SM and Eye-Able® Pioneers Digital Accessibility in the Philippines

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SM Cares is taking a significant step towards digital inclusivity by launching Eye-Able® on the SM Supermalls website. Starting October 21, users will experience a more accessible, user-friendly interface designed to enhance browsing for individuals with visual impairments or those requiring digital assistance. This initiative underscores SM's commitment to inclusivity and accessibility for all, ensuring that no one is left behind in the digital world.

SM Supermalls is proud to continue its efforts to make every platform, whether physical or digital, inclusive and accessible. The launch of Eye-Able® is part of the mall's ongoing initiative to support communities through SM Cares.

Eye-Able® introduces features such as text resizing, contrast adjustments, and screen readers, all designed to help users with special needs navigate the site with ease. By integrating Eye-Able®, SM Supermalls aligns with global standards, including the Web Content Accessibility Guidelines (WCAG), enhancing digital access and promoting inclusivity across its digital platform.

Eye-Able® is built upon the idea that digital accessibility is a fundamental right, ensuring that "individuals with disabilities can perceive, understand, navigate, and interact with the internet.” Through this innovative digital solution, Eye-Able® envisions "An Internet for All."

By integrating Eye-Able® into its digital offerings, SM Supermalls is not only improving how individuals interact with its website but is also joining a broader movement towards making the digital world accessible to everyone. This reflects SM's commitment to inclusivity across all its platforms, aiming to ensure that every customer, regardless of ability, can enjoy a seamless and engaging online experience.

Super Grannies (Senior Citizens) using Eye-Able® feature of the website to help them see the locations using a bigger font

Eye-Able® is not only a tool for persons with disabilities (PWDs) but also benefits senior citizens and anyone who may find navigating the internet challenging. For example, “Super Grannies” (elderly users) can now easily adjust font sizes for better readability. Younger users and people with different accessibility needs will also find Eye-Able® helpful in creating a smoother and more enjoyable browsing experience.

SM Employees using Eye-Able® Color correction feature – proving that accessibility is for ALL

“When we say SM Supermalls is a mall for all, we mean it in every sense—both physical and digital. We are proud to be at the forefront of this movement, breaking down barriers and making the online world accessible to everyone” said Engr. Bien Mateo, SM Cares Program Director for Disability Affairs and Senior Citizens. “We're proud advocates of digital accessibility as a fundamental right, ensuring that everyone can navigate and enjoy our online spaces with ease."

A customer viewing the SM website and using the Eye-Able® Read Aloud feature

SM Cares is the corporate social responsibility arm of SM Supermalls, championing programs that focus on communities and the environment. These include initiatives for Persons with Disabilities, Senior Citizens, the Environment, Women & Breastfeeding Mothers, Children & Youth, and the SM Bike-Friendly initiative.

Experience the newly accessible SM Supermalls website beginning October 21. Visit www.smsupermalls.com to explore our commitment to creating an inclusive digital experience for everyone.

Jobstreet by SEEK, SM Supermalls, PSAC kick off ‘Trabaho Para sa Bayan: J.O.B.S Commitment Signing’ to conduct hybrid job fairs nationwide

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In line with enhancing the country’s labor market, leading online job platform Jobstreet by SEEK, SM Supermalls, and the Private Sector Advisory Council (PSAC) have solidified their commitment at the official launch of the nationwide campaign Trabaho Para sa Bayan: J.O.B.S (Job Opportunities Building Skills).

A ceremonial signing of the Memorandum of Agreement (MOA) marked the commencement of the groundbreaking initiative, kicking off with a whole-day job fair at the Music Hall, SM Mall of Asia on May 9.

