang Makakapigil reflects the way we have always moved through the industry, doing our own thing. We spent many years as an indie band under Soupstar Music, and when EMI Records, our major label, joined us, it opened up more possibilities to make this concert happen. The timing was perfect, and this celebration feels not just special but meant to be.”

Secure your tickets now. Check out the prices:

·         Regular: PHP 1,500

·         Walk-in: PHP 2,500

 

 

 

 

 

 

French Modernity Meets Timeless Essentials UNIQLO and COMPTOIR DES COTONNIERS 2025 Fall/Winter Collection Available from September 12

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Tokyo - Global apparel retailer UNIQLO today announces the launch of the UNIQLO and COMPTOIR DES COTONNIERS 2025 Fall/Winter Collection on Friday, September 12. Rich in chic design details and originating from Paris, this capsule collection between UNIQLO and COMPTOIR DES COTONNIERS presents items in carefully selected colors and high-quality materials.

Modern silhouette in a rich color palette

The 2025 Fall/Winter collection features seven items to enjoy boxy cuts and matching sets. The thick corduroy series, which expresses the allure of French chic, includes curved pants, jackets, and miniskirts that stand out in casual styling. The series can also be styled as a matching set. Knits with a discriminating focus on fabric and design create a simple yet sophisticated silhouette. Along with navy and off-white, a curated color palette of red, forest green and chocolate brown complement fall and winter outfits.

Details of the 2025 Fall/Winter Collection

Launch date:

September 12, 2025 (Friday)

Store availability:

Full collection available at UNIQLO Manila Flagship Store, SM Megamall, SM Mall of Asia, and the uniqlo.com online store

Special website:

https://www.uniqlo.com/ph/en/women/special-collaboration/uniqlo-and-comptoir-des cotonniers

Stores carrying the collection:

https://www.uniqlo.com/ph/en/special-feature/collaboration/uniqlo-and-comptoir-des-cotonniers/25fw/store

Product Lineup

Total 7 WOMENS Items

Corduroy Short Jacket

PHP 3,490

Lambswool Mock Neck Sweater

PHP 1,990

Wool Blend Polo Sweater

PHP 1,990

Wool Blend Crew Neck Cardigan

PHP 1,990

Cotton Sweater

PHP 1,490

Corduroy Curve Pants

PHP 1,990

Corduroy Mini Skirt

PHP 1,990

Clothes that fit just right with a hint of relaxation and effortless elegance.

The boldness of mixing and matching, while retaining absolute quality.

That's the DNA of COMPTOIR DES COTONNIERS: a modern, reinvented femininity.

Ebe Dancel returns with 20-piece orchestra for 25th anniversary concert

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The iconic singer-songwriter brings timeless hits and new songs to life with The Manila String Machine in a monumental repeat concert directed by Paolo Valenciano

Good news for OPM fans: acclaimed singer-songwriter Ebe Dancel returns to the big stage with another major solo concert.

Titled Ebe Dancel with The Manila String Machine: The Repeat Concert, the highly anticipated eve will take place on November 15, 2025, at the New Frontier Theater.nt

Following the success of his sold-out first run, Dancel celebrates his 25th year in music with a night of timeless songwriting, powerful storytelling, and sweeping orchestral arrangements that breathe new life into his storied catalog.

For the second staging of his monumental concert, Ebe will be joined by a 20-piece orchestra led by Chino David, with Paolo Valenciano directing the whole show. The concert promises to be a showcase of his legacy both as a solo artist and as the lead singer/principal songwriter behind pop-rock powerhouse Sugarfree.

“I’ve had a long love affair with orchestras, dating back to my days with Sugarfree,” Dancel shares. “As a solo performer, I did a show with the Manila String Machine exactly two weeks before our government announced the lockdown due to Covid. To be back onstage with them now, with fans in front of me, feels like a full circle moment.”

The setlist, he reveals, will strike a careful balance between nostalgia and discovery. “I want it to be a mix of old and newer songs. I thought of my audience mainly when I chose songs from the Sugarfree catalog, but I also want them to experience the new songs with an orchestra.”

The repeat concert also is Ebe’s way of deepening his connections further with trusted collaborators. “Paolo [Valenciano] is a dear friend. I have so much respect for him as a concert director, so he was my only choice to do this show again. For me to work on something this big, I need to be able to fully trust the guys running the show. Hence Paolo Valenciano, and as musical director, Chino David.”

Tickets for Ebe Dancel with The Machine String Machine: The Repeat Concert go on sale this August 30, 2025, at 12 pm via Ticketnet online and all authorized Ticketnet outlets nationwide.

Ebe Dancel stands as one of OPM’s most enduring voices. From his early days as frontman of Sugarfree to his acclaimed solo career, he has built a body of work defined by sincerity, emotional depth, and artistry. With multiple hit songs, award-winning albums, and sold-out shows, his legacy continues to inspire generations of listeners—young and old, and everything in between.