Grander, more thrilling prizes up for grabs in the PLDT Home Rewards Grand Giveaway Year 2

Tweet

PLDT Home shows love to its loyal customers with the return of the Grand Giveaway promo! From September 1 to December 31, 2022, over 200 new and existing PLDT Home customers can take home grander, more thrilling rewards and prizes during the monthly draws, and a chance to win Maya credits and P5 million cash (tax-free) in the grand draw. Winners for the grand draw will be announced on January 30, 2023.

Christmas sure came early because PLDT Home will be giving away P100,000 Philippine Airlines e-gift cards to five lucky winners, plus a host of exciting prizes including Apple iPads, Nintendo Switch OLED consoles, Samsung Galaxy A32 5G phones, TP Link Wifi 5 Mesh devices, and e-vouchers from Shopee and GrabFood.

Joining the PLDT Home Rewards Grand Giveaway is simple! Follow these easy steps.

1. Enroll your PLDT Home account in the PLDT Home Rewards Program by clicking this link or by visiting pldthome.info/grander2022.

2. Earn Crystals. For every five Crystals earned, you get one raffle entry.

3. You can also use these crystals to redeem discounts from the following brand partners

PLDT Home Rewards goes #Grander with new video

To kick off the Grand Giveaway promo, PLDT Home Rewards is also launching a new video featuring Filipino actress, singer, model, and Home ambassador, Gigi De Lana.

In the new video, Gigi shows how subscribers can do it better and get a shot at a grander life by simply being a member of the PLDT Home Rewards program.

You can watch the video here:

https://youtu.be/9M5ko3llrP4

It’s really rewarding to be a PLDT Home subscriber with all these grander prizes and rewards! Be a member by signing up, earn Crystals and get a chance to win P5 million cash (tax-free) and more!

World Vision joins Globe’s Hapag Movement to help alleviate hunger

Tweet

Christian humanitarian organization World Vision Development Foundation has become the newest member of the Globe of Good ecosystem of partners, as it has joined Globe’s hunger alleviation program, the Hapag Movement.

World Vision’s participation will contribute significantly to the larger goal of feeding and empowering 100,000 families or half a million individuals within four years.

The Hapag Movement is Globe’s united fight against hunger through technology. It helps address the problem of involuntary hunger and joblessness affecting millions of low-income Filipinos by connecting multi-sectoral partners and mobilizing local and international donations from multiple sources.

As a global group devoted to improving the lives of children and their communities, World Vision joins other Globe partners– the Ayala Foundation, Caritas Philippines, and the Tzu Chi Foundation– in a holistic intervention to benefit vulnerable families in the country.

Hapag’s community support includes food distribution programs in the most disadvantaged communities, capacity-building sessions for upskilling and micro-entrepreneurship, provision of seed capital through microlending to jumpstart livelihood activities, and access to employment opportunities via partner companies.

Specifically, World Vision’s livelihood programs under the Hapag Movement center on financial literacy, capacity-building for the Antique CoMSCA Credit and Cooperative (AnCCC), with plans to put up a mini grocery and meat processing business.

It also includes swine dispersal and basket weaving training, as well as the Himaya 2 Fishing Boat Project, which aims to increase the daily income of fishing families in the program area.

“Our goal is to bring nation-builders together to achieve sustainable and inclusive development by leveraging the power of technology. Beyond supplemental feeding, our collaboration with mobilization partners like World Vision will also provide our beneficiaries with livelihood opportunities to help sustain them long after the program’s roll-out,” said Yoly Crisanto, Chief Sustainability and Corporate Communications Officer at Globe.

The Hapag Movement is anchored on Globe’s Alagang Globe campaign, focusing on the company’s ecosystem of relevant services and products which enable Filipinos to uplift their lives.

This is part of Globe’s commitment to leverage technology to make meaningful change in society, aligned with the United Nations Sustainable Development Goals, which highlight the roles of infrastructure and innovation as crucial drivers of economic growth and development under SDG No. 9.

World Vision Resource Development Director Jun Godornes shares, “Tackling the issue of hunger involves more than just the usual supplemental feeding and one-time activities. Interventions should also involve providing livelihood opportunities and capacity-building programs that can help sustain families even after initial interventions.”

He continued, “World Vision believes in nurturing, not just the immediate beneficiary, but also creating a sustainable and holistic program for the whole community. As the famous saying goes: ‘If you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for a lifetime.’”

Hunger has been a major challenge for Filipinos since the onset of the pandemic. According to the 1st Quarter 2022 Social Weather Stations Survey, 12.2% or 3.1 million families, or an estimated 15.5 million individuals, regularly experience involuntary hunger.

This is primarily caused by loss of livelihood, which has affected low-income families’ capability to support their daily needs. The Philippine Statistics Authority’s Labor Force Survey placed the unemployment rate at 5.8% or 2.87 million individuals as of March 2022.

Globe invites its customers and partners to help put food on the table for every family in need. They may donate via GCash or use their Rewards points to support the movement through the New GlobeOne app.

To support, simply download the New GlobeOne app and donate your Rewards points for as low as P1. 

Just follow these steps:

Teleperformance Philippines commits to strengthen gender and disability inclusivity in the workplace

Tweet

Teleperformance (TP) Philippines, a leading global group in digitally integrated business services, raised awareness among their employees on the struggles that persons with disabilities (PWDs) encounter in the workplace and how to create an inclusive workplace for all.