(from left to right) George Barcelon, Philippine Chamber of Commerce & Industry, Inc. (PCCI) Chairman; Hon. Bienvenido Laguesma, Department of Labor and Employment (DOLE) Secretary; Dannah Majarocon, Jobstreet by SEEK Managing Director; Deborah P. Sy, SM Foundation, Inc. Executive Director and Trustee; Hon. Frederick Go, Special Assistant to the President for Investments and Economic Affairs; Doris Magsaysay-Ho, Private Sector and Advisory Council (PSAC) Jobs Committee Member and Magsaysay Group of Companies President and CEO; Teresita Sy-Coson, PSAC Jobs Lead for J.O.B.S. and SM Investment Corporation Vice-Chairperson; Rizalina Mantaring, PSAC Jobs Committee Member and Ayala Corporation Lead Independent Director; Joey Concepcion, PSAC Lead for Jobs and Go Negosyo Founder; Ferdinand Ferrer Employers Confederation of the Philippines (ECOP) Vice President; Sergio Ortiz-Luis, Jr., Philippine Exporters Confederation, Inc. President.

The MOA signing was graced by Dannah Majarocon, Jobstreet by SEEK Managing Director; Deborah P. Sy, SM Foundation, Inc. Executive Director and Trustee; Witnessed by Teresita Sy-Coson, SM Investments Corporation Vice-Chair Person and PSAC Jobs Member and Lead for J.O.B.S.; Jose Ma. “Joey” A. Concepcion III, Private Sector Advisory Council (PSAC) Lead for Jobs and Go Negosyo Founder; Hon. Bienvenido Laguesma, Department of Labor and Employment (DOLE) Secretary; and Hon. Frederick Go, Special Assistant to the President for Investments and Economic Affairs (SAPIEA) Secretary.

Job fair at the SM Mall of Asia Music Hall

The collaboration seeks to generate quality jobs for Filipinos and help address the job skills mismatch. It strives to contribute to nation-building through activities including a series of on-ground job fairs at SM Malls nationwide and daily online job fairs via Jobstreet by SEEK’s online platform.

Succeeding job fairs will be rolled out nationwide—SM City San Jose Del Monte on May 16, SM City San Pedro Laguna on May 23, and SM City General Santos on May 30. More locations are to be announced soon. Meanwhile, candidates may also check out available jobs at jobstreet.com.ph/page/sm-job-fair.

The campaign offers opportunities across a diverse range of focus industries, each playing a vital role in the economic landscape of the Philippines including but not limited to Information Technology-Business Process Outsourcing (IT-BPO), healthcare, tourism, manufacturing, and construction. By focusing on these sectors, Trabaho Para sa Bayan: J.O.B.S aims to provide employment opportunities and support key sectors of the country’s economy.

Hirers in need of candidates can also participate in the hybrid career fairs by reaching out to the Private Sector Advisory Council, Jobstreet by SEEK, or SM Supermalls.

In addition to the on-ground and online job fairs, talents can access upskilling features at Trabaho Para sa Bayan: J.O.B.S’ Career Hub on Jobstreet by SEEK’s microsite. They can take advantage of bite-sized real-world career tips and advice from experts, as well as free resources and templates such as resumes and cover letters to help them seek better and land their next dream jobs.

Jobstreet by SEEK’s Managing Director, Dannah Majarocon shared the company’s commitment

to better talent searching and job matching through the platform in collaboration SM and PSAC

“Jobstreet by SEEK has always been enthusiastic about these collaborations so long as it benefits our Filipino candidates and hirers. We’re honored to have been given the opportunity to work with other like-minded organizations, driving us to continue facilitating better job matches between employers and candidates across the country,” said Dannah Majarocon, Managing Director, Philippines, Jobstreet by SEEK.

The platform also continues to empower small to medium enterprises (SMEs) as well as large businesses through democratizing its all-new platform with Free Lite Ads, allowing employers to post unlimited job listings for free. This lets them enjoy seamless hiring across Jobstreet by SEEK’s large talent pool of over 11.6 million Filipino registered candidates, ensuring greater talent reach and applications.

To check for updates and register for more upcoming job fairs, visit https://www.jobstreet.com.ph/page/sm-job-fair.

Pop Into the Holiday Spirit with SM B-Pop Bears of Joy

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The SM Bears of Joy charity project aims to encourage generosity and spread holiday cheer to children in need this Christmas.

SM Cares, together with SM Supermalls and Toy Kingdom, returns with their annual Christmas charity project, the SM Bears of Joy.

