PNB Holdings Corp. signs lease agreement with BeFit

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Leading fitness, wellness brand to open new branch at PNB Makati Center

PNB Holdings Corp. (PHC) has signed a lease agreement with homegrown fitness brand BeFit to open a flagship branch at the PNB Makati Center. The new gym will bring a premium yet accessible wellness offering to the 13-storey commercial property in the heart of Makati’s Central Business District.

The ceremonial signing took place last June 24 at PHC’s head office in Makati City and marks BeFit as the newest addition to the property’s growing tenant mix.

BeFit was built with a clear mission: to reshape the health and wellness experience in the Philippines by making high-quality gyms more affordable and convenient. The upcoming 1,300 sqm facility supports this goal by placing fitness exactly where people need it most, close to home and work.

“BeFit is about making fitness something you can actually stick with,” said Brian Cu, co-founder of BeFit and former Grab Philippines President. “We’re building gyms that feel premium but never intimidating, spaces where you can show up just as you are, with no pressure, no contracts, and no gimmicks. That’s why PNB Makati Center felt like the perfect fit. It aligns with our goal to put movement back into people’s everyday environments.”

Inside, members will find over 100 machines across cardio, strength, and functional zones, including specialty areas like a Booty Builder section, recovery lounge, and indoor track. Group classes led by expert coaches will offer variety, accountability, and a sense of community. BeFit gyms will operate 24/7 and offer both lock-in and no lock-in memberships, so members can find a routine that fits into their real lives.

BeFit aims to create a space for movement, connection, and growth, believing that small steps toward an active lifestyle can drive long-term impact across work, relationships, and mental health.

"With BeFit, we are reinforcing our commitment to support lifestyle and wellness in the spaces we manage," said Joselito R. Consunji, PHC Chief Operating Officer. "Through this partnership, we are creating a more dynamic environment where individuals can thrive whether it’s for work or their overall health."

With the growing popularity of outdoor activities like run clubs and the steady stream of runners along Ayala Avenue during weekend closures, BeFit’s indoor gym adds a convenient, climate-controlled option for individuals pursuing active lifestyles all year round.

Over the years, PHC has steadily expanded its tenant profile at PNB Makati Center to include a mix of professional services, dining options, and now, health and wellness providers. The inclusion of BeFit signals a broader effort to build a lifestyle ecosystem within the building, offering tenants amenities that support both work and active living.

BeFit will be opening early access spots for founding members soon, with limited slots and exclusive launch rates. To learn more or join early, visit www.befit.ph or follow @befit.ph on Instagram.

PNB Makati Center has long been recognized as a prominent business address in Makati’s Central Business District. Under PHC’s management, the property is undergoing a purposeful evolution to meet the changing needs of modern tenants, emphasizing accessibility, comfort, and well-being.

To learn more about PHC, visit us on www.pnbholdings.com.ph.

LAB for ALL Caravan Brings Free Healthcare to 1,500 San Juan Residents

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The LAB for ALL caravan brought its health services to San Juan City on August 26, holding its mission at the FilOil Centre. Spearheaded by the First Lady Liza-Araneta Marcos, the initiative opened its doors to more than 1,500 San Juaneños, offering free medical consultations, medicines, vitamins, and laboratory procedures such as X-rays, ECGs, and other diagnostic screenings. 

To date, the nationwide caravan has reached over 1,200 registered patients, delivering 3,312 medical services and 77 dental treatments across its missions, underscoring the program’s advocacy of lifting the financial burden of healthcare and making essetial services accessible to every Filipino family.

Bell-Kenz Chief Executive Officer Dr. Luis Go hands over free prescription medicines and vitamins to an event attendee during the Lab for All outreach in San Juan on August 26, 2025; 

First Lady Liza Araneta-Marcos visits the Bell-Kenz booth during the Lab for All event with her is Bell-Kenz Corporate Branding and PR Head Patrick Larraga.

“I just want to say thank you very much to all the volunteers, thank you to our public agency partners and private partners, and thank you to all of you for giving us a chance to be of service to you,” the First Lady said, recognizing the collective effort that made the caravan possible.

“Like my husband says, ‘dapat nating mahalin ang Pilipinas, dapat natin mahalin ang Pilipino.’ So, on that happy note, marami pong salamat, sama-sama tayong babangon muli,” she added, underscoring the program’s call for unity and love of country.