In an internal forum titled “Interweaving Inclusion in our TP DNA,” which was organized by TP Women, Teleperformance’s gender inclusivity arm that aims to promote gender and disability inclusivity, TP featured key resource persons and Teleperformance Philippines employees as speakers on PWD inclusivity in the workplace, especially women with disabilities.

“No DE&I journey ever stops. It’s a constant process of having conversations, of learning, of growing, and of building a culture in the organization,” said Jeffrey Johnson, Senior Vice President of Human Capital Resource Management, in his opening remarks. “We do this not because we’re supposed to, but because it’s the right thing to do.”

During the forum, TP Philippines employees with disabilities recounted their experiences, observations, and recommendations in a roundtable discussion on being a person with disabilities in daily life and in the workplace.

Participating in the discussion was Marilyn Ventenilla, TP Women Chair and Senior Director of Communication and Marketing, who identifies herself as a PWD. “What we’re doing now is a significant first step,” said Ventenilla. “Learning, experiencing, and observing what persons with disabilities are going through are essential for us to empathize with them and understand their expectations.”

Meanwhile, among the guest speakers were Ryan Gersava, Founder and CEO of Virtualahan, Inc., and Jennifer Anne Mendoza, Membership and Client Care Specialist of the Philippine Business Coalition for Women Empowerment (PBCWE).

Jennifer Anne Mendoza of the PBCWE did a talk on disability inclusive leadership, addressing the need for inclusivity in the workplace and the added challenges of women employees with disabilities. “A workplace diversity and inclusion initiative that overlooks the issue of disability fails to address the needs of a large segment of the population,” said Mendoza.

Meanwhile, Ryan Gersava of Virtualahan, Inc., an online vocational school providing inclusive training and empowering companies to become inclusive employers, spoke about the importance of disclosure and the challenges of non-apparent disabilities and promoting disability-inclusive employment. “Disclosure is the key to solving the systemic and intergenerational problem,” said Gersava. “It is very personal and it is very difficult, and it requires a very strong support system: a strong support system that you and I can build together.”

The forum event closed with attending leaders making a digital pledge to actively promote and foster gender and disability inclusivity in the workplace. Leaders came up with personal ways on how they plan on doing so and shared them on the call. Among them was Teleperformance Philippines Chief Executive Officer Francisco Lara Padilla.

“It’s not enough to just talk about it. We’ve got to do something, we’ve got to prioritize it – especially if we want to achieve real changes,” said Lara in his closing remarks. “We may not have the answers 100% – but we will get there. We all have to start somewhere.”

Teleperformance Philippines also recently received their 5th consecutive Great Place to Work® Certification. The Great Place to Work® certification is awarded to companies based on its level of credibility, respect, fairness, pride, and camaraderie as surveyed by employees. TP Philippines was the first company to be certified in any industry and is the largest employer in the county to be certified this year.

To learn more about Teleperformance, visit their website at www.teleperformance.com.

Home Credit announces Moira dela Torre as the official ambassador for Para sa Life campaign

Tweet

Home Credit ambassador Moira dela Torre believes Home Credit can help elevate Filipinos’ lives

Home Credit Philippines (HCPH), the country’s leading consumer finance company, introduced singer-songwriter Moira dela Torre as the brand’s ambassador for its “Para sa Life” campaign that aims to share a message of hope for a better life for Filipinos.

Moira, the most-streamed Filipina artist for bigness, performed the theme song “Para Sa Life” of Home Credit campaign video.

“I loved it. It was so special to me,” Moira said, pertaining to the song. “I’m glad that Home Credit gives me the opportunity to be their ambassador so I can give voice to that wonderful song to inspire more Filipinos,” she added.

The singer-songwriter behind the hit songs “Malaya,” “Tagpuan,” and many more believes that Home Credit’s new campaign can touch the hearts of millions of Filipinos.

“I really love that Home Credit allows us to have somebody to rely on. Back in college, I really wanted to buy a microwave for myself since I was living alone. But I knew that it was impossible for me to get one since I couldn’t afford it in cash,” Moira said laughing.

“Now, I love that Home Credit provides us the accessibility to purchase the things we need in life while giving us the flexibility in our payment terms. And I’m happy that someone out there, who I once was like, can now buy their microwave because of Home Credit,” Moira added.

This campaign of Home Credit aims to inspire more Filipinos, be it the young professionals, couples starting a family, and those who have already established their lives — to pursue their life’s dreams, Para sa Life.

Bringing Home Credit Closer, Relatable to Filipinos

Sheila Paul, HCPH’s Chief Marketing Officer, expressed her delight in the song being an inspiration to individuals who aspire financial stability.

“This new song of Home Credit encapsulates the brand’s promise of companionship through the use of our easily accessible and affordable financial products for our Filipino consumers. Also, the song relays that Home Credit is ideal for young families and starting individuals who aspire to establish their lifelong plans and helping them turn small dreams into reality,” she shared.

Homonym, an agency specializing in sonic branding and end-to-end music and audio marketing solutions, helped Home Credit’s “Para sa Life” campaign with an effective combination of sight and sounds.

