Boyce Avenue with Adie, Nobita and The Juans Live in Concert for Valentine's Week 2023

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The “Boyce” are coming back to their second home – the Philippines. One of the biggest independent bands in the world – Boyce Avenue, are returning for the Valentine’s week. They will be performing in MANILA on February 11th at the Araneta Coliseum, in CEBU on February 12th at the Waterfront Hotel Ballroom, and in DAVAO on February 14th at the SMX Convention Center. Joining them are today’s O.P.M. hitmakers Adie, Nobita and (Manila show only) The Juans.

Boyce Avenue is a Florida-based band whose name is a combination of two streets they grew up on in Sarasota. The band is popular for its strong acoustic roots and consists of the three Manzano brothers - Alejandro (lead vocals, guitar, piano), Fabian (guitar, vocals) and Daniel (bass, percussion, vocals). The band was formed in 2004 and in 2007 they began posting their videos on YouTube to great success. To date, they have over 4.8 Billion YouTube views and over 13.2 Million subscribers, making their channel one of the most popular in the world. The band frequently tours North America, South America, Europe, Asia, Australia, the Middle East and visits new countries every year.

Singer-songwriter Adie is best known for his massive hits “Paraluman”, “Tahanan”, “Dungaw” and “Mahika” which features Janine Berdin, and is currently one of the top artists on Spotify Philippines with over 3.6 million monthly listeners. OPM band Nobita burst into the music scene with their mega-hit “Ikaw Lang” and wedding-themed track “Unang Sayaw”, and also reached a new milestone in their career for achieving more than 130 million streams on Spotify alone. They are also joined in Manila by pop rock band The Juans, who are behind the chart-topping hits “Hindi Tayo Pwede” and “Hatid”, and who recently had their first major concert at the Big Dome.

Catch Boyce Avenue with your favorite O.P.M. hitmakers in this one of a kind concert experience performing your favorite love and hugot songs on Valentine’s week. Tickets go on-sale Saturday, November 19 at 10AM – MANILA via TicketNet.com.ph and TicketNet outlets, and CEBU/DAVAO via SMTickets.com and SM Ticket outlets. Presented by Wilbros Live.

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Jollibee celebrates the unique Joy of being Pinoy in music video featuring Francine Diaz, Adie, and Alex Bruce

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In celebration of the Philippines’ 124th Independence Day, the country’s number one fast-food chain, Jollibee, sparked hope and #JOYngPinoy through the youth with a new campaign music video featuring a rendition of the OPM classic “Awit ng Kabataan.”

"We celebrate this year's Philippine Independence Day by looking toward the future of our country and amplifying their voices," said Arline Adeva, Jollibee Philippines’ Assistant Vice President and Head of Brand PR, Engagement, and Digital Marketing. "In our Joy ng Pinoy video, we want to show how the Filipino youth express their love for country – from using their skills to help their communities, being proud of their world-class talents, or by simply sharing a meal with their loved ones and making the people around them smile with their youthful spirit."

(From left) Alex Bruce, Francine Diaz, and Adie celebrate the unique Joy of being Pinoy in Jollibee’s new Independence Day music video

Teen star Francine Diaz, as well as rising artists Adie and Alex Bruce headline the music video as they represent the voices of today’s youth and encourage every Filipino to proclaim why they are proud to be Pinoy. In less than a week, the video gained over 20 million combined views in Facebook and YouTube.

Teen rapper Alex Bruce raps about different positive traits of Pinoy youth

“Despite it being released even before I was born, this song’s message of hope is definitely something I can relate to and it plays an important role in shaping society,” Alex said.

Actress, model, and endorser Francine Diaz feels happy and proud

to represent the voices of the youth

For Francine, the song is all about loving being Filipino. “[The song calls on all of us] na bumalik ang pagmamahal nila sa pagiging Pinoy at maging proud sila na Pinoy ako! Pinoy tayo!”

Being part of Jollibee’s Independence Day campaign, Francine feels proud that she was able to use her voice to remind everyone–especially her peers in this new generation–that it’s important to love the Philippines and embrace being Filipinos. "Sobrang nakakatuwa at nakakataba ng puso na masali ako sa special project na 'to ng Jollibee. Pag nagche-check po ako ng social media ko, nakikita ko na ganitong [karaming tao] na pala yung naaabot ko, hanggang dito pala kilala nila ako. Ito yung right time to use my voice in the right way," she said.

Singer-songwriter Adie sings about Pinoys’ courage to face challenges

Adie also shares the same sentiment. “Honestly, I’m so proud na kasama ako sa project na ito–especially because the music video sends a message for every Filipino to appreciate our country and share our joy of being Filipinos through art, through community service, and our culture,” he said.

With Jollibee amplifying the voices of this generation and allowing them to express themselves through its latest campaign, the brand hopes that more of the youth will be inspired to express what “Joy ng Pinoy” means to them.

Watch Jollibee’s latest Independence Day video, “Joy ng Pinoy!”, on Jollibee’s official Facebook page and on Jollibee Studios YouTube channel, and join the conversation online by using the hashtag #JOYngPinoy.