This year, SM debuts their very first B-POP (short for Bear Pop) group, the Bear Pop Squad. This new group of idols captures the hearts of fans with the relatable stories they share, mirroring their fans’ daily experiences.

The Bear Pop Squad aims to inspire the same sense of community displayed by pop fandoms as mallgoers join in sharing a bear to a child in need for every purchase

Meet BIN, the group’s groovy dancer, who also enjoys nature hikes with his friends and volunteering at coastal clean-ups in his spare time

EYA’s strong personality comes out in her rap verses, but deep down, she’s an angel who loves to bike, enjoys payday sales, and has a heart for dogs (even if she’s allergic to them)

The squad’s maknae, ACE, is a vocal powerhouse, who makes friends with people both in and out the industry, and loves to volunteer at children’s hospitals

RINA is the group’s beloved leader, always ready to lend a hand to help those in need and a Grandma’s girl who always takes on the household chores

This collection features four brand-new designs that draw inspiration from the K-POP and P-POP community, and highlights the unity and togetherness in fan culture when it comes to celebrating shared interests.

SM’s Bear Pop Squad hopes to encourage customers and mallgoers to celebrate both the love of friendship and community as displayed by pop fandoms, and share that with children in need this Christmas season.

Buy one bear and donate another for only 250 pesos! The Bear Pop Squad will be available starting November 15 until December 25, 2023 in select SM Supermalls and Toy Kingdom branches, and can also be purchased through SM Online and Toy Kingdom Online Stores.

Pocketful of Sunshine: Inspiration through flight, photography

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SM Cares recently helped bring smiles to 31 pediatric patients afflicted with cancer and other chronic illnesses by supporting the Angeles City Flying Club's (ACFC) event "Pocketful of Sunshine," which treated the patients to a whole day of fun activities. The event was held last March 19 at the Angeles City Flying Club's base, Woodland Airpark, in Magalang, Pampanga.

"Pocketful of Sunshine" was led by the Angeles City Flying Club, a non-profit flying club and school established in 1993 that aims to promote recreational ultralight aviation among Filipinos. It was supported by SM Cares, with participation from photography advocacy group FOTOKLASE, Fujifilm Philippines' volunteer photographers, and UP Aviation Society, among others organizations.

All of the participants were from the Kythe Foundation, a non-profit whose goal is to improve the quality of life for hospitalized children with cancer and other chronic illnesses. Activities included ultralight and Cessna plane flying together with trained pilots, treasure hunting, kite flying, arts and crafts, and a candy drop on the runway.

In previous years, the ACFC together with the late Adphoto, Inc. founder and ACFC member John Chua held similar projects to share their love for aviation with children who are disadvantaged. A professional photographer himself, Chua also began his advocacy Photography with a Difference in 2010 with SM Cares as a partner, as a way to inspire people with disabilities through photography. Chua’s advocacy aligns with SM Cares’ advocacy of uplifting the lives of persons with disabilities, and after every successful program, a Photography with a Difference exhibit happens in a nearby SM mall.

SM Cares is the corporate social responsibility arm of SM Supermalls, supporting initiatives focused on communities and the environment. Aside from the company's Program on Children and Youth, its advocacies include Programs for the Environment, Women & Breastfeeding Mothers, PWDs, Senior Citizens, and the SM Bike-friendly initiative.

To learn more about these programs, visit www.smsupermalls.com/smcares.

SM joins Earth Hour 2022; Lights switch-off, Virtual Run part of activity line-up

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As part of the company's sustainability efforts, SM Supermalls, through its corporate social responsibility arm SM Cares, is once again joining the world in observing Earth Hour, with this year’s theme "Shape Our Future," focusing on how we can work together in halting and reversing climate change and nature loss by 2030.

Earth Hour is an annual campaign launched in 2007 by the World-Wide Fund for Nature (WWF) that encourages the turning off of non-essential lights as part of energy conservation efforts for the planet. Since its first observance in the Philippines in 2008, SM has been joining the campaign every year, being one of the first in the private sector to support it.