“Marketing strategies have turned to visual messaging these past two years and now, marketers are on the lookout to explore other senses that can work. This is where Sonic Branding comes in. It is a strategic, purposeful and consistent use of sound and music in branding and marketing to shape perception and behavior,” said Homonym founder and chief executive Mike Constantino.

By using studies that provide insight into the music habits of Filipino consumers, Homonym was able to determine Home Credit’s brand essence and fine-tuned it with the preferences of the target market to produce a melody that portrays a positive vibe and the feeling of trust and respect.

“Sight targets the brain while sound targets emotions thus eliciting feelings. By creating that emotional connection with the brand’s own signature sound, it will create a long-lasting effect on the target audience and increase familiarity with the brand,” he added.

Paul believed that tapping Homonym in the campaign made Filipinos relate to the message Home Credit wanted to convey.

“As a reliable financial partner of Filipinos, Home Credit has a greater mission of helping its consumers better manage their finances and promote financial inclusion. With music as a huge part of our lives, we at Home Credit saw the value of building our sonic identity and communicating our messages through music to make more people relate to the message of hope and trust that we are trying to convey,” said Paul.

Check out the official music video of Moira dela Torre for Home Credit's "Para sa Life" campaign by visiting the brand's official Facebook and YouTube accounts.

5th Ortigas Arts Festival paints broader stroke of Philippine art with film, dance, and visual arts

Tweet

Ortigas Art Festival returns for its 5th year with a month-long celebration of Filipino art in forms.

“This year’s festival paints a broader stroke of Philippine art where we encompass more art forms from visual art, film, dance, and even pottery,” said Renato “Mang Ato” R. Habulan, head curator of Ortigas Art Festival. “We want to show the diversity of talents across many disciplines Filipino artists have and we are honored to present all of those–and more–through this year’s exhibit and festivities.”

Launched in 2018, the Ortigas Art Festival was created with the goal of making art accessible to everyone. From featuring over 60 local artists during its first run, the number of artists who participated in the festival reached more than 200 and even included artists from Southeast Asia, America, and Europe in 2020.

Running from July 7, 2022 (Thursday) until August 7, 2022 (Sunday), the festival will showcase a wider variety of Filipino arts and culture across five pillars: Painting & Sculpture, Film and Photography, Dance and Fashion, ArtisTree, and Workshops.

“We believe that art has the power to connect people and uplift their spirits especially at trying times. We’ve proven that when we ran the festival during the two years under a pandemic. Now that we’re slowly recovering and embracing the new normal, we believe that there is no better time to show that Philippine art is alive and well and is for everyone to enjoy,” said Arch. Renee Bacani, Vice President of Ortigas Malls. “Through the Ortigas Art Festival, we reiterate our mission in bringing art to a wider audience and supporting the local art scene and community by including art in all its forms in this year’s celebrations.”

Painting and Sculpture will feature works from local galleries–Agos Studios, Bastedor Art Project, Vmeme Contemporary Art Gallery, Linangan Art Residency, Red Lab Gallery, Thombayan Art Space, and Makiling Art Studio; and celebrated visual artists Rita Bustamante and Rico Lascano.

Film and Photography will be led by The Film Development Council of the Philippines (FDCP) and Born in Film who will be hosting retrospectives and late-night screenings of restored Philippine films, and from National Artists for film during the festival. FDCP will also be holding its 2nd Vertical Cinema Contest during the festival.

Performing Arts and Fashion will see Ballet Works Manila hold special performances during the Vernissage on July 7 and on July 31 while the Fashion Designers Association of the Philippines will be presenting some of its best designs and creations throughout the month-long event.

ArtisTree will have the Learning Tree Child Growth Center that will showcase some of the masterpieces of its alumni, teachers, and students from Preschool, Grade School, and High School. They will also be holding several workshops such as painting, 3D art, paper cutting, paper sculptures, pottery, and oil pastel drawing for children and adults alike.

FDCP and Born in Film will conduct workshops such as Cinematography, Storytelling, and Film Editing while Born in Film will be conducting Creative Visual Storyline and Mobile Photography workshops, perfect for Film buffs and photography enthusiasts. They will also feature 2,000 inspiring photos from around the world. Meanwhile, those interested in getting their hands into pottery can also join the pottery sessions led by Big Mac for both adults and children as part of its Workshops, which will be exclusive to Ortigas Community Card members.

Ramon Santos, pride of Pasig City for being a National Artist for Music, will be holding a special exhibit on the second floor, showcasing a wide variety of art forms and artistry to foster appreciation for Filipino art and artists.

Mr. Santos is a composer, conductor, musicologist, and is currently the country’s foremost exponent of contemporary Filipino music.

“What we want in this year’s iteration is to introduce Filipinos to the works of some of the country’s best while stoking their interest and appreciation for Philippine art,” said Helen Mirasol, art patron and one of the co-founders of Ortigas Art Festival. “This is a month-long celebration of our art and artists where everyone is invited–no matter if you’re an art connoisseur or a regular person who wants to find the art form that will speak to their soul. Everyone is welcome at Ortigas Art Festival.”