The caravan was also attended by San Juan City Mayor Francis Zamora and Representative Bel Zamora-Jornada, who joined the First Lady in reaching out to constituents and underscoring the city’s commitment to accessible community healthcare.

“Maraming maraming salamat po sapagkat ang San Juan po ang inyo pong nadalaw sa inyo pong LAB for All program,” Mayor Zamora said, underscoring the significance of San Juan being designated as a host city for the nationwide caravan.

The caravan also received strong support from private partners such as Bell-Kenz Pharma Inc., which played a key role in extending the program’s impact by providing post-consultation support to patients. The company also distributed free prescription medicines and vitamins to hundreds of residents, with medical care complemented by the necessary treatments.

“Access to reliable treatment should not be a privilege. We are proud to support Lab for All in making quality healthcare more accessible to everyday Filipinos,” Bell-Kenz Chief Executive Officer Luis Raymond Go said.

The San Juan caravan forms part of the nationwide LAB for ALL program, which brings healthcare and social services closer to communities, particularly those in vulnerable sectors. Upcoming city missions will be announced soon, with Bell-Kenz Pharma Inc. reaffirming its commitment to support LAB for ALL in empowering access to essential healthcare.

Building on its ongoing efforts, the LAB for ALL program seeks to provide access to healthcare by bridging government and private sector resources to serve Filipinos in every province, city, and barangay. The San Juan mission highlighted the program’s impact, while the broader initiative seeks to equip communities with medical tools, medicines, and social support to overcome healthcare barriers. Through these efforts, LAB for ALL strives to make “mahal magkasakit” a reality no longer felt by underserved families.

LAB for ALL in San Juan was made possible through the collaboration among numerous government agencies including the Commission on Higher Education (CHED), Department of Agriculture (DA), Development Bank of the Philippines (DBP), Department of the Interior and Local Government (DILG), Department of Health (DOH), Department of Social Welfare and Development (DSWD), Department of Trade and Industry (DTI), Overseas Workers Welfare Administration (OWWA), Food and Drug Administration (FDA), Land Transportation Office (LTO), National Housing Authority (NHA), PAG-IBIG Fund, Public Attorney’s Office (PAO), Philippine Charity Sweepstakes Office (PCSO), PhilHealth, Senate Public Assistance Office (SPAO), and the Technical Education and Skills Development Authority (TESDA), alongside several private partners who lent their support to the initiative.

See It to Believe It: HUAWEI Takes the XMAGE Exhibition on the Road Across the Philippines to Showcase the Power of Its Leading Mobile Imaging Tech

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HUAWEI is taking the XMAGE Exhibition Roadshow across the Philippines, showcasing captivating sceneries captured by talented Filipino photographers and hobbyists, while also highlighting HUAWEI’s leadership in mobile imaging technology.

The roadshow runs in several locations, including SM City Cebu (September 5–17), SM Mall of Asia (September 5–10), SM North Edsa (September 5–14), and SM Davao Ecoland (September 6–15). Open to all, the exhibitions offer visitors an exciting opportunity to discover how HUAWEI’s latest imaging innovations are redefining mobile photography, and HUAWEI warmly invites everyone to drop by and experience the future of smartphone photography up close.

Each exhibit offers an immersive experience of HUAWEI’s latest imaging advancements through photos from the HL Series collection,  local XMAGE contest winners, renowned Fotomoto photographers, Manila Bulletin contributors, and images from the global HUAWEI community, with the showcase further enriched by the artworks of Kublai Millan, celebrated for his monumental sculptures reflecting Mindanaoan heritage.

XMAGE Brings Every Image to Life, Celebrating Global Creativity

The HUAWEI XMAGE Exhibition Roadshow centers on the brand’s flagship imaging system, XMAGE, which has transformed mobile photography. Continuing to lead the smartphone photography industry, HUAWEI’s XMAGE technology pushes boundaries with relentless innovation, setting new standards for mobile imaging excellence.

Through the HUAWEI XMAGE Exhibition Roadshow, visitors can see the beauty of XMAGE’s cutting-edge features ranging from AI-enhanced image processing to advanced low-light capabilities bringing scenes to life with stunning precision and artistry for both professionals and enthusiasts.