This year, SM will continue to promote the campaign by being one of the official partners of WWF for the Earth Hour Virtual Run, to be held from March 26 to April 22. Aside from this, all SM malls will be joining the light switch-off on March 26 from 8:30 PM to 9:00 PM.

"SM is proud to have been supporting Earth Hour throughout the last 14 years. Every year, we partake in this very important movement because we want to inspire people to action and tell them that no matter how small their contribution is, it will go a long way if we work together," said Engr. Liza Silerio, SM’s Vice President for Corporate Compliance and Head of Sustainability.

“Through Earth Hour, we want to engage over a billion people worldwide and engage decision-makers whether in business, institutions, and governments, to move the agenda of nature up the priority list in the global sphere and in the national agenda. We want people to lend their voices as we're shaping our future, and hopefully, we'll be changing the ending for the positive – for both people and the planet,” said Atty. Angela Ibay, Climate and Energy Program Head of WWF-Philippines

Aside from joining the campaign every year, SM has been active in environmental protection in many ways. For instance, all SM malls are equipped with energy and water conservation facilities. The company also regularly joins tree planting activities, and has waste management initiatives such as Trash-to-Cash, e-waste and used acid lead batteries collection programs, and the plastic waste collection program with the Plastic Credit Exchange.

SM has also been investing more in renewable energy. Eight malls in the country and three in China are now equipped with solar panels, with more to follow in the coming months. SM also pledged to increase its use of renewable energy to 50 percent of its overall energy usage by year-end.

SM City Tuguegarao Downtown Solar Rooftop

SM's other sustainability initiatives include the annual Green Film Festival, promoting environmental awareness among students and the youth through films; the AweSMSeas project, promoting awareness on the negative impact of plastic waste on seas and oceans; and the International Coastal Cleanup joined by thousands of volunteers every year, to name a few.

SM Cares is the corporate social responsibility arm of SM Prime Holdings, supporting initiatives that focus on communities and the environment. In addition to its programs on the environment, SM Cares’ advocacies include programs on women and breastfeeding mothers, persons with disabilities, senior citizens, children and youth, and the Bike-Friendly SM Program.

Visit www.smsupermalls.com/smcares to learn more.

Super holiday treats for supermoms from SM Supermalls!

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Christmas is just around the corner, and the merriest time of the year is also the busiest, especially for moms! From shopping and wrapping presents, to decorating the home, planning the menu, and making sure everything is festive and special for Christmas eve, moms have it down pat.

To honor and treat the hardworking supermoms in our lives, SM Supermalls, in partnership with SM Markets, have launched the 100 Super wishes promo to give the exclusive SuperMoms Club members #ChristmaSayaAtSM holiday baskets worth PHP1,500!

For supermoms who want to join, there are only two things you need to do. Simply submit your comments about your Christmas wish with the hashtags #100SuperWishes and #ChristmaSayaAtSM on the official SuperMoms Club promo post on Facebook and tag five SuperMom-friends to spread SM’s 100 Days of Caring and Giving.

Since its launch last September 16, the promo has had over 36 thousand entries with the 1st and 2nd batch of winners announced last October 25 and November 25, respectively.

So far, over 13,400 entries are in for Batch 3 which will run until December 24. And supermom winners from this batch will be announced on Christmas Day, just in time for a perfect and delightful celebration with your loved ones!

To date, the internationally-acclaimed SuperMoms Club has over 205,000 members, making it the country's biggest Parenting Group on Facebook Philippines!

Christmas wouldn’t be as magical without our mom’s special superpowers at home, so let’s give them this super treat as our way of thanking them for all they do.

SM implements strict #SafeMallingAtSM protocols nationwide and offers an equally convenient online shopping option with the SM Malls Online app on Google Play or App Store. 

For more information about the SuperMoms Club, become a member by simply visiting facebook.com/groups/SMSuperMomsClub. Also visit www.smsupermalls.com and follow @smsupermalls on all social media accounts.