The Ortigas Art Festival runs from July 7 to August 7 at the Estancia East Wing, Capitol Commons, Pasig City. Admission is free. To get the full festival schedule, follow Ortigas Art Festival on Facebook and visit ortigasmalls.com for the latest info on upcoming events and activities. Sign up for the Ortigas Malls Community Card by downloading the Ortigas Malls Mobile App and unlock your access to the amazing perks, privileges, and workshops during the festival.

Overseas Filipino Workers get a chance to win up to PHP 500,000 with Pru Life UK

Tweet

Pru Life UK rewards OFWs in achieving their financial goals and securing a better

Leading life insurer Pru Life UK is giving Overseas Filipino Workers (OFWs) an opportunity to win up to PHP 500,000 with the Balikbayan Raffle-PRUTektadong OFW Special.

To join, interested OFWs can earn one raffle entry by simply signing up via www.PRUTektadongOFW.com for a free virtual financial consultation with a Pru Life UK agent once they are back in the Philippines. OFWs will be guided on how to set and achieve their financial goals, manage their finances better, and get tips on how to secure their families’ future.

Additional raffle entries will be awarded to those who will answer the OFW survey and are existing Pru Life UK OFW customers.

“Overseas Filipino Workers are our modern-day heroes and we want to give them a chance of boosting their journey to financial wellness through our Balikbayan Raffle,” Pru Life UK President and Chief Executive Officer Eng Teng Wong said. “This is one of Pru Life UK’s efforts to thank them for helping their families and the economy by sharing valuable money lessons on their journey to financial wellness through our free financial consultations.”

Aside from the PHP 500,000 prize, qualified OFWs can also win a roundtrip ticket worth PHP 150,000 to any domestic or international destination of their choice in the grand draw on August 5. Pru Life UK will also give away ten (10) Puregold vouchers worth PHP 5,000 for each monthly raffle covering the three-month raffle period.

“Pru Life UK strongly advocates financial education and we want our brave OFWs to get the same chance in learning to handle their finances well despite the distance,” Wong added.

The no-cost and no-purchase required Balikbayan Raffle-PRUTektadong OFW Special Raffle will run until July 31, 2022 and is open to OFWs aged eighteen and above.

To know more about Pru Life UK and this promo, please visit www.prulifeuk.com.ph.

Jollibee celebrates the unique Joy of being Pinoy in music video featuring Francine Diaz, Adie, and Alex Bruce

Tweet

In celebration of the Philippines’ 124th Independence Day, the country’s number one fast-food chain, Jollibee, sparked hope and #JOYngPinoy through the youth with a new campaign music video featuring a rendition of the OPM classic “Awit ng Kabataan.”

"We celebrate this year's Philippine Independence Day by looking toward the future of our country and amplifying their voices," said Arline Adeva, Jollibee Philippines’ Assistant Vice President and Head of Brand PR, Engagement, and Digital Marketing. "In our Joy ng Pinoy video, we want to show how the Filipino youth express their love for country – from using their skills to help their communities, being proud of their world-class talents, or by simply sharing a meal with their loved ones and making the people around them smile with their youthful spirit."

(From left) Alex Bruce, Francine Diaz, and Adie celebrate the unique Joy of being Pinoy in Jollibee’s new Independence Day music video

Teen star Francine Diaz, as well as rising artists Adie and Alex Bruce headline the music video as they represent the voices of today’s youth and encourage every Filipino to proclaim why they are proud to be Pinoy. In less than a week, the video gained over 20 million combined views in Facebook and YouTube.

Teen rapper Alex Bruce raps about different positive traits of Pinoy youth

“Despite it being released even before I was born, this song’s message of hope is definitely something I can relate to and it plays an important role in shaping society,” Alex said.

Actress, model, and endorser Francine Diaz feels happy and proud

to represent the voices of the youth

For Francine, the song is all about loving being Filipino. “[The song calls on all of us] na bumalik ang pagmamahal nila sa pagiging Pinoy at maging proud sila na Pinoy ako! Pinoy tayo!”

Being part of Jollibee’s Independence Day campaign, Francine feels proud that she was able to use her voice to remind everyone–especially her peers in this new generation–that it’s important to love the Philippines and embrace being Filipinos. "Sobrang nakakatuwa at nakakataba ng puso na masali ako sa special project na 'to ng Jollibee. Pag nagche-check po ako ng social media ko, nakikita ko na ganitong [karaming tao] na pala yung naaabot ko, hanggang dito pala kilala nila ako. Ito yung right time to use my voice in the right way," she said.

Singer-songwriter Adie sings about Pinoys’ courage to face challenges

Adie also shares the same sentiment. “Honestly, I’m so proud na kasama ako sa project na ito–especially because the music video sends a message for every Filipino to appreciate our country and share our joy of being Filipinos through art, through community service, and our culture,” he said.

With Jollibee amplifying the voices of this generation and allowing them to express themselves through its latest campaign, the brand hopes that more of the youth will be inspired to express what “Joy ng Pinoy” means to them.

Watch Jollibee’s latest Independence Day video, “Joy ng Pinoy!”, on Jollibee’s official Facebook page and on Jollibee Studios YouTube channel, and join the conversation online by using the hashtag #JOYngPinoy.