Turn Every Shot into a Masterpiece with the HUAWEI Pura 80 Series

The XMAGE Exhibition Roadshow is built to demonstrate the full extent of HUAWEI’s imaging technology, anchored in the HUAWEI Pura 80 Series. Attendees can see how the phone performs in real-world conditions with its innovative Ultra Chroma Camera powered by XMAGE technology, delivering unmatched color fidelity and true-to-life tones across portraits, landscapes, and night scenes. It breaks boundaries in long-range distance photography that captures intricate details with precision.

The HUAWEI Pura 80 Series Ultra Chroma feature lets users capture every iconic scene in stunning detail. With the HUAWEI Pura 80 Series, this innovation redefines mobile photography, enabling users to create professional-quality images with unparalleled color accuracy and clarity.

Celebrate Inspiring Photography with the XMAGE Awards 2025

HUAWEI invites photographers and hobbyists around the world to participate in the XMAGE Awards 2025, a global photography competition open to both professionals and enthusiasts. Participants can submit up to 30 entries, including photos and videos, all taken with a HUAWEI smartphone. Image files should be in JPG, JPEG, or PNG format and under 30 MB, while videos should be in MP4 format and under 400 MB, with their original EXIF data intact.

Entries are open until September 15, 2025, and can be submitted through the XMAGE Awards website, HUAWEI Community, or My HUAWEI app using a HUAWEI ID. Photographers may also participate by posting their work on Instagram with #HUAWEIXMAGE, following @huaweixmageawards, and ensuring their profiles are set to public. This year, three Grand Prize winners will each receive USD 10,000, while 97 other outstanding participants will be awarded USD 1,500 each.

To learn more about the HUAWEI Pura 80 Series, the XMAGE Exhibition Roadshow or the XMAGE Awards 2025, visit HUAWEI’s official website or social media accounts (Facebook | Instagram).

3 Moves to Keep School Expenses in Check All Year Round

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From beating FOMO to making the most out of great deals, these tips can help you manage school expenses effectively no matter the season

The school year is in full swing, and the first wave of expenses has passed. But school costs don’t just disappear, and with household bills and everyday expenses in general, smart strategies need to be paired with reliable financial tools.

Here's how to stay on top of tuition payments, endless school supply shopping, and even everyday baon without feeling too much of a pinch:

●      Beat the ‘FOMO’ trap

New ‘must-have’ items can emerge on social media and can create a feeling of ‘Fear of Missing Out.’ While some trends and hacks can be helpful and fun, prioritize functionality and durability over fleeting trends. Before buying, ask yourself: Do my kids genuinely need this for learning, or am I just feeling pressured to get it?

●      Make use of free public learning resources

Learning can be exciting when it extends beyond the classroom walls, but you don’t have to spend a fortune to give your child new experiences. Several museums in Metro Manila offer free admission, including the National Museum of Fine Arts, the National Museum of Anthropology, and the National Museum of Natural History. In need of a distraction-free environment for homework and research? Check out public libraries, such as the Quezon City Public Library and the National Library of the Philippines, as an alternative to cafes.

●      Explore financial tools and maximize promos

When everything happens all at once and you feel overwhelmed, don't hesitate to tap into reliable digital financial tools to stretch your budget and help you manage your expenses. GCash offers ways to make school expenses more manageable. If you’re eligible, you can use GCredit, a credit line of up to PHP 50,000, which you can use to ease expenses for school supplies and gear. For bigger purchases, GGives provides an installment option of up to PHP 125,000, making essential upgrades like gadgets, electronics, or even tuition fees, lighter on your pocket with up to 24 months to pay.

Apple Preferred 0.9% GGives Interest Rate Promo

Savvy parents know not just the best gear for their kids, but especially how to get the at the best price. Pay for your in-store Apple product purchases with GGives and enjoy a special 0.9% interest when you choose 12 or 24-month installment plans at participating merchants.

This promo is valid with a minimum spend of PHP 15,000 from June 2 to September 12, 2025 at Power Mac Center, The Loop, Beyond the Box, Digital Walker, Open Source by Beyond The Box, Abenson, and ElectroWorld and Automatic Center.

Special freebies and discounts are also up for grabs when you use GGives. Get free Marshall Major headphones when you purchase select iPad or Mac/MacBook Models or get a free Marshall Willen speaker when you purchase an iPhone 16 Pro, iPhone 16 Max or iPhone 16 Pro 16e at Beyond the Box, Digital Walker, and Open Source by Beyond the Box. You can also score a free power bank when you purchase an Apple product from Abenson and get discounts of up to 23% on select Apple products at Power Mac Center and The Loop.