SM Supermalls prioritizes MSMEs through its ongoing SM StartUp Package offering

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The recent launch of SM Supermalls’ SM Start-Up Package has ignited new hope and inspiration for MSMEs in the country, most especially those affected by the pandemic and prolonged lockdowns.

The SM StartUp Package gives 100 MSMEs with ongoing online businesses the opportunity to receive the necessary support they need to set up their first physical stall in one of 13 high-traffic SM malls nationwide.

Considered the backbone of the economy, MSMEs account for 99.5% of all enterprises and employ 63.2% of the labor force as of the end of 2018 per a 2020 Asian Development Bank (ADB) report. In SM alone, almost 70% of their partners are MSMEs, many of which were start-ups that found success in SM malls.

“We have a 60-year legacy with MSMEs. Our founder Mr. Henry Sy, or ‘Tatang’ as we fondly call him, started as one,” SM Supermalls President Steven Tan said. “In 1958, he opened his first shop, ShoeMart. From one store in Quiapo, SM now has 77 malls all across the Philippines—and we are still growing.”

The SM StartUp Package was launched via a virtual event on Oct. 15. Hosted by (upper L-R) Sam YG, SM tenant-partners fashion designer Patty Ang of athleisure brand Patton and young e-commerce entrepreneur Jerald Sze of Straightforward talked about their experiences as MSME owners. Offering valuable advice were (middle L-R) Department of Trade and Industry Asec. Mary Jean T. Pacheco, SM Supermalls President Steven T. Tan, and BDO Network Bank SVP & MSME Business Head Karen Cua. Also present were (lower L-R) SM Supermalls AVP of Leasing Strategy & Operations Gina T. Katigbak, BDO FVP of Merchant Partnerships Retail Sales Head Bob Tolentino, and SM Supermalls VP of Corporate Marketing Grace F. Magno

Tan recounted that aside from perseverance, Mr. Sy had help from family and friends when he built and expanded his business. “Tatang did not forget the people who helped him become successful. He paid it forward and gave the same help to other start-up businesses, often personally inviting them to locate in SM. Their eventual success was his success,” he said.

This pay-it-forward practice and mindset lives on through the SM StartUp Package. The past year and a half proved especially challenging for MSMEs as many were forced to temporarily close and cut off staff during the height of the COVID-19 outbreak. Many from the workforce became resilient entrepreneurs who started their own online businesses to provide for their families.

With the SM StartUp Package, MSME owners who have ongoing online businesses can register and will be given the support they need to set up their first physical store in one of 13 high-traffic SM malls nationwide. This includes perks like startup-friendly rental rates, free use of kiosks, access to financial assistance through BDO Net Bank, marketing assistance to give the brand free exposure in SM online assets and ad spaces inside the malls, as well as giving them a prime location within the mall.

The SM StartUp Package also highlights the crucial role that MSMEs play in helping the country back to economic recovery. Last year, the Department of Trade and Industry (DTI) recorded more than 920,000 new business name registrations where 532,000 accounted for retail sellers in sari-sari stores. This is followed by over 88,000 e-commerce sellers who opted for online platforms to reach out to customers amid lockdown restrictions.

DTI Asec. of Digital Philippines and E-Commerce Lead Jean Pacheco emphasized at the SM StartUp Press Briefing that while online selling can be effective, having onground channels are still an ideal way to fast-track an MSME’s growth. “We know that Filipinos like to browse and see items firsthand, and talk to sellers face-to-face when buying, so it’s important to have brick-and-mortar stores. An MSME should aim to be omnichannel, a combination of your physical store and your online platform, so you can reach more consumers.”

“I know that many are looking forward to setting up a physical store, but in need of help — the same help Tatang gave to entrepreneurs in his time. As our way of giving back, we would like to continue Mr. Henry Sy’s legacy of extending a hand to start-ups and making it easy to set up shop at our high-traffic malls. All you need is a great concept and the willingness to work hard to succeed.” Tan said.

Categories open for tenancy are Health and Wellness, Home Hobbies and At-Home Experiences, Smart Gadgets for Productivity, Functional Fashion and Comfort Food.