Coca-Cola Philippines, Plastic Bank® partnership accelerates collection and recycling ecosystem in Cavite

Tweet

In celebration of World Oceans Day, Coca-Cola Philippines and Plastic Bank® announced that in 2022, they will together help to collect 10 million post-consumer PET plastic bottles to address and solve the global packaging waste issue while improving the lives of partner collectors and junk shops enrolled in the Plastic Bank Ecosystem Impact Program. This is double their target in 2021, when 5 million used PET bottles were successfully recycled and diverted from landfills and oceans.

Through the Ecosystem Impact Week event, which will run from June 8 to 12, 2022 at Robinsons Place General Trias, Coca-Cola Philippines, Plastic Bank® and the local government of General Trias, Cavite, aim to educate more Filipinos on the value of collecting and recycling recyclable plastics. A collection booth has been set up for consumers visiting the mall, where they can bring clean and used recyclable plastic bottles and help give these a second life.

Coca-Cola Philippines, together with Plastic Bank, officially opened the Ecosystem Impact Week on World Oceans Day in Robinsons Place General Trias with a public exhibit on their waste collection initiatives, including a collection booth, where mall-goers can bring clean and used plastic bottles for recycling.

“At Coca-Cola, we recognize that we have a big role to play in helping solve the plastic waste problem,” said Tony del Rosario, President of Coca-Cola Philippines and Vice President for East Franchise Operations of Coca-Cola ASEAN and South Pacific.

“With partners like Plastic Bank, the government, non-government organizations, civil society, industry and private sectors, we know that a World Without Waste with measurable, positive impact is possible.” Del Rosario added.

Plastic Bank is a social enterprise that builds collection and recycling ecosystems in coastal communities by working directly with individuals in the informal waste sector and micro and small enterprises like junk shops. Through the Plastic Bank Ecosystem, collector partners are given access to training, tools and equipment for efficient waste collection, and a source of livelihood. The program also connects collector partners to the market (Material Recovery Facilities or junk shop branches) that buys their collections to ensure the sustainability of the program.

Empowering communities one individual at a time

In January of 2022, Jenny Arcilla, owner of Jecka Junkshop, turned her business into a Plastic Bank Partner Branch. Through the partnership, her shop was refurbished and given the proper equipment, ensuring safe working conditions for her all-female staff. After receiving training, they also learned how to use the Plastic Bank App, which assists shop owners in tracking collections and sharing their waste collection impact online.

“Sa tulong ng Coca-Cola at Plastic Bank, na-upgrade ko ang negosyong simulan namin ng aking asawa. Nakaka-proud din na hindi lang pamilya ko ang aking natutulungan, pati na rin ang mga kababaihan sa aming komunidad,” said Arcilla.

Nanay Vicky, a waste collector in General Trias, Cavite, is among the beneficiaries of the partnership between Coca-Cola Philippines and Plastic Bank. While currently working as a street sweeper, she also collects plastic bottles that are cleaned and sold to junk shops.

Around the same time in January, Vicky Advincula (Nanay Vicky) also began working as a collector in General Trias. While currently employed as a street sweeper, Nanay Vicky also collects and cleans recyclable plastics that are sold to junk shops.

“Malaking tulong sa aming mga waste collector at sa aming barangay ang programang ito, dahil dito marami sa amin ang natutong bigyan ng importansya ang pag-recycle ng PET bottles. Nabibigyan din kami ng extra income dahil sa bawat makolektang plastic nakakakuha kami ng perang pandagdag sa araw-araw naming gastusin,” said Nanay Vicky.

“Plastic Bank works with about 500 recycling communities around the world and over 20,000 community members, most of whom are like Jenny and Nanay Vicky. By supporting collection communities in coastal areas, we effectively prevent plastic from reaching the oceans. Our partnership with Coca-Cola Philippines has helped us reach critical scale in just two years—from the volume of plastic we collect to the number of lives we directly impact,” said Gidget Velez, Chief Country Development Officer of Plastic Bank PH, says of Coca-Cola as a partner and as an enabler of sustainability programs.

Mall goers are encouraged to bring their own plastic bottles to Robinsons Place General Trias through the Ecosystem Impact Week exhibit that will run until June 12. At present, the partnership between Coca-Cola Philippines and Plastic Bank has diverted 5 million plastic bottles from oceans and landfills.

Creating a value chain for recycling

In 2018, The Coca-Cola Company announced its global goal to help collect and recycle the equivalent of every bottle and can it sells by 2030 to achieve its vision of a World Without Waste. The beverage company strategically helps to build a circular economy through its three fundamental global goals:

· Design - make its packaging 100% recyclable globally by 2025, and use at least 50% recycled material in its packaging by 2030;

· Collect - collect and recycle every bottle and can that they sell by 2030;

· Partner - work with like-minded institutions to support a healthy, debris-free environment.

Coca-Cola Philippines has since invested in community programs and critical infrastructure to make the recycling value chain a reality. PETValue, the first bottle-to-bottle recycling plant in the Philippines located at General Trias, is expected to process 30,000 metric tons of plastic PET bottles and produce around 16,000 metric tons of recycled PET resins every year. The facility works under a closed-loop recycling system, processing post-consumer plastic bottles and turning these into recycled bottles, allowing them to reenter the supply chain.

“At Coca-Cola, we realize that we cannot achieve our World Without Waste goals alone. As we look forward to the full operations this year of PETValue, we will need the collaboration and support of individuals and communities as we together help to create a circular economy for PET plastic in the Philippines, starting here in General Trias City,” said Del Rosario.