GGives promo is open to GCash users with an active GGives account, who choose GGives as their payment option for their Apple product purchase in-store, and select either 12 months or 24 months to pay.

GCredit Promo

Still need to buy additional school supplies? Use GCredit to buy them now and pay later. A minimum purchase of PHP 500 using GCredit from September 1 to September 30, 2025, at National Book Store, SM Store, or Robinsons Department Store gives you the chance to be one of the 10 lucky parents to win PHP 50,000 in GCash credits—perfect as additional budget for school!

To join the raffle, you must be an eligible GCredit user under CIMB bank with an active GCredit account and use GCredit for school-related transactions in the above-mentioned participating merchants. Every qualifying transaction earns you one e-raffle entry. GCash will draw the winners by September and notify them via official GCash channels and email and/or SMS.

Access GCredit and GGives through your GCash dashboard or find them under “Borrow.” No GCash yet? Download the GCash App on the Apple App Store, Google Play Store, or Huawei App Gallery.

For more details on the GCredit Back-To-School Raffle, visit https://www.google.com/url?q=https://new.gcash.com/promos/gcredit-back-to-school-raffle&sa=D&source=docs&ust=1756959507518865&usg=AOvVaw0S7jaRAg7YWIp8dAJKhqw2

 

Per DTI Fair Trade Permit No. FTEB-235574 Series of 2025.

For more details on the Apple Preferred 0.9% GGives Interest Rate Promo, visit http://new.gcash.com/promos/apple-ggives-09-interest-rate.

Per DTI Fair Trade Permit No. FTEB-226575 Series of 2025.

Bossjob Strengthens Ties with Government and Schools to Empower Filipino Talents

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Bossjob, the chat-first, AI-powered career platform, is strengthening its role as a trusted partner in nation-building by forging strategic collaborations with local government units and top educational institutions to open more opportunities for Filipino job seekers.

Through partnerships with the Public Employment Service Offices (PESO) of Biñan, San Jose del Monte, and Pasay, as well as leading schools like Trimex Colleges, the University of Rizal System, and Philippine Women’s University, Bossjob is expanding its reach to help more Filipinos prepare for the workforce and connect with employers in need of top talent.

Bossjob PH seals a partnership with PESO Biñan to connect more local talents to employment opportunities. #Bossjob #FindJobTalkToBoss

“This growing number of collaborations reflects our deep and long-term commitment to employment generation and workforce readiness. By working hand in hand with local governments and schools, we’re making it easier for Filipinos—whether fresh graduates or professionals—to access opportunities that can uplift their lives,” said Pamela Valle, Head of Experiential and Partnerships Marketing, Head of Bossjob PH.

The company is also set to roll out new partnerships with Adamson University and PHINMA Education, reinforcing its expanding vision of building a future-ready ecosystem where students, employers, and job seekers are seamlessly connected.

Representatives from Bossjob PH and the Trimex Colleges sign a partnership to prepare students for career readiness. #Bossjob #FindJobTalkToBoss

Founded in Singapore in 2018, Bossjob entered the Philippine market with a mission to revolutionize recruitment in Asia. By combining AI-driven talent matching, instant direct chat, and big data insights, the platform streamlines the hiring process for employers while giving job seekers greater visibility and access to career opportunities.

Today, millions of job seekers—from students and young professionals to skilled workers—are discovering opportunities through Bossjob’s growing network of employers.

Bossjob PH teams up with the University of Rizal System to support employment generation and workforce development. #Bossjob #FindJobTalkToBoss

“Find Job. Talk to Boss.” — Bossjob continues to redefine how Filipinos navigate the world of work: fast, direct, and impactful.

To learn more about Bossjob’s latest partnerships and explore career opportunities, visit Bossjob.ph or download the app here: Bossjob App. ###

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About Bossjob:

“Find Job. Talk to Boss.”

Founded in 2018 in Singapore by two business tycoons, Bossjob set out to revolutionize recruitment in Asia by connecting millions of active job seekers and thousands of credible companies across the globe through instant direct chats.

Powered by Artificial Intelligence and big data sets to deliver smart job and talent recommendations, streamlining the hiring process for both sides.

With its global expansion starting in the Philippines in 2018, a valuable growth was seen, especially in the B2B and B2C sectors, housing over thousands of jobs from various companies and millions of job seeker profiles (white collar, blue collar, gold collar, open collar, and college students) on the platform.