To find out how to be part of the SM StartUp Markets nationwide, visit www.smsupermalls.com and follow the link to the Start-Up Package webpage, or email startup@smsupermalls.com and follow @smsupermalls on all social media accounts to find out how to sign up now for the SM StartUp Package.

SM Supermalls joins businesses, media groups, for Ingat Angat Bakuna Lahat campaign

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Integrates safe malling efforts, sets up vaccination sites to boost PH’s vaccination drive

SM Supermalls allied with the country’s top businesses and media groups to help build up vaccine confidence during a press conference and launch held via Zoom last Friday, May 14.

SM continues its multi-mall vaccination program in partnership with several LGUs nationwide.

IN PHOTO. Front liners get vaccinated at SM Center Pulilan

Called “Ingat Angat Bakuna Lahat”, the private sector-led multimedia campaign aims to boost the country’s COVID-19 vaccine drive by highlighting the benefits of getting vaccinated. Under the campaign, SM Supermalls, along with its campaign partners, will focus on helping build confidence in the available COVID-19 vaccines, sustain the momentum for vaccine demands, and ensure the completion of doses.

According to SM Supermalls President Steven Tan, over 37 SM malls nationwide are being used as vaccination sites, contributing to over 50,000 Filipinos being vaccinated in its communities. As of this writing, the number of participating SM malls have increased to over 40 with more than 90,000 vaccinated. Numbers continue to grow, with Megamall’s and MandaVaxx opening a 2,000 capacity Mega Vaccination Center at the mall's Mega Trade Hall yesterday.

SM Supermalls president Steven Tan

Only 2 weeks ago, SM also launched the Giga Vaccination Center of Pasay City at the Mall of Asia that can accommodate more than 2,000 persons a day. “We are happy to provide support, a comfortable and safe venue, as well as vital backup generators needed for cold chain storage of the vaccines in case of power outages,” Tan furthered.

SM and Pasay City join hands to open Giga Vaccination Center at the Galeon in MOA Complex as part of its “Vacc to the Future” program that can accommodate 2,000 persons per day.

Senior citizens get vaccinated at the MandaVax Mega Vaccination Center located at Mega trade Hall in SM Megamall.

Tan also affirmed SM’s full commitment to make the campaign a complete success. “This program will benefit our families and loved ones, and will mean the full reopening of our restaurants, shops, and services, and ultimately, the rebounding of MSME partners in particular and our economy, in general,” said Tan.

In addition to this, Jon Jon San Agustin, senior vice president for Marketing at SM Supermalls said that the 76 malls of SM have continued to provide support to the program to help reduce hesitancy and to strengthen willingness amongst Filipinos. He mentioned that the mall chain will integrate the Ingat Angat Bakuna Lahat initiative in its already established #SafeMallingAtSM campaign to further strengthen the need to keep the public aware.

SM Supermalls senior vice president for Marketing Jon Jon San Agustin

“To further educate our people on the vaccines’ facts and benefits and to be able to reach out and encourage everyone to participate, we are glad to share that we have close to 300 digital screens in our malls that will be displaying the various campaign materials. Moreover, we will share the message to our 30 million strong followers on social media and also utilize our 16 million direct marketing assets," Agustin said.

To know more about SM Supermalls’ efforts to combat COVID-19, check out www.smsupermalls.com or, you can visit https://www.ingat-angat.com/ to download COVID-19 vaccine toolkit and other relevant materials which can further drive up vaccine confidence in PH.

8 best bonding ideas for an awesome Mother’s Day celebration

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Treat your mom to a wonderful celebration at SM Supermalls.

If there’s one thing that moms want most when celebrating Mother’s Day, it’s spending time with the entire family. If you’re out of ideas on how to make bonding time with Mom extra special this coming May 9, let SM Supermalls give you a few fun and creative suggestions to make your date with the most important woman in your life one for the books.

1. Make it a blessed Mom’s Day. Start the day off with a special mass dedicated for mothers at participating SM malls or online through SM Supermalls’ Facebook page. It’s a great way to make Mom feel blessed and grateful for all the best things she receives in her life.