The company also said that the PETValue facility once operational will generate more than 200 local jobs that will support the livelihood of individuals within the waste value chain. Coca-Cola Philippines continues to work towards supporting strategic collection partners at the institutional and community levels across the country in a bid to adequately supply the plant with recyclable material for recycling.

Participate in the Ecosystem Impact Week by bringing clean plastic recyclables to Robinsons Place General Trias from June 8 to 12, 2022.

For more information about Coca-Cola's World Without Waste goals, visit www.coca-cola.com.ph/en/sustainability/worldwithoutwaste.

World Vision’s “Reasons Campaign” gives children a reason to hope

Tweet

After two years living with COVID-19, cases have declined and most people are now adjusting as quarantine regulations are easing under the new normal. However, the effects of the pandemic can still be felt around the world, especially among the most vulnerable populations.

According to the Philippine Statistics Authority, there are 3.53 million out-of-school children and youth in the country, with 597,000 child laborers working in hazardous or harmful conditions. These children are more at risk to the negative effects of the pandemic, and now more than ever, there’s a reason to help them.

In line with this, World Vision in the Philippines launched the “Reasons Campaign” aiming to raise awareness and rally support for children through the organization’s sponsorship program. With the urgent need to help one another through the worst humanitarian crisis in decades, each of us has the ability to care for those around us, especially those who are more vulnerable and less able to seek the assistance that they need.

“Through the Reasons Campaign, World Vision encourages people to make a lasting difference in children’s lives. It is our prayer that God will continue to bless you, and we thank you for being with us in bringing hope, joy and justice for all children,” said Rommel V. Fuerte, National Director of World Vision Development Foundation.

There have never been more reasons to sponsor a child than today, and you can be one of the reasons to give them hope. Through World Vision's Reasons Campaign, the organization aims to support and empower children and communities in the country. For more information on how you can help secure a child's future today, visit www.worldvision.org.ph/reasons.

Organique’s ImmunoStrongPH campaign supports frontliners during pandemic, DOH-PITAHC receives superfood donation to build body's natural strength and resilience

Tweet

The Department of Health (DOH) recently received over 5,000 blister packs of superfood ORGANIQUE Acai freeze-dried health supplement capsules to support frontliners and healthcare workers from at least 13 beneficiary institutions amid the prolonged pandemic and emergence of COVID-19 variants in the country. As part of its nationwide Immunostrong campaign, Organique Inc. officially turned over the donation to the Philippine Institute of Traditional and Alternative Health Care (PITAHC), which the DOH designated for the distribution and delivery of the 5,644 blister packs in time for the 123rd anniversary of DOH.

Marketing Manager for Organique Cristina Go said that the health of medical frontliners and healthcare workers need to be prioritized as they have been selflessly and courageously risking themselves to virus exposure while taking care of patients almost 24/7 since the country declared a state of public health emergency in March 2020. “We are proud to support the DOH in continuously working towards a healthier nation, protecting the community through a stronger immunity. Indeed, the pandemic has revealed the best and the worst in many, and the DOH has proven too, that their profession is not just a job, but a calling that they answer without fail, to the best of their ability,” Go said.

As part of Organique’s Immunostrong PH nationwide health awareness campaign, Organique Inc. Trade Marketing Manager Cristina Go and Digital/Social Media Manager Justin Dela Cruz turned over its donation of Organique Acai freeze-dried health supplement capsules to PITAHC Director General Dr. Anabelle De Guzman for the benefit of medical frontliners and health workers.

She added that food supplements like Organique Acai Berry can help strengthen the immune system by providing essential nutrients to help give the body renewed energy every day. Acai, the main ingredient of the freeze-dried capsules, is hailed worldwide as a superfood packed with really high levels of antioxidants to help counter free radicals in the body. The superior health benefits offered by Organique Acai freeze-dried capsules are what the frontliners, health care workers, and the public need during this pandemic to help fortify their immune system to help them fight diseases and alleviate serious symptoms of illnesses like COVID-19.

Among the beneficiaries referred by DOH and PITAHC include the Philippine Heart Center, East Avenue Medical Center, National Kidney and Liver Transplant Institute, Lung Center of the Philippines, National Reference Laboratory, National Certification Committee on Naturopathy, National Certification Committee on Homeopathy, COA Resident Auditors, PITAHC Board of Trustees and Employees, Herbal Processing Plants, and other frontliners or patients identified by PITAHC.

According to DOH, the pandemic has further aggravated the conditions of an increasing number of Filipinos who had been immuno-compromised by their unhealthy, abusive and sedentary lifestyles, not to mention lack of access to proper nutrition and sleep. Fully aware of the need to heighten public awareness, Organique has tapped award-winning vlogger and health enthusiast Wil Dasovich as Organique’s official brand ambassador, including health advocates and influencers to spread massive awareness on the importance of a strong immune system.

In conclusion, Go also reiterated,

“We are all in this together, together with Organique Acai Berry, working with our modern heroes, the medical frontliners and every single Filipino – as we all need to take care of everyone’s physical, mental, emotional and psychological well-being for an immunostrong future, and an immunostrong Philippines.”

For inquiries, visit www.organique.com.ph; fb: @organiqueinc.

Philippine Trade and Investment Center brings Filipino food closer to HK with "Philippine Flavours" campaign launch

Tweet

Philippine Trade and Investment Center (PTIC – Hong Kong) promotional  campaign entitled “PHILIPPINE FLAVOURS

The marketing collateral for the unveiling ceremony of PHILIPPINE FLAVOURS issued on 25 July 2021.

(HONG KONG SAR)--The Philippine Trade and Investment Center (PTIC – Hong Kong) will conduct an unveiling ceremony for its new brand marketing campaign entitled, “PHILIPPINE FLAVOURS,” in the Hong Kong market together with the Philippine Consulate General in Hong Kong (PCGHK), the Philippine Trade and Investment Center – Beijing, the Philippine Trade and Investment Center – Shanghai, the Philippine Trade and Investment Center – Guangzhou, the Center for International Trade Expositions and Missions, the Department of Trade and Industry – Export Marketing Bureau, the Department of Trade and Industry Baguio – Benguet, and the Office of Agriculture Counsellor of the Philippines in Beijing, on 5 August 2021 at 2:00PM.

The unveiling ceremony will be streamed live via zoom and via the Facebook account PTIC-Hong Kong. During the event, Consul General of the Philippines to Hong Kong Raly L. Tejada, will welcome and thank all the participants to the unveiling. The main launch will feature a Philippine local Chef – businessman and a Hong Konger Key Opinion Leader – chef using Filipino ingredients in cooking three (3) dishes which are popular in Hong Kong. After the video, a panel will discuss how the concept of Philippine Flavours came to be and its relevance to the Philippines and Hong Kong today. The Secretary of the DTI Secretary Ramon Lopez will further the importance of supporting Filipino products in his closing remarks.

The Philippines, being located close by Hong Kong, has been untapped by the Hong Kong market for the Philippines food, beverages, and ingredients. The presentation will highlight the different possibilities that Filipino products may take part of in the Hong Kong market. On the other hand, the Hong Kong market will be informed about the similarities of the Filipino and Hong Kong palates and flavours with respect to their own cuisines, so the Hong Kong market can make use of a lot of Filipino products in their daily needs.

We welcome everyone to register thru https://tinyurl.com/4rtb2upv to join the unveiling ceremony if you are interested.

For more information, please visit PTIC-HK’s microsite at www.dti.gov.ph/overseas/hongkong or send emails to hongkong@dti.gov.ph.

SM Supermalls joins businesses, media groups, for Ingat Angat Bakuna Lahat campaign

Tweet

Integrates safe malling efforts, sets up vaccination sites to boost PH’s vaccination drive

SM Supermalls allied with the country’s top businesses and media groups to help build up vaccine confidence during a press conference and launch held via Zoom last Friday, May 14.

SM continues its multi-mall vaccination program in partnership with several LGUs nationwide.

IN PHOTO. Front liners get vaccinated at SM Center Pulilan

Called “Ingat Angat Bakuna Lahat”, the private sector-led multimedia campaign aims to boost the country’s COVID-19 vaccine drive by highlighting the benefits of getting vaccinated. Under the campaign, SM Supermalls, along with its campaign partners, will focus on helping build confidence in the available COVID-19 vaccines, sustain the momentum for vaccine demands, and ensure the completion of doses.

According to SM Supermalls President Steven Tan, over 37 SM malls nationwide are being used as vaccination sites, contributing to over 50,000 Filipinos being vaccinated in its communities. As of this writing, the number of participating SM malls have increased to over 40 with more than 90,000 vaccinated. Numbers continue to grow, with Megamall’s and MandaVaxx opening a 2,000 capacity Mega Vaccination Center at the mall's Mega Trade Hall yesterday.

SM Supermalls president Steven Tan

Only 2 weeks ago, SM also launched the Giga Vaccination Center of Pasay City at the Mall of Asia that can accommodate more than 2,000 persons a day. “We are happy to provide support, a comfortable and safe venue, as well as vital backup generators needed for cold chain storage of the vaccines in case of power outages,” Tan furthered.

SM and Pasay City join hands to open Giga Vaccination Center at the Galeon in MOA Complex as part of its “Vacc to the Future” program that can accommodate 2,000 persons per day.

Senior citizens get vaccinated at the MandaVax Mega Vaccination Center located at Mega trade Hall in SM Megamall.

Tan also affirmed SM’s full commitment to make the campaign a complete success. “This program will benefit our families and loved ones, and will mean the full reopening of our restaurants, shops, and services, and ultimately, the rebounding of MSME partners in particular and our economy, in general,” said Tan.

In addition to this, Jon Jon San Agustin, senior vice president for Marketing at SM Supermalls said that the 76 malls of SM have continued to provide support to the program to help reduce hesitancy and to strengthen willingness amongst Filipinos. He mentioned that the mall chain will integrate the Ingat Angat Bakuna Lahat initiative in its already established #SafeMallingAtSM campaign to further strengthen the need to keep the public aware.

SM Supermalls senior vice president for Marketing Jon Jon San Agustin

“To further educate our people on the vaccines’ facts and benefits and to be able to reach out and encourage everyone to participate, we are glad to share that we have close to 300 digital screens in our malls that will be displaying the various campaign materials. Moreover, we will share the message to our 30 million strong followers on social media and also utilize our 16 million direct marketing assets," Agustin said.