2. Enrich her career.  It’s never too late for Mom to learn something new! Gift her with the special "SuperMOMpreneurs Power Up Webinar" presented by SM and Facebook Philippines this May 5 at 11:00AM. In celebration of International Small Business Week, the webinar, which will be released on SM Supermalls Facebook Page and #WatchSM YouTube Channel, will surely be appreciated by Mom to help boost her business.

3. Surprise her with all-day access to her favorite places. Moms always love some “me” time, so why not make it a whole-day tour of some of her fave stress-relieving places? On May 5, SM will be holding the 5.5 Mom’s Sale featuring awesome discounts on food, shopping, and pampering! So, gather the whole fam, head of to her favorite SM mall and enjoy a scrumptious meal at her chosen restaurant. Check out the Instagram-worth outdoor dining areas at SM malls where the whole family can dine safely. Next, make a stop at her preferred stores for some exciting retail therapy then finish off with a relaxing session at her favorite spa or salon.

Still looking for a gift to your Mom? Check out 5.5 Mom’s Sale on May 5 at SM Supermalls.

4. Give her a feast to remember. If she’s not too keen to go out or simply wants to enjoy a low-key celebration, opt for a Mother’s Day feast at home, featuring all her best-loved dishes. From appetizers to desserts, you can have them all conveniently delivered to your home or take out via the SM Malls Online app or through its hotline (8-8761111 for Metro Manila malls or 09178761111 and 09088761111 for provincial malls).

5. Make her bloom even more. Nothing makes Mom smile more than a fresh bouquet of beautiful flowers, so a whole garden of blooms would definitely make her grin from ear to ear. At Mom’s Bloom Fair bazaar from April 29 to May 9, she can indulge in fresh and dried flowers and succulents and get a lovely shot of this flourishing paradise for Instagram.

6. Turn her into a TikTok star. Who says Mom can’t enjoy her 15 minutes of fame? Join her for a dance showdown and let the world know just how aweSM she is via TikTok. Just record a dance video of you and Mom and post it on TikTok anytime between April 29 to May 9, tagging @smsupermalls and including the hashtags #MOMentsWithSM and #FamTimewithSM, for a chance to be one of the 3 most viewed videos to win P3,000 SM gift certificates. Don’t forget to include SM Supermalls in your video to make it even more fun and creative!  

7. Arrange a special date for her and her furry friend. A certified pet parent like your mom deserves a bonding date with her fur baby, too. For SM’s Mom’s Pet Day, they can indulge in fun and exciting activities together, like photo sessions in their twinning outfits, from May 1 to 9. Plus, there will be special deals and discounts the two of them will surely enjoy. Just visit the Paw Park at participating SM malls to experience this paws-ome treat!    

8. Cater to her sweet tooth. Baked goodies are always a nice idea to cap off a tiring but fruitful day, so before heading home, drop by Mom’s Bake Fair from April 29 to May 9 to bring home some of her favorite cakes and baked sweets. She will also be inspired by fellow empowered moms, as the bazaar features women entrepreneurs offering these sweet products.

Go the extra mile for Mom with these great bonding ideas for Mother’s Day at her favorite SM mall. Visit www.smsupermalls.com or like and follow @smsupermalls on all social media platforms for more information. 

 

“Holiday Christmas Royale” at SM City Manila

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SM City Manila kicks-off the Christmas season with its “Holiday Christmas Royale” themed Christmas centerpiece lighting event at the Event Center, Upper Ground Level, November 7, 2020. 

Adorned with giant bells and hundreds of Christmas balls, the 25 feet tall giant Christmas tree is a sight to behold and a celebration of the holiday season. 

Manila City Mayor Francisco “Isko” Moreno Domagoso and Vice Mayor Honey Lacuna-Pangan, together with SM City Manila kicked off the Christmas season with its “Holiday Music Royale” themed Christmas centerpiece lighting event at the Event Center, Upper Ground Level, last November 7, 2020. The 25 feet tall giant Christmas tree is a sight to behold and a celebration of the holiday season.

True to this year’s message, the event is a reminder to shoppers that shoppers will steel feel the warmth and happiness that the Christmas season brings despite of the challenges that this year has, dahil ngayong Pasko, sama- sama tayo sa SM Supermalls. 

Manila City Mayor Francisco “Isko” Moreno Domagoso and Vice Mayor Honey Lacuna  were at the event and hosted by TV personality and Lifestyle Blogger Valerie Roxas Tan and with performances from Los Cantantes de Manila, an international award-winning choir group as well as Violet Ocampo, a Tawag ng Tanghalan finalist. 

The event also highlights SM’s its annual Bears of Joy project which enables shoppers to purchase a pair of frontliner toy bears for P200- one they can keep and the other will be donated to SM City Manila’s chosen group. The Bears of Joy Booth is located at the Event Center, UGL. 

This year, SM City Manila will endorse the donated bears to the frontliners of Manila Medical Center. Aside from the Bears of Joy project, the spirit of sharing is amplified with the #ShareHopeWithSM Promo where shoppers have the chance to nominate frontliners for them to have a chance to get SM gift certificates. 

SM City Manila also continues to open its doors in support to MSMEs. Shoppers may visit the Christmas Market at Upper Ground Level near Event Center where locally-sourced products and goods are available. This effort in partnership with the Department of Trade and Industry’s Buy Local, Go Lokal aims to help local businesses restart and recover. 

The event’s main highlight, the Christmas tree lighting,  preceded with a countdown and a ceremonial ringing of the bell by Mayor Isko Moreno, Vice Mayor Honey Lacuna and SM Executives, an act that aims to signify bouncing back better and stronger together.

 

This year's event is a reminder to shoppers of the warmth and happiness that the Christmas season brings despite of the challenges that this year has, dahil #SamaSamaTayoSaPaskoAtSM.

 

 

 

Celebrate #GenTikTokPH with Ben&Ben, Iñigo Pascual and Rico Blanco on October 18

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To celebrate TikTok’s diverse and growing community, the Philippines’ top artists Ben&Ben, Iñigo Pascual and Rico Blanco will perform LIVE on TikTok Philippines this Sunday, October 18, 2020 at 5PM for the platform’s biggest virtual event of 2020, #GenTikTokPH.

“Music is universal and powerful. It is what unites us with the community. #GenTikTokPH will be a celebration of everything we created out of love through music. Invite your Mahiwaga and let us have a wonderful time,” said Miguel Benjamin Guico, Ben&Ben. 

The 2-hour online LIVE show will feature various performances from top local artists, dancers, and content creators including JMKO, Kuya Ching, Madelaine Red, Mikey Bustos, Ralphe Austria, and many more. Auntie Julie, aka Macoy Dubs will be hosting the online event.

#GenTikTokPH is a recreation of the great moments on TikTok -- from entertainment to education and top trends. This is for the Generation TikTok and who made things happen.

“Expect nothing but a happy feeling all throughout! I’ll see you on Sunday,” said Rico Blanco. The OPM icon was TikTok’s ambassador for the #TikTokOPMPlaylist campaign which promoted independent Filipino musicians and local talents to the app’s growing audience back in October 2019. Since then, he continued to make OPM an ever-present content on the platform.

TikTok was built to inspire and enrich people’s lives through experiences that are genuine, joyful, and positive. TikTok has gone beyond being just a  content platform. TikTok is the content, the community and the culture that it created.

“Every click of the record button starts canvas for human creativity and every phone screen becomes a window to our world. Whether one’s making, remaking, reacting, or simply watching, we’re changing the world one TikTok video at a time. We’re happy and grateful to share this milestone to our community,” said User Content and Operations Manager John Castro. 

With its growing community of creators and users in the Philippines, TikTok is now ready to take the platform on a whole new level with a big announcement! After the event, TikTok will no longer be the same as they’ll take further all the creative possibilities.

Join the #GenTikTokPH hashtag challenge in-app and share why you're officially part of Generation TikTok! You can get a chance to win TikTok-branded goodies! Invite your friends, stay safe and healthy at home. Download the TikTok app via iOS or Google Play.