To know more about SM Supermalls’ efforts to combat COVID-19, check out www.smsupermalls.com or, you can visit https://www.ingat-angat.com/ to download COVID-19 vaccine toolkit and other relevant materials which can further drive up vaccine confidence in PH.

917Ventures joins The Final Pitch in search of “new heroes”

Tweet

Business reality TV show, The Final Pitch, kicks off its sixth season on CNN Philippines with 917Ventures Managing Director Vince Yamat on board to scout for ‘new heroes’ who will help rebuild the country and improve the lives of Filipinos amid the COVID-19 pandemic.

 

For the show’s “Heroes Edition,” Yamat joins an esteemed panel of investor-judges who will evaluate the business proposals presented by the contestants to address the economic and social impact of the global health crisis.

 

The successful venture builder may join 917Ventures’ Velocity program, a three-month Bootcamp that aims to bring out the external talent and their ideas, as well as create ventures with the growth levers and network advantage of operating within 917Ventures and Globe.

 

917Ventures is Globe’s corporate venture builder that ideates, launches, and accelerates new businesses that have the potential to grow and scale fast. Among the successful and innovative companies under its wing are GCash, KonsultaMD, AdSpark, HealthNow, PureGo, and RUSH.

 

“We offer an opportunity for talents to join an entrepreneurial program where they will be able to turn their dream idea into reality.  Not only will they be able to tap the expertise of 917Ventures but they will also be able to unlock Globe’s Unfair Advantage which consists of a user base of over 80 million, with one million distribution points, and 150,000 enterprise partners nationwide to begin with,” said Yamat.

917Venture’s Velocity, which will be fully online due to mobility restrictions, is set to start as early as May this year. The corporate venture builder will provide funding, product and technology development, operational support, and network access. The deadline for entry submission is on March 28, 2021.

 

“We are in search of what we call a venture builder, someone with grit and the right attitude who is passionate about solving a problem.  Our focus is on FinTech, E-Commerce, HealthTech, and AdTech but we also welcome great ideas in other fields,” said Yamat, who is looking forward to The Final Pitch Season 6 to be aired Sundays starting March 21.

 

The Final Pitch creator and host John Aguilar, FWD Insurance President and CEO Li Hao Zhuang, UBX President and CEO John Januszczak, and Thames International Business School President Joel Santos join Yamat in the panel of investor-judges.

 

To know more about 917Ventures and Velocity, visit https://velocity.917ventures.com/

P&G and Shopee Collaborate to Encourage Fair Division of Household Chores in Latest #ChallengeTheChores Campaign

Tweet

Procter & Gamble partnered with the leading e-commerce platform in Southeast Asia, Shopee, to launch its latest campaign as part of this year’s International Women’s Day. Titled #ChallengeTheChores, this campaign responds to the global call for us to challenge gender stereotypes by fostering a sense of joint responsibility within the household and encouraging family members to team up and tackle household chores together.

The campaign will be progressively launched across five Southeast Asian markets, including Singapore, Malaysia, Indonesia, Philippines, and Vietnam, featuring a series of challenges that aim to inspire families to take on household chores together, such as doing the laundry and attending to a child’s needs.

Since Covid-19, 75% of caregiving chores have fallen on women, with several extra responsibilities and commitments added to their already busy lives. To further illustrate the importance of addressing this need for shared responsibility, the campaign will feature a video of how household chores can be equally divided and tackled together.

Alexandra Vogler, P&G e-commerce Senior Director, Asia Pacific, Middle East & Africa, said, “P&G is deeply committed to equality and inclusion. Through this campaign, we want to raise awareness of the imbalanced distribution of chores. Through an entertaining short film and an interactive, gamified experience, we hope to inspire people to #ChallengeTheChores and drive greater equality within households.”

Shopee also found that women are the most active shoppers on the platform in product categories such as household and other fast-moving consumer goods. As e-commerce becomes more prevalent, Shopee looks to leverage its platform to encourage meaningful conversations through a fun, personalized, and interactive experience for customers.

Martin Yu, Director at Shopee Philippines, said, “We are proud to partner with P&G, a world-leading FMCG brand, on this meaningful initiative. Besides encouraging families to take on equal responsibilities of household chores, we also seek to provide our users with a wide assortment of products to make everyday household chores convenient and manageable. We look forward to launching more of such engaging campaigns with P&G that would enrich the shopping experience for our users.”

During the campaign period, shoppers in each market can look forward to various activities and exclusive content that will inspire the whole family and help them rediscover the fun of tackling household chores together. These include live streams featuring Key Opinion Leaders on their challenges when tackling household chores and how they teamed up with their partners to overcome those challenges. It also includes exclusive in-app activities to snatch up special deals and win prizes and the classic Shopee Catch game to collect as many P&G products giveaway or vouchers as possible.

The #ChallengeTheChores Campaign will run from March 17 to March 19. For more information about the campaign and the best deals and promos, visit https://shopee.ph/m/pg-super-brand-day.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee connects shoppers, brands and sellers across Asia and other fast-growing markets, empowering anyone to buy and sell anywhere and at any time.